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ASA Ready to Impact Profession
The American Society of Acupuncturists (ASA) is a 501(c)6 (pending), not-for-profit collaboration among state based, acupuncturist professional associations.
Exercise Recommendations for Healthy Aging
Aging is inevitable, but how you age is not. Common physical signs of aging include decreased muscle mass, decreased muscular power, increased body fat, and decreased aerobic (lung) capacity.
Aetna Updates 97140 Policy
In a development the Association of New Jersey Chiropractors is calling "a resounding victory for chiropractors nationwide," Aetna Insurance Company has updated its national reimbursement policy regarding 97140 (manual therapy), reaching an agreement two years after the association filed a declaratory judgment suit in federal court against the insurer.
The Ethics of Herbal Prescribing
While teaching ethics classes, I often encounter licensed acupuncturists who are surprised that our use of herbs and supplements has a specific section in the material. It is often an aspect within ethics that clinicians don't think of in practice.
Patient Retention Techniques
When talking about techniques to grow your business, we tend to focus on the "large" aspect of the patient base, that is, on strategies to attract new patients. However, it is important to remember that "loyal" is equally, if not more, important.
Online Marketing Basics: Website Creation
The various online marketing options make it a challenge, especially when all you want to do is help your patients feel better. With such a broad topic, I'm going to share some basics you should know about website creation.
Acupuncture Treatment of Trauma in the Canine
From 1972 until 1976, John Ottaviano and I were treating dogs at five different veterinary clinics in the Los Angeles county area. Usually, we were at a clinic for seven to eight hours.
Integrative Sports Medicine
One of the most rewarding and challenging clinical scenarios is the treatment of athletes.
What to do When Today Sucks
Have you ever had one of those days when nothing went the way it should have? The patient with migraines got worse instead of better from a treatment similar to one you've effectively used on him before.
Making Public Health a Chiropractic Priority
As highlighted in this edition's News in Brief, Rand Baird, DC, MPH, FICA, FICC, editor and occasional author of our long-running column, "Chiropractic in the American Public Health Association", was recognized by the organization recently for 40 years of membership.
A War You Can Help Patients Win
The average American consumes approximately 60 percent of calories from sugar, flour and refined oils. A donut is a good example of a so-called "food" that represents these calorie sources.
Healing the Core: AWB Nepal Earthquake Relief Project
With almost 9,000 people killed during the earthquakes in April and May, another 23,000 suffering injuries, hundreds of thousands left homeless when entire villages collapsed, and many sacred sites destroyed, no one in this country of approximately 28 million has been left untouched by the disaster.
Fish Oil: A Key Component to Positive Clinical Outcomes
Patients seem to be presenting with more complex problems, and many are responding to care more slowly or have completely unexpected results. Why?
Data: The New Frontier in Health Care
Your practice is empowered with the data you need to improve patient health, run a more efficient (read: profitable) practice, get paid in timely fashion and help show the efficacy of chiropractic on the national stage in the midst of sweeping changes in health care!
Relationship Marketing: A Modern Approach
Remember when you used to get real letters in the mail? Not the automated type, but the real deal, hand written with a personal message just because someone was thinking about you? You know what I'm talking about.
Technology Meets Practice: Chiropractic Every Day
About a year ago, I had an interesting conversation with a DC who made house calls. When I asked why, she was quick to explain she learns much more about her patients when she sees them at home than she could ever observe in the office.
It's Time to Wake Up
It is time for this profession to wake up and tell someone about the healing benefits of acupuncture. This is the time for Asian Medicine. Its popularity, growth and unusual acceptance is nothing short of amazing.
An Unexpected Superfood: All About Eggs
About 40 years ago, excessive dietary cholesterol was labeled a public health concern. Specifically, it was thought that there was a causal link between consumption of cholesterol-laden foods and increased risk of heart disease.
Healing Trauma: Cultivating Resilience and Presence Through Mindfulness, Part 1
All humans, by the very nature of being human, will experience moments of trauma and suffering. What, then, makes the difference in how the individual who experiences trauma, suffering, and spiritual loss reacts to such experiences?
ICD-10 Is Not Scary (and Not About Billing)
In my 13 years of consulting with doctors on billing and coding matters, ICD-10 has aroused the biggest combination of misguided fear and ignorance I can remember.
Treat Every Patient as an Athlete
Frontal-plane movement pattern dysfunction can set the stage for musculoskeletal injury. Frontal-plane stabilization is essential during the normal activities of daily living: think single-leg stance and gait cycle.
Peaching to the Choir: How to Extend Our Reach Beyond the CAM Community
Professional conferences offer unique opportunities to network, be exposed to cutting-edge innovators, share your interests and work, and be inspired.
News in Brief
Support of F4CP Continues With Latest Donations; Walter Reed Honors Dr. William Morgan; Recognizing 40 Years of Public-Health Activism; Allstate Decision Reversed.
Teaching Qi Gong to Children
Many of us have come to embrace Qi Gong or Tai Chi practice as a regular part of our lives. Qi Gong has been a stabilizing factor in my life for the last twenty years.
