resourcesABOUT MT AUTHOR GUIDELINES CLASSIFIEDS EDITORIAL CALENDAR MEDIA GUIDE MASSAGE MART SCHOOLS & EDUCATION FEEDBACK
Four Ways to Attract Patients
Acupuncturist A has been in practice for six years and has struggled since day one. She spends as much time and money on marketing as she can, but since her practice is slow, her budget isn't that big.
Decoding the Mystery of Medical Insurance Acceptance
In the constantly evolving profession of acupuncture, one of the least understood areas is medical insurance acceptance. The profession is filled with controversy surrounding this topic: Is it ethical?
Integrative Cancer Care: Chiropractic for Chemotherapy-Induced Hiccups
Hiccups (singultus) are a frequent occurrence during cancer treatment. The cause of the hiccups may be the chemotherapy drug itself, such as Cisplatin; or the prophylactic use of corticosteroids such as Decadron, which is used to prevent nausea and/or vomiting.
National Board Apologizes for Testing Issues
The National Board of Chiropractic Examiners (NBCE) has issued a formal apology following a series of computer-based testing malfunctions that impacted two separate examinations (March and June 2016) and caused "widespread confusion and frustration" to the nearly 1,500 examinees taking the tests.
Pediatric Footwear: Function Over Fashion
As practitioners, it is not uncommon for parents to bring us their children to treat or ask us questions related to the pediatric population. Children's feet tend to be a perplexing region for parents and practitioners alike.
Update from the International AIDS Conference
The 21st International AIDS Conference in Durban, South Africa, brought together more than 15,000 of the world's leading scientists, activists, funders, policy makers, and consumers from 153 countries.
Workers' Back Pain: Causes, Costs & Solution
You will want to share two important papers published in the past several months. Why? When read separately, each provides valuable information relevant to your patients, community and practice; together, they tell a compelling story.
Natural Cancer Prevention: Pomegranate for the Prostate
In recent years, the ingestion of pure pomegranate juice (8 ounces per day) has been shown in clinical studies with human subjects to slow, and to some degree, reverse, the progression of prostate cancer – the second leading cause of cancer death in North American men.
Dysautonomia: The Medical Condition You May Already Be Treating
TCM practitioners have spent thousands of years healing patients without knowing or needing the names of their diseases as defined by allopathic medicine. We have syndrome names that are both poetic and efficient.
Using the Lens of Chinese Medicine
One of the most common medications I see in clinical practice on a daily basis is fluoxetine or Prozac. Consequently, I hear many complaints concerning the side effects of this medication and am frequently asked by patients to help manage these side effects with acupuncture and Chinese medicine.
First Annual ICD-10 Updates Take Effect
Yes, there was an update to ICD-10 codes on Oct. 1. It was a regular update to the diagnosis coding system and will take place every Oct. 1, just as it did when the ICD-9 system was in place.
Power to the Patient
Against a backdrop of splintered political parties, polarizations within nations, civil unrest, and distrust of established government (such as the growing anti-Washington, D.C. sentiment) comes the not-so-surprising finding that health care authorities and practitioners (with perhaps the exception of insurers) are turning over more and more powers to the individual patient.
Going Beyond Just Feeling Good
We all know that most patients come to us for some pain complaint: neck pain, back pain, sciatica, carpal tunnel, etc. We also all know that acupuncture is a great first-line care for these issues, as well as supporting overall health and wellness.
U.S. Olympians Have a DC in Their Corner
It's probably old news to you that doctors of chiropractic play an increasingly prominent role in treating athletes, from youth sports participants to weekend warriors, to elite / professional competitors.
Upgrade to "Parker 2.0" in Las Vegas
Continuing your education and refining your practice: two key elements of a successful chiropractic career. Parker Seminars promises both as it celebrates its 65th anniversary in Las Vegas next February, according to Parker University President, Dr. William Morgan, and seminar consultant Dr. Mark Sanna.
Pediatric Asthma: A Case Study
I have had very good success with pediatric asthma, combining acupuncture with Chinese herbal products. Treatment is given over four to eight months, twice monthly, with herbal formulas rotated every month.
Getting Paid by Medicare Is Getting a Major Adjustment
The 2015 Medicare Access and CHIP Reauthorization Act (MACRA) was signed into law to implement a new approach to clinician payments and replace the Sustainable Growth Rate formula.
