Lost A Sale, But Initial Phone Consultations — A Big Part Of Brilliant Customer Service
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What's Chiropractic Research Worth to You?
The Palmer Center for Chiropractic Research (PCCR), in celebration of its 20th anniversary, has announced it is spearheading a fundraising campaign to support chiropractic research.
A Chiropractor's Guide to Yoga
"Doctor, can I continue to do yoga while undergoing your care?" "Is it OK for me to go back to yoga while I'm getting my back treated?" "It is safe to start my yoga classes again after my neck pain improves?"
Fertility and Poly-Unsaturated Fatty Acids
Starting or expanding one's family is a major milestone. It's something that more and more people seek out health care advice and support for.
Practicing with Authenticity
To extrapolate from the above quote, patients love healthcare providers they can trust. One way to earn the trust of your patients is by practicing with authenticity. What does that mean, exactly?
Getting a YES: An Effective Strategy for Overcoming Patient Objections
Patients make more excuses for declining care from an acupuncturist than perhaps any other type of doctor. Various reasons hold them back from making a commitment to care.
More Chiropractors Required
An intriguing study published in the Journal of the American Board of Family Medicine examines how "chiropractic care affects use of primary care physician (PCP) services."
Change Lives by Supporting Chiropractic Research: Are You In?
The Palmer Center for Chiropractic Research (PCCR), in celebration of its 20th anniversary, has announced it is spearheading a fund-raising campaign to support chiropractic research.
Harvard Health References Flawed AHA Position Paper
In its special health report, "Stroke: Diagnosing, Treating, and Recovering From a 'Brain Attack,'" Harvard Health Publications includes information from the American Heart Association's 2014 position statement on cervical manipulation and cervical dissection – a statement the American Chiropractic Association emphasized in a letter to Harvard Health mixes "scientific facts with half-truths."
The Short Leg Dilemma
When evaluating a new patient, it is common to note a relative shortening of one leg to the other. Some patients will even tell you they have one, and then pull out the store-bought heel lift they read about online.
Fish Oil: A Key Component of Positive Clinical Outcomes
Patients seem to be presenting with more complex problems, and many are responding to care more slowly or have completely unexpected results. Why?
Oriental Medicine on the World Stage
"Let me win. But if I cannot win, let me be brave in the attempt." This simple, yet powerful statement was lived out time and time again by so many of the athletes from around the world during the Special Olympics World Games in Los Angeles.
An Acupuncturist's View of Medicinal Marijuana
The use of cannabis for medical purposes is very controversial. Use as a panacea by physicians uninitiated to the proper application of herbal medicine, as well as an excuse for recreational use have greatly confused the issue.
Modernization of Chinese Medicine
Language – written, spoken, signed, or otherwise is learned as a means to express our individualized perceptions about the world around us. Language is designed to communicate our personal experiences.
Help: A Need at Every Level
One of the great gifts of training in acupuncture is the ability to take good care of oneself. I recently had a bout of frozen shoulder — an inflammatory syndrome which can be debilitatingly painful and take years to resolve.
The Zen Art of "One Point"
We were always told in our Zen Shiatsu training (by Japanese and Japanese American instructors) that our ultimate aim was to to find that "One Point." To be so focused we could touch just one point to transform Qi throughout a client's body.
Improving Communication Between AOM and Biomedical Providers
How comfortable do you feel talking to Western medical providers? If you are like me, you may not feel as comfortable as you would like. Some of my interactions with MD's haven't been the fruitful steps toward integrative medicine for which I had hoped.
Do Some Good and Grow Your Business with Cause Marketing
Cause marketing is truly one of the best ways that you can promote your services as a acupuncture professional. Cause marketing refers to a type of marketing where a business partners with a non-profit organization to help bring awareness to a charitable cause.
Healing Trauma: Cultivating Resilience and Presence Through Mindfulness, Part 2
In the last issue of Acupuncture Today, the first part of this article introduced the topic of trauma and resilience, and their relationship to the autonomic nervous system response and the concept of the spirit being grounded in the body, and suggested the importance of mindfulness as a tool for healing.
Nuts Reduce Risk of Heart Disease, Cancer and Other Health Problems
Several recent studies suggest regular consumption of nuts may provide a significant degree of protection against certain types of cancer, heart disease, possibly type 2 diabetes and some neurodegenerative diseases.