Learning the Transformative Language of the Channel System: The Sinew Channels
The Chinese medical classics describe the energetic terrain of the body in much detail. The acupuncture channel systems, as presented in the Ling Shu illustrate the various expressions our qi energy can take.
Treating LBP in Golfers: Beyond Basic Assessment
The drive to master the most efficient swing demands a tremendous amount from the lower back. Maintaining stability in a flexed posture, supporting torso rotation and repetitively supporting the golf swing all put the lower back in a vulnerable position.
Lower-Extremity Overuse Injuries: Primer on Causes and Corrections
From ankle sprains to stress fractures, shin splints to plantar fasciitis, the research is clear: These common overuse injuries of the lower extremities – among dozens of others – may be related to abnormal foot function in your patients.
September, 2005, Vol. 05, Issue 09
What Are My Choices?
By Editorial Staff
You've made the decision to become a massage therapist, and invested money in your education, practice location, marketing, and everything else you need to be successful.Now what? Where can you find information on products, continuing education, and other goods and services to help your practice grow?
"What Are My Choices?" is a periodic column that gives you the information you need, straight from the experts - the companies themselves. This installment focuses on companies that offer technique seminars to the massage therapy profession. Consider the wide range of available choices:
All Things Connected: An organization offering coaching services and seminars dedicated to helping massage therapists succeed in business, experience greater joy and satisfaction, as well as create a sense of community and support. We offer teleconference sessions led by professional coaches focused on the needs and interests of massage therapists. Topics covered range from business planning issues to financial integrity, marketing, new modalities and self-care. The schedule of sessions can be found online. Phone: 303-750-5458; E-mail: ; Web: www.thingsconnected.com.
AN-LMT: AN-LMT offers continuing education for massage therapists. The hot stone massage workshop presents hands-on learning of the most comprehensive, effective version of this incredible treatment. The spa treatment workshop teaches remarkably relaxing, nurturing wraps, scrubs and foot treatments, with or without the availability of a shower. Other classes offered at your location or ours. Phone: 800-774-1710; E-mail: .
Bayne Thomas Enterprises: Learn the lifeline technique and how to apply the lifeline principles in your life. Professionals benefit by integrating the lifeline technique into their practice. The lifeline technique is useful for professionals working in the realms of body, mind, spirit treatment and therapy. The technique is easy, powerful, and will help the practitioner quickly identify problem areas. Lifeline provides specific direction for healing remedies. Phone: 888-822-5613; Web: www.thelifelineonline.com.
Belavi Institute: Bellanina Institute offers seminars and home-study courses in the Belavi facelift massage technique for healing arts professionals, such as massage therapists, licensed estheticians and registered nurses. Additionally, the institute trains its graduates in a highly specialized five-day teacher program. Graduates of this program receive a great opportunity to teach their own facelift massage seminars. Phone: 800-belavi-4; Web: www.belavi.com.
British Sports Therapy: Soft-tissue release technique (also known as British sports therapy), created by Stuart Taws, is a unique injury treatment technique providing relief from pain in as little as one treatment. It is a specific compression while stretching. This coordinated movement is administered in a systematic manner, resulting in a profound opening effect on all microtrauma and scar tissue. Muscle memory is engaged and relief from pain starts immediately. Phone: 949-218-0364; Web: www.softtissuerelease.com.
Center for Pain Management: The cutting edge in orthopedic and medical massage training for the treatment of chronic pain and sports injuries. Release complicated pain conditions immediately with permanent results. We now have elite-level instructors available to teach introductory orthopedic massage classes at your school, in addition to workshops, conventions and conferences. Phone: 800-643-5543; Web: www.orthomassage.net.
David Kent Seminars: All David Kent Seminars are approved by the National Certification Board for Therapeutic Massage and Bodywork (NCBTMB) as a continuing education provider under Category A. We also are approved by the State of Florida as a continuing education provider for licensed massage therapists (LMTs). Since 1993, David has been involved in providing gross anatomy dissection seminars to massage therapists at the University of South Florida. Phone: 888-574-5600; Web: www.davidkent.com.
Dr. Zee Lo Total Health Care Center: Presents more than 90 hours of CEU courses you can do at home (approved by the California board and the NCCAOM).These courses are done online or by mail order; we also offer technique seminars. This is convenient for practitioners who are too busy or don't want to waste money on traveling expenses or need their CEUs in a hurry. For more information, call Dr. Zee Lo. Phone: 415-412-9839; Web: www.ceuathome.com.
Freedom From Pain Institute: The Freedom From Pain Institute offers massage therapist education through a nationally accredited program. Use our distance learning program to learn the latest in deep-tissue massage and myoskeletal techniques - at your own pace from your home or office. Since 1998, Dalton's myoskeletal alignment techniques distance-learning program has demonstrated continual word-of-mouth success from happy massage therapists excited about adding new tools to their toolbox of touch. Phone: 800-709-5054; Web: www.erikdalton.com.
Health & Bodyworks: Learn from the first and original source of barefoot Swedish massage, using an overhead support system approved by the National Certification Board of Therapeutic Massage and Bodywork. Study with the founder and her authorized team of highly skilled and committed instructors for the best one-on-one apprenticeship in the massage industry. Phone: 303-300-2511; Web: www.deepfeet.com.
