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Integrative Sports Medicine
One of the most rewarding and challenging clinical scenarios is the treatment of athletes.
Aetna Updates 97140 Policy
In a development the Association of New Jersey Chiropractors is calling "a resounding victory for chiropractors nationwide," Aetna Insurance Company has updated its national reimbursement policy regarding 97140 (manual therapy), reaching an agreement two years after the association filed a declaratory judgment suit in federal court against the insurer.
Peaching to the Choir: How to Extend Our Reach Beyond the CAM Community
Professional conferences offer unique opportunities to network, be exposed to cutting-edge innovators, share your interests and work, and be inspired.
It's Time to Wake Up
It is time for this profession to wake up and tell someone about the healing benefits of acupuncture. This is the time for Asian Medicine. Its popularity, growth and unusual acceptance is nothing short of amazing.
Patient Retention Techniques
When talking about techniques to grow your business, we tend to focus on the "large" aspect of the patient base, that is, on strategies to attract new patients. However, it is important to remember that "loyal" is equally, if not more, important.
News in Brief
Support of F4CP Continues With Latest Donations; Walter Reed Honors Dr. William Morgan; Recognizing 40 Years of Public-Health Activism; Allstate Decision Reversed.
An Unexpected Superfood: All About Eggs
About 40 years ago, excessive dietary cholesterol was labeled a public health concern. Specifically, it was thought that there was a causal link between consumption of cholesterol-laden foods and increased risk of heart disease.
ICD-10 Is Not Scary (and Not About Billing)
In my 13 years of consulting with doctors on billing and coding matters, ICD-10 has aroused the biggest combination of misguided fear and ignorance I can remember.
Lower-Extremity Overuse Injuries: Primer on Causes and Corrections
From ankle sprains to stress fractures, shin splints to plantar fasciitis, the research is clear: These common overuse injuries of the lower extremities – among dozens of others – may be related to abnormal foot function in your patients.
Technology Meets Practice: Chiropractic Every Day
About a year ago, I had an interesting conversation with a DC who made house calls. When I asked why, she was quick to explain she learns much more about her patients when she sees them at home than she could ever observe in the office.
What to do When Today Sucks
Have you ever had one of those days when nothing went the way it should have? The patient with migraines got worse instead of better from a treatment similar to one you've effectively used on him before.
Treating LBP in Golfers: Beyond Basic Assessment
The drive to master the most efficient swing demands a tremendous amount from the lower back. Maintaining stability in a flexed posture, supporting torso rotation and repetitively supporting the golf swing all put the lower back in a vulnerable position.
Learning the Transformative Language of the Channel System: The Sinew Channels
The Chinese medical classics describe the energetic terrain of the body in much detail. The acupuncture channel systems, as presented in the Ling Shu illustrate the various expressions our qi energy can take.
Exercise Recommendations for Healthy Aging
Aging is inevitable, but how you age is not. Common physical signs of aging include decreased muscle mass, decreased muscular power, increased body fat, and decreased aerobic (lung) capacity.
ASA Ready to Impact Profession
The American Society of Acupuncturists (ASA) is a 501(c)6 (pending), not-for-profit collaboration among state based, acupuncturist professional associations.
Healing Trauma: Cultivating Resilience and Presence Through Mindfulness, Part 1
All humans, by the very nature of being human, will experience moments of trauma and suffering. What, then, makes the difference in how the individual who experiences trauma, suffering, and spiritual loss reacts to such experiences?
Teaching Qi Gong to Children
Many of us have come to embrace Qi Gong or Tai Chi practice as a regular part of our lives. Qi Gong has been a stabilizing factor in my life for the last twenty years.
Relationship Marketing: A Modern Approach
Remember when you used to get real letters in the mail? Not the automated type, but the real deal, hand written with a personal message just because someone was thinking about you? You know what I'm talking about.
Healing the Core: AWB Nepal Earthquake Relief Project
With almost 9,000 people killed during the earthquakes in April and May, another 23,000 suffering injuries, hundreds of thousands left homeless when entire villages collapsed, and many sacred sites destroyed, no one in this country of approximately 28 million has been left untouched by the disaster.
Fish Oil: A Key Component to Positive Clinical Outcomes
Patients seem to be presenting with more complex problems, and many are responding to care more slowly or have completely unexpected results. Why?
Data: The New Frontier in Health Care
Your practice is empowered with the data you need to improve patient health, run a more efficient (read: profitable) practice, get paid in timely fashion and help show the efficacy of chiropractic on the national stage in the midst of sweeping changes in health care!
Treat Every Patient as an Athlete
Frontal-plane movement pattern dysfunction can set the stage for musculoskeletal injury. Frontal-plane stabilization is essential during the normal activities of daily living: think single-leg stance and gait cycle.
A War You Can Help Patients Win
The average American consumes approximately 60 percent of calories from sugar, flour and refined oils. A donut is a good example of a so-called "food" that represents these calorie sources.
