Lost A Sale, But Initial Phone Consultations — A Big Part Of Brilliant Customer Service
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A Chiropractor's Guide to Yoga
"Doctor, can I continue to do yoga while undergoing your care?" "Is it OK for me to go back to yoga while I'm getting my back treated?" "It is safe to start my yoga classes again after my neck pain improves?"
Harvard Health References Flawed AHA Position Paper
In its special health report, "Stroke: Diagnosing, Treating, and Recovering From a 'Brain Attack,'" Harvard Health Publications includes information from the American Heart Association's 2014 position statement on cervical manipulation and cervical dissection – a statement the American Chiropractic Association emphasized in a letter to Harvard Health mixes "scientific facts with half-truths."
The Zen Art of "One Point"
We were always told in our Zen Shiatsu training (by Japanese and Japanese American instructors) that our ultimate aim was to to find that "One Point." To be so focused we could touch just one point to transform Qi throughout a client's body.
Practice Policy (Gone Bad): The Sign
Every once in a while, you see something and think to yourself, That's a really bad idea. Case in point: I went to see my medical doctor the other day. Just after being "roomed," as they say, the nurse checked my vital signs. Then she left.
Do Some Good and Grow Your Business with Cause Marketing
Cause marketing is truly one of the best ways that you can promote your services as a acupuncture professional. Cause marketing refers to a type of marketing where a business partners with a non-profit organization to help bring awareness to a charitable cause.
An Acupuncturist's View of Medicinal Marijuana
The use of cannabis for medical purposes is very controversial. Use as a panacea by physicians uninitiated to the proper application of herbal medicine, as well as an excuse for recreational use have greatly confused the issue.
Surprising Reasons for Orthotic Efficacy
Clinical outcome studies show orthotics are effective in the management of a wide range of injuries, including plantar fasciitis, Achilles tendinitis and patellofemoral pain syndrome.
Dorsiflexion Dysfunction: Evaluation & Manipulation Techniques
Almost every condition from the foot to the hip can be attributed to the inability to dorsiflex the ankle mortice and other joints that participate in dorsiflexion. Let's start by understanding normal versus abnormal dorsiflexion.
Getting a YES: An Effective Strategy for Overcoming Patient Objections
Patients make more excuses for declining care from an acupuncturist than perhaps any other type of doctor. Various reasons hold them back from making a commitment to care.
Practicing with Authenticity
To extrapolate from the above quote, patients love healthcare providers they can trust. One way to earn the trust of your patients is by practicing with authenticity. What does that mean, exactly?
News in Brief
Call for Abstracts Announced - Parker Las Vegas 2016; Logan Adds Doctorate Degree; New Role for Dr. James Edwards.
The New Age of Communication
In the age of technology, everyone, including the patient, is seeking faster, easier ways to communicate. With a wealth of social media, blogs, websites and videos, we are constantly barraged with information – to the point of overload.
Modernization of Chinese Medicine
Language – written, spoken, signed, or otherwise is learned as a means to express our individualized perceptions about the world around us. Language is designed to communicate our personal experiences.
Fish Oil: A Key Component of Positive Clinical Outcomes
Patients seem to be presenting with more complex problems, and many are responding to care more slowly or have completely unexpected results. Why?
The Food Conversation: Nutrition and Your Practice
It's morning and your first patient rolls in with a triple espresso steaming in one hand and a frazzled, desperate look in her eye. "You gotta help me, doc, I am constipated unless I drink one of these, and I am exhausted and anxious all the time."
More Chiropractors Required
An intriguing study published in the Journal of the American Board of Family Medicine examines how "chiropractic care affects use of primary care physician (PCP) services."
Nuts Reduce Risk of Heart Disease, Cancer and Other Health Problems
Several recent studies suggest regular consumption of nuts may provide a significant degree of protection against certain types of cancer, heart disease, possibly type 2 diabetes and some neurodegenerative diseases.
Help: A Need at Every Level
One of the great gifts of training in acupuncture is the ability to take good care of oneself. I recently had a bout of frozen shoulder — an inflammatory syndrome which can be debilitatingly painful and take years to resolve.
Fertility and Poly-Unsaturated Fatty Acids
Starting or expanding one's family is a major milestone. It's something that more and more people seek out health care advice and support for.
Acupuncture Rising: From Acupuncture Anesthesia to Assisted-IVF, Part 1
Acupuncture's cultural and historical roots go back to the emergence of Chinese civilization. For more than 2,000 years, acupuncture needling has been continuously practiced on the largest population in the world.
Healing Trauma: Cultivating Resilience and Presence Through Mindfulness, Part 2
In the last issue of Acupuncture Today, the first part of this article introduced the topic of trauma and resilience, and their relationship to the autonomic nervous system response and the concept of the spirit being grounded in the body, and suggested the importance of mindfulness as a tool for healing.
Oriental Medicine on the World Stage
"Let me win. But if I cannot win, let me be brave in the attempt." This simple, yet powerful statement was lived out time and time again by so many of the athletes from around the world during the Special Olympics World Games in Los Angeles.
