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Massage Today
February, 2007, Vol. 07, Issue 02

A Growing Partnership

Spas and medical offices come together to offer clients more sophisticated options.

By Kathryn Feather, Senior Associate Editor

The Los Angeles spa market has a tendency to evoke images of starlets immersing themselves in luxury and relaxation.

While this stereotype might hold some truth, from March 3-5, 2007, Los Angeles will host the Spa and Resort/Medical Spa Expo and Conference, bringing together medical and spa professionals for what they hope will be the beginning of lasting and beneficial partnerships.

Located in the West Hall of the Los Angeles Convention Center, the show boasts several educational tracks for spa professionals and doctors, as well as spa/medical spa tours and a two-day exhibit hall with more than 250 exhibitors. Conference highlights include education programs covering spas, resorts, medical spas, nursing, massage, esthetician services, alternative healing therapies and trends. Continuing education tracks include Day Spa, Resort Spa, Medical Spa, Trends, Massage and Nursing. Also included are spa and medical spa tours, new product features, networking and roundtable events, a cocktail reception and exhibitor workshops.

Educational track hours are Saturday, March 3 from 9 a.m. to 4 p.m.; Sunday, March 4 from 8:30 a.m. to 6 p.m.; and Monday, March 5 from 8:30 a.m. to 4:30 p.m. Exhibit hall hours are Sunday, March 4, from 11 a.m. to 6 p.m. and Monday, March 5, from 11 a.m. to 5 p.m. Spa and medical spa tours are Monday, March 5 from 8 a.m. to 10:30 a.m. Exhibitors also offer workshops covering several areas including light therapy systems, microdermabrasion, how to create a medical spa and create a menu, as well as marketing tips and how to use various skin products.

According to the conference Web site, "This event is designed for all medical and spa professionals including dermatologists, plastic surgeons, chiropractors, dentists, massage therapists, nurses, acupuncturists, naturopaths, estheticians and medical spa and spa owners and/or managers. With a new, world-class educational program, endorsed and sponsored by the Medical Spa Society, you'll stay on the leading edge of change, while enjoying the opportunity for unique hands-on experiences."

Educational grants are being provided by the following companies: Biofreeze, CareCredit, Dermalogica, Canfield Imaging Systems, Scripspasupply, Spa Elegance, Thalgo, The Upledger Institute, Millennium, NCEA and Durocher Enterprises. Massage equipment is being provided by Universal Companies. The medical spa track and the nursing track are both CME accredited. The massage therapy track is CE accredited and the NCEA esthetician CE training is NCEA CE accredited. Early-bird registration pricing packages are available before Feb. 16, 2007, and range from $899 to $299. Post-Feb. 16 packages range in price from $999 to $349. Early-bird massage education packages range from $400 to $175. After Feb. 16, prices range from $450 to $195. Additional add-on packages include the exhibit hall package at $15; á la carte conference pricing also is available and ranges from $349 to $75, with rates increasing if booked after Feb. 16.

For show updates, a list of exhibitor workshops and educational track sessions, parking fees and information, as well as directions to the Los Angeles Convention Center, please visit


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