resourcesABOUT MT AUTHOR GUIDELINES CLASSIFIEDS EDITORIAL CALENDAR MEDIA GUIDE MASSAGE MART SCHOOLS & EDUCATION FEEDBACK
Improving Communication Between AOM and Biomedical Providers
How comfortable do you feel talking to Western medical providers? If you are like me, you may not feel as comfortable as you would like. Some of my interactions with MD's haven't been the fruitful steps toward integrative medicine for which I had hoped.
Dorsiflexion Dysfunction: Evaluation & Manipulation Techniques
Almost every condition from the foot to the hip can be attributed to the inability to dorsiflex the ankle mortice and other joints that participate in dorsiflexion. Let's start by understanding normal versus abnormal dorsiflexion.
The Zen Art of "One Point"
We were always told in our Zen Shiatsu training (by Japanese and Japanese American instructors) that our ultimate aim was to to find that "One Point." To be so focused we could touch just one point to transform Qi throughout a client's body.
The New Age of Communication
In the age of technology, everyone, including the patient, is seeking faster, easier ways to communicate. With a wealth of social media, blogs, websites and videos, we are constantly barraged with information – to the point of overload.
What's Chiropractic Research Worth to You?
The Palmer Center for Chiropractic Research (PCCR), in celebration of its 20th anniversary, has announced it is spearheading a fundraising campaign to support chiropractic research.
Practicing with Authenticity
To extrapolate from the above quote, patients love healthcare providers they can trust. One way to earn the trust of your patients is by practicing with authenticity. What does that mean, exactly?
Healing Trauma: Cultivating Resilience and Presence Through Mindfulness, Part 2
In the last issue of Acupuncture Today, the first part of this article introduced the topic of trauma and resilience, and their relationship to the autonomic nervous system response and the concept of the spirit being grounded in the body, and suggested the importance of mindfulness as a tool for healing.
Oriental Medicine on the World Stage
"Let me win. But if I cannot win, let me be brave in the attempt." This simple, yet powerful statement was lived out time and time again by so many of the athletes from around the world during the Special Olympics World Games in Los Angeles.
The Food Conversation: Nutrition and Your Practice
It's morning and your first patient rolls in with a triple espresso steaming in one hand and a frazzled, desperate look in her eye. "You gotta help me, doc, I am constipated unless I drink one of these, and I am exhausted and anxious all the time."
News in Brief
Call for Abstracts Announced - Parker Las Vegas 2016; Logan Adds Doctorate Degree; New Role for Dr. James Edwards.
Help: A Need at Every Level
One of the great gifts of training in acupuncture is the ability to take good care of oneself. I recently had a bout of frozen shoulder — an inflammatory syndrome which can be debilitatingly painful and take years to resolve.
An Acupuncturist's View of Medicinal Marijuana
The use of cannabis for medical purposes is very controversial. Use as a panacea by physicians uninitiated to the proper application of herbal medicine, as well as an excuse for recreational use have greatly confused the issue.
Patient-Centered Care vs. Payer Restrictions: Your Ethical Obligation
Do you have an ethical obligation to evaluate your patients, make a diagnosis and provide evidence-based, patient-centered health care, irrelevant to the payer restrictions?
Acupuncture Rising: From Acupuncture Anesthesia to Assisted-IVF, Part 1
Acupuncture's cultural and historical roots go back to the emergence of Chinese civilization. For more than 2,000 years, acupuncture needling has been continuously practiced on the largest population in the world.
The Short Leg Dilemma
When evaluating a new patient, it is common to note a relative shortening of one leg to the other. Some patients will even tell you they have one, and then pull out the store-bought heel lift they read about online.
More Chiropractors Required
An intriguing study published in the Journal of the American Board of Family Medicine examines how "chiropractic care affects use of primary care physician (PCP) services."
Surprising Reasons for Orthotic Efficacy
Clinical outcome studies show orthotics are effective in the management of a wide range of injuries, including plantar fasciitis, Achilles tendinitis and patellofemoral pain syndrome.
Practice Policy (Gone Bad): The Sign
Every once in a while, you see something and think to yourself, That's a really bad idea. Case in point: I went to see my medical doctor the other day. Just after being "roomed," as they say, the nurse checked my vital signs. Then she left.
