resourcesABOUT MT AUTHOR GUIDELINES CLASSIFIEDS EDITORIAL CALENDAR MEDIA GUIDE MASSAGE MART SCHOOLS & EDUCATION FEEDBACK
Converting More Patients to Your Practice
In 2013 and 2014, the theme was "the money is in the list." This meant that if you had a big email list, you were really making some "cha-ching." Unfortunately, having thousands of emails doesn't equate to thousands of dollars in profit.
TCM Congress in Rothenburg is Largest in Western World
In the medieval town of Rothenburg, deep set within the Bavarian countryside in Southern Germany, the TCM Kongress Rothenburg each year draws around 1.200 participants from more than 40 different countries to attend the biggest TCM conference in the Western world.
Synergy Doesn't Happen in Silos: Acupuncture in Hospitals and Other Healthcare Settings
As acupuncture and traditional East Asian medicine continue to intersect and integrate with biomedical approaches, the conversation about integration expands and becomes richer.
Applying the Thin Skull Principle
The "thin skull" principle, also known as the "you take your victim as you find them" principle, is a legal principle that can be summed up by the following statement.
The Need for a New Medical Model: A Challenge for Biopsychosocial and Ecopsychologica Medicine
Chinese medicine speaks of alignment between humans, heaven and earth. It is a complex view with a focus upon relationship. These are comprehensive ideas with no specific terms in contemporary medical practice.
Recreational Cannabis Use and TCM
Many people are drawn to cannabis for its effects physically, mentally and emotionally. Medically, cannabis has some legitimate uses, however the scope of this article is limited to the recreational use of cannabis.
Treating Beyond Pain
More often than not, when a patient presents to the office, it is for a pain complaint. Headache, neck pain, low back pain, sciatica, carpal tunnel... The pain is often the focus of the patient's mindset, and they don't often have any thought of what comes after the pain.
Optimism = Compassion = Trust
A randomized clinical trial recently published online in JAMA Oncology examined how patients viewed their doctor based upon how the practitioner presented bad news to the patient.
A Well-Kept Secret: 5 Element Acupuncture, Part II
Supervising acupuncture interns at a TCM college, it has always struck me how funny it is to hear the clinic manager tell the patients that the Five Element clinic specializes in treating emotions, as if patients with physical pain have no emotions!
Turning a Blind Eye to History – and Reality
The American Medical Association is taking the Supreme Court's Feb. 25, 2015 decision exactly as it always does – by turning a blind eye to history, legal precedent and reality.
Sleep, Less Sleep or No Sleep?
I had a dream I wasn't getting enough sleep. It was a very realistic dream, even though I was probably slightly awake and not really deep dreaming. Most likely I had been dozing, caught in that twilight of sleep and wakefulness.
Will You Be an Amplifer or a Mute?
These times are changing, and changing quickly. There have been many challenges to this profession throughout the past few years. The challenge is to talk, then talk and talk some more about this medicine.
A View From the ER
The University of Western States has inked an innovative agreement with local nonprofit health system Legacy Health whereby UWS sports-medicine fellows can experience observational clinical rotations in emergency-room settings within the Legacy system.
Term Limits: What's in a Word?
It was the French historian and philosopher Voltaire who once declared the Holy Roman Empire was neither holy nor Roman nor an empire.
The Way We Are Designed: A Conversation with Gil Hedley, PhD
I was first introduced to the work of Gil Hedley by Tom DiFerdinando. He gifted me Gil's DVD series.
An Excerpt from TCM Case Studies: Pediatrics
This excerpt is reprinted with permission from Jamie Wu. TCM Case Studies: Pediatrics was released in 2014 by People's Medical Publishing House.
There Really is No Room for Sexism
Recently, Matteo* (a transgender male) approached me during a break in an advanced shiatsu class in Berlin where he was one of two men in a group of 20 women. "Pamela. Don't forget to remind the translator to include male endings."
Functional Hip Impingement (Part 1)
Every time I sit down to write an article, I realize how much more there is to know about musculoskeletal pain. I also learn something new every time. (I want to give special thanks to Lucy Whyte Ferguson for assisting with this article.)
The Dietary Supplement Research Dilemma
I do not care what the truth is, one way or another; I just want to know it. And when it comes to dietary supplements, the truth can be hard to find for a number of reasons.
A House Divided?
The American Chiropractic Association's House of Delegates voted on 30 resolutions at its annual business meeting in Washington D.C., but two in particular took immediate center stage due to their controversial nature.
Low Back Pain in Professional Golf: A Common Muscular Relationship
Every sport creates its own unique demands on the body. Some sports require such a myriad of body positions that assessing pathology is often difficult and unpredictable.
