resourcesABOUT MT AUTHOR GUIDELINES CLASSIFIEDS EDITORIAL CALENDAR MEDIA GUIDE MASSAGE MART SCHOOLS & EDUCATION FEEDBACK
A Major Role in Back Pain: The Multifidus
Back pain affects roughly 80 percent of the population at one time or another and is one of the leading causes of doctor visits.
Creating Good Business Buzz
What do patients really think about working with you? Rarely do you hear the whole truth. Those who improve may be candid in their gratitude.
Women's Hormones: A Western & Eastern Perspective
Sometimes it may seem that you require a degree in medicine to understand hormones and how they function.
Is the New Medicare Reporting Exemption Right for You?
What you've heard is not a rumor – there will be exemptions for providers of Medicare patients, with no penalties assessed for offices that do not do Quality Payment Program (EHR, PQRS, MACRA and MIPS) reporting.
Give Yourself the Digital Advantage
When you see this article in the print version of this issue and swear you read it already, don't be alarmed: you probably did. That's because by that time, the May issue will have been available online in digital format for three weeks.
An Unexpected Diagnosis: The Result of Lacking Communication
A couple years ago I had a case that showed me the importance of open communication between health practitioners. We need to show up with less fear, and let go of our judgments so we can do better for the patient.
Bill With Confidence: Learn What to Collect
Q: I am trying to understand what I may collect from my patient when there is insurance. Do I have to accept the amount allowed by the plan or may I collect up to my billed amount? Please note, I am not a member of any insurance plan.
The Visual Error Scoring System: A Concussion Tool
Postural stability and oculomotor function are the most easily recognized physical indicators of neurologic motor dysfunction associated with concussions.
Taking the Chiropractic Message to the Press
"There is no better place on earth to have a news event," the National Press Club boasts, and it's easy to understand why: Every year, the 108-year-old Washington, D.C.-based organization hosts countless press conferences on the hottest topics impacting America and often the world.
Raditation & Your Smartphone: Is it Worth the Risk?
If radial arteries could talk (and in my experience they can to some extent), they would say, "Step away from the smartphone." At least that is the message I am receiving loud and clear as I feel the pulses of many patients.
A Daily Strategy for Heavy-Metal Detox
In modern society, we are constantly exposed to heavy metals such as cadmium, lead and mercury. These heavy metals have no essential biochemical roles in our body, and conversely, can cause us a great deal of harm if they build up to toxic levels.
Universal Design: Principles & Practice
In many respects, universal design serves as the core of ergonomics. It's also a good tool to use when designing a return-to-work program for injured and/or ill patients. Let's take a closer look at universal design and why it should matter to you and your patients.
Eczema & Acupuncture: A Sound Solution (Part 1)
Eczema affects approximately 3.5 percent of the global population and is one of the most common skin complaints seen by dermatologists.
New Relationships, Old Trauma: AOM & Other Healing Strategies
Being in love is one the most beautiful and enjoyable experiences. Most of us are willing to pay almost any price to have that experience, and still often find it elusive or fleeting. Navigating the ups and downs of loving relationships are often challenging — even for the most psychologically balanced among us.
An Integrated Approach to Chronic Pain
Findings from a unique Medicaid pilot project in Rhode Island involving high-use Medicaid recipients from two health plans were recently presented to the state's Department of Health, demonstrating stellar outcomes with regard to medication use, ER visits, health care costs and patient satisfaction.
News in Brief
ACA Adopts New Governance Model; ACA 2017 Awards; CCA Helps Calif. DCs "Share the Love"; $1 Million to Help Advance the Profession; D'Youville Raises the Bar on Anatomy Education; ErRatum.
Clearing Blocks: A Way to Improve Cosmetic Acupuncture
As a Five Element acupuncturist who teaches facial acupuncture classes nationally, I was surprised to learn that one of the basic principles I was taught in school is unfamiliar to most acupuncturists.
Balancing Spring Challenges
As the winter months come to a close and warmer spring weather appears, patients may begin to present with new challenging pattern presentations.
Why I Quit Doing House Calls
My father was a chiropractor who did house calls, so when I became a DC, I figured doing house calls was part of the job. My March article recalled my experience as a small boy, accompanying my dad while he went to patients' homes to treat them.
December, 2005, Vol. 05, Issue 12
More Consumers Discovering the Benefits of Massage Therapy
Latest AMTA Survey Provides Food for Thought
By Editorial Staff
In releasing its 9th Annual Consumer Survey, the American Massage Therapy Association uncovered some important new gains in the massage therapy profession:1.The popularity and use of massage increased; 2. For the first time in the history of the AMTA Consumer Surveys, massage tied with medication as the preferred form of pain relief among respondents; and 3. More men are receiving massage than in years past. The survey was conducted from Aug. 11 -14, 2005, by Opinion Research Corporation International in Princeton, N.J., and included a national probability sample of 1,014 adults (506 men and 508 women) ages 18 and older who live in private households in the United States.
The popularity of massage grew as two million more people received a massage this year over last year, and approximately 47 million people (more than one in five adults surveyed) received a massage in the past 12 months. A healthy 90 percent of those polled believe massage can be beneficial to your health, with 94 percent of 18- to 24-year olds agreeing with that statement. The use of massage among older Americans tripled since 1997, increasing from 4 percent of those 65 and older using massage to 15 percent in 2005. Consumer confidence in massage therapy increased as well, as 73 percent of respondents would recommend massage to someone they know (an 8 point jump from a year ago).
Twenty-eight percent of those who responded, ranked medication and massage as the form of treatment that brought them the greatest pain relief, with nearly 46 percent of those polled having had a massage at some time to relieve pain. Of the 18 to 34 age group, more than half have had a massage for the relief of pain. And 93 percent of those surveyed agree with the statement that massage therapy can be effective in reducing pain. Fifteen percent of respondents said therapy for an injury would motivate more people to have regular massages, while 24 percent said a discount would be greater motivation.
The survey also shows increases in the numbers of healthcare providers promoting the benefits of massage therapy. Sixty percent of those polled said a physician recommended massage therapy to them, while 50 percent were referred by a physical therapist and 38 percent by a chiropractor. Twenty one percent of those surveyed said they discussed massage with their physician or other healthcare provider, up 14 percent from 2002.
More men are discovering the benefits of massage therapy as the total number of men receiving massage within the past year increased 3 percentage points. Seventeen percent of those polled received a massage in the past 12 months, an increase of 14 percent over last year.
"Along with massage therapy's continued popularity for relaxation and stress relief, this year's survey findings show higher numbers of consumers turning to massage therapy for pain relief than we've ever seen before," said Mary Beth Braun, AMTA president. "We continue to see that physicians and pain management experts find massage to be effective in relieving pain. And, consumers are continuing to see the health benefits of including massage therapy in their regular health regimen. This year's survey only reinforces the confidence people have in massage."
Join the conversation
Comments are encouraged, but you must follow our User Agreementcomments powered by Disqus
Keep it civil and stay on topic. No profanity, vulgar, racist or hateful comments or personal attacks. Anyone who chooses to exercise poor judgement will be blocked. By posting your comment, you agree to allow MPA Media the right to republish your name and comment in additional MPA Media publications without any notification or payment.