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News in Brief
Support of F4CP Continues With Latest Donations; Walter Reed Honors Dr. William Morgan; Recognizing 40 Years of Public-Health Activism; Allstate Decision Reversed.
Exercise Recommendations for Healthy Aging
Aging is inevitable, but how you age is not. Common physical signs of aging include decreased muscle mass, decreased muscular power, increased body fat, and decreased aerobic (lung) capacity.
Fish Oil: A Key Component to Positive Clinical Outcomes
Patients seem to be presenting with more complex problems, and many are responding to care more slowly or have completely unexpected results. Why?
Patient Retention Techniques
When talking about techniques to grow your business, we tend to focus on the "large" aspect of the patient base, that is, on strategies to attract new patients. However, it is important to remember that "loyal" is equally, if not more, important.
Relationship Marketing: A Modern Approach
Remember when you used to get real letters in the mail? Not the automated type, but the real deal, hand written with a personal message just because someone was thinking about you? You know what I'm talking about.
Healing Trauma: Cultivating Resilience and Presence Through Mindfulness, Part 1
All humans, by the very nature of being human, will experience moments of trauma and suffering. What, then, makes the difference in how the individual who experiences trauma, suffering, and spiritual loss reacts to such experiences?
Treat Every Patient as an Athlete
Frontal-plane movement pattern dysfunction can set the stage for musculoskeletal injury. Frontal-plane stabilization is essential during the normal activities of daily living: think single-leg stance and gait cycle.
Technology Meets Practice: Chiropractic Every Day
About a year ago, I had an interesting conversation with a DC who made house calls. When I asked why, she was quick to explain she learns much more about her patients when she sees them at home than she could ever observe in the office.
Preaching to the Choir: How to Extend Our Reach Beyond the CAM Community
Professional conferences offer unique opportunities to network, be exposed to cutting-edge innovators, share your interests and work, and be inspired.
It's Time to Wake Up
It is time for this profession to wake up and tell someone about the healing benefits of acupuncture. This is the time for Asian Medicine. Its popularity, growth and unusual acceptance is nothing short of amazing.
ICD-10 Is Not Scary (and Not About Billing)
In my 13 years of consulting with doctors on billing and coding matters, ICD-10 has aroused the biggest combination of misguided fear and ignorance I can remember.
Lower-Extremity Overuse Injuries: Primer on Causes and Corrections
From ankle sprains to stress fractures, shin splints to plantar fasciitis, the research is clear: These common overuse injuries of the lower extremities – among dozens of others – may be related to abnormal foot function in your patients.
Healing the Core: AWB Nepal Earthquake Relief Project
With almost 9,000 people killed during the earthquakes in April and May, another 23,000 suffering injuries, hundreds of thousands left homeless when entire villages collapsed, and many sacred sites destroyed, no one in this country of approximately 28 million has been left untouched by the disaster.
Making Public Health a Chiropractic Priority
As highlighted in this edition's News in Brief, Rand Baird, DC, MPH, FICA, FICC, editor and occasional author of our long-running column, "Chiropractic in the American Public Health Association", was recognized by the organization recently for 40 years of membership.
What to do When Today Sucks
Have you ever had one of those days when nothing went the way it should have? The patient with migraines got worse instead of better from a treatment similar to one you've effectively used on him before.
Data: The New Frontier in Health Care
Your practice is empowered with the data you need to improve patient health, run a more efficient (read: profitable) practice, get paid in timely fashion and help show the efficacy of chiropractic on the national stage in the midst of sweeping changes in health care!
A War You Can Help Patients Win
The average American consumes approximately 60 percent of calories from sugar, flour and refined oils. A donut is a good example of a so-called "food" that represents these calorie sources.
Learning the Transformative Language of the Channel System: The Sinew Channels
The Chinese medical classics describe the energetic terrain of the body in much detail. The acupuncture channel systems, as presented in the Ling Shu illustrate the various expressions our qi energy can take.
Treating LBP in Golfers: Beyond Basic Assessment
The drive to master the most efficient swing demands a tremendous amount from the lower back. Maintaining stability in a flexed posture, supporting torso rotation and repetitively supporting the golf swing all put the lower back in a vulnerable position.
ASA Ready to Impact Profession
The American Society of Acupuncturists (ASA) is a 501(c)6 (pending), not-for-profit collaboration among state based, acupuncturist professional associations.
