resourcesABOUT MT AUTHOR GUIDELINES CLASSIFIEDS EDITORIAL CALENDAR MEDIA GUIDE MASSAGE MART SCHOOLS & EDUCATION FEEDBACK
Uncle Sam Needs You (Part 2)
Where chiropractic care has been used in the military health services, it has been deemed very successful.
The Tao of Gender
If you think gender is as simple as having a new client check off the "male" or "female" box on your intake form, we hope this article will expand your understanding and thus the reach of your health care.
Essential Orthopedic Testing: Tests That Involve Standing on One Leg
Since these tests have a common mechanism of performance (standing on one leg), there are differential diagnostic concerns during testing. The tests cannot be completely isolated from each other for performance.
Correcting Pelvic Rotation Around the Long Axis: Adjustment Protocol
The pelvis can be considered a ring that can misalign on the sacrum rotating around the long axis. The following is a description of an adjustment that helps to correct sacroiliac rotation around the long axis.
Healing With TCM at San Quentin State Prison
For the prisoners at San Quentin State Prison, life-sentences are the reality of every day life. It is not often that prisoners get the opportunity to use alternative medicine to deal with common ailments they encounter behind bars such as, depression, anxiety and pain.
Dr. George Goodman and His Legacy to Logan University
Those who knew him called him a revered leader, a visionary and one of chiropractic's biggest advocates. George A. Goodman, DC, Logan University's sixth and longest-serving president, passed away on Sept. 9. He was 70 years old.
Jingei Diagnosis: An Effective and Powerful Diagnostic
I graduated from the Kotatama Institute under the direction of Drs. Masahilo and Katsuharu Nakazono in 1984. As a student, I was exposed to the practice of most of the various theories and modalites of Oriental Medicine.
To The Finish Line With the Help of TCM
When acupuncturist Eddy De Smedt pursued a career in Traditional Chinese Medicine, he knew he wanted to make a difference.
Commingling Money: 12 Questions for the ACA About the CHAMP / NCLAF Merger
The American Chiropractic Association recently announced it was merging the National Chiropractic Legal Action Fund and the Chiropractic Health Advocacy and Mobilization Project into a single entity that will support both legal and legislative actions.
Chiropractic Research in Review
Predicting Pain With Disability in Office Workers; Traction Approaches for Discogenic Cervical Radiculopathy; Intra-Articular Gas Bubbles Following Manipulation; Nonresponsive Chronic Ankle Sprains: Think Tendon Rupture.
Lime Jello on Morphine
Taste is in the eyes... actually the mouth... of the beholder. My food preferences have changed, lightening from the food of my youth. My parents loved heavy eastern European cuisine and I loved it as a child. Now I enjoy leaner, healthier whole foods.
The Case for Immunization
As long as I have been a chiropractor, I have seen many in this profession oppose vaccinations. Indeed, it has often been taken as a "given" that to be a principled chiropractor requires a curmudgeon's willingness to hold aloft that banner of opposition.
Communication 101: Please Explain Yourself!
Twice this past week, I overheard conversations about chiropractic. As you can imagine, it is a topic my ears naturally pick up. In both cases, a patient was talking to a friend about their experience with a chiropractor.
Sports Science: What's in That Drink?
Athletes frequently ask me what the best liquid is to drink during exercise – water or a sports drink? Water provides the necessary hydration, but unfortunately, it lacks the key nutrients to aid in performance and recovery.
A Commonly Missed Spinal Fixation: The Upper Lumbar Spine (Part 2)
As mentioned in part 1, using a flexion-distraction table is a great way to unlock this particular fixation. You have found the stuck segment. You have determined whether it is unilateral, midline or bilateral.
Simple Ways To Find True Happiness
Patients in our clinics are always seeking happiness. As their health advocate, we need to ensure we inform them that in order to find happiness, they have to make sure to identify what makes them happy in the first place.
Managing Today's Fertility Patient
I recently received an email from one of my fertility patients: "Got my lab results back. FSH is 11, AMH is 0.7. My doctor said these numbers aren't good. I guess I'm infertile. Just as a thought. Just set up an appointment to speak with an adoption agency."
The Wonders of Light Therapy: An Interview with Wes Burwell
I first met Wes Burwell in 2011 when he was teaching a class on light. Since then, every time I hear him speak, his understanding of the benefits, function and capacity of light has evolved.
