Lost A Sale, But Initial Phone Consultations — A Big Part Of Brilliant Customer Service
I just got finished with a ...
resourcesABOUT MT AUTHOR GUIDELINES CLASSIFIEDS EDITORIAL CALENDAR MEDIA GUIDE MASSAGE MART SCHOOLS & EDUCATION FEEDBACK
Marketing with a Microphone
When given an option, it stands to reason that people prefer to do business with those they know, like, and trust.
Leg-Length Inequality and Pelvic Fixation: A New Approach to the Negative Derifield (Part 3)
A patient with sacroiliac fixation and dysfunction ordinarily demonstrates a noticeable leg-length inequality when placed in the prone position on the adjusting table.
Nomenclature and Classification of Lumbar Disc Pathology: Version 2.0
The Nomenclature and Classification of Lumbar Disc Pathology consensus, published in 2001 by the collaborative efforts of the North American Spine Society, the American Society of Spine Radiology and the American Society of Neuroradiology, has guided radiologists, clinicians and the public for more than a decade.
Q&A With the First VA Chiropractic Residents
As you may have read previously, a major step forward for the profession occurred in July 2014 when the Department of Veterans Affairs began piloting a chiropractic residency program at five locations.
The Risks I Took
We all take risks when we choose this profession. For some, it is not knowing if you can make a living practicing TCM. For others, it is parental or cultural disapproval.
Integrative Medicine for the Underserved: A Seat at the Table
Numerous organizations have risen to the challenge of providing care to medically-underserved populations and here we feature one such group.
Free Yourself From the Pocketbook Practice
Let's take a journey together; there's an important lesson to be learned. Imagine a town or city just like yours.
NCCAOM Video Contest
The NCCAOM is excited to announce the launch of the second annual video contest "Because it Works!" 2015.
Key Changes and Updates to the 7th Edition CNT Manual
Acupuncture Today recently interviewed Jennifer Brett, ND, L.Ac. regarding the updates to the CNT manaul.
Treatment of PTSD: An Opportunity for the Practice of Integrated Medicine
PTSD is widespread across America today. Not only do many of our honored men and women in uniform bring it home with them from the war zones they have been active in, but it often follows any life-threatening event people go through when their lives have been in danger.
An International Life: An Interview with Mary Elizabeth Wakefield
I met Mary Elizabeth Wakefield during her class last summer in Seneca Falls, New York at the Finger Lakes School of Chinese Medicine.
Meet Cheyenne: Your Future Colleague
Allow me to introduce you to Cheyenne (Chey), the daughter of some of our family's closest friends. We attend and serve at the same church together, and have known each other for many years.
Sports Medicine 101: Surgery or No Surgery?
In the world of sports medicine, many careers are saved by surgeries that correct traumatic damage to the body. Muscle tears, ligament damage, fractures, spinal disc herniations, and joint instabilities are a few of the issues frequently addressed with surgical intervention.
The Three Heater Official
This Official, belonging to the element Fire, is responsible for maintaining and regulating the heating system of the body, mind, and spirit. It is named for its function. The trunk is divided into three "burning spaces" or "jiaos."
The Source-Luo Point Combination, Part 2
The Da Cheng includes symptoms for the source-luo points that indicate when to use them for treatment. Yang defines the method as the guest-host (it is one of a variety of acupuncture point combinations called guest-host).
I was sitting in a Pizza Hut in Peoria, Ill., with my friend Reggie, sometime in the spring of my senior year in college, when he started doodling on his paper placemat. In those days, the company had a picture of U.S. on the mats, showing all the locations of the "Huts" in the country.
Chinese Doctors Poke Holes in Australian Study
A recent Australian clinical trial, published in the Journal of the American Medical Association (JAMA) in 2014 by Rana Hinman, et el., evaluating the effectiveness of both needle and laser acupuncture for chronic knee pain.
News in Brief
Investigating the Cellular Impact of Mechanical Force; National Board Seats (Not-So) New Officers at Annual Meeting.
Desert: A Metaphor from the Study of Genetics
In most of the human lives I know about, there are stretches of time which feel stagnant, or worse. We can feel adrift, or wounded and sidelined, and these times don't seem to carry much usefulness while they are unfolding.
Should You Change an Athlete's Natural Running Form?
Once past the ankle, impact forces travel at about 200 mph into the knee. In addition to allowing the quad to absorb force, bending the knee (E) prevents the hip and pelvis from moving up and down too much (F), which is important for injury prevention and efficiency.
