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Ringing in a Fiscal New Year With a Recommitment to Cost-Effectiveness
Back when the Foundation for Chiropractic Education and Research was in its heyday, I used to send out New Year's greetings and virtual noisemakers to some close friends on July 1 – the beginning of our new fiscal year – wishing for prosperity in the year ahead.
The Truth About Herbs
I appreciate the effort and research put into the article written in the June issue of Acupuncture Today regarding pesticides and Chinese herbs.
The Science Behind Happiness
Are you happy right now? Whether yes or no, there are a myriad of reasons why you feel that way. A whole academic discipline has developed to find out what causes or obstructs happiness, and how to amplify it.
How to Find Your Ideal Patient – and Help Your Ideal Patient Find You
Just imagine: You're at the front desk looking at the scheduler and a smile creeps across your face. Row after row, name after name, hour after hour; you're blessed with an entire day of ideal patients. Every day should be like this, you whisper. Exactly!
Thoughts to Live By
When speaking to your patients about their health make sure to ponder the following points and have them assess if they are making themselves even more sick by the thoughts they have about life. Are these some of the traits and thoughts that your patients might have?
The Spirit of the Point
After receiving a large amount of positive feedback on my San Zhen Protocols series, I have decided to focus this article on some relevant clinical aspects of acupuncture therapy prior to moving on to San Zhen Protocols III.
Decompression-Traction: A Core Treatment Method in Chiropractic's Future
We're all competing for new patients. We're competing for new patients with physical therapists, massage therapists, medical specialists and hospital fitness centers. We're even competing with side-effect-ridden medications that quit working every four hours.
History of Animal Acupuncture: Part II
In Part I of this article, I had gone back to 1969 and tried to describe the atmosphere and events of that year that engulfed many of the younger generation, some who were all the core members of the National Acupuncture Association.
Healing Community Trauma in Israel and Palestine
It's the beginning of August and Israel and Hamas have just agreed to a 72-hour ceasefire after a month of brutal fighting. In the last four weeks, 1,830 Palestinians and 67 Israelis have been killed.
News in Brief
Oregon Gov. John Kitzhaber (a medical doctor, no less) proclaimed October 2014 "Oregon Chiropractic Health and Wellness Month" in an official proclamation signed Aug. 25, 2014.
When Big Pharma Meets Chinese Medicine
Earlier this year, Bayer made a media splash with their decision to buy the Dihon Pharmaceutical Group Co., a Chinese TCM manufacturer.
Detoxification for Athletes: The Key to Winning Performance
One of the most dangerous culprits that affects an athlete's ability to perform at an optimum level also happens to be one of the most elusive.
Don't Forget About the Performers
Donald Petersen Jr.'s recent article, "Your Chance to Go Back to High School" [May 1, 2014 DC], focused on the injuries incurred by high-school athletes and the subsequent opportunities for the chiropractic profession.
A Healthy Dose of Failure is Vital to Your Success
As an acupuncturist I tend to see people after they have already suffered for years and "tried everything." They are so desperate for some relief that they want to know everything about how to get better, right now.
Get Ready For AOM Day
This year, AOM Day 2014 falls on Friday, (October 24th). This is a great opportunity to make your AOM Day celebration or event even bigger by extending it throughout the weekend!
Take Care of Your Skin: Tips to Pass on to Your Patients
Many of our patients are not aware that the largest organ in the human body is actually the skin. Accounting for 16 percent of total body weight and covering up to 22 square feet of surface area, the skin is more than just a "covering," as originally thought.
Watch Out for Red Herrings
In clinical practice, when one condition mimics another, it makes it difficult to obtain an accurate and timely diagnosis.
Building the DC-MD Bridge
From MDs practicing integrative holistic medicine to the family internist, many DCs are enjoying unprecedented attention from their allopathic colleagues.
A Glimpse Into China's Top Brain Hospital
The sounds of the city pass through the open window are overwhelming the microphone - car horns, construction machinery - and then there's the family at the adjacent bed talking loudly on cell phones, yet you can still hear the faint beep of our patients monitoring equipment.
From the Other Side of the Table
People come to us to gain freedom from pain, to feel better, to live better. As D.D. Palmer stated, "We Chiropractors work with the subtle substance of the soul." Therein also lies the rub.
Your Patients' Best Health Resource
There is nothing as powerful as information. The right information has won wars, saved lives and changed hearts; lack of information has led to hesitation, poor decisions and unintended consequences.
MPA Media Wins Seven Publishing Awards
MPA Media, publisher of Acupuncture Today, among other titles, has been recognized for editorial and design excellence with an unprecendented seven publishing awards by the ASBPE, the nation's largest organization for business-to-business publications.
