resourcesABOUT MT AUTHOR GUIDELINES CLASSIFIEDS EDITORIAL CALENDAR MEDIA GUIDE MASSAGE MART SCHOOLS & EDUCATION FEEDBACK
Collaboration for a Cause
The Patient Protection and Affordable Care Act strongly encourages the formation of multidisciplinary practitioner teams called Patient Centered Medical Homes (PCMHs) and Accountable Care Organizations (ACOs).
News in Brief
Hamm Elected New President of the ACA; WFC / ACC 2014 Education Conference: Call for Papers; F4CP Recognizes Standard Process as $1 Million Supporter; Texas Chiro. College Begins Search for New President; League of Chiropractic Women Hosts Women's Success Summit.
AAAOM – The Beginning of the End (Part II)
In 2012, the AAAOM board members met in Chicago for their annual meeting. The goal was to come to a consensus on a long list of issues the AAAOM needed to work on including a functional board and budget.
Monoculture of the Mind: Part II
Cases are built within boundaries. Such bounds may be a program, event, activity or individuals. In this instance, a medical case has boundaries that include clinical interactions that are comprised of history, signs, symptoms, diagnoses, treatment plans and treatments.
The Healing Properties of Light: An Interview With Researcher Anna Cocliovo
This interview is with Anna Cocliovo, a light researcher and Acupuncturist in Arizona. During my own research in light, I came across the article she published for the American Journal of Acupuncture and sought her out as a result.
Leaving a Lasting Legacy: Donna Liewer
For the past 31 years, Donna Liewer has been on a personal mission "to comfort the afflicted and afflict the comfortable." In her role as executive director of the Federation of Chiropractic Licensing Boards, Liewer has accomplished that and much, much more.
Chiropractic Prevents ADHD? Research Shows...
Now that I have your attention, let me tell you what the latest study actually states. As you may have noticed, research over the past few years has begun to reveal that acetaminophen (the primary ingredient in Tylenol) is not as safe as once thought.
Flexion-Intolerant Lower Back Pain (Pt. 3): Mobilization & Soft-Tissue Treatment
What is the biggest challenge to the chiropractor in treating discogenic pain? You have to completely reframe the purpose of your manipulation. It is rarely about unlocking a stuck segment at the disc involvement level; it is not about putting a joint back in alignment.
Resilience is the New Longevity
Sometimes we must enter a room through one door and not another, even though they both lead into the same space. I am talking now of the recent cachet with the concept of "resilience" regarding health, chronic pain and longevity.
Are You Guilty of Paternalism in Your Approach to Patient Care?
Einstein is purported to have said, "When a man sits with a pretty girl for an hour, it seems like a minute. But let him sit on a hot stove for a minute and it's longer than any hour. That's relativity." In some way, everything is relative to one's point of view.
AAAOM – Making Promises They Can't Keep
When the AAAOM first formed in 2007, their mission was clear: to support the profession through education, resources and legislative advocacy. The first years of the organization were filled with promise and hope.
Risk Factors for Heel Problems
Heel pain and gait disability are common occurrences in adults, often the result of thinning heel pads and a lifetime of exposure to heel-strike shock. One condition experienced by many people is plantar fasciitis.
Successful Strategies in Integrating Acupuncture and Shiatsu in a Hospital Oncology Program
Colleagues from the Network of Researchers in Public Health in CAM recently published an article of interest to our Traditional Asian Medicine community.
Get That Shoulder to Move: Restoring Internal Rotation
How many times have you mobilized, performed ART, Graston, FAKTR and PIR, and stripped a patient's posterior capsule, yet on re-exam, discovered it was still blocked?
Creating Child-Friendly Clinics with ABT
The Zurich Dojo was scattered with toy ducks, dolls, trains, exercise balls and teddy bears during my recent pediatric workshop.
Green Tea Catechins Lower PSA, Other Biomarkers in Men With Localized Prostate Cancer
A 2006 study (Cancer Research) was the first human investigation to show that green tea catechins (GTC) are highly effective in reversing premalignant prostate lesions (high-grade prostate intra-epithelial neoplasia), an established precursor to prostate cancer.
What is a Discipline in Medicine?
In my now prolonged dialogue with physicians, one question emerges with enough regularity to deserve mention and naming: what is a discipline?
One and Done: Keeping Patients From Vanishing After Just One Appointment
What happened to my 3:30 p.m. ROF? They may have rescheduled, but there are two common answers no one wants to hear: 1) "She called to cancel. I tried to get her to reschedule, but she refused." 2) "She no-showed.
Steven Rosenblatt: Birthing A Cross-Cultural Acupuncture Profession
The existence of a cross-cultural acupuncture profession in the United States, one that is legalized, licensed, supported by formalized, academic training and inclusive of non-Asian practitioners, is an important part of the medical landscape in this country and is responsible for improving the lives of hundreds of thousands of Americans.
