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5 Simple Steps to Create an Effective Marketing Calendar
In the educational experience of most healthcare practitioners, business and marketing are overlooked topics.
The Challenges of Integrating Eastern and Western Medicine
My Masters thesis was titled, "The Challenges of Integrating Eastern and Western Medicine," which highlighted several reasons why it is hard for these two worlds to mix.
Talking to Patients About Medial Branch Neurotomy (Part 2)
Even when lumbar facet denervation (medial branch neurotomy) is successful, relief is rarely complete or permanent. Smuck, et al., reviewed 16 articles and found the average duration of >50 percent pain relief for an initial procedure was nine months.
How Much Do You Know About the Benefits of Birds Nest?
Edible bird's nest is the nest made by the Swiftlet bird of Southeast Asia that is usually prepared as a soup and prized in Chinese culture as a healthful delicacy.
Integrating Art with Clinical Practice for Patients with PTSD: The Artemis Project
Are you restricted by those one-on-one clinic dynamics? Why not join colleagues and clients in experimental group settings? Three of us volunteered to do just that in Austin on behalf of women veteranss from all branches of the service.
Animal Acupuncture: A Case Study in the Treatment of Traumatic Injury in the Equine
The rise of animal acupuncture in the U.S. began in the early 1970's as a result of the work by members of the National Acupuncture Association in Westwood, Calif.
Teach Your Patients About External Healing Applications
Since the skin is the body's largest organ, and is able to respond to both internal and external stimulations, communicate sensations to the brain, protect the body, breathe and even excrete toxins, it can be an excellent source of healing.
News in Brief
Dr. Frank Nicchi Receives Award at ACC-RAC; Sherman College Expands International Influence.
5 Tips for Using Pinterest to Market Your Practice
Pinterest is a very popular, but often under-utilized, social media platform where people can bookmark, or "pin," fun and interesting things from all across the internet.
The Tide is Rising in the Acupuncture Profession
Former President Ronald Regan said, "When the tide rises all boats float." The tide is rising for the acupuncture profession. Many forces outside the profession are helping the tides to rise.
Trouble in the Wellness Waters?
Call me old-fashioned, paranoid or just old, but I do remember graduating from chiropractic college in the late '70s in the midst of the Wilk v AMA lawsuit.
Make Every Day Mother's Day
May is a special month for many reasons. After a long, harsh winter, spring is at last in full swing. Memorial Day helps us honor those who have fought and fallen in the name of freedom.
Marijuana, Apathy and Chinese Medicine, Part 1
This article was written in response to the unheeded acceptance of marijuana as a harmless substance that potentially does good when used for the medical relief of pain.
Functional Impingement of the Hip (Part 2): Rehab Exercises
I find functionally impinged hips that don't move properly on so many of my patients. (See part 1 of this article for a description of the condition.)
PCOM Granted Regional Accreditation
Pacific College of Oriental Medicine (PCOM) recently announce it has received regional accreditation from the Western Association of Schools and Colleges (WASC). This achievement reflects five years of hard work on the part of faculty, staff, and students.
If Your Pro-Chiropractic Governor Resigned, Would You Be Prepared?
John Kitzhaber, MD, recently re-elected to a historic fourth term as Oregon governor, has resigned among alleged ethics violations by his fiancée' and first lady, Cylvia Hayes. I developed a personal friendship with John and consider him a good friend.
Medicine is Clumsy, Don't You Be
All medical systems have clumsiness in them. If the technique isn't, the practitioner is. Everyone in every form of medicine is striving to improve. That is why we call it practice.
The Acupuncturist's Problem
I want share with you some observations and insights into what seems to be the most common problem my colleagues in the acupuncture profession struggles with. If you also struggle with this problem, I hope you get a valuable "aha" moment from reading this.
Applauding a Legacy of Leadership
Founding Palmer West President, John Miller, DC, HCD (Hon.), FICA (Hon.), a 1954 graduate of Palmer College of Chiropractic, passed away March 8, 2015 at age 83.
April, 2008, Vol. 08, Issue 04
Serving Elders: Do You Have What It Takes?
By Ann Catlin, LMT, NCTMB, OTR
Working with elders can be a successful area of practice and a personally rewarding experience. It's no secret that this is a growing scope of practice for massage therapists. More and more long-term care facilities are seeing the value of massage for frail elders, those with dementia and the dying. Massage therapists have increasing opportunities to serve this special population. But before you decide to offer your services to your local nursing home, ask yourself these questions: "Am I prepared?" and "Do I have what it takes?" Serving this population requires a unique combination of knowledge, skills and personal awareness.
Knowledge gives you a foundation from which you can act. When you are informed, you can offer your care with confidence and ease. It is essential to be informed about the characteristics and needs of this special population, including:
Develop Your Skills
Working with elders in facility care requires a set of skills that go beyond massage techniques. While being skilled in massage techniques is important, this work often requires creativity and flexibility because of environmental barriers, positioning needs or communication challenges.
Deepen Your Self-Awareness
Knowing yourself and affirming your own healing presence is perhaps the greatest gift you can offer those you serve. Working with elders will challenge you to learn about yourself and will teach you about the profound nature of service. The following questions reflect awareness that arises if you let those you touch be your teacher and allow yourself to grow from your experience.
What personal gifts do I bring to those I touch? What are my fears about touching the frail or dying person? What are my attitudes and beliefs about aging or death and dying? How might I handle the emotional impact of this work? How can I take care of myself to avoid burning out? Do I have a support system or community of like-minded people with whom I can share my experiences?
Serving elders in your practice obviously is a bit complex, but if you make an effort to be informed, enhance your skills and deepen your awareness, your answer to the questions, "Am I prepared?" and "Do I have what it takes?" will be a resounding "Yes!" and you will be on your way to discovering the rewards of this work. And those elders whose lives you touch will be uplifted by your efforts and, more importantly, by your very presence.
Click here for more information about Ann Catlin, LMT, NCTMB, OTR.
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