Lost A Sale, But Initial Phone Consultations — A Big Part Of Brilliant Customer Service
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Breath: The Movement of Oxygen and Energy
I remember with surprising clarity the first time a patient started crying during an acupuncture treatment I was giving. This is now quite a long time ago, back in 1999, when I was a student.
How One Little Symbol (#) Gets You More Patients
Are you struggling to get more fans or followers for your acupuncture practice? Or are looking for ways to simply connect with your patients? Or do you just want to know how to keep them engaged (comments, retweeting, liking and sharing)?
Rethinking Musculoskeletal Pain – A Public Health Perspective
The American Public Health Association (APHA) is the world's oldest and largest association of its kind, founded more than 140 years ago and boasting over 25,000 members.
The Source-Luo Point Combination
The luo collaterals are part of the acupuncture channel system presented in the Su Wen and the Ling Shu (The Nei Jing). The function and clinical application of the luo mai are primarily presented in chapter 10 of the Ling Shu, however, they are also found in others chapters in the Su Wen and the Ling Shu.
Use Technology to Gain New Patients and Improve Efficiency
From the smartphone in your pocket to your microwave oven, advancements in technology have made almost every aspect of our lives easier.
Professional Credentialing and Board Certification: An Ethical Faux Pas
Because of the Affordable Care Act, health care systems are coordinating care through accountable care organizations (ACOs) in order to reduce the cost of care and improve quality of care.
We Get Letters & Email
A House Divided? (May 1 issue) provoked significant response from readers. Here are several of the surprisingly similar comments we received.
Giving Vets the Care They Deserve
The Department of Veterans Affairs (VA) administers the largest integrated health care system in the United States.
The Nectar of Plants: Essential Oils and Chinese Medicine
Essential oils are a very hot topic these days, especially with the likes of the Ebola virus and the resurgence of measles lurking in our awareness, but when I first became interested in Chinese medicine, essential oils weren't on the radar screen for acupuncturists.
What Does Success Mean to You?
Recently, I was asked to speak to young, budding businesswomen about running a successful business — and at first I thought, "Me? You want me to speak to others about success?!"
TMF 2015 Scholarships
The Trudy McAlister Foundation (TMF), a nonprofit organization established to support students who are on track to make contributions either to clinical practice and/or to the understanding of the role of Traditional Oriental Medicine, has announced the 2015 scholarship recipients.
Marijuana, Apathy and Chinese Medicine, Part 2
A talented young woman presented herself with emotional mood swings, which included being nervous, anxious and jittery.
Green Tea Improves Cognitive Function in Elderly Subjects
Publishing their results in the journal Nutrients, in May 2014, researchers showed that drinking the equivalent of 2 to 4 cups of brewed green tea (or bottled tea) daily improved cognitive function or reduced the progression of cognitive dysfunction in elderly subjects.
First Do No Harm?
There's no questioning the frightening nature of breast cancer, which strikes one in eight women in the U.S. – eclipsed only by skin cancer in terms of prevalence.
ACA or ICA: Which Best Represents You?
Last June, I was honored to represent Texas ICA members as their representative assemblyman at the ICA Annual Meeting in Kansas City.
Acupuncture in the U.K. Today: A Personal View
When asked to write a short piece on the current state of the U.K. acupuncture profession, my first response was to say it has all been relatively quiet.
Green Tea Improves Cognitive Function in Elderly Subjects
Publishing their results in the journal Nutrients in May 2014, researchers showed that drinking the equivalent of 2-4 cups of brewed green tea (or bottled tea) daily improved cognitive function or reduced the progression of cognitive dysfunction in elderly subjects.
Reducing the Autogenic Inhibition Reflex: Making Weak Muscles Strong
The autogenic inhibition (AI) reflex is a sudden relaxation of a muscle in response to excess tension.
The Modern Acupuncturist
You studied ancient Chinese medicine, but I'll bet you don't practice it! Contrary to popular belief, our medicine has evolved A LOT over the years. Let's take a brief walk through history and discover the differences between ancient and modern acupuncturists.
Calculating Billable Units
I recently learned of an office that was audited based on the number of acupuncture sessions performed in one day. Is there a maximum number of sessions that can be performed in one day?