June, 2007, Vol. 07, Issue 06
Show Me Your Outcome Competencies
By Keith Eric Grant, PhD, NCTMB
In early 1984, I spent a month at the Esalen Institute practicing core shamanic methods in a small group led by Michael Harner, author of The Way of the Shaman2 and founder of The Foundation for Shamanic Studies. During sessions, Michael always was the model of focus and professionalism. Outside of the sessions, however, he was animated and social. And at dinner, we never had a problem figuring out where our group's table was, with Michael's laughter that could be heard across any crowded dinner hall. Often, the laughter came in recounting some scene from his favorite movie, "The Treasure of the Sierra Madre." Thus, we came to know the opening quote quite well. I also was given a model of being flexible and learned to shift my personal presentation to fit the needs of the context. That flexibility has been a "competency" of some of the best teachers I've had the privilege to learn from, which leads me to the real theme of this column. With apologies to Dobbs and Gold Hat, if you are the bearers of "high standards," where are your outcome competencies?
My fellow columnist, Ralph Stephens, and I both like to shine light on where we feel massage training and entry requirements fall short. In the inimitable words of baseball player and manager Yogi Berra, however, "Our similarities are different."3 For me, another Berra quote succinctly captures the root of the problem: "You've got to be very careful if you don't know where you're going, because you might not get there." The licensing and certification of massage practitioners likely has been lowering their competence.
It's not so much the licensing itself as it is how licensing has interacted with mainstreaming and training. At one time, teaching massage resembled teaching martial arts, a system of tacit knowledge conveyed from expert to student. The expert may not have said a lot, but they knew how to look at you while you practiced and would keep you at it as long as they felt there was "something missing." Consider that system to be history, now that we have explicitly defined entry requirements. Explicit requirements don't add to a tacit system; they replace it. You get what you explicitly value. The catch is that we haven't defined the outcomes we value; only the total hours and some blocks of hours in vaguely defined subject areas. Career colleges and community colleges teach to what we defined. Students self-select for their ability to match our explicit requirements. We are getting what we asked for, as long as graduates meet the entry requirements. You expected something else, perhaps?
Don't complain about getting what you asked for; do the work of defining the outcomes comprising what you want. Here's the recipe: Insist on differentiating between "high requirements" and "high standards." Standards lead to observable outcomes while requirements don't have to. Define a job specification for an "entry-level practitioner." Define all of the contexts in which you believe the job is done. For each context, break the performance into tasks. Get feedback from the stakeholders in each context. For each task, create a list of required observable competencies or, if covert, competency indicators. Define the needed proficiency levels. Get more feedback. Merge the individual lists of competencies into a master list of competencies, taking the highest proficiency level at which each occurs. Implement a plan to identify applicant learning gaps and teach them what they aren't doing. Assess the results, and modify definitions and teaching methods to obtain the outcomes you want. Reward yourself for creating something that meets specific goals for stakeholders and is a clear guide to schools and students in reaching them. Then go back and assess the results again. The beauty of this method is that all levels are explicit. If you compare your competency standards with someone else's, you can track down the exact source of differences.
The best resource I've come across for going through all of this is a set of books authored by Robert F. Mager called The New Mager Six-Pack.4 I'm of the opinion that no one should be allowed to talk about standards without first being required to demonstrate an understanding of what's in those books. Consider it an entry-level requirement for a "standard discusser" position. The books are clear, readable and filled with examples.
Your efforts, should you accept this mission, won't be alone. New resources to do information handling are coming from the venues of technology and distance learning. (I recently blogged about this: "Guidelines, Learning Objects, & Competency Definitions."5) The Massage Therapy Foundation's Best Practices Committee is actively working on an open and transparent creation process for evidence-based guidelines. At a March meeting of the committee, I co-located with Whitney Lowe in the physical world. Whitney has embodied a lot of the outcome-based concepts in an online clinical reasoning course.6 The course uses an open-source educational framework that supports working through case studies, first as small groups and then as individuals. I particularly like that the environment provides built-in discussion forums to teach students the ability to solve problems by interacting with mentors and peers; a refreshing walk away from the idea of pre-canned answers for everything. Finally, I've been following my own project to create a library of massage competency definitions.7 I'm grateful to a number of people on different massage e-mail lists for their contributions. You'll find their names next to the competencies they suggested.
While I've been discussing massage training, the same process works for personal and business goals as well. Define where you want to be. Define what being there looks like and what skills you are using. Set up a plan to close the learning and experience gaps. Implement that plan and you'll be heading where you want to go. Remember to enjoy the journey and the people you meet along the path.
Click here for previous articles by Keith Eric Grant, PhD, NCTMB.
Join the conversation
Comments are encouraged, but you must follow our User Agreementcomments powered by Disqus
Keep it civil and stay on topic. No profanity, vulgar, racist or hateful comments or personal attacks. Anyone who chooses to exercise poor judgement will be blocked. By posting your comment, you agree to allow MPA Media the right to republish your name and comment in additional MPA Media publications without any notification or payment.