resourcesABOUT MT AUTHOR GUIDELINES CLASSIFIEDS EDITORIAL CALENDAR MEDIA GUIDE MASSAGE MART SCHOOLS & EDUCATION FEEDBACK
The Tide is Rising in the Acupuncture Profession
Former President Ronald Regan said, "When the tide rises all boats float." The tide is rising for the acupuncture profession. Many forces outside the profession are helping the tides to rise.
Reducing the Autogenic Inhibition Reflex: Making Weak Muscles Strong
The autogenic inhibition (AI) reflex is a sudden relaxation of a muscle in response to excess tension.
Professional Credentialing and Board Certification: An Ethical Faux Pas
Because of the Affordable Care Act, health care systems are coordinating care through accountable care organizations (ACOs) in order to reduce the cost of care and improve quality of care.
Our Biggest Challenges to Compete in Wellness Care
In the first article in this four-article series [May 1 DC], I made the case that chiropractors should either embrace offering lifestyle wellness in their practices or face the possibility of losing their place in the wellness care marketplace.
5 Simple Steps to Create an Effective Marketing Calendar
In the educational experience of most healthcare practitioners, business and marketing are overlooked topics.
Medicine is Clumsy, Don't You Be
All medical systems have clumsiness in them. If the technique isn't, the practitioner is. Everyone in every form of medicine is striving to improve. That is why we call it practice.
PCOM Granted Regional Accreditation
Pacific College of Oriental Medicine (PCOM) recently announce it has received regional accreditation from the Western Association of Schools and Colleges (WASC). This achievement reflects five years of hard work on the part of faculty, staff, and students.
ACA or ICA: Which Best Represents You?
Last June, I was honored to represent Texas ICA members as their representative assemblyman at the ICA Annual Meeting in Kansas City.
Animal Acupuncture: A Case Study in the Treatment of Traumatic Injury in the Equine
The rise of animal acupuncture in the U.S. began in the early 1970's as a result of the work by members of the National Acupuncture Association in Westwood, Calif.
The Acupuncturist's Problem
I want share with you some observations and insights into what seems to be the most common problem my colleagues in the acupuncture profession struggles with. If you also struggle with this problem, I hope you get a valuable "aha" moment from reading this.
5 Tips for Using Pinterest to Market Your Practice
Pinterest is a very popular, but often under-utilized, social media platform where people can bookmark, or "pin," fun and interesting things from all across the internet.
Marijuana, Apathy and Chinese Medicine, Part 1
This article was written in response to the unheeded acceptance of marijuana as a harmless substance that potentially does good when used for the medical relief of pain.
Giving Vets the Care They Deserve
The Department of Veterans Affairs (VA) administers the largest integrated health care system in the United States.
A Poor Choice for Pain Relief
Acetaminophen is the most popular pain reliever in the U.S., accounting for an estimated 27 billion annual doses as of 2009. With 100,000-plus hospital visits a year by users, it's also the most likely to be taken inappropriately.
Leg-Length Inequality and Pelvic Fixation: A New Approach to the Negative Derifield (Part 2)
As we noted in our previous article, with a positive Derifield (+D), the doctor observes the reactive (shorter) leg in the prone position that becomes longer or "crosses over" in the flexed position.
Green Tea Improves Cognitive Function in Elderly Subjects
Publishing their results in the journal Nutrients in May 2014, researchers showed that drinking the equivalent of 2-4 cups of brewed green tea (or bottled tea) daily improved cognitive function or reduced the progression of cognitive dysfunction in elderly subjects.
Spieth Thanks His Chiropractor After Historic Masters Win
Jordan Spieth didn't just capture the hearts of golf enthusiasts worldwide with his record-setting, wire-to-wire victory at the 79th Masters Tournament.
Rethinking Musculoskeletal Pain – A Public Health Perspective
The American Public Health Association (APHA) is the world's oldest and largest association of its kind, founded more than 140 years ago and boasting over 25,000 members.
We Get Letters & Email
A House Divided? (May 1 issue) provoked significant response from readers. Here are several of the surprisingly similar comments we received.
Integrating Art with Clinical Practice for Patients with PTSD: The Artemis Project
Are you restricted by those one-on-one clinic dynamics? Why not join colleagues and clients in experimental group settings? Three of us volunteered to do just that in Austin on behalf of women veteranss from all branches of the service.
How Much Do You Know About the Benefits of Birds Nest?
Edible bird's nest is the nest made by the Swiftlet bird of Southeast Asia that is usually prepared as a soup and prized in Chinese culture as a healthful delicacy.
The Challenges of Integrating Eastern and Western Medicine
My Masters thesis was titled, "The Challenges of Integrating Eastern and Western Medicine," which highlighted several reasons why it is hard for these two worlds to mix.
June, 2008, Vol. 08, Issue 06
New Educational Opportunities for Massage Therapists
By Tina Beychok, Associate Editor
The International SPA Association, the ISPA Foundation and the American Hotel & Lodging Association Educational Institute are launching a collegiate course, a scholarship, grants and textbooks, all in an effort to better educate current and future spa staff.
"The spa industry is very labor intensive, and one of the biggest challenges is finding qualified employees.In the United States alone, 72 percent of spas had open positions in 2007,"said ISPA Foundation President Edwin Neill III. "Through the curriculum being developed by the ISPA Foundation, we are turning the labor challenge into an opportunity to create generations of well-trained staff that will lead the industry into the future."
A new introductory-level course will teach those interested in a spa career all about the industry. It will include the new textbook Spa: A Comprehensive Introduction. The course, available starting this fall, will explore the history and philosophy of spas, examine the current state of the industry and introduce students to spa careers. The text also includes a typical day from a spa director's perspective, explores the qualities of an outstanding spa experience and discusses various industry trends.
"The Educational Institute is pleased to work with the ISPA Foundation to offer materials that address the education needs of this fast-growing segment of the hospitality industry," said George Glazer, MHS, senior vice president of the Educational Institute. "Post-secondary hospitality programs that want to stay competitive will be very interested in these new spa-specific textbooks and supplemental materials."
In addition to the course, there are two other texts available. Retail Management for Spas discusses retail planning, inventory management, maximizing profits, sales and service, visual merchandising and marketing. Uniform System of Financial Reporting for Spas provides a system that gives spa operators the tools to measure, compare and report on the financial health of their business. ISPA also provides a variety of other educational tools including a spa operations manual, a risk management program and a supervisory skill builders program.
Educational endowment opportunities also have expanded with the Dr. Howard Murad Research Grant and the Ruth Stricker Spa & Wellness Award. The Murad grant offers financial assistance to those conducting research that addresses stress, its effects and ways to manage it. The Ruth Stricker Spa & Wellness Award offers financial assistance to stimulate research into the various ways spas can meet current health care needs, promote wellness and enhance quality of life.
For more information about these programs and opportunities for involvement, please visit www.experienceispa.com.
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