The Year to Make Things Happen
It is hard to believe that the Year of the Ram – 2015 is half over. Time seems to be moving especially fast. This is the year for things to happen for the acupuncture profession.
Acupuncture and the Pulse
In 1991, I attended a martial arts workshop hosted coincidentally by Sung Baek, a martial artist and the head of his lineage as a Korean trained acupuncturist. I was enamored by the details Sung could attain from the pulse, as told to me by some of his apprentices.
A Poor Choice for Pain Relief
Acetaminophen is the most popular pain reliever in the U.S., accounting for an estimated 27 billion annual doses as of 2009. With 100,000-plus hospital visits a year by users, it's also the most likely to be taken inappropriately.
Spieth Thanks His Chiropractor After Historic Masters Win
Jordan Spieth didn't just capture the hearts of golf enthusiasts worldwide with his record-setting, wire-to-wire victory at the 79th Masters Tournament.
Our Biggest Challenges to Compete in Wellness Care
In the first article in this four-article series [May 1 DC], I made the case that chiropractors should either embrace offering lifestyle wellness in their practices or face the possibility of losing their place in the wellness care marketplace.
November, 2005, Vol. 05, Issue 11
Hurricane Relief Efforts Reach Gulf Region
By Editorial Staff
It's been about two months since Hurricane Katrina ripped through Alabama, Louisiana and Mississippi, leaving nothing but devastation in its wake. Right on the heels of this Category 5 monster came Katrina's evil twin, Hurricane Rita.Just when this region could take no more, Rita put Texas in its sites and re-flooded areas in the Gulf Coast that had just become dry.
As with previous national disasters, the massage community came together to offer its resources, its time and its finances to help those most affected rebuild. The heartbreaking stories of loss came pouring from the region and the massage community answered quickly with a variety of fundraisers, Web sites and volunteers who headed into the region to help victims and rescue workers.
Massage Today created a Web page solely designed for massage practitioners who want to take in a displaced massage therapist and/or help them find temporary massage work. To post a message, visit http://displacedtherapists.massagetoday.com.
The Carolina Emergency Response Massage Team (CERMT) and Emergency Response Massage International (ERMI) went to Gulfport, Miss. and will be rotating teams in on a weekly basis until December. If any therapist is interested in helping with the Katrina massage relief effort, contact Doug E. Rasmusson, LBMT, at or (828) 215-9195.
The Associated Bodywork and Massage Professionals has developed a comprehensive section of its Web site devoted to information and volunteer opportunities related to both recent hurricanes. Links are provided with information about Hurricane Katrina and the continuing efforts in the Gulf coast, Hurricane Rita and the efforts in Texas, various fundraisers around the country, the spa community's efforts, healing touch for animals affected by these disasters as well as information about how to reach the Red Cross. For more information about these opportunities, visit www.abmp.com/home/katrinaopportunities.html.
At its national convention in Albuquerque, N.M. in September 2005, the American Massage Therapy Association developed a Hurricane Katrina Massage Therapist Relief Plan. At the convention, members donated more than $3,000 as an initial contribution through the New Mexico chapter toward a national plan to help offset national dues and chapter fees for members in the affected areas. AMTA National will match the funds raised through this chapter program up to $50,000. AMTA also is coordinating a Practitioner Member Rebuilding Kit that includes basic equipment and supplies to help members whose practices were destroyed. AMTA also is offering free resume postings for members and nonmembers. If you have an opening for a massage therapist or you are a member from the affected area, you can post your information at www.amtamassage.org/AMTA-CareerCenter/.
SpaFinder.com also created a Web site to help those seeking, as well as those offering help. People from New York to California and everywhere in between posted offers of jobs, houses and relocation help to those looking to pick up the pieces. If you are interested in posting to this site, visit www.spas-helping-spas.com.
The Gulf Coast region will need help for months to come as they clean up the mess left behind by Hurricanes Katrina and Rita. If you want to lend a helping hand, check these sites, as well as others such as the Red Cross, FEMA and the Salvation Army, to see if there is something you can do to help those in these devastated areas.
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