Institute for Integrative Healthcare Studies: Provides massage professionals with books, videos, charts and other materials for 35 convenient, affordable, Category "A" CE programs in massage technique and practice development. Nationally recognized experts teach these valuable online and home-study programs. Toll-free advisory support included at no extra charge. All approved and/or accepted by the NCBTMB, AMTA, AMBP, Florida and most other states. Call today for a free resource guide. Phone: 800-364-5722; Web: www.homestudycredits.com.
Integrated Energy Therapy: Integrated Energy Therapy offers intuitive energy healing classes. Students learn to identify and release suppressed emotional issues from the physical body, as well as the human energy field. CEUs are available for massage therapists. No experience necessary. Next IET training is Sept. 23, 24, & 25 on beautiful Lake Pend Oreille in Sandpoint, Idaho. Participants receive all three levels of classes, plus full training materials. Phone: 208-265-3688; E-mail: .
Lake Tahoe Massage School: Lake Tahoe Massage School offers a solid foundation for the beginning therapist by combining kinesiology, anatomy & physiology, and hands-on theory and practice. Classes are designed to integrate kinesiology and A&P with hands-on application, allowing the student the opportunity to encompass all aspects of classroom learning while working on the body. Advanced programs are built upon students' basic foundation skills learned in previous classes. Phone: 530-544-1227; Web: www.laketahoemassageschool.com.
MFR Seminars: The myofascial release approach is easily learned so that you can utilize the techniques taught in class immediately upon returning to your practice. Our seminars are designed to be hands-on experiences. Discover how this truly unique approach can help you to develop the skills and confidence to provide consistent results for your patients, while revitalizing and adding fulfillment to your professional and personal life. Phone: 800-FASCIAL; Web: www.myofascialrelease.com.
Norton School of Lymphatic Therapy: The Norton School of Lymphatic Therapy is the premier educational institution for massage therapists to become experts in the treatment of pathologies related to the lymphatic system. Taught by the finest and most experienced faculty in the field, students receive thorough and rigorous training in the Foeldi method of decongestive therapy, a therapeutic system regarded by the International Society of Lymphology as the gold standard for the treatment of lymphedema. Phone: 866-445-9674; Web: www.nortonschool.com.
Ohashiatsu Institute: In Japanese, Ohashi means "big bridge," and one of our goals is to create a bridge between Eastern and Western philosophies toward healing. The mother school in New York and its affiliates use traditional Japanese decor to create a serene atmosphere in which to study. All instructors follow the same curriculum as the mother school, making it possible for students to follow the curriculum at several locations around the world. Phone: 800-810-4190; E-mail: ; Web: www.ohashiatsu.org.
Pre- and Perinatal Massage Therapy 32-Hour Certification: Pre- and Perinatal Massage Therapy was developed by Carole Osborne-Sheets. Move far beyond basic maternity massage adaptations. Learn over 80 advanced techniques that enhance pregnant, laboring, and postpartum women's comfort and health. Gain competency and confidence, and become a maternity massage therapy specialist. Carole and her instructors bring warmth, academic excellence, and three decades of somatic wisdom to these courses. CEU-approved by various agencies; scheduled worldwide. Phone: 800-586-8322/858-748-8827; Web: www.bodytherapyassociates.com.
Pro-Actif Spa Systems International: Pro-Actif Spa Systems is a continuing education program dedicated to the advancement of massage therapists and estheticians who want to work in the anti-aging, body-contouring end of the spa industry. Lypossage is widely used in the United States as an anti-aging, body-contouring treatment and as an adjunct to liposuction (and often instead of liposuction). Phone: 877-346-1156; E-mail: ; Web www.lypossage.net.
Ralph Stephens Seminars: Ralph Stephens, LMT, NCTMB, specializes in treating people with pain and injuries. A popular presenter at international, national, regional and state meetings. Don't miss any opportunity to study with this award-winning instructor in person at live seminars or by videotape programs. CEUs from Ralph's seminars are approved for NCBTMB, AMTA and Iowa renewals. For more information on live seminars, check out the seminar pages online. Phone: 888-570-9040; Web: www.ralphstephens.com.
Repetitive Use Injury: We offer continuing education seminars in the muscle release technique modality. The muscle release technique is a unique injury therapy that combines compression, extension, movement and breath to give the therapist a tool to provide, in many cases, relief from pain in one treatment. With the muscle release technique, scar tissue is broken up, the muscle is lengthened, muscle memory is restored and relief from pain starts immediately. Phone: 303-674-7948; E-mail: ; Web: www.mrtherapy.com.
Soul Song: Soul Song is an educational institute offering training in a wide spectrum of alternative and complementary care techniques. Our president, Hallie Sawyers, is instructor for the Finger Lakes School of Massage in Ithaca, N.Y., and an approved category A provider for the National Certification Board for Therapeutic Massage and Bodywork. Services include classes, lectures and workshops in Reiki, therapeutic applications of essential oils, integrated energy therapy and the labyrinth. Phone: 585-967-0009; E-mