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TCM Congress in Rothenburg is Largest in Western World
In the medieval town of Rothenburg, deep set within the Bavarian countryside in Southern Germany, the TCM Kongress Rothenburg each year draws around 1.200 participants from more than 40 different countries to attend the biggest TCM conference in the Western world.
Avoid Random Treatment of Trigger Points (Part 2)
We must acknowledge that the fascia, which surrounds literally everything in our bodies, including every muscle fiber, is more than just a covering.
There Really is No Room for Sexism
Recently, Matteo* (a transgender male) approached me during a break in an advanced shiatsu class in Berlin where he was one of two men in a group of 20 women. "Pamela. Don't forget to remind the translator to include male endings."
Help Update the LBP Practice Guideline
The Council on Chiropractic Guidelines and Practice Parameters has announced the release of an updated Clinical Practice Guideline for Chiropractic Management of Low Back Pain for stakeholder review and comment.
Impacting Chiropractic's Future With Technology
When it comes to electronic health records (EHR), Robert Moberg and Dr. Steven Kraus are two of the leading industry experts on the topic.
Expanding Access, Branch by Branch
The big news coming from Capitol Hill isn't merely the recent introduction of a pair of bills designed to expand chiropractic services in the Veterans Affairs and military health care systems; after all, similar legislation has made its way through Congress before, never reaching the Oval Office for presidential signature.
Treating Beyond Pain
More often than not, when a patient presents to the office, it is for a pain complaint. Headache, neck pain, low back pain, sciatica, carpal tunnel... The pain is often the focus of the patient's mindset, and they don't often have any thought of what comes after the pain.
Will You Be an Amplifer or a Mute?
These times are changing, and changing quickly. There have been many challenges to this profession throughout the past few years. The challenge is to talk, then talk and talk some more about this medicine.
B Vitamins Improve Memory, Prevent Brain Atrophy
The 2010 OPTIMA study showed that the accelerated rate of brain atrophy in elderly with mild cognitive impairment could be slowed via supplementation with homocysteine-lowering B vitamins, which included folic acid, vitamin B12 and vitamin B6.
Atypical Femoral Fractures and Bisphosphonate Use: What to Watch For
Bisphosphonates (BP) are popular drugs, with more than 8 billion in sales in 2008; however, profits have declined as patents began expiring. Nonetheless, BP remain the most commonly prescribed drugs for patients at risk of osteoporotic fractures, with several million prescriptions written every year.
Converting More Patients to Your Practice
In 2013 and 2014, the theme was "the money is in the list." This meant that if you had a big email list, you were really making some "cha-ching." Unfortunately, having thousands of emails doesn't equate to thousands of dollars in profit.
The Dietary Supplement Research Dilemma
I do not care what the truth is, one way or another; I just want to know it. And when it comes to dietary supplements, the truth can be hard to find for a number of reasons.
The Need for a New Medical Model: A Challenge for Biopsychosocial and Ecopsychologica Medicine
Chinese medicine speaks of alignment between humans, heaven and earth. It is a complex view with a focus upon relationship. These are comprehensive ideas with no specific terms in contemporary medical practice.
Primary Spine Care: Addressing Concerns & Criticisms
The Dec. 1, 2013 issue of Dynamic Chiropractic included an article describing the implementation of a training program for primary spine practitioners (PSP) within a metropolitan region and supported by a large BC/BS plan.
An Excerpt from TCM Case Studies: Pediatrics
This excerpt is reprinted with permission from Jamie Wu. TCM Case Studies: Pediatrics was released in 2014 by People's Medical Publishing House.
Interpersonal Skills 101: Enhancing the Value of Our Patient Interactions
Recently, I read an interesting article in our local newspaper titled "The Value of Human Interaction." The article presented comments from a senior editor for Fortune magazine who discussed "Civility in the Business World."
Low Back Pain: Posture and Movement Analysis
When performing static and dynamic movement analysis of the lumbopelvic hip area, begin with standing visual posture analysis of the pelvis, and then perform lumbar range of motion and assess what you might see during normal versus abnormal lumbar flexion motion.
A Well-Kept Secret: 5 Element Acupuncture, Part II
Supervising acupuncture interns at a TCM college, it has always struck me how funny it is to hear the clinic manager tell the patients that the Five Element clinic specializes in treating emotions, as if patients with physical pain have no emotions!
The Way We Are Designed: A Conversation with Gil Hedley, PhD
I was first introduced to the work of Gil Hedley by Tom DiFerdinando. He gifted me Gil's DVD series.
Synergy Doesn't Happen in Silos: Acupuncture in Hospitals and Other Healthcare Settings
As acupuncture and traditional East Asian medicine continue to intersect and integrate with biomedical approaches, the conversation about integration expands and becomes richer.
Recreational Cannabis Use and TCM
Many people are drawn to cannabis for its effects physically, mentally and emotionally. Medically, cannabis has some legitimate uses, however the scope of this article is limited to the recreational use of cannabis.
