resourcesABOUT MT AUTHOR GUIDELINES CLASSIFIEDS EDITORIAL CALENDAR MEDIA GUIDE MASSAGE MART SCHOOLS & EDUCATION FEEDBACK
Get Ready For AOM Day
This year, AOM Day 2014 falls on Friday, (October 24th). This is a great opportunity to make your AOM Day celebration or event even bigger by extending it throughout the weekend!
When Big Pharma Meets Chinese Medicine
Earlier this year, Bayer made a media splash with their decision to buy the Dihon Pharmaceutical Group Co., a Chinese TCM manufacturer.
Let the Patient Tell Their Story
Often when a patient presents with an injury, they want to tell their story. People by nature like to talk about themselves, particularly when they're worried about their health.
The Science Behind Happiness
Are you happy right now? Whether yes or no, there are a myriad of reasons why you feel that way. A whole academic discipline has developed to find out what causes or obstructs happiness, and how to amplify it.
Thoughts to Live By
When speaking to your patients about their health make sure to ponder the following points and have them assess if they are making themselves even more sick by the thoughts they have about life. Are these some of the traits and thoughts that your patients might have?
The Spirit of the Point
After receiving a large amount of positive feedback on my San Zhen Protocols series, I have decided to focus this article on some relevant clinical aspects of acupuncture therapy prior to moving on to San Zhen Protocols III.
The Problem With Prolonged Sitting
We need to constantly talk to our patients about spending less time sitting and about what can go wrong with poor sitting postures. The fact is we sit too long in repetitive malpositions.
History of Animal Acupuncture: Part II
In Part I of this article, I had gone back to 1969 and tried to describe the atmosphere and events of that year that engulfed many of the younger generation, some who were all the core members of the National Acupuncture Association.
Uncle Sam Needs You
Scrutiny into the Department of Veterans Affairs (DVA) continues to grow after efforts to reform the DVA by the former Secretary of Veterans Affairs, Eric Shinseki, were deemed "a stunning period of dysfunction" by Senate Minority Leader Mitch McConnell (R-Ky.).
A Glimpse Into China's Top Brain Hospital
The sounds of the city pass through the open window are overwhelming the microphone - car horns, construction machinery - and then there's the family at the adjacent bed talking loudly on cell phones, yet you can still hear the faint beep of our patients monitoring equipment.
Medicalization and Mindfulness
The past several years have seen a veritable explosion of research on mindfulness. Research abstracts we've published in each issue of Health Insights Today under the heading "Mind-Body News" have increasingly reported on studies about mindfulness interventions.
The Truth About Herbs
I appreciate the effort and research put into the article written in the June issue of Acupuncture Today regarding pesticides and Chinese herbs.
A Healthy Dose of Failure is Vital to Your Success
As an acupuncturist I tend to see people after they have already suffered for years and "tried everything." They are so desperate for some relief that they want to know everything about how to get better, right now.
MPA Media Wins Seven Publishing Awards
MPA Media, publisher of Acupuncture Today, among other titles, has been recognized for editorial and design excellence with an unprecendented seven publishing awards by the ASBPE, the nation's largest organization for business-to-business publications.
Thoracolumbar Syndrome: The Great Mimic
The thoracolumbar junction is a common area of joint dysfunction. The most obvious cause is dysfunctional breathing or lack of diaphragmatic breathing. Treating this breathing problem will ultimately be the long-term cure for the syndrome.
A Commonly Missed Spinal Fixation: The Upper Lumbar Spine (Part 1)
When we think of lower back pain, we tend to think in terms of the lower lumbar spine and the SI joint. These joints and their discs are obviously important. However, we tend to miss fixations that occur just above – in the upper lumbar spine. Three questions come to mind: 1) Why is the upper lumbar spine so important? 2) Why do we miss the fixations here? 3) How can we adjust them?
Healing Community Trauma in Israel and Palestine
It's the beginning of August and Israel and Hamas have just agreed to a 72-hour ceasefire after a month of brutal fighting. In the last four weeks, 1,830 Palestinians and 67 Israelis have been killed.
Help Secure Our Future by Sharing It
The National Board of Chiropractic Examiners (NBCE) conducts one of the most comprehensive surveys of the U.S. chiropractic profession every 4-5 years.
Rethinking GMO: Less Panic, More Context
Some of you may have noticed that after writing parts 1 and 2 of “Genetic Modification of Organisms for Human Consumption” a while back [Nov. 15, 2013 and Jan. 1, 2014 issues], part 3 never appeared.
News in Brief
NBCE Launches Computer-Based Testing Era; California Chiropractors Get Expanded DOT Exam Privileges; New Jeff Hays Documentary.