Fertility and Poly-Unsaturated Fatty Acids
Starting or expanding one's family is a major milestone. It's something that more and more people seek out health care advice and support for.
A Chiropractor's Guide to Yoga
"Doctor, can I continue to do yoga while undergoing your care?" "Is it OK for me to go back to yoga while I'm getting my back treated?" "It is safe to start my yoga classes again after my neck pain improves?"
Getting a YES: An Effective Strategy for Overcoming Patient Objections
Patients make more excuses for declining care from an acupuncturist than perhaps any other type of doctor. Various reasons hold them back from making a commitment to care.
Harvard Health References Flawed AHA Position Paper
In its special health report, "Stroke: Diagnosing, Treating, and Recovering From a 'Brain Attack,'" Harvard Health Publications includes information from the American Heart Association's 2014 position statement on cervical manipulation and cervical dissection – a statement the American Chiropractic Association emphasized in a letter to Harvard Health mixes "scientific facts with half-truths."
Change Lives by Supporting Chiropractic Research: Are You In?
The Palmer Center for Chiropractic Research (PCCR), in celebration of its 20th anniversary, has announced it is spearheading a fund-raising campaign to support chiropractic research.
Nuts Reduce Risk of Heart Disease, Cancer and Other Health Problems
Several recent studies suggest regular consumption of nuts may provide a significant degree of protection against certain types of cancer, heart disease, possibly type 2 diabetes and some neurodegenerative diseases.
Do Some Good and Grow Your Business with Cause Marketing
Cause marketing is truly one of the best ways that you can promote your services as a acupuncture professional. Cause marketing refers to a type of marketing where a business partners with a non-profit organization to help bring awareness to a charitable cause.
Modernization of Chinese Medicine
Language – written, spoken, signed, or otherwise is learned as a means to express our individualized perceptions about the world around us. Language is designed to communicate our personal experiences.
September, 2007, Vol. 07, Issue 09
Newton’s Second Law: F = M x A
By David Kent, LMT, NCTMB
In previous articles, I have used Newton's Laws of Motion, specifically the first and third laws, as metaphors for how we can create positive change in our personal lives, our respective practices and the massage industry as a whole.During this year's Florida State Massage Therapy Association convention, people asked me when I was going to talk about Newton's second law. Well, as it happens, the timing couldn't be better, because we need to create ripples in our profession and that's what Newton's second law is all about.
To review, the first law states, "Every object [mass] in a state of uniform motion tends to remain in that state of motion unless an external force is applied to it."1 An example I used in a previous article, "The Power of a Minute," states that if there is an area of your life or practice that is like a still pond, then you need to stir it up and create some ripples by throwing some stones in the water. You wish to change and an internal "force" must motivate you to action. Newton's third law of motion states, "For every action there is an equal and opposite reaction."2 This concept I relate to cause and effect with the stones being the cause and the ripples being the effect.
Newton's second law relates to the behavior of an object when existing forces are unbalanced; it states that the acceleration or movement of an object is dependent upon two variables: the mass of the object and the net force acting upon the object.3 Essentially, F = Force; M = Mass; and A = Acceleration, which means F = M x A. Once again, this concept offers a perfect analogy for the massage industry, as it relates to one very important concept: research.
M = Mass
In the massage profession, mass stands for us, the massage therapists, the mass of the profession. And as a profession, our numbers (mass) are large. Just as we comprise a mass, there is an even larger mass of people desperate to learn more about the benefits of massage through research. Preliminary studies indicate that masses of people would benefit from receiving regular massage therapy. In fact, there are plenty of people out there getting massage and not disclosing it to their medical providers because the medical profession still has not fully embraced massage as an adjunct to health care; this is, in part, because research remains in short supply.
We see daily the life-changing results massage has on our patients. But we need more industry research to validate our knowledge and draw even more of the masses to massage. While we're certainly making progress in the field of massage research, we would definitely benefit from additional research. There are many other professions with far fewer people, yet whose research base is more widely encompassing than that of the massage industry. If industries with a smaller number of professionals can produce a steady flow of research, then we in the massage industry - a profession large in number - also should be able to produce a more influential research base.
