resourcesABOUT MT AUTHOR GUIDELINES CLASSIFIEDS EDITORIAL CALENDAR MEDIA GUIDE MASSAGE MART SCHOOLS & EDUCATION FEEDBACK
Don't Forget About the Performers
Donald Petersen Jr.'s recent article, "Your Chance to Go Back to High School" [May 1, 2014 DC], focused on the injuries incurred by high-school athletes and the subsequent opportunities for the chiropractic profession.
When Big Pharma Meets Chinese Medicine
Earlier this year, Bayer made a media splash with their decision to buy the Dihon Pharmaceutical Group Co., a Chinese TCM manufacturer.
Your Patients' Best Health Resource
There is nothing as powerful as information. The right information has won wars, saved lives and changed hearts; lack of information has led to hesitation, poor decisions and unintended consequences.
A Glimpse Into China's Top Brain Hospital
The sounds of the city pass through the open window are overwhelming the microphone - car horns, construction machinery - and then there's the family at the adjacent bed talking loudly on cell phones, yet you can still hear the faint beep of our patients monitoring equipment.
Get Ready For AOM Day
This year, AOM Day 2014 falls on Friday, (October 24th). This is a great opportunity to make your AOM Day celebration or event even bigger by extending it throughout the weekend!
Detoxification for Athletes: The Key to Winning Performance
One of the most dangerous culprits that affects an athlete's ability to perform at an optimum level also happens to be one of the most elusive.
Thoughts to Live By
When speaking to your patients about their health make sure to ponder the following points and have them assess if they are making themselves even more sick by the thoughts they have about life. Are these some of the traits and thoughts that your patients might have?
Watch Out for Red Herrings
In clinical practice, when one condition mimics another, it makes it difficult to obtain an accurate and timely diagnosis.
The Science Behind Happiness
Are you happy right now? Whether yes or no, there are a myriad of reasons why you feel that way. A whole academic discipline has developed to find out what causes or obstructs happiness, and how to amplify it.
Building the DC-MD Bridge
From MDs practicing integrative holistic medicine to the family internist, many DCs are enjoying unprecedented attention from their allopathic colleagues.
A Healthy Dose of Failure is Vital to Your Success
As an acupuncturist I tend to see people after they have already suffered for years and "tried everything." They are so desperate for some relief that they want to know everything about how to get better, right now.
History of Animal Acupuncture: Part II
In Part I of this article, I had gone back to 1969 and tried to describe the atmosphere and events of that year that engulfed many of the younger generation, some who were all the core members of the National Acupuncture Association.
How to Find Your Ideal Patient – and Help Your Ideal Patient Find You
Just imagine: You're at the front desk looking at the scheduler and a smile creeps across your face. Row after row, name after name, hour after hour; you're blessed with an entire day of ideal patients. Every day should be like this, you whisper. Exactly!
The Truth About Herbs
I appreciate the effort and research put into the article written in the June issue of Acupuncture Today regarding pesticides and Chinese herbs.
From the Other Side of the Table
People come to us to gain freedom from pain, to feel better, to live better. As D.D. Palmer stated, "We Chiropractors work with the subtle substance of the soul." Therein also lies the rub.
News in Brief
Oregon Gov. John Kitzhaber (a medical doctor, no less) proclaimed October 2014 "Oregon Chiropractic Health and Wellness Month" in an official proclamation signed Aug. 25, 2014.
Take Care of Your Skin: Tips to Pass on to Your Patients
Many of our patients are not aware that the largest organ in the human body is actually the skin. Accounting for 16 percent of total body weight and covering up to 22 square feet of surface area, the skin is more than just a "covering," as originally thought.
Decompression-Traction: A Core Treatment Method in Chiropractic's Future
We're all competing for new patients. We're competing for new patients with physical therapists, massage therapists, medical specialists and hospital fitness centers. We're even competing with side-effect-ridden medications that quit working every four hours.
MPA Media Wins Seven Publishing Awards
MPA Media, publisher of Acupuncture Today, among other titles, has been recognized for editorial and design excellence with an unprecendented seven publishing awards by the ASBPE, the nation's largest organization for business-to-business publications.
The Spirit of the Point
After receiving a large amount of positive feedback on my San Zhen Protocols series, I have decided to focus this article on some relevant clinical aspects of acupuncture therapy prior to moving on to San Zhen Protocols III.
The Life & Legacy of James Sigafoose, DC (1933-2014)
Surrounded by his family and closest friends, Dr. James M. Sigafoose passed away quietly on Thursday, July 3, 2014. With his wife of 60 years, Patsy, along with his children, Tina, Daun, Kieth, Selina and Carey – all chiropractors – at his side.
Ringing in a Fiscal New Year With a Recommitment to Cost-Effectiveness
Back when the Foundation for Chiropractic Education and Research was in its heyday, I used to send out New Year's greetings and virtual noisemakers to some close friends on July 1 – the beginning of our new fiscal year – wishing for prosperity in the year ahead.
June, 2008, Vol. 08, Issue 06
New Educational Opportunities for Massage Therapists
By Tina Beychok, Associate Editor
The International SPA Association, the ISPA Foundation and the American Hotel & Lodging Association Educational Institute are launching a collegiate course, a scholarship, grants and textbooks, all in an effort to better educate current and future spa staff.
"The spa industry is very labor intensive, and one of the biggest challenges is finding qualified employees.In the United States alone, 72 percent of spas had open positions in 2007,"said ISPA Foundation President Edwin Neill III. "Through the curriculum being developed by the ISPA Foundation, we are turning the labor challenge into an opportunity to create generations of well-trained staff that will lead the industry into the future."
A new introductory-level course will teach those interested in a spa career all about the industry. It will include the new textbook Spa: A Comprehensive Introduction. The course, available starting this fall, will explore the history and philosophy of spas, examine the current state of the industry and introduce students to spa careers. The text also includes a typical day from a spa director's perspective, explores the qualities of an outstanding spa experience and discusses various industry trends.
"The Educational Institute is pleased to work with the ISPA Foundation to offer materials that address the education needs of this fast-growing segment of the hospitality industry," said George Glazer, MHS, senior vice president of the Educational Institute. "Post-secondary hospitality programs that want to stay competitive will be very interested in these new spa-specific textbooks and supplemental materials."
In addition to the course, there are two other texts available. Retail Management for Spas discusses retail planning, inventory management, maximizing profits, sales and service, visual merchandising and marketing. Uniform System of Financial Reporting for Spas provides a system that gives spa operators the tools to measure, compare and report on the financial health of their business. ISPA also provides a variety of other educational tools including a spa operations manual, a risk management program and a supervisory skill builders program.
Educational endowment opportunities also have expanded with the Dr. Howard Murad Research Grant and the Ruth Stricker Spa & Wellness Award. The Murad grant offers financial assistance to those conducting research that addresses stress, its effects and ways to manage it. The Ruth Stricker Spa & Wellness Award offers financial assistance to stimulate research into the various ways spas can meet current health care needs, promote wellness and enhance quality of life.
For more information about these programs and opportunities for involvement, please visit www.experienceispa.com.
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