Making Public Health a Chiropractic Priority
As highlighted in this edition's News in Brief, Rand Baird, DC, MPH, FICA, FICC, editor and occasional author of our long-running column, "Chiropractic in the American Public Health Association", was recognized by the organization recently for 40 years of membership.
Acupuncture Treatment of Trauma in the Canine
From 1972 until 1976, John Ottaviano and I were treating dogs at five different veterinary clinics in the Los Angeles county area. Usually, we were at a clinic for seven to eight hours.
The Ethics of Herbal Prescribing
While teaching ethics classes, I often encounter licensed acupuncturists who are surprised that our use of herbs and supplements has a specific section in the material. It is often an aspect within ethics that clinicians don't think of in practice.
September, 2008, Vol. 08, Issue 09
Hitting Your Target
By Rita Woods, LMT
Recently, my brother Lee won the Triple Crown in bow shooting. This event hosts hundreds of expert shooters from around the country and is fiercely competitive. As you might have surmised from the "Triple Crown," it means he won the three events which make up the 'Triple Crown." It is indeed a high honor to win this event.You might be wondering what this has to do with massage. Plenty.
Life is about experience and the application of our gained wisdom and knowledge. This is what makes us good in our profession. It is practice, studying and more practice that determines if we will be mediocre or expert therapists. In fact, many therapists practically reinvent themselves every few years. For some of us, as we get a little older or wear out our thumbs or develop wrist pain, we need to be creative in finding alternatives that allow us to stay in the field we love but do it with less physical intensity. For others, the new younger and stronger therapists, looking to more aggressive techniques and physically demanding therapies might be the path they follow.
It's about transition for all of us. As we constantly seek to find our most comfortable place, it can be seen as always trying to find our perfect posture. What best supports us with the least amount of harmful stress. We develop a new career posture by learning new things. Just as our clients take our advice on such things as proper stretching, we must learn to give and accept our own advice about doing something new, even if that stretch is uncomfortable at first. It will take time and practice but as Will Rogers once said, "Even if you are on the right road, you'll eventually get run over if you just sit there."
So I was thinking about my brother winning the Triple Crown and how he did it. Pulling back on the bow and letting the arrow fly is only the tip of a very big iceberg. It's the end result of his years of practice and study in this sport. But it's that work that allowed him to hit the target. One room in his house is dedicated to physical training. He works out to have the strength and stamina to perform. I can't even pull the string back on the bow! It's like lifting a 50-lb. weight with two fingers. As therapists, we, too, must keep fit and healthy to perform our work and let's face it, to be an example to our clients.
If we want to be good at something, we must do it a lot. Lee built an indoor shooting gallery so he could practice all year, no matter the weather. For us, the more bodies we touch, the better we become. I remember in massage school asking one of my instructors, "How long do you think it will take us to gain the experience we need to feel confident." She said "About 200 bodies." I remember thinking she cleverly answered in terms of experience. Time didn't matter; practice and experience did. Even if you have to do volunteer work, do it to gain the experience. For our growth and evolution on this planet, now is not the time to hold back. Go after what you really want. If you can think it, you can do it.
Nothing is an event and everything is a process. I don't use the words never or always very often. But I will say with confidence, "Never is an event, an isolated incident. There are always choices and decisions that culminate in a result." These results build upon themselves in our life, and this is what makes our world as we see it.
I receive phone calls and e-mails from many therapists and the most common theme is about them changing their career posture. They are looking for ways to offer an innovative new service and keep working without the physical demands. If you are a therapist looking for more manipulative clinical work, someone like David Kent might be your next phone call or e-mail. The fact is there are many educational options available to everyone. Decide on your target and begin the process.
I recently found a great book on facial reflexology by a French physician who has unearthed some surprising information. Based on Korean reflexive medicine, there were charts and correlations of reflex points on the face to the rest of the body. As I continue my research into the whole-body benefits of my face work, I was thrilled to find this and even more thrilled to have an immediate application. A friend who gets regular acupuncture shared with me that her circulation/sex meridian was almost always in need of work at every visit. She also has developed severe facet arthrosis and L5 S1. I found a point on the face for arthrosis and recommended she massage it. Much to her surprise, she told me just two days earlier she discovered that exact point was sore to touch but had no idea why. And much to the surprise of both of us, that point also relates to the circulation/sex meridian. Hmm...
As I have mentioned in previous articles, I have begun serious study into the CNS responses to face massage techniques. While in Florida at the annual massage convention, I had the honor of having Dr. Tiffany Field watch me work as I performed mini face sessions to raise money for the Touch Research Institute. I mentioned to her how I have noticed a deep state of relaxation and apparent whole-body benefit from this work. Dr. Field gave me direction to further my own study and offered to assist with my research. For those of you familiar with her internationally acclaimed research on touch, you might imagine how I felt by her suggestions and offer.
I share this with you to let you know these encounters don't come by chance. They will come to you as a result of your choices and decisions. Do your homework, volunteer, practice, set your sights on a target and practice hitting it. I have heard luck is the point where preparation and opportunity intersect. I think there is valuable truth in that for all of us. Are you feeling lucky?
Click here for previous articles by Rita Woods, LMT.
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