Why DCs Need to Understand the Principles of "Inclusive Design"
In the past few columns, I've written about the negative effects of prolonged sitting at work. I've attempted to make the point that prolonged sitting (or prolonged standing) takes a toll on workers. Now let's discuss a related issue: the concept of "inclusive design."
Epigenetics: The Western Science Supporting Essence
Since the days of Darwin, western medicine has touted that our genes were set in stone, that our genetics were our destiny. We were told that the diseases that ran in our family were likely coming to us as well.
June, 2006, Vol. 06, Issue 06
Selecting the Right Spa Vendor and Creating a Good Relationship
By Stephanie Beck
We have covered most of the basics: You have selected a vision for your business, you understand which treatments offer the right benefits that coordinate with the vision, and you have a good understanding of what products and equipment you will need to purchase.But, now you are left with figuring out where to purchase your products. So, let's uncover some basic truths that will help you work smarter instead of harder.
Benefits in Ordering From a Distributor
There are many vendor choices currently in the market. Determining the right choice for you can be confusing. Some of you might think that working directly with a manufacturer is the best way to go, but let's take a look at some of the myths and facts.
Myth: I get a better discount if I order directly from the manufacturer. Fact: All the spa and massage product and equipment manufacturers have distributors and all of them have policies not to undercut their distributors. Manufacturers and distributors have to operate on a level of trust and have great working relationships, so if a manufacturer were to compete with their distributor, their relationship would be over. Also, keep in mind that you might be in New York and the manufacturer is in California, but they have a distributor in Illinois; the savings in shipping costs alone by ordering from Illinois rather than California makes that the logical choice.
Myth: I receive fresher products if I order directly from the manufacturer. Fact: Manufacturers have shelf life and turn around times on all their products and most do not keep product inventory for more than 60 days at a time. Any authorized distributor should rotate stock on a regular basis; they never want more inventory than what they will sell in a given period, therefore products from the distributor should never be more than 60 days old, either.
Myth: I need to receive my training directly from the manufacturer. Fact: Every skin care manufacturer offers training, and most of them charge extra for it. Most distributors pay to have their staff trained - not just for one product line but several product lines - and the training can be included with your purchase without additional expense from a distributor. Also, there are several videos and DVD's, manuals and workshops that cover, in great detail, the training needed to operate the equipment or apply techniques and products. Therefore, it's not necessary to spend countless hours and thousands of dollars to end up with multiple trainers from different manufacturers coming to your facility to train your personnel. So, how do you determine which distributor is going to meet your needs the best?
How Supportive Are They to My Business and My Industry?
If you recall, in the first article I touched on the "one stop shopping" theory, in that it makes sense that the more you can order from one place, the better your pricing and service will be. Plus, think about how convenient it would be to make one phone call to order all your products, check on order status, report any claims, schedule training, etc. than to have to make those same calls to a bevy of different people who may or may not be available.
And this brings up another good point: How available are they? How responsive are they to your calls and questions? Do they have a Web site or direct contact information for an expert to call you back or for you to have your questions answered in a timely fashion?
Also, what kind of marketing materials do they offer? Are they able to assist with materials that will drive your sales? How educated are they to your needs and do they understand what is important to help you grow your business? How involved are they in the industry? Do they belong to the professional organizations and contribute to the education process? Think about it. Why would anyone want to support a company that is only concerned about making the almighty dollar and not giving back to their community?
You have a responsibility, too. You need to make sure that you are giving the spa vendor all of the information needed to support you. For instance, if you wait until three weeks before an opening to contact the distributor and you need to order three stationary tables, one wet table and 100 customized robes, you must understand that not even the manufacturers would be able to pull that off in such a short time. That is why it's important for you to plan your work and work your plan. Also, it's much easier for us, as spa experts, to work within your budget and recommend the right equipment and product lines if we know what your financial limits are ahead of time.
It's just as important to know the company's philosophies, policies, shipping/lead times, as well as their general level of friendliness and willingness to help on the phone. What are their return policies, backorder policies, warranties and guarantees? Sometimes it's not just about price. Sometimes that old adage is true: "You get what you pay for," so be aware that if it sounds too good to be true, it probably is.
It makes sense for you to want to conduct business with people who have an interest in you and treat you like more than just another account number. The very famous customer service motto is true, "If you don't take care of your customers, someone else will." You should not have to compromise service, friendliness or knowledge to fit a distributor's needs. We are here, as experts in the industry, to make sure your needs and the needs of your customers are being met.
If you have further questions regarding selecting the right spa vendor, please feel free to e-mail me at , and thank you for the support and feedback from everyone else who has been writing.
Click here for more information about Stephanie Beck.
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