Patient-Centered Care vs. Payer Restrictions: Your Ethical Obligation
Do you have an ethical obligation to evaluate your patients, make a diagnosis and provide evidence-based, patient-centered health care, irrelevant to the payer restrictions?
Change Lives by Supporting Chiropractic Research: Are You In?
The Palmer Center for Chiropractic Research (PCCR), in celebration of its 20th anniversary, has announced it is spearheading a fund-raising campaign to support chiropractic research.
The Short Leg Dilemma
When evaluating a new patient, it is common to note a relative shortening of one leg to the other. Some patients will even tell you they have one, and then pull out the store-bought heel lift they read about online.
What's Chiropractic Research Worth to You?
The Palmer Center for Chiropractic Research (PCCR), in celebration of its 20th anniversary, has announced it is spearheading a fundraising campaign to support chiropractic research.
Improving Communication Between AOM and Biomedical Providers
How comfortable do you feel talking to Western medical providers? If you are like me, you may not feel as comfortable as you would like. Some of my interactions with MD's haven't been the fruitful steps toward integrative medicine for which I had hoped.
December, 2005, Vol. 05, Issue 12
AMTWP Meets in Banff
By Cliff Korn, BS, LMT, NCTMB
The Association of Massage Therapists and Wholistic Practitioners (AMTWP) recently held its Annual National Conference in Banff, Alberta, Canada. While the business issues of a Canadian professional association might not be of foremost interest to Massage Today's primarily U.S.readership, the news of the individuals involved is of universal interest.
Most conventions follow a similar pattern of including a combination of business meetings, continuing education opportunities and social and networking time. The AMTWP convention was no different in this respect. A keynote presentation had been scheduled featuring Drs. John and Lisa Upledger in a Clinical Symposium, enabling observers to develop a deeper appreciation and understanding of CranioSacral Therapy.
Hurricane Wilma made it impossible for the Upledgers to travel from Florida to Alberta, however, leaving the potential for a large program void for the AMTWP.
Upledger Institute instructor Don Ash, PT, CST-D was arriving in Banff, as he was scheduled to teach several workshops at the conference, when he was asked to fill in as the keynote presenter. I'm sure Massage Today readers can appreciate the magnitude of being asked to undertake such a thing without prior preparation. When later queried by Massage Today about the experience, Ash replied, "I found out that Dr. John was not going to be at the conference on Thursday morning after arriving from some 12 hours of traveling. My wife and I arrived at 1 a.m. The call came at 8:30 that morning asking me to do the keynote presentation. I had done regional conferences in the past, but no national venues, so to be asked to do the keynote event was, to say the least, daunting. So, with trepidation and the theme" 'Face Your Fears, Don!' I did it!" The standing ovation he received is testimony to the job he did.
Another personal interest story is of even greater interest though. In most organizations with volunteer boards of directors, the staff is the constant that brings continuity over time, while the elected volunteer leadership rotates through, keeping the organization filled with fresh ideas and current viewpoints. In its history, the AMTWP has seen something very different. The outgoing AMTWP President, Melanie Hayden, had been a vital component of the Association as a board member for more than eight years and had served as its President for six-and-a-half years. In that same time, there had been significant staff turnover, creating almost a mirror image of the typical association. Coleen MacDougal, CAE, AMTWP Executive Director, was quick to point out to Massage Today that while it might have been unusual for a volunteer leader to serve for such an extended period of time, the service of AMTWP's President had been of immeasurable help with consistency of leadership throughout a period of significant growth and challenge. She gave her opinion that it allowed the organization to grow much more quickly.
Melanie Hayden is well known and her impact has been felt throughout the U.S. as well as Canada. In her time on the AMTWP board, she has played a key role in some very lasting contributions including creating the AMTWP Annual Conference, developing an association sponsorship program, establishing a volunteer recognition program and initiating an annual Outstanding Volunteer Award and a President's Award. In association with others on her board, she also has been instrumental in the development of regulatory language for massage therapy that has a likelihood of becoming a model for those looking to implement best practice legislation, not only throughout Canada, but also in the United States. Melanie has been tireless in the development and building of relationships with allied organizations and stakeholders that have enabled her organization to become highly recognized as a leader in the CAM professions.
The Association of Massage Therapists and Wholistic Practitioners is a Canadian national professional association serving the diverse needs of Complimentary and Alternative Healthcare Practitioners throughout Canada. Since its inception in 1988, it had grown to become one of Canada's largest voluntary professional associations with over 5500 members.
Former editor of Massage Today, Cliff is owner of Windham Health Center Neuromuscular Therapy LLC. He is nationally certified in therapeutic massage & bodywork and is licensed as a massage therapist by the states of New Hampshire and Florida. Cliff is a member of the International Association of Healthcare Practitioners; a professional member and past president of the New Hampshire chapter of the American Massage Therapy Association; a certified member of the Associated Bodywork & Massage Professionals, Inc.; and a past chairman of the board of directors of the National Certification Board for Therapeutic Massage & Bodywork.
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