Lost A Sale, But Initial Phone Consultations — A Big Part Of Brilliant Customer Service
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Acupuncture Rising: From Acupuncture Anesthesia to Assisted-IVF, Part 1
Acupuncture's cultural and historical roots go back to the emergence of Chinese civilization. For more than 2,000 years, acupuncture needling has been continuously practiced on the largest population in the world.
News in Brief
Call for Abstracts Announced - Parker Las Vegas 2016; Logan Adds Doctorate Degree; New Role for Dr. James Edwards.
Practicing with Authenticity
To extrapolate from the above quote, patients love healthcare providers they can trust. One way to earn the trust of your patients is by practicing with authenticity. What does that mean, exactly?
The Zen Art of "One Point"
We were always told in our Zen Shiatsu training (by Japanese and Japanese American instructors) that our ultimate aim was to to find that "One Point." To be so focused we could touch just one point to transform Qi throughout a client's body.
What's Chiropractic Research Worth to You?
The Palmer Center for Chiropractic Research (PCCR), in celebration of its 20th anniversary, has announced it is spearheading a fundraising campaign to support chiropractic research.
Healing Trauma: Cultivating Resilience and Presence Through Mindfulness, Part 2
In the last issue of Acupuncture Today, the first part of this article introduced the topic of trauma and resilience, and their relationship to the autonomic nervous system response and the concept of the spirit being grounded in the body, and suggested the importance of mindfulness as a tool for healing.
Help: A Need at Every Level
One of the great gifts of training in acupuncture is the ability to take good care of oneself. I recently had a bout of frozen shoulder — an inflammatory syndrome which can be debilitatingly painful and take years to resolve.
The Short Leg Dilemma
When evaluating a new patient, it is common to note a relative shortening of one leg to the other. Some patients will even tell you they have one, and then pull out the store-bought heel lift they read about online.
Surprising Reasons for Orthotic Efficacy
Clinical outcome studies show orthotics are effective in the management of a wide range of injuries, including plantar fasciitis, Achilles tendinitis and patellofemoral pain syndrome.
Modernization of Chinese Medicine
Language – written, spoken, signed, or otherwise is learned as a means to express our individualized perceptions about the world around us. Language is designed to communicate our personal experiences.
Nuts Reduce Risk of Heart Disease, Cancer and Other Health Problems
Several recent studies suggest regular consumption of nuts may provide a significant degree of protection against certain types of cancer, heart disease, possibly type 2 diabetes and some neurodegenerative diseases.
Improving Communication Between AOM and Biomedical Providers
How comfortable do you feel talking to Western medical providers? If you are like me, you may not feel as comfortable as you would like. Some of my interactions with MD's haven't been the fruitful steps toward integrative medicine for which I had hoped.
Practice Policy (Gone Bad): The Sign
Every once in a while, you see something and think to yourself, That's a really bad idea. Case in point: I went to see my medical doctor the other day. Just after being "roomed," as they say, the nurse checked my vital signs. Then she left.
Oriental Medicine on the World Stage
"Let me win. But if I cannot win, let me be brave in the attempt." This simple, yet powerful statement was lived out time and time again by so many of the athletes from around the world during the Special Olympics World Games in Los Angeles.
More Chiropractors Required
An intriguing study published in the Journal of the American Board of Family Medicine examines how "chiropractic care affects use of primary care physician (PCP) services."
Getting a YES: An Effective Strategy for Overcoming Patient Objections
Patients make more excuses for declining care from an acupuncturist than perhaps any other type of doctor. Various reasons hold them back from making a commitment to care.
Fish Oil: A Key Component of Positive Clinical Outcomes
Patients seem to be presenting with more complex problems, and many are responding to care more slowly or have completely unexpected results. Why?
A Chiropractor's Guide to Yoga
"Doctor, can I continue to do yoga while undergoing your care?" "Is it OK for me to go back to yoga while I'm getting my back treated?" "It is safe to start my yoga classes again after my neck pain improves?"
Patient-Centered Care vs. Payer Restrictions: Your Ethical Obligation
Do you have an ethical obligation to evaluate your patients, make a diagnosis and provide evidence-based, patient-centered health care, irrelevant to the payer restrictions?
Fertility and Poly-Unsaturated Fatty Acids
Starting or expanding one's family is a major milestone. It's something that more and more people seek out health care advice and support for.
An Acupuncturist's View of Medicinal Marijuana
The use of cannabis for medical purposes is very controversial. Use as a panacea by physicians uninitiated to the proper application of herbal medicine, as well as an excuse for recreational use have greatly confused the issue.
The New Age of Communication
In the age of technology, everyone, including the patient, is seeking faster, easier ways to communicate. With a wealth of social media, blogs, websites and videos, we are constantly barraged with information – to the point of overload.
Harvard Health References Flawed AHA Position Paper
In its special health report, "Stroke: Diagnosing, Treating, and Recovering From a 'Brain Attack,'" Harvard Health Publications includes information from the American Heart Association's 2014 position statement on cervical manipulation and cervical dissection – a statement the American Chiropractic Association emphasized in a letter to Harvard Health mixes "scientific facts with half-truths."