Practice Policy (Gone Bad): The Sign
Every once in a while, you see something and think to yourself, That's a really bad idea. Case in point: I went to see my medical doctor the other day. Just after being "roomed," as they say, the nurse checked my vital signs. Then she left.
Acupuncture Rising: From Acupuncture Anesthesia to Assisted-IVF, Part 1
Acupuncture's cultural and historical roots go back to the emergence of Chinese civilization. For more than 2,000 years, acupuncture needling has been continuously practiced on the largest population in the world.
Surprising Reasons for Orthotic Efficacy
Clinical outcome studies show orthotics are effective in the management of a wide range of injuries, including plantar fasciitis, Achilles tendinitis and patellofemoral pain syndrome.
Dorsiflexion Dysfunction: Evaluation & Manipulation Techniques
Almost every condition from the foot to the hip can be attributed to the inability to dorsiflex the ankle mortice and other joints that participate in dorsiflexion. Let's start by understanding normal versus abnormal dorsiflexion.
The New Age of Communication
In the age of technology, everyone, including the patient, is seeking faster, easier ways to communicate. With a wealth of social media, blogs, websites and videos, we are constantly barraged with information – to the point of overload.
Patient-Centered Care vs. Payer Restrictions: Your Ethical Obligation
Do you have an ethical obligation to evaluate your patients, make a diagnosis and provide evidence-based, patient-centered health care, irrelevant to the payer restrictions?
News in Brief
Call for Abstracts Announced - Parker Las Vegas 2016; Logan Adds Doctorate Degree; New Role for Dr. James Edwards.
September, 2008, Vol. 08, Issue 09
Insuring Your Success
By Dixie Wall, Contributing Editor
When embarking on an alternative health career as a massage and bodywork practitioner, being sued for professional malpractice is not something we usually consider. While a lawsuit against you or your practice might be unimaginable, it still happens.A claim is more likely than we would like to think, especially when we live in such a suit-happy and sometimes greedy society. Even the most careful massage therapist may have something go wrong unintentionally. What are the common claims against therapists, and how can we avoid them? What steps can we take to keep our careers from being jeopardized by nuisance claims?
The essential element in protecting yourself is obtaining and maintaining professional liability insurance. Malpractice and liability insurance protects the therapist from lawsuits filed by a client due to injury or loss. Liability insurance is mandatory to satisfy licensing requirements in states such as Massachusetts, Missouri, South Dakota and Wisconsin, and even in some local, permitting regulatory agencies of California. Spas, clinics and other places of employment typically will require therapists or employees to carry insurance in order to protect themselves and their customers.
Standardized policies offer this additional coverage for places of employment through an additional insured option on the therapists' individual policy. This usually is anywhere from $10 to $50 extra a year (depending on how many places you need listed on your policy) and will cover the named business in case they also are named on a suit. If you're not an employee, liability protection can be expanded by adding your business to the policy whether you're a corporation or a sole proprietor.
Terms and amount of coverage generally is standardized or varies a little, but prices definitely vary. In general, malpractice insurance companies and massage and bodywork associations recommend you have all new clients sign some form of a "release of liability" statement along with the initial intake form. Insurance companies also suggest a claim should be reported as soon as possible. A claim must be reported within 48 hours to most providers.
Claims generally can be categorized into intentional acts or unintentional acts; unintentional acts are more commonly known as negligence. In this article, we will discuss unintentional acts or negligence claims, which can be further defined as failure to perform a degree of learned skills ordinarily possessed by a reputable health care professional.
Be aware malpractice insurance does not cover you when you perform intentional illegal acts or partake in activities not included in your policy. These acts include engaging in sexual misconduct with a client or using modalities beyond your scope of practice. When sexual impropriety takes place, the issue is no longer in the malpractice realm but now becomes a criminal issue. This subject will be discussed in a future issue.
I was able to contact a professional liability insurance provider in order to see what common claims have been occurring recently. After talking with Phil Stump, the president of the American Massage Council, I was able to get the most recent claims data. According to their data, the most popular claim was an unintentional or negligence suit involving physical injury to the client. A majority of these injuries were due to burns from heating pads and hot stones. The other common injuries involved the spine and ribs, and usually resulted from an excessive amount of pressure or disregard for a contraindication of the client.
Here are some examples of recent claims and tips to help you avoid this in your practice:
Ultimately, we are the creators of our own destinies by establishing and following our own professional standards. It is these principles in which we conduct ourselves that the solid foundation of a lasting career can be set.
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