AOMA Strengthens Leadership Team
AOMA Graduate School of Integrative Medicine, a leading college of acupuncture & herbal medicine, announced the appointment of Donna LaPoint Hurta, MBA as the new VP of Finance & Operations this Fall.
The Heart Protector
On the physical level, the Pericardium is a double-layered sac of fibrous tissue that envelops the Heart. The space between the layers is filled with serous fluid that protects the Heart from external shock or trauma and lubricates to allow for normal Heart movement.
CMT & Stroke Risk: Myth vs. Fact
By now, most of you have probably heard that the American Heart Association recently published a statement regarding the association between cervical dissection (CD) and cervical manipulative therapy (CMT).
Pulse Diagnosis: What We Know
I am still finding pearls of wisdom from the books and papers that I inherited from my pulse diagnosis mentor Jim Ramholz.
July, 2008, Vol. 08, Issue 07
Wellness Company Acquires Massage Envy
By Kathryn Feather, Senior Associate Editor
Massage Envy, the largest employer of licensed massage therapists in the U.S., has been acquired by Veria, a natural health and wellness company based in Arlington, Texas.
Veria was founded in 2007 and encompasses a variety of wellness products, services and expert advice through local wellness centers, a Web site and television programming on the DISH Network.
The acquisition seems to underscore the growth trend the massage industry has enjoyed in recent years. Massage Envy arrived on the massage scene in 2002, and has grown to 420 clinics operating in 36 states. The company also has another 350 clinics already in development. Massage Envy is not only the largest employer of massage professionals, but also is investing in the future of the massage industry, as evidenced by a recent $20,000 donation to the Massage Therapy Foundation.
According to Veria President and new Massage Envy CEO David Humphrey, Veria has no plans to change the model of success Massage Envy has achieved. "Massage Envy is a tremendous success story. We have no plans to change its fundamental concept. Massage Envy will remain a distinct business and will continue to offer the same massage services that have made the company so popular with millions of Americans. The identities of Veria Wellness Centers and Massage Envy clinics will remain separate. This is true for both current and planned Massage Envy clinics."
"Massage Envy will help more than one million Americans this year relieve stress, work out everyday aches and pains and relax," said former CEO and Massage Envy founder John Leonesio. "Veria's fast-paced growth, focus on natural wellness and integrated lifestyle business model can perfectly complement and accelerate our own rapid expansion. I'm convinced Veria's contributions will take Massage Envy and its franchise network to an even higher level of success."
The first Veria Wellness Center opened in October 2007 in Plano, Texas, and a second center opened in Arlington earlier this year. A third center opened last month in Bethesda, Md. The company plans to open future locations in Atlanta, Boston, Chicago, Los Angeles, Portland, Ore., San Francisco, and Scarsdale, N.Y. "Veria Wellness Centers offer an inviting atmosphere for wellness-minded consumers and features a complete range of products and services that are designed to help them look, feel and live better - from relaxing spa treatments and natural beauty care products to nutritional supplements and organic fiber clothing," said Humphrey.
How will Veria incorporate its philosophy into Massage Envy's existing model? "We definitely see opportunities to incorporate Veria TV into the Massage Envy community. In addition, we'll look for opportunities to provide Massage Envy franchisees with our exceptional range of natural health and wellness products."
Veria Wellness Centers offer a wide range of massage treatments including deep-tissue massage, foot massage, pregnancy massage, sage-stone massage, an ayurvedic head-and-foot treatment, a thermal back treatment, a dosha balancing treatment and various facials, among other offerings. The wellness centers also offer classes with topics ranging from aromatherapy and meditation to nutrition and stress reduction to exercise classes covering Pilates, tai chi and yoga.
"Veria is committed to promoting total well-being that encompasses physical and emotional health for those in pursuit of a healthier, happier and longer life, and therapeutic massage is certainly a core component of that," Humphrey said. "Since Massage Envy is America's leading provider of therapeutic massage services and is at the forefront of the industry's growth, it was a natural fit for our business."
Humphrey envisions a match made in heaven between massage and wellness, and sees Massage Envy as a critical component to future success. "The company has a tremendous network of clinic staff, franchisees and regional developers, and an experienced management team. Together we plan to help consumers understand the benefits of massage as it relates to improved health and wellness."
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