resourcesABOUT MT AUTHOR GUIDELINES CLASSIFIEDS EDITORIAL CALENDAR MEDIA GUIDE MASSAGE MART SCHOOLS & EDUCATION FEEDBACK
Immunizations by Colorado DCs: Really?
You probably didn't hear about it, but back on Nov. 21, 2013, the Board of Directors of the Colorado Chiropractic Association (CCA) adopted "immunization authority" for Colorado DCs as its No. 2 legislative goal.
Knee Pain From the Kinetic Chain
As practitioners of manual medicine, chiropractors often treat patients suffering from knee pain.
A History Worth Telling
The popularity and the use of acupuncture for the treatment of animals in the United States is at its peak.
Why You Should Include the Single-Leg Stance Test in Every Patient Assessment
The single-leg stance (SLS) test, also known as the single-limb stance test, unipedal stance test or one-legged stance / balance test, is often used in the geriatric population to assess static postural and balance control.
A Guide for Talking to Doctors about Acupuncture and Brain Chemistry
Before I begin any discussion of how to talk about the effects of acupuncture on brain chemistry, nervous and endocrine function, it is essential to understand just what physicians most need help with.
Curbing Label Overwhelm
For the average consumer, reading a food package can be overwhelming: natural, organic, non-GMO, gluten free, free range ... you get the picture.
Physical Exam 101: The Hands
I am sure you are familiar with the old adage: "When the only tool in your toolbox is a hammer, everything starts to look like a nail."
Fibromyalgia: Put the Pain in Its Place
While some fibromyalgia patients respond favorably to regular chiropractic care, others experience minimal relief. Unfortunately, many of these patients must rely on pharmacological management to relieve their constant pain.
Coding for the Subluxation: ICD-9 vs. ICD-10
When I attended chiropractic school, I was taught that chiropractors approach health care differently than the traditional medical establishment.
Vaccines and Chiropractic: Evidence-Based Medicine or Medical Dogma?
Right or wrong, the chiropractic profession has historically been against vaccinations. However, a growing trend within the profession is seeking to reverse this position.
Remembering Clarence Gonstead and 50 Years of the Gonstead Clinic
Dr. Clarence Selmer Gonstead (1898-1978) took chiropractic practice from back-alley bone setting to an understandable biomechanical science. His life was dedicated to clinical competency.
Are You a Bad Chiropractic Patient?
My father was a great DC. In fact, as you might expect, he was the doctor of chiropractic I measured all other doctors against. Sadly, he died at age 61 when I was in my early 30s.
Medical Qigong for the Heart: Part III
Part 1 and Part II of this series focused on the physical aspect of the Heart and mental emotional aspects of the Heart respectively. Now, I would like to focus on the spiritual aspect of the Heart.
Finders Keepers: The Secret to Relationship-Based Marketing
Becoming a successful practitioner has less to do with what you learned in school, and more to do with your ability to find new patients and keep them!
By the Numbers: 3 Common Financial Mistakes With Major Consequences
Warren Buffett is on record for sharing the hidden art of becoming wealthy and making it simple enough for anyone to grasp.
A Chinese Medicine Story: An Interview with Mazin Al-Khafaji
Mazin Al-Khafaji's work has interested me for years. In February 2014, we invited him for the second time to speak at the Southwest Symposium in Austin, Texas.
The Science of Stretching
In 1986, Rob DeCastella set a course record by running the Boston Marathon in 2:07:51, just 39 seconds off the world record.
Building From the Bottom Up
I caught up with my dear friend Honora Wolfe, in her Colorado painting studio where, if she is not praying in Bhutan or doing charitable work in a Nepali free clinic, she spends most of her time now.
Peer Points: Always Seeking To Grow
Ellen "Kiki" Geary has spent the last decade honing her craft. As a specialist in integrative holistic care, she went straight from completing her master's degree in acupuncture and chinese herbal medicine from Bastyr University to building a successful and thriving practice in the small community of Anacortes, Washington.
October, 2005, Vol. 05, Issue 10
How Your Cat Can Help You Grow Your Business
By Cary Bayer
My cat is a 10-pound Buddha named Ananda (Sanskrit for bliss), because she purrs faster than any cat I've ever met. This little calico feline has taught me volumes about how to enrich my life (all nine) and how to become more successful in business.Here are her teachings, which can enable you to expand your massage business and enjoy your life more. If you have any doubts, check them out with your own cat.