Acupuncture Treatment of Trauma in the Canine
From 1972 until 1976, John Ottaviano and I were treating dogs at five different veterinary clinics in the Los Angeles county area. Usually, we were at a clinic for seven to eight hours.
Teaching Qi Gong to Children
Many of us have come to embrace Qi Gong or Tai Chi practice as a regular part of our lives. Qi Gong has been a stabilizing factor in my life for the last twenty years.
Integrative Sports Medicine
One of the most rewarding and challenging clinical scenarios is the treatment of athletes.
An Unexpected Superfood: All About Eggs
About 40 years ago, excessive dietary cholesterol was labeled a public health concern. Specifically, it was thought that there was a causal link between consumption of cholesterol-laden foods and increased risk of heart disease.
Aetna Updates 97140 Policy
In a development the Association of New Jersey Chiropractors is calling "a resounding victory for chiropractors nationwide," Aetna Insurance Company has updated its national reimbursement policy regarding 97140 (manual therapy), reaching an agreement two years after the association filed a declaratory judgment suit in federal court against the insurer.
The Ethics of Herbal Prescribing
While teaching ethics classes, I often encounter licensed acupuncturists who are surprised that our use of herbs and supplements has a specific section in the material. It is often an aspect within ethics that clinicians don't think of in practice.
June, 2008, Vol. 08, Issue 06
For the Good of the Profession
By Angie Patrick
In my experience working in the massage industry, few things have brought me as much joy as the creation and growth of the Sanctuary project. I am extremely proud of the awareness the Sanctuary has brought to the need for support of massage therapy research.Massage Warehouse has been proud to present the Sanctuary for the past three years, and each year it grows in popularity. It also raises the awareness that fundraising is vital for massage research.
Why is massage therapy research so important? Research gives medical validity to the things most therapists already know in their hearts. Simply put, touch heals. And with the continued research, the crusade to make massage therapy mainstream becomes an ever-increasing reality.
This is one of the driving forces behind the Sanctuary, a fundraising event for massage therapy research. The Florida State Massage Therapy Association will host the 2008 Sanctuary in the exhibit hall at the beautiful Boca Raton Resort and Club during its annual convention from July 3-5, with all proceeds to benefit the Touch Research Institute at the University of Miami. Dr. Tiffany Field's research for the effects of massage on premature children will receive every penny of the proceeds.
As a parent of a severely premature child, I am abundantly aware of the benefit of touch and how it can help speed the development of and improvement in the health of these precious and incredibly fragile babies. Through my own experience, as well as through the growth and progress of my own daughter, I am living testament to the importance of research and the support we all must provide.
At the Sanctuary in Boca Raton, you will experience an oasis of calm in an exciting and action-packed exhibit hall. For your tax-deductible donation of $10, you can indulge in one of many 10-minute rejuvenating and soothing mini spa treatments designed to restore your balance and serenity on a personal level.
You can choose from a host of treatments such as stone massage for the feet, basic foot massage, exfoliation, hot/cold contrast, Thai herbal-ball treatments and a rejuvenating facelift massage. You can use these protocols as an additional treatment option at the end of any massage session and increase your income. Not only does this give you an opportunity to see the products you purchase from the client perspective, but you also might learn new, easy-to-implement protocols to broaden your treatment offerings.
The Sanctuary movement truly has taken the nation by a storm. We have presented the Sanctuary in Orlando, Cincinnati, Atlanta, Los Angeles and New York with tremendous success, and we now look forward to the next presentation in beautiful Boca Raton. We also will present this event at the AMTA national convention in Phoenix later this year!
I am committed to raising awareness and funding research in the field of massage therapy, just as I am committed to assisting therapists in increasing their income. I am fortunate to have the support of Scrip Companies in this passion, as well as the kindness and generosity of all our event partners including Bon Vital, Darien Lourde, FSMTA, Performance Health, Massage Today and Soothing Touch, just to name a few. We also would like to recognize and offer our appreciation to the therapists who donate their time and money to help facilitate and enjoy the services provided.
The importance of massage therapy research is important to each and every member of this industry, from students to practitioners; from product suppliers to vendors and manufacturers. Each part of the overall industry benefits when massage becomes more readily recognized as having true therapeutic value and grows in stature in the regular medical community. We urge you to become involved in your own community and learn how you can help. It's through programs such as the Sanctuary, as well as your own individual participation, that will ensure the growth of our profession in years to come.
Click here for more information about Angie Patrick.
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