Do Some Good and Grow Your Business with Cause Marketing
Cause marketing is truly one of the best ways that you can promote your services as a acupuncture professional. Cause marketing refers to a type of marketing where a business partners with a non-profit organization to help bring awareness to a charitable cause.
The Food Conversation: Nutrition and Your Practice
It's morning and your first patient rolls in with a triple espresso steaming in one hand and a frazzled, desperate look in her eye. "You gotta help me, doc, I am constipated unless I drink one of these, and I am exhausted and anxious all the time."
Change Lives by Supporting Chiropractic Research: Are You In?
The Palmer Center for Chiropractic Research (PCCR), in celebration of its 20th anniversary, has announced it is spearheading a fund-raising campaign to support chiropractic research.
March, 2008, Vol. 08, Issue 03
Help Your Client Achieve a Natural Labor: Four Simple Tips for Pain Relief
By Michelle C. Larson, MAc, BA, LMT
Most women are nervous about labor pain whether their goal is an unmedicated labor or not. Pain is part of the right of passage into motherhood, but there are many simple things you can do to make it more comfortable and assist your body in the natural process of birth.
As massage therapists, we have a wonderful opportunity to assist expectant moms in creating the best birth experience possible. Over the last year and a half, I studied natural pain relief techniques for labor and delivery. Using my background as a massage therapist, acupuncturist and labor doula, I applied the principles of hydrotherapy, massage and acupressure to find the most effective and fundamental techniques.
My goal was to decrease anxiety, keep labor progressing and decrease pain. The following are four procedures you can use with your clients to make labor and delivery less stressful:
Hot Foot Bath
Place her feet in hot water, deep enough to cover the feet and come above the malleoli. This will not only feel relaxing, but also will help to draw energy downward and promote descent of the baby. By relaxing the muscles in the feet and legs, her pelvic floor also will relax. As she relaxes her mind, she will find a decrease in pain during contractions.
Many hospitals will have plastic tubs you can use for this purpose. Simply ask the nurse. This also is a great treatment to use at home in early labor before you head to the hospital or birth center. If you like, you can add essential oils such as rosemary or lavender to enhance the energetic effect of the hot foot bath and add a wonderful aroma. Keep in mind some women are very sensitive to scents during labor.
"Mind over matter" works. Here is a tried-and-true meditation you can guide her through at any stage. Have her close her eyes between contractions, ask her to take her mind deep inside. "With every inhale imagine breath in life and energy. Each breath is as nourishing and energizing as your favorite dinner. You are drawing in energy from the world around you, filling yourself. Even though you are tired, you are becoming more and more energized. With every exhale allow your pelvic floor to relax and open, exhaling out any tension, fear and anxiety. Focus on the relaxation."
Starting the next contraction with this new-found relaxation will make it more productive and less painful. The pressure and stretching of the pelvic floor can be very frightening. This fear will cause a woman to tense these muscles which will delay labor and make it more uncomfortable.
Here are three simple, very effective acupressure points. You can use them at any stage of labor, but not during pregnancy. These points have a very strong, energetic action and are not to be used during pregnancy. Have her talk with her primary care provider to decide when she is ready for labor to begin, because these acupressure points can stimulate contractions.
With all of these techniques, the key is to communicate. Invite her to let you know what seems to work and what doesn't. Application of pressure over these points can be done with thumbs, hands, elbows or massage tools. You can use these points as little or as often as you'd like. As long as it feels good to your client, keep going.
Essential oils are a wonderful way to relax and ease tension. Not only is the scent therapeutic but also the application of the oils on the skin. Most oils are not to be used during pregnancy because they have a strong moving effect and can stimulate contractions. During labor, however, this is exactly what you want.
You can use a few drops of your favorite essential oil in a diffuser to scent the entire room, or place a few drops on a tissue to enjoy a light fragrance. A drop of essential oil applied to your fingertips during an acupressure massage will enhance the effect of the treatment.
Keep in mind that a scent she really likes normally may not be pleasing during labor. It's best to use the oils in such a way that you can easily remove them from the room or take the scent away if you find it becomes aggravating.
Lavender is one of the most commonly used essential oils. It provides very relaxing, nourishing feminine energy and helps to sooth pain.
Rosemary is very invigorating and uplifting. If labor has been slow and you find energy fading, the lively scent of rosemary is a huge help. This is also a good one to use during acupressure to stimulate the points.
Orange is a sweet smell that also is very invigorating. Use orange as you would rosemary for an extra energy boost or during your acupressure massage.
Massage therapists often are asked to assist a regular client during labor. This can be very intimidating, especially if you have never been through the birth experience. Use these simple techniques to feel empowered to confidently assist her. And remember, not all births go as planned. A successful birth ends with a healthy mom and a healthy baby; the process is unique and can never be planned.
Michelle Larson is a certified massage therapist with a masters degree in acupuncture and a bachelors degree in holistic health. As a faculty member of the Cortiva Maternity and Infant Massage Program, she travels nationally teaching continuing education for professional massage therapists.
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