1. Think highly of yourself and others will be attracted to you.
Ananda says self-worth is the basis of net worth. To build a multi-level cat home, as all cats know, the foundation must be secure. The foundation for increasing the number of massages you give is for people to be attracted to you. Why would anyone want to work with you if you don't already think highly of yourself? "Treat yourself like a dog," your cat says, "and others will, too." I'm reminded of the line, "Dogs have masters, cats have staff."
2. Let others support you.
"Always accept dinner invitations," your cat might say, "and bring home leftovers in a kitty bag." This isn't restricted to food, of course, because you must be supported by others on many levels for your livelihood. (Ananda suggests replacing the expression, "earn a livelihood," with "enjoy a lovelihood.") Even if your massage business or spa is flourishing, it can't survive unless people keep purchasing your services. Without support, you'll go out of business. Be open to support in all its variations - a book from a friend, a coaching session from a colleague, a $10,000 gift from your mother.
3. Let others touch you. Cuddling against them isn't bad, either.
Don't just give massage; receive it as well. Far too many massage therapists forget this simple point. A talented LMT can relieve you of the thousand slings and arrows the flesh is heir to, as Shakespeare might have written in his brochure if he were a bodyworker. The less tense your body, the more relaxed your mind and heart, and the more deeply you connect to clients and prospects. This translates into inspiring others to work with you.
Massage breaks down your body's armor against being touched, allowing you to be more intimate with people - physically, emotionally and where appropriate, sexually. Such intimacy makes you feel better, which makes you perform better on your massage table. It also gives you the profound experience of receiving the fourth R you should have been taught in elementary school. Reading, 'riting and 'rithmetic can lead to an educated life, but not necessarily a prosperous one. However, the fourth R does.
4. Exercise keeps your body and heart young.
My cat's idea of exercise is chasing chipmunks and mice. It keeps her trim and gives her body a workout. She doesn't belong to an expensive gym; the outdoors is her health club. She doesn't try to get her endorphins going; they just do when she does her thing. Get your endorphins going by playing tennis, swimming or riding a bike. All work and no play make for a dull therapist. Plato said we need a sound mind in a sound body. A sound mind and a sound body also are essential for developing a sound massage business.
5. Nap when you feel like it; it's good for your soul - and not bad for your body, either.
"Stop living like a dog," your cat might say when you're doing a couple of massages past your comfort level. When your cat cuddles with you, she might be saying, "Stop working, start napping." Downtime for meditation, walks on the beach, hikes through the woods, or just plain catnaps do wonders for your soul. This rejuvenation travels through your hands, benefiting everyone on your massage table.
6. It's innocent to be the center of attention.
Your cat is completely at home being the center of attention; you can be, too. Don't be shy if you're at a party and the topic of conversation turns to the healing effects of massage. Being the center of attention means you're becoming comfortable handling large amounts of energy from people. Getting comfortable handling a great deal of attention prepares you to handle a great deal of money, too.
7. Curiosity thrills the cat.
Ananda is 11, so she doesn't have the curiosity of a kitten anymore; but her ears perk up when she hears rustling in the woods. Doesn't your cat's nose sniff away when change happens around her? Doesn't she want to explore every new thing you bring into the house? When does your natural curiosity get aroused? Are you curious to learn Thai massage or watsu? If so, why do you keep putting it off? Curiosity keeps your mind young and your spirit alive, so explore your interests - there's fun and pleasure in fulfilling them. Curiosity also can thrill your bank account if you investigate with an open mind the opportunities presented to you. Curiosity can make you one rich cat.
8. The more playful you are, the more you're loved and prospered.
The people celebrated on the cover of People magazine are actors who play at being others, singers who play concerts, athletes who play games. Our culture pays enormous amounts of money to see them play. A picture is worth a thousand words to you, but to Hollywood's elite stars, it's worth $20 million - when it's a motion picture.
The more playful you are, the more your inner child is alive and kicking. Self-love attracts love and support from others. Having fun makes the workday fly by, and if you're self-employed, brings you more money.
9. If you're happy and you know it, purr away - you'll be feline groovy.
"Don't just walk your talk," your cat is saying, "strut your stuff." Let your light shine. It innocently sends a message that you're the cat's pajamas. Didn't a parent or teacher ever tell you to, "Wipe that smile off your face?" I say, "If there's a smile on your face, let it grow." Your cat would agree.
Your cat says, "The more I purr, the more you stroke me and the more I keep purring." This opposite of a vicious cycle is a delicious cycle. A delicious cycle for an LMT looks like this: When you do your "lovelihood," you have a great time, and others are attracted to that joy, giving you money for what you do. This brings you more joy, and that joy attracts even more money.
Click here for more information about Cary Bayer.
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