If You Get a Request for Records, Respond!
In our previous two articles, we discussed two of the main reasons for denial when chiropractic records are reviewed by Medicare contractors.
Improving Our Political Effectiveness
The November 2014 elections are right around the corner; members of Congress, governors and state legislators are all running. Now is a good time to talk frankly about our overall political involvement.
August, 2007, Vol. 07, Issue 08
All Systems Go
By David Kent, LMT, NCTMB
As a practicing massage therapist who receives referrals from hospitals and physicians, I find fulfillment in helping my patients return to their normal activities of daily living (ADL).Yet, years of clinical practice have taught me that treating my patients involves more than just the application of massage. Whole-body wellness requires an integrative approach to health care. As a massage therapist, there are many integrative methods I can utilize, including referring out when a condition falls outside my scope of practice; educating my patients about self-care; staying current on the latest massage research; and maintaining comprehensive systems so I stay organized in my massage practice.
I recently was thinking about systems and how they are part of every aspect of our lives. Just as the universe is made up of systems (planetary, gravitational, thermodynamic, etc.), the human body is made up of systems (muscular, skeletal, fascial, digestive, nervous, etc.). Even our country is made up of systems: legal, educational, economic, etc. In short, virtually everything around us is composed of one system or another. Without systems, our lives would feel out of control. In fact, when these systems break down, things often do feel chaotic until order is restored. Take the body, for example. When the body's systems are in a state of homeostasis, we feel healthy, but when the body's systems are out of balance, we become sick and therefore, our lives are disrupted.
Systems also are important in a massage practice. In my own practice, systems are necessary for maintaining my livelihood, as well as educating my patients and engaging them to play an active role in their own healing. When my practice systems fall out of balance, this generally impacts every aspect of my life - and usually not for the better. Implementing effective massage practice systems and continually evaluating them to ensure they are working is a key component of a successful practice. Whether you are in private practice, perform outcalls, or work in a spa or clinic, it is important to have established systems of practice that will support both this growing industry and your needs.
CHANGE FOR THE BETTER
The philosopher Heraclitus wrote, "Nothing endures but change."1 While change can be positive, it is not always comfortable. Therefore, it is common to resist and continue to follow systems that are not always in the best interest of our personal and professional lives. We might continue to do things a certain way because we've "always done it this way." But consider for a moment how updating some of your practice systems - or creating new ones - might give way to a more streamlined and successful massage practice.
Since I opened my practice in 1992, I have continually been evaluating my systems. In doing so, I ask the following questions:
Are your practice systems working for you? Are you fulfilled in your career? If the answers are no, it might be time for you to improve your systems or create new ones altogether. Remember: The past does not equal the future; you are capable of changing direction at any time. Below are some suggestions for improving your practice systems.
THE SIX Rs
REVIEW your current systems. Take a good look at all of your systems from marketing to charting. Could your patient retention be higher? Perhaps you need to develop new methods to keep your patients coming back. Education is one such method, which I discuss below. Are your patient files in disarray? In my clinic, I have created a simple systematic approach to maintaining my clients' files to document and show their progress.
REORGANIZE your structures. In assessing your systems, you may discover that some of your educational materials are out of date. Part of helping your patients, and subsequently retaining them, involves staying informed about current massage research, utilizing current clinical methods and tools, attending educational seminars and learning assessment techniques that can save you time.
REDESIGN your methods. If you have grown accustomed to giving a massage and then cutting your patients loose, it might be time to take a more proactive approach to treatment. One way is to actively educate your patients so they understand the cause of their pain and how you can help.
In my seminars, I incorporate a balance of auditory, visual and kinesthetic teaching techniques to appeal to every type of learner. I also use a balanced combination of these techniques to educate my clients:
REDEFINE your goals and then design your systems with specific outcomes in mind. For example, instead of setting a goal such as, "I want to make more money," set a specific goal: "I want to make $10K more this year." Once you have clearly defined your goals, you will have a better idea of how to achieve them.
REINVEST in your practice. Purchase the tools you need to quickly educate your patients so they understand the importance of committing to a series of treatments. Selling products such as topical analgesics or exercise bands not only gives you the opportunity to further educate your clients, but it helps bring in additional income.
REACT. Don't delay - change starts now! To get started on improving your systems, check out my article, "The Power of a Minute," in the June issue of Massage Today, for a wealth of simple practice-building techniques. Visit www.massagetoday.com or www.kenthealth.com for additional resources.
Until we meet again ... all systems are go. You are cleared for a successful practice.
Click here for more information about David Kent, LMT, NCTMB.
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