Six Things Every DC Should Know About the Zika Virus
The Zika outbreak continues to spread across the continental United States and U.S. territories. We offer this brief overview on this important public health problem for the practicing doctor of chiropractic.
Treating Peripheral Neuropathy: Multi-Faceted Approach Including Laser Therapy
Peripheral neuropathy affects at least 20 million people in the United States1 and nearly 60 percent of all people with diabetes suffer from diabetic neuropathy. Many suffer from the disorder without ever identifying the cause.
Treatment Success at the Won Institute
According to the World Health Organization's 2003 report titled, "Acupuncture: Review and Analysis of Controlled Clinical Trials," acupuncture has been shown to improve many physical, emotional, and mental conditions.
February, 2007, Vol. 07, Issue 02
A Growing Partnership
Spas and medical offices come together to offer clients more sophisticated options.
By Kathryn Feather, Senior Associate Editor
The Los Angeles spa market has a tendency to evoke images of starlets immersing themselves in luxury and relaxation.While this stereotype might hold some truth, from March 3-5, 2007, Los Angeles will host the Spa and Resort/Medical Spa Expo and Conference, bringing together medical and spa professionals for what they hope will be the beginning of lasting and beneficial partnerships.
Located in the West Hall of the Los Angeles Convention Center, the show boasts several educational tracks for spa professionals and doctors, as well as spa/medical spa tours and a two-day exhibit hall with more than 250 exhibitors. Conference highlights include education programs covering spas, resorts, medical spas, nursing, massage, esthetician services, alternative healing therapies and trends. Continuing education tracks include Day Spa, Resort Spa, Medical Spa, Trends, Massage and Nursing. Also included are spa and medical spa tours, new product features, networking and roundtable events, a cocktail reception and exhibitor workshops.
Educational track hours are Saturday, March 3 from 9 a.m. to 4 p.m.; Sunday, March 4 from 8:30 a.m. to 6 p.m.; and Monday, March 5 from 8:30 a.m. to 4:30 p.m. Exhibit hall hours are Sunday, March 4, from 11 a.m. to 6 p.m. and Monday, March 5, from 11 a.m. to 5 p.m. Spa and medical spa tours are Monday, March 5 from 8 a.m. to 10:30 a.m. Exhibitors also offer workshops covering several areas including light therapy systems, microdermabrasion, how to create a medical spa and create a menu, as well as marketing tips and how to use various skin products.
According to the conference Web site, "This event is designed for all medical and spa professionals including dermatologists, plastic surgeons, chiropractors, dentists, massage therapists, nurses, acupuncturists, naturopaths, estheticians and medical spa and spa owners and/or managers. With a new, world-class educational program, endorsed and sponsored by the Medical Spa Society, you'll stay on the leading edge of change, while enjoying the opportunity for unique hands-on experiences."
Educational grants are being provided by the following companies: Biofreeze, CareCredit, Dermalogica, Canfield Imaging Systems, Scripspasupply, Spa Elegance, Thalgo, The Upledger Institute, Millennium, NCEA and Durocher Enterprises. Massage equipment is being provided by Universal Companies. The medical spa track and the nursing track are both CME accredited. The massage therapy track is CE accredited and the NCEA esthetician CE training is NCEA CE accredited. Early-bird registration pricing packages are available before Feb. 16, 2007, and range from $899 to $299. Post-Feb. 16 packages range in price from $999 to $349. Early-bird massage education packages range from $400 to $175. After Feb. 16, prices range from $450 to $195. Additional add-on packages include the exhibit hall package at $15; á la carte conference pricing also is available and ranges from $349 to $75, with rates increasing if booked after Feb. 16.
For show updates, a list of exhibitor workshops and educational track sessions, parking fees and information, as well as directions to the Los Angeles Convention Center, please visit www.medicalspaexpola.com.
Join the conversation
Comments are encouraged, but you must follow our User Agreementcomments powered by Disqus
Keep it civil and stay on topic. No profanity, vulgar, racist or hateful comments or personal attacks. Anyone who chooses to exercise poor judgement will be blocked. By posting your comment, you agree to allow MPA Media the right to republish your name and comment in additional MPA Media publications without any notification or payment.