October, 2008, Vol. 08, Issue 10
How Your Cat Can Help Grow Your Business
By Cary Bayer
My cat is a 10-pound Buddha I named Ananda (Sanskrit for "bliss") because she's got the fastest purr in the West (and East). This calico has taught me volumes about how to enrich my life and become more successful in business. Her teachings can enable you to expand your massage business and enjoy your life more. If you have any doubts, check with your own cat.
Think Highly of Yourself, and Others Will Be Attracted to You
Ananda says self-worth is the basis of net worth. To build a "multilevel cat home," the foundation must be secure. The foundation for increasing the number of massages you give is for people to be attracted to you. Why would anyone want to work with you if you don't already think highly of yourself? "Treat yourself like a dog," my cat says, "and others will, too." I'm reminded of the line: "Dogs have masters. Cats have staff."
Let Others Support You
"Always accept dinner invitations and bring home leftovers in a kitty bag." This isn't restricted to food, of course - you must be supported by others on many levels for your livelihood. (Ananda suggests replacing the expression, "earn a livelihood" with "enjoy a lovelihood.") No matter how large your massage business, it can't survive unless people purchase your services. Without support, you're out of business. Let others support you in every way, whether it's a book from a friend, a coaching session from a colleague, or a $10,000 gift from your mother.
Let Others Touch You; Cuddling Against Them Isn't Bad, Either
Don't just give massage; receive it. Far too many therapists forget this point. A talented LMT can relieve you of the thousand slings and arrows to which the flesh is heir, as Shakespeare's brochure might have said if he were the Bard of Bodywork. The less tense your body is, the more relaxed your mind and heart are, and the more deeply you connect to clients and prospects. This translates into inspiring them to work with you.
Massage breaks down your body's armor against being touched, allowing you to be more intimate with people physically, emotionally and, where appropriate, sexually. Such intimacy makes you feel better, which helps you perform better on your massage table.
It also gives you the profound experience of receiving - the fourth "R" you should have been taught in elementary school. Reading, 'riting and 'rithmetic lead to an educated life, but not a prosperous one. The fourth "R" does.
Exercise Keeps You Young in Body and Heart
My cat's idea of exercise is chasing chipmunks. It keeps her trim and gives her body a workout. She doesn't belong to a gym; the outdoors is her health club. She doesn't try to get endorphins going; they're just firing when she does her thing. Get your endorphins going by playing tennis, swimming, bike riding or whatever your body loves to do. All work and no play make Johnny a dull LMT. Plato said we need a sound mind in a sound body. Both are also essential for developing a sound massage business.
Nap When You Feel Like It; It's Good for Your Soul and Your Body
"Stop living like a dog," my cat tells LMTs who do a few massages past their comfort levels. When your cat cuddles with you, she may be saying, "Stop working and start napping." Downtime for meditation, walks on the beach or just plain catnaps do wonders for your soul. This rejuvenation travels through your hands, benefiting all your clients.
It's Innocent to Be the Center of Attention
Your cat is completely at home as the center of attention; you can be, too. Don't be shy at a party if the topic of conversation turns to massage's healing effects. Being the center of attention means you're handling large amounts of energy from people. This prepares you to handle a lot of money, too.
Curiosity Thrills the Cat
At 14, Ananda doesn't have the curiosity of a kitten anymore, but her ears perk up when she hears rustling in the woods. Doesn't your cat sniff away at times? Doesn't she want to explore every new thing you bring home?
When does your natural curiosity get aroused? Are you curious to learn Thai massage, hot stone or watsu? If so, why keep putting it off? Curiosity keeps your mind young and your spirit alive, so explore your interests - there's pleasure in fulfilling them. Curiosity can also thrill your bank account if you investigate, with an open mind, the opportunities presented to you. Curiosity can make you one rich cat.
The More Playful You Are, the More You're Loved and Prospered
Those celebrities on People magazine's covers are actors who play at being others: singers who play concerts; athletes who play games. Our culture pays buckets of money to see them play. A picture is worth a thousand words to you, but to Hollywood's elite stars, it's worth $20 million - when it's a motion picture.
The more playful you are, the more your inner child is alive and kicking. Self-love attracts love and support from others. Having fun makes the workday fly by and, if you're self-employed, brings you more money.
If You're Happy and You Know It, Purr Away - You'll be Feline Groovy
"Don't just walk your talk; strut your stuff." It sends a message that you're the cat's pajamas. It's time you reverse your parents' weird message to "wipe that smile off your face." If there's a smile on your face, let it grow.
Ananda says, "The more I purr, the more you stroke me, and the more I keep purring." The opposite of a vicious cycle, this is a delicious cycle. A delicious cycle for an LMT looks like this: When you do your lovelihood, you have a great time and others are attracted to that joy, giving you money for what you do. This brings you more joy, and that joy attracts even more money.
Click here for more information about Cary Bayer.
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