A = Acceleration
Acceleration equals movement, or action. In this case, we need to accelerate our efforts in the area of research. But acceleration only occurs when we take action. So how can we as therapists help accelerate massage research efforts? To begin, the acceleration of research is funded by the burning of fuel, which we call money. Research requires money - and lots of it. This is where our actions come into play.
Philanthropy - According to the Encarta World English Dictionary, the word philanthropic is defined as: 1) Showing kindness, charitable concern and generosity toward other people; 2) Devoted to helping other people, especially through giving charitable aid.4
You don't have to be a Rockefeller to be a philanthropist. In fact, it doesn't take much more than a creative mind and some ingenuity. Here are some ideas.
At the upcoming American Massage Therapy Association (AMTA) national convention in Cincinnati, I will be encouraging conference attendees and exhibitors to stop by the "Sanctuary," where attendees can pay to receive an energizing massage with the proceeds donated to the Massage Therapy Foundation to promote massage research.
Encourage your patients to purchase a "gift certificate" for research. You will then mail the money to the foundation or any other institution that supports massage research.
Host a massage benefit at your clinic or spa, with proceeds going to support massage research.
Recruit participants through your local massage association chapter or partner with others in the community such as hospitals or community service centers.
Donate personal time and/or resources for the benefit of research. At the upcoming AMTA convention, I will be partnering with Hygenic/ Performance Health and Massage Warehouse, a Scrip company. Together, we are offering 50 packages called "Massage Therapy Research Special." This includes one of my home study programs with a photo manual, a Biofreeze masters package and all proceeds will be donated to the Massage Therapy Foundation. Only 50 packages are available so stop by the Massage Warehouse booth to pick up your package.
Playing on a phrase from President John F. Kennedy, "Ask not what your Massage Therapy Profession can do for you ... Ask what you can do for your Massage Therapy Profession." The more money we raise as philanthropists, the more fuel we have and the more action we take. These efforts produce a greater force for massage industry research so the benefits of massage are understood and delivered to those in need.
F = Force
The action of raising money produces the acceleration of massage research and that is dependent upon our mass as an industry and the amount of force we use to create movement. We need our mass to bring about acceleration - to take action. Massage certainly is a force to be reckoned with because it has the ability to increase one's health and quality of life; it also has the ability to decrease one's dependence on pain killers and prescription drugs, as well as traditional health care in general.
One such force in the industry is Dr. Tiffany Field with the Touch Research Institute at the University of Miami, School of Medicine. Dr. Field has dedicated her career to studying the effects of touch therapy and has subsequently accelerated research in the industry with powerful results. Over the years, Dr. Field's research has discovered that massage "facilitates weight gain in preterm infants, enhances attentiveness, alleviates depressive symptoms, reduces pain, reduces stress hormones and improves immune function."5
But we need even more research and we aren't fueling it with money fast enough; therefore, we need to create a bigger force that influences greater change. Remember, an object in motion can either bounce off of or penetrate another object depending on the forces placed upon it. As a profession, we need to penetrate the greater world of health care through more forceful massage research.
A Little Bit More About Force: The Butterfly Effect
The so-called Butterfly Effect "is the propensity of a system to be sensitive to initial conditions...this idea gave rise to the notion of a butterfly flapping its wings in one area of the world, causing a tornado or some such weather event to occur in another remote area of the world."6 It doesn't take much for a mass to create a force that causes acceleration. Imagine the possibilities of what could happen if every one of us in the profession flapped our wings in an organized fashion with our time, money and resources. We would have a profound effect on generating additional massage therapy research, as well as educating the world-at-large about the wide-reaching benefits of massage.
It's time for us to apply Newton's second law and become a stronger force in health care. The massage industry must Accelerate the funding to create a Mass of research that will validate and generate the powerful Force we already know massage therapy possesses. Then health care will understand, support and encourage the use of massage therapy.
I'd love to hear your ideas for taking action to bring about positive change. Drop me a line at or visit www.kenthealth.com for more ideas.
Click here for more information about David Kent, LMT, NCTMB.
Join the conversation
Comments are encouraged, but you must follow our User Agreementcomments powered by Disqus
Keep it civil and stay on topic. No profanity, vulgar, racist or hateful comments or personal attacks. Anyone who chooses to exercise poor judgement will be blocked. By posting your comment, you agree to allow MPA Media the right to republish your name and comment in additional MPA Media publications without any notification or payment.