Going On-Site With Chiropractic Care
The Foundation for Chiropractic Progress has released a position paper highlighting the financial, clinical and patient-satisfaction benefits of providing chiropractic care at on-site corporate health clinics.
December, 2005, Vol. 05, Issue 12
AMTWP Meets in Banff
By Cliff Korn, BS, LMT, NCTMB
The Association of Massage Therapists and Wholistic Practitioners (AMTWP) recently held its Annual National Conference in Banff, Alberta, Canada. While the business issues of a Canadian professional association might not be of foremost interest to Massage Today's primarily U.S.readership, the news of the individuals involved is of universal interest.
Most conventions follow a similar pattern of including a combination of business meetings, continuing education opportunities and social and networking time. The AMTWP convention was no different in this respect. A keynote presentation had been scheduled featuring Drs. John and Lisa Upledger in a Clinical Symposium, enabling observers to develop a deeper appreciation and understanding of CranioSacral Therapy.
Hurricane Wilma made it impossible for the Upledgers to travel from Florida to Alberta, however, leaving the potential for a large program void for the AMTWP.
Upledger Institute instructor Don Ash, PT, CST-D was arriving in Banff, as he was scheduled to teach several workshops at the conference, when he was asked to fill in as the keynote presenter. I'm sure Massage Today readers can appreciate the magnitude of being asked to undertake such a thing without prior preparation. When later queried by Massage Today about the experience, Ash replied, "I found out that Dr. John was not going to be at the conference on Thursday morning after arriving from some 12 hours of traveling. My wife and I arrived at 1 a.m. The call came at 8:30 that morning asking me to do the keynote presentation. I had done regional conferences in the past, but no national venues, so to be asked to do the keynote event was, to say the least, daunting. So, with trepidation and the theme" 'Face Your Fears, Don!' I did it!" The standing ovation he received is testimony to the job he did.
Another personal interest story is of even greater interest though. In most organizations with volunteer boards of directors, the staff is the constant that brings continuity over time, while the elected volunteer leadership rotates through, keeping the organization filled with fresh ideas and current viewpoints. In its history, the AMTWP has seen something very different. The outgoing AMTWP President, Melanie Hayden, had been a vital component of the Association as a board member for more than eight years and had served as its President for six-and-a-half years. In that same time, there had been significant staff turnover, creating almost a mirror image of the typical association. Coleen MacDougal, CAE, AMTWP Executive Director, was quick to point out to Massage Today that while it might have been unusual for a volunteer leader to serve for such an extended period of time, the service of AMTWP's President had been of immeasurable help with consistency of leadership throughout a period of significant growth and challenge. She gave her opinion that it allowed the organization to grow much more quickly.
Melanie Hayden is well known and her impact has been felt throughout the U.S. as well as Canada. In her time on the AMTWP board, she has played a key role in some very lasting contributions including creating the AMTWP Annual Conference, developing an association sponsorship program, establishing a volunteer recognition program and initiating an annual Outstanding Volunteer Award and a President's Award. In association with others on her board, she also has been instrumental in the development of regulatory language for massage therapy that has a likelihood of becoming a model for those looking to implement best practice legislation, not only throughout Canada, but also in the United States. Melanie has been tireless in the development and building of relationships with allied organizations and stakeholders that have enabled her organization to become highly recognized as a leader in the CAM professions.
The Association of Massage Therapists and Wholistic Practitioners is a Canadian national professional association serving the diverse needs of Complimentary and Alternative Healthcare Practitioners throughout Canada. Since its inception in 1988, it had grown to become one of Canada's largest voluntary professional associations with over 5500 members.
Former editor of Massage Today, Cliff is owner of Windham Health Center Neuromuscular Therapy LLC. He is nationally certified in therapeutic massage & bodywork and is licensed as a massage therapist by the states of New Hampshire and Florida. Cliff is a member of the International Association of Healthcare Practitioners; a professional member and past president of the New Hampshire chapter of the American Massage Therapy Association; a certified member of the Associated Bodywork & Massage Professionals, Inc.; and a past chairman of the board of directors of the National Certification Board for Therapeutic Massage & Bodywork.
Join the conversation
Comments are encouraged, but you must follow our User Agreementcomments powered by Disqus
Keep it civil and stay on topic. No profanity, vulgar, racist or hateful comments or personal attacks. Anyone who chooses to exercise poor judgement will be blocked. By posting your comment, you agree to allow MPA Media the right to republish your name and comment in additional MPA Media publications without any notification or payment.