Lost A Sale, But Initial Phone Consultations — A Big Part Of Brilliant Customer Service
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resourcesABOUT MT AUTHOR GUIDELINES CLASSIFIEDS EDITORIAL CALENDAR MEDIA GUIDE MASSAGE MART SCHOOLS & EDUCATION FEEDBACK
Sacroiliac Pain: A Complex Puzzle
I don't think we manage SI misalignment properly. First, we tell our patients they have an SI problem. I am not convinced this is accurate, and I will speak to that issue. Second, I think repetitive mobilization of the SI joints is not useful.
The Art of Creating a Healing Space
I always advise my graduates to examine their group practice or treatment rooms with fresh eyes after they leave my CE workshops. I tell them, "Ask yourselves - is your space qi filled, welcoming and healing? Or is it cold and clinical?"
The Integrative Medicine Puzzle: Putting the Pieces Together
The conversation is changing in the broader healthcare community with patients actually moving the discussion toward more integrative topics. Patients today want to know their options.
Medicine as Metaphor
The practice of medicine is both an art and a science. We study and learn the system so that when the time comes to apply it, there is a greater possibility of successfully helping others.
Melatonin: A Promising Natural Agent in the Prevention of ALS
A number of years ago, experimental studies suggested melatonin could block key steps in the development of Alzheimer's disease, primarily by acting as a brain antioxidant and inhibiting the build-up of beta-amyloid plaque in the brain.
The Roots of TCM in Depression Treatment
In traditional Chinese medicine, there is historical precedent for the treatment of so-called "Shen" (Heart-Mind) disorder, or disorder/dysregulation of the spirit, which is also considered as distinct but not separate from the cognitive function of the brain.
Time to Address the Global Impact of Pain
More people may be living longer, but they're not enjoying it, particularly when it comes to musculoskeletal health, according to the latest Global Burden of Disease (GBD) study.
The Source-Luo Point Combination, Part 3
Dr. Nguyen Nghi (NVN) was born in Vietnam and is one of the most important scholars, writers, teachers and practitioners of modern time. Many of his theories and applications are the source of modern teachers from Europe and the United States.
Online Marketing Basics: Google Ranking, Part 1
We all know there is so much opportunity with online marketing. And, let's face it, if you don't have a presence online with a website and social media, you are probably not where you want to be.
Exploring and Learning from the Gift of Life
I'm grateful to have had the opportunity to teach cadaver dissection classes and workshops with Stephen Cina at the New England School of Acupuncture over the past seven years, first through the Sports Medicine Acupuncture Program and later as a NESA elective course.
Coding for Functional Performance Testing and Measurements
I have noticed a trend for medical necessity of chiropractic services to be defined with statements and language indicating "functional improvement" as one of the standards for efficacy of treatment.
Embrace the Necessity of Change
My son, David, and my daughter, Deborah, play high-school and club soccer. For those of you who aren't familiar with this lifestyle, each practices two to three times a week, 48-50 weeks a year. Between the two, they play approximately 70 games annually.
Are You Using Your Professional Title Ethically?
Many faculty members teaching in the classroom or performing research within academic institutions have earned doctorates and use the title of "Doctor" or "Dr." They are usually referred to as professor or doctor within the classroom by students.
How's Your Bucket? Two Key Benchmarks to Help Plug the Holes
Just about every businessperson knows it's far less expensive to hold on to a repeat customer than it is to acquire a new customer.
Merger Creates New Model of Care
Two San Francisco powerhouses of holistic healing, the American College of Traditional Chinese Medicine (ACTCM) and California Institute of Integral Studies (CIIS), are merging. Together they are building a visionary approach to applied integral health.
A Simple Exam Protocol to Assess Lower-Extremity Imbalance
One of the most common conditions of the human frame is excessive foot pronation, in which the foot rolls inward, creating a foot that is flatter, wider and longer. A resultant subluxation pattern of the various tarsals and metatarsals results.
Adding Microneedling to Your Clinic for Results and Profit
Microneedling has taken the beauty world by storm over the last 10 years. Under the names dermaroller, microneedling or skin needling you will see these treatments listed in the services of nearly every fashionable beauty salon and day spa in the country.
Colon Health and TCM
I still remember many years ago, the loud "Yuck" from my wife at the time when we were together watching the Chinese movie "Last Emperor."
Abdominal Acupuncture for Eye Healing: The Sacred Turtle and Ba Gua Map
Our ideas about western medicine have shifted in recent decades, while the public is asking more from health care providers.
Viewpoints: Pes Anserine Tendonitis vs. Medial Meniscal Tear
What do you think stiff golf shoes, playing with a child, riding a bike, running and swimming the breaststroke all have in common? Each requires knee joint involvement. To quote physical therapist Gary Gray, "The knee is just the dumb guy in the middle."
Can Acupuncture Treat Knee Pain?
