Lost A Sale, But Initial Phone Consultations — A Big Part Of Brilliant Customer Service
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We Get Letters & Email
A House Divided? (May 1 issue) provoked significant response from readers. Here are several of the surprisingly similar comments we received.
The Modern Acupuncturist
You studied ancient Chinese medicine, but I'll bet you don't practice it! Contrary to popular belief, our medicine has evolved A LOT over the years. Let's take a brief walk through history and discover the differences between ancient and modern acupuncturists.
Green Tea Improves Cognitive Function in Elderly Subjects
Publishing their results in the journal Nutrients, in May 2014, researchers showed that drinking the equivalent of 2 to 4 cups of brewed green tea (or bottled tea) daily improved cognitive function or reduced the progression of cognitive dysfunction in elderly subjects.
TMF 2015 Scholarships
The Trudy McAlister Foundation (TMF), a nonprofit organization established to support students who are on track to make contributions either to clinical practice and/or to the understanding of the role of Traditional Oriental Medicine, has announced the 2015 scholarship recipients.
Marijuana, Apathy and Chinese Medicine, Part 2
A talented young woman presented herself with emotional mood swings, which included being nervous, anxious and jittery.
Use Technology to Gain New Patients and Improve Efficiency
From the smartphone in your pocket to your microwave oven, advancements in technology have made almost every aspect of our lives easier.
Breath: The Movement of Oxygen and Energy
I remember with surprising clarity the first time a patient started crying during an acupuncture treatment I was giving. This is now quite a long time ago, back in 1999, when I was a student.
What Does Success Mean to You?
Recently, I was asked to speak to young, budding businesswomen about running a successful business — and at first I thought, "Me? You want me to speak to others about success?!"
Rethinking Musculoskeletal Pain – A Public Health Perspective
The American Public Health Association (APHA) is the world's oldest and largest association of its kind, founded more than 140 years ago and boasting over 25,000 members.
The Source-Luo Point Combination
The luo collaterals are part of the acupuncture channel system presented in the Su Wen and the Ling Shu (The Nei Jing). The function and clinical application of the luo mai are primarily presented in chapter 10 of the Ling Shu, however, they are also found in others chapters in the Su Wen and the Ling Shu.
ACA or ICA: Which Best Represents You?
Last June, I was honored to represent Texas ICA members as their representative assemblyman at the ICA Annual Meeting in Kansas City.
The Nectar of Plants: Essential Oils and Chinese Medicine
Essential oils are a very hot topic these days, especially with the likes of the Ebola virus and the resurgence of measles lurking in our awareness, but when I first became interested in Chinese medicine, essential oils weren't on the radar screen for acupuncturists.
Acupuncture in the U.K. Today: A Personal View
When asked to write a short piece on the current state of the U.K. acupuncture profession, my first response was to say it has all been relatively quiet.
First Do No Harm?
There's no questioning the frightening nature of breast cancer, which strikes one in eight women in the U.S. – eclipsed only by skin cancer in terms of prevalence.
The Year to Make Things Happen
It is hard to believe that the Year of the Ram – 2015 is half over. Time seems to be moving especially fast. This is the year for things to happen for the acupuncture profession.
Giving Vets the Care They Deserve
The Department of Veterans Affairs (VA) administers the largest integrated health care system in the United States.
A Poor Choice for Pain Relief
Acetaminophen is the most popular pain reliever in the U.S., accounting for an estimated 27 billion annual doses as of 2009. With 100,000-plus hospital visits a year by users, it's also the most likely to be taken inappropriately.
Acupuncture and the Pulse
In 1991, I attended a martial arts workshop hosted coincidentally by Sung Baek, a martial artist and the head of his lineage as a Korean trained acupuncturist. I was enamored by the details Sung could attain from the pulse, as told to me by some of his apprentices.
Professional Credentialing and Board Certification: An Ethical Faux Pas
Because of the Affordable Care Act, health care systems are coordinating care through accountable care organizations (ACOs) in order to reduce the cost of care and improve quality of care.
Our Biggest Challenges to Compete in Wellness Care
In the first article in this four-article series [May 1 DC], I made the case that chiropractors should either embrace offering lifestyle wellness in their practices or face the possibility of losing their place in the wellness care marketplace.
Spieth Thanks His Chiropractor After Historic Masters Win
Jordan Spieth didn't just capture the hearts of golf enthusiasts worldwide with his record-setting, wire-to-wire victory at the 79th Masters Tournament.
Reducing the Autogenic Inhibition Reflex: Making Weak Muscles Strong
The autogenic inhibition (AI) reflex is a sudden relaxation of a muscle in response to excess tension.
Leg-Length Inequality and Pelvic Fixation: A New Approach to the Negative Derifield (Part 2)
As we noted in our previous article, with a positive Derifield (+D), the doctor observes the reactive (shorter) leg in the prone position that becomes longer or "crosses over" in the flexed position.
Calculating Billable Units
I recently learned of an office that was audited based on the number of acupuncture sessions performed in one day. Is there a maximum number of sessions that can be performed in one day?
Green Tea Improves Cognitive Function in Elderly Subjects
Publishing their results in the journal Nutrients in May 2014, researchers showed that drinking the equivalent of 2-4 cups of brewed green tea (or bottled tea) daily improved cognitive function or reduced the progression of cognitive dysfunction in elderly subjects.