January, 2009, Vol. 09, Issue 01
It's All in Your Mind
By Ralph Stephens, BS, LMT, NCTMB
Happy New Year! Hope you had, or are having, a most joyous season of holidays. I want to start this year off with a rather esoteric editorial on how we as massage therapists, being alternative providers, have the potential to change the entire focus of health care in America. This is pretty heavy, conceptual stuff. I hope you can be open to at least thinking about it.
It is dysfunctional, or at least non-serving thought patterns, mostly unconscious, that are the root of most people's problems and conditions. Healing the mind is the only lasting way of healing the body and bringing about lasting health and wellness.
Increased awareness is an important initial first step, and touch therapies like massage have the potential to play an essential role in developing self-awareness. As alternative providers, we should be providing alternative health knowledge (education) to everyone we touch. Leading by example, we can heal the world one heart-mind at a time. From the non-dualistic perspective, what you do for or to others, you are doing to and for yourself. Likewise, what you do to and for yourself, you are doing to and for others. Think about it. Health is a conscious choice. Health is not a right. To get it, we have to pursue it. No one can get it for us, and no one can give it to us. It is a conscious choice each one of us must make and then pursue with passion and dedication.
Are we as a profession interested in helping people achieve health, or are we interested in temporarily relieving symptoms, be they stress or more specific ones? If we are interested in helping people achieve health, we have to be their example. No one can lead where they have not been. If we are just interested in temporarily relieving symptoms, then we should focus on sickness like the allopaths do. Learn all about it. You will get what you focus on, so you will get lots of symptoms, probably in your body as well as in the patients you see. (Doctors die relatively young.)
This attitude requires very little personal responsibility from either the patient or the provider. Address the patient's symptom, be it stress or trigger points, and send them on their way. Hope they will call back regularly for more symptomatic relief. Then wonder why they disappear after a while, only to learn they are desperately seeking help from another provider who, sadly, will probably only treat their symptoms, just differently. So few choose the path of health because it is more difficult, but the rewards come back many times over the effort required in something called "quality of life" or "wellness." It also comes back as a booked-solid practice with people begging you to help them.
This presents the massage profession with a tough choice. We tend to look for the easy way out. I am often told to lighten up: "It's just a massage." I am told there is no need to spend more time learning about health; just learn to push some oil around and help people relax. Anyone can learn to do massage. It's no big deal, I am told. We sell ourselves so short sometimes.
As a profession, we need a change of focus from being in the massage business to being in the people and health business. We also have the opportunity to bring about a huge paradigm shift in health care if we will just step up to the plate. The problem with health care today is that its focus is on the professions. That is what all the turf wars and licensing battles are about. The professions win and the patients lose every time. The current system is about maximizing profit, not wellness, to the point that it is against the best interests of the system to allow wellness. It is time to turn the focus toward the patient, providing the best and most cost-effective care and wellness possible. Only the alternative disciplines can do this, and massage has the biggest chance of success.
Hippocrates wrote, "It is more important to know what kind of person the disease has than what kind of disease the person has." By putting the patient first. By treating the person, the whole person, and by focusing on wellness instead of sickness (symptoms), we can set a new standard of health care and the public will flock to us.
Get into the people and health business, put the patient first, and learn your stuff, especially how to assess and treat the patient with soft-tissue pain. Walk your talk. When you can get people out of pain, prevent injuries and inspire people to reach for high-level wellness, you will not have to participate in the economic downturn. You will have patients begging you to work on them, as do those of us who have already made this investment in ourselves. Join in while it is still allowed, for humanity's sake.
GM Food vs. Your Organs
In research conducted at the request of the Austrian Health Ministry, Professor Jurgen Zentek found that Monsanto's genetically modified (GM) corn (MON863) can have negative effects on animal reproductive systems, leading to sterility in three to four generations. Monsanto's own studies have shown organ damage, as have other studies since 1998. Of course, Monsanto denies the charges based on the fact that bureaucrats and politicians all over the world have approved the stuff as safe to eat. Both the Clinton and Bush administrations have approved GM foods, prevented foods from being labeled as GM and forced them on the rest of the world. This is not expected to stop anytime soon.
This is about massage, by the way. Sterility and organ damage will cause much stress and probably soft-tissue conditions (visceral-somatic reactions) that we will be seeing on our tables eventually. They continue to justify human suffering in the name of profit. If you care to learn more, see www.organicconsumers.org/articles/article_15588.cfm.
I'll be back in March. Bring your kites.
Click here for more information about Ralph Stephens, BS, LMT, NCTMB.
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