Recently, an article in the Journal of the American Medical Association concluded that, "neither laser nor needle acupuncture conferred benefit over sham for pain or function" among older chronic knee pain patients.
September, 2008, Vol. 08, Issue 09
By Ralph Stephens, BS, LMT, NCTMB
The big election is only two months away. What an entertaining year it has been. A lot is at stake, particularly regarding health care, which can dramatically affect our profession. Is the leadership of our profession prepared to defend our first-door providership status if nationalized health care is enacted or will they sell that down the river to appease the allopaths like they are doing with our scope of practice?
From my perspective, there is very little difference between the two presidential candidates or the two parties for that matter.When the Republicans took over Congress, they did not do what they promised us to get elected. When the Democrats recently took over Congress, they did not do what they promised us to get elected. All any of them care about is getting elected. However, it's the new blood that has the desire to change things. It's the incumbents that sit the new members down and tell them how it's going to be. Therefore, I am against all incumbents, no matter which party. One term is enough. Make them go back home and live under the laws they passed. I urge you all to vote in the election and to vote the bums out - vote against any incumbent!
Apply this to all elections and you will rapidly see the world become a better place. A ruling class never has the average citizen's or member's best interest in mind, only their own. There are no incumbents running for president, only two senators, so it doesn't matter which one wins. That is why these two have been selected. The winner will be a one-term president (a good deal) and probably the next Herbert Hoover (probably not a good deal for our profession as it's currently positioning itself). You heard it here first.
This issue will hit the streets just before the AMTA National Convention in Phoenix is taking place. Some of you might see this issue for the first time while there. Be sure and drop by the Massage Today booth in the exhibit hall and say "Hi." Also, take advantage of your opportunity to let the AMTA officers know your feelings about the issues facing our profession.
From Last Time
My previous column pressed some buttons on both sides of the aisle. Good. I am always trying to get more people thinking and acting. Thanks for the kudos from therapists all over the country. Also thanks for the concerns expressed by leaders from both associations. I will try to be more specific with my generalities in the future.
Special thanks to all of you who contacted your organization to give them your input on the licensing laws they have been passing. Our profession is way too passive, allowing our leaders to do too much to us instead of holding them accountable to do things for us. Stay on them, particularly until they start fighting to expand our scope of practice, our opportunities and our state-to-state portability.
The massage profession is a microcosm of our country as a whole. Very few citizens bother to vote, much less to challenge their elected leaders and hold them accountable. What politicians hope for is seldom what benefits the public. Demand the change you want. Don't vote and hope; vote and demand. Remember, not all change is for the better.
CDC officials now admit there have been more than 8,000 "adverse events," including death, paralysis and muscle degeneration, in females injected with Gardasil. Seeing any of this in your practice yet? Gardasil is being promoted as a vaccine against cervical cancer; it's not. It's a vaccine against the types of genital human papillomavirus (HPV) believed to be a causative factor in cervical cancer and genital warts. It's very expensive at around $350. Some government officials want to make it a mandatory vaccine for all girls ages 10-15. This is bioterrorism against women.
Of course, you should be able to have it if you want it. However, no one should be forced to have toxic materials with potentially lethal side effects injected into their body. Better to die at 50 from cancer than at 15 from a vaccine. Cancer is much easier to reverse. I guess some like to play Russian roulette. Our government is much more interested in protecting drug company profits than protecting our health.
Recently Germany's federal agricultural research institute noted, "It can unequivocally be concluded that poisoning of the bees is due to the rub-off of the pesticide ingredient clothianidin from corn seeds."
Chemical company giants Bayer and Monsanto have acquired patents to coat their proprietary corn seeds with these neonicotinoids. "Part of the equation in the U.S. is genetically engineered corn, as more and more corn seeds are being gene spliced with a completely different species - a bacteria," said Walter Haefeker, a member of the German Beekeepers Association Board of Directors. "Bayer and Monsanto recently entered into agreements to manufacture neonicotinic-coated, genetically engineered corn. It's likely this will worsen the bee die-off problem."
Do not believe the propaganda it's cell phones confusing the bees. Organic bees on organic farms are doing relatively fine; cell phones work on organic farms, so it's not the cell phones. The government and chemical companies have to cover up the truth; GMO (genetically modified organism) plants have the potential to destroy our entire food supply in order to protect their cash flow. It is serious, and the U.S. is being a huge bully in forcing countries that don't want this "Frankenfood" technology to accept it. Again, our government is protecting the drug cartel instead of us.
I am not anti-government. I am pro-health and pro-freedom. When government and large corporations collude to protect each other at the public's expense, it's fascism. We lose rights, and they gain power and profits. It happens when the people are sedated and distracted. The price of freedom is eternal vigilance. What have you done to protect yours lately?
Enjoy the elections - vote. A discussion of the beloved Canadian health care system comes in November.
Click here for more information about Ralph Stephens, BS, LMT, NCTMB.
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