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Pulse Diagnosis: What We Know
I am still finding pearls of wisdom from the books and papers that I inherited from my pulse diagnosis mentor Jim Ramholz.
Healing With TCM at San Quentin State Prison
For the prisoners at San Quentin State Prison, life-sentences are the reality of every day life. It is not often that prisoners get the opportunity to use alternative medicine to deal with common ailments they encounter behind bars such as, depression, anxiety and pain.
Managing Patient Expectations About Acupuncture
Last year, I attended the Pacific Symposium in San Diego for the first time in six or seven years. It was the 25th anniversary of this event, and on one evening there was a panel discussion with the title; "What is Qi?."
The Heart Protector
On the physical level, the Pericardium is a double-layered sac of fibrous tissue that envelops the Heart. The space between the layers is filled with serous fluid that protects the Heart from external shock or trauma and lubricates to allow for normal Heart movement.
The Case for Immunization
As long as I have been a chiropractor, I have seen many in this profession oppose vaccinations. Indeed, it has often been taken as a "given" that to be a principled chiropractor requires a curmudgeon's willingness to hold aloft that banner of opposition.
The Tao of Gender
If you think gender is as simple as having a new client check off the "male" or "female" box on your intake form, we hope this article will expand your understanding and thus the reach of your health care.
Chiropractic Research in Review
Predicting Pain With Disability in Office Workers; Traction Approaches for Discogenic Cervical Radiculopathy; Intra-Articular Gas Bubbles Following Manipulation; Nonresponsive Chronic Ankle Sprains: Think Tendon Rupture.
Lime Jello on Morphine
Taste is in the eyes... actually the mouth... of the beholder. My food preferences have changed, lightening from the food of my youth. My parents loved heavy eastern European cuisine and I loved it as a child. Now I enjoy leaner, healthier whole foods.
Communication 101: Please Explain Yourself!
Twice this past week, I overheard conversations about chiropractic. As you can imagine, it is a topic my ears naturally pick up. In both cases, a patient was talking to a friend about their experience with a chiropractor.
Sports Science: What's in That Drink?
Athletes frequently ask me what the best liquid is to drink during exercise – water or a sports drink? Water provides the necessary hydration, but unfortunately, it lacks the key nutrients to aid in performance and recovery.
Commingling Money: 12 Questions for the ACA About the CHAMP / NCLAF Merger
The American Chiropractic Association recently announced it was merging the National Chiropractic Legal Action Fund and the Chiropractic Health Advocacy and Mobilization Project into a single entity that will support both legal and legislative actions.
A Commonly Missed Spinal Fixation: The Upper Lumbar Spine (Part 2)
As mentioned in part 1, using a flexion-distraction table is a great way to unlock this particular fixation. You have found the stuck segment. You have determined whether it is unilateral, midline or bilateral.
Correcting Pelvic Rotation Around the Long Axis: Adjustment Protocol
The pelvis can be considered a ring that can misalign on the sacrum rotating around the long axis. The following is a description of an adjustment that helps to correct sacroiliac rotation around the long axis.
Simple Ways To Find True Happiness
Patients in our clinics are always seeking happiness. As their health advocate, we need to ensure we inform them that in order to find happiness, they have to make sure to identify what makes them happy in the first place.
To The Finish Line With the Help of TCM
When acupuncturist Eddy De Smedt pursued a career in Traditional Chinese Medicine, he knew he wanted to make a difference.
CMT & Stroke Risk: Myth vs. Fact
By now, most of you have probably heard that the American Heart Association recently published a statement regarding the association between cervical dissection (CD) and cervical manipulative therapy (CMT).
Managing Today's Fertility Patient
I recently received an email from one of my fertility patients: "Got my lab results back. FSH is 11, AMH is 0.7. My doctor said these numbers aren't good. I guess I'm infertile. Just as a thought. Just set up an appointment to speak with an adoption agency."
Jingei Diagnosis: An Effective and Powerful Diagnostic
I graduated from the Kotatama Institute under the direction of Drs. Masahilo and Katsuharu Nakazono in 1984. As a student, I was exposed to the practice of most of the various theories and modalites of Oriental Medicine.
Uncle Sam Needs You (Part 2)
Where chiropractic care has been used in the military health services, it has been deemed very successful.
AOMA Strengthens Leadership Team
AOMA Graduate School of Integrative Medicine, a leading college of acupuncture & herbal medicine, announced the appointment of Donna LaPoint Hurta, MBA as the new VP of Finance & Operations this Fall.
Dr. George Goodman and His Legacy to Logan University
Those who knew him called him a revered leader, a visionary and one of chiropractic's biggest advocates. George A. Goodman, DC, Logan University's sixth and longest-serving president, passed away on Sept. 9. He was 70 years old.