March, 2008, Vol. 08, Issue 03
"The World's Largest Massage Team" Visits the Big Island
By Lynn Wind, RMT, LMT
Imagine spending your day under a large circus tent with 150 of your friends, massaging some of the finest triathletes in the world. Imagine spending your day under that tent at the edge of a beach on the sparkling blue waters of paradise, also known as Kailua-Kona, Hawaii. You, too, can enjoy this same experience. Join us next year when we celebrate the 20th anniversary of "The World's Largest Massage Team." We'll be attempting to establish the world record for the Guinness Book of World Records as part of our anniversary celebration as "The World's Largest Massage Team."
In 2007, precise coordination was required to provide massage for the Ford Ironman World Championship triathletes in Kailua-Kona. As in years past, members of "The World's Largest Massage Team" traveled from around the world - New Zealand, Australia, Germany, Switzerland, Sweden, Russia and Japan as well as from the mainland - just to volunteer to be a part of the post-race massage team on Kailua Bay.
The Ford Ironman World Championship race is considered the most challenging triathlon in the world. Months of preparation are needed to make this a smoothly coordinated event, involving volunteer team directors from medical doctors, nurses and paramedics to chiropractors and physical therapists. And that's just the race-day volunteers.
For the entire race, more than 5,000 volunteers provide support for the triathletes and the race from beginning to end - coordinating the swim, bike and run areas; manning 30 aid stations along the course; managing finish-line race timing; providing course emergency medical assistance; building the race course and finish-line staging; community relations; and an endless list of much-needed tasks.
Robert Calvert, past owner and creator of Massage Magazine, started "The World's Largest Massage Team" at the 1988 Ironman. In 1990, Robert passed the team coordinator baton to Peter and Lynn Wind, owners of The Hawaiian Islands School of Massage, and they have been coordinators of the team ever since. This is the 29th year of the Ironman World Championship Triathlon and the 27th consecutive year massage has been provided to the athletes.
The goal of the massage team volunteers is to help the triathletes make a smooth transition from a high-energy athletic performance to a resting state and provide a positive experience of massage for each and every triathlete. Volunteers accomplish this through massage for general relief from exhaustion, hastening the elimination of toxins, introducing fresh blood into the muscles, soothing and relaxing the nerves and muscle tissues, and providing tender, loving care.
Each triathlete swims 2.4 miles, bikes 112 miles and runs 26.2 miles, all under the scorching Kona sun. The earliest race finishers, the elite triathletes, are competing for approximately nine hours and the masters group is out on the road up to 17 hours. When the athletes arrive at the massage table, it's their first opportunity to lie down and not expend any energy. They are exhausted and suffering from sore muscles, at the very least. Sports-trained chiropractors are in the massage tent, available to assist in any emergency. Luckily for the triathletes, little assistance was needed this year. The massage volunteers provided massage to more than 1,200 athletes. International volunteers offer their services for translation as needed, sporting visors listing the languages in which they are fluent.
Thanks to the extreme generosity of Tomas Nani, owner of Earthlite Massage Tables, more than 100 massage tables and chairs were set up for use in the tent on race day. Tomas then offered the tables for sale after the event - offering a great savings for Hawaii-based therapists, as the cost for shipping goods such as tables to the islands can exceed $120.
The team also includes escort volunteers who greet triathletes after they receive their finish medals, lead them to the massage tent and chat with them on the cool-down walk. Team greeters manage the traffic in front of the massage tent, greeting each triathlete and escorting them to an available massage volunteer. During peak arrival times, triathletes collect as a group outside the tent and massage volunteers raise their hand to let the greeters know they are ready to give their next massage.
All volunteers are issued an Ironman T-shirt, worn on race day, and everyone receives an invitation to the Massage Team Mahalo (Thank You) Party and the Ford Ironman World Championship Volunteer Mahalo Party.
Post-race sports massage training is provided as part of the team orientation held prior to the event. All volunteers are cautioned to be alert to signs of faintness, light-headedness, delirium, chills, nausea, severe cramping and dehydration. We're told not to work deep, but rather provide a soothing massage with tender, loving care. After an event such as this, triathletes are very vulnerable to trauma. Invasive or inappropriately performed massage may cause injury. The advice is to go slow with light to moderate pressure to calm the nervous system, relax the muscles and increase circulation. Be relaxed and focus on the effects your work is having on the triathlete and create the best possible positive experience of massage.
The event wrapped on Sunday with the Massage Volunteer Mahalo Party offering loads of fun, excellent homemade food and great raffle prizes donated by local Hawaiian merchants. The grand prize was donated by Earthlite Massage Tables. Two very lucky volunteers went home with a new massage table and chair. Finally there's cleanup. Sheets, empty oil bottles, massage tables, chairs, trash - it all needs to be packed up, moved out and gone by noon on Sunday. This also takes a crew of volunteers to get it done.
The Ford Ironman World Championship offers volunteers the opportunity to touch the world by helping total strangers achieve their goals. Ironman not only brings people from all over the world to Kailua-Kona, it also brings the West Hawaii community together for a day of Aloha.
Come join the fun this year on Oct. 11, 2008 in Kailua-Kona and be part of "The World's Largest Massage Team." You too can have the experience of a lifetime!
By the way, Lynn and Peter Wind have been asked to bring "The World's Largest Massage Team" experience to the inaugural Ironman China Race, April 20, 2008. They are asking for any interested volunteers to join them and experience the Ironman event in sunny and tropical Haikou, China.
Lynn Wind is the co-owner and president of the Hawaiian Islands School of Massage. She looks forward to bringing a team of volunteers to the inaugural triathlon event in China in April 2008.
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