The Wonders of Light Therapy: An Interview with Wes Burwell
I first met Wes Burwell in 2011 when he was teaching a class on light. Since then, every time I hear him speak, his understanding of the benefits, function and capacity of light has evolved.
Essential Orthopedic Testing: Tests That Involve Standing on One Leg
Since these tests have a common mechanism of performance (standing on one leg), there are differential diagnostic concerns during testing. The tests cannot be completely isolated from each other for performance.
January, 2009, Vol. 09, Issue 01
Cutting Back Does Not Mean Cutting Corners
By Angie Patrick
With the new year upon us, now is the time to make some observations, commitments and resolutions about the way you do business. As our economic climate is changing globally, the effect to our practice or small business can be felt. Cutting back does not equate to cutting corners. Making changes in some of the current ways you promote yourself, promote your professionalism, and conduct your everyday business can net you additional assets rather than liabilities. Making sound choices appropriate for your business, your image, and your wallet can only assist you through these uncertain times, allow you a measure of consistency in the execution of a sound business plan and help provide greater financial stability.
Let's look at how you operate your business. Are you a mobile therapist? If so, do you keep an accurate record of your mileage? Have you kept your automobile maintenance receipts? Do you have a gas card that pays you a reward of some kind, be it airline points, discounts on future purchases, or free gas? Do you make all your business purchases with the same credit card, also allowing for reward points, cash back or some other benefit? If these are things you have not considered, you should. These things help you to manage the expenses and provide relevant and accurate information at tax time, often resulting in some deductions you may be missing!
Do you have a brick-and-mortar location? If so, have you considered renegotiating your lease with your landlord? With so many businesses sitting empty, the last thing your landlord will want to do is lose a good tenant. They may opt for a reduction in rent rather than be faced with possible vacancies. It certainly cannot hurt to broach the subject when your lease is up for renewal. This can potentially be a savings of hundreds of dollars a year, which can provide you with extra money you can funnel into other areas of your business that may need attention.
Do you buy your own supplies? If so, consider bulking your ordering to see if you can obtain any additional discounts. If you typically order monthly or bimonthly, consider ordering quarterly and buying in bulk. This often results in a decrease of your supply expense, and all it costs you is a bit of pre-planning and storage.
Do you do any advertising? If not, consider making the investment in your business, and get the word out to the public. You do not have to run out to the newspaper and take out a full-page ad; you can use smaller venues to build your business. Consider placing ads in church bulletins, and in community publications. Perhaps you utilize community sponsorship opportunities to get your name in the community. Little League teams, Girl Scout events, Fun Runs and charity events all reach your target market, and can help you establish yourself as a mainstay supporter of your community and a subject-matter expert.
Can your customers get in contact with you easily? If not, then you run the risk of having them make another phone call and go to a competitor. When people are ready to book an appointment, they do not want to wait for a return call in order to confirm. They want immediate gratification and the satisfaction of knowing their appointment has been made.
If you book your own clients, it is often difficult to timely manage the inbound calls when your services are booked the majority of the day. It may be advantageous to look into an online service to manage bookings for you. This would be a Web site service that enables your clients to book their appointments themselves online, and keep you from always being behind the eight ball in returning calls. One such service I have seen is www.bookingcalendar.com, and from what I can tell, it takes all the stress off of managing a client book.
Are you contacting your customers on a regular basis? If not, you may be missing opportunities for bookings for birthdays, anniversaries, client gifts, thank-you gifts and bridal parties. Taking a moment to touch base with your client base once a month by phone, e-mail, newsletter or postcard can help put your business at the top of their mind when it comes to gift-giving and celebrations. Not to mention that it can prompt them into a rebooking of your services for themselves!
Are you as organized as you should be? Do you keep receipts in the glove box, loosely in the desk drawer, or tossed in a shoebox? Are your customer contacts in a database or file for easy reference? Do you have updated client intake forms filled out for each client? Are you appropriately recording all transactions for tax purposes? Do you have billing up to date? Are your expenses managed appropriately? If not, consider working toward bringing these items in line with a concentrated effort to de-clutter, organize and manage these very real business needs. You are a professional, and a professional runs their business; they do not allow their business to run them.
Take a few minutes to consider these issues, and see if your business could benefit from making some changes. The chances are it will, and could help you achieve a better result for the time and energy you expend to make your business work. The goal here is not to be cheap, but rather to streamline and organize to maximize your growth potential in tighter economic times. By tweaking a few things, you will see the positive difference you can make, and it will encourage you to look into new ways to trim the excess, and make the existing processes more efficient. With greater efficiency comes greater profitability, and making more money doing what you enjoy is a very good byproduct indeed.
Click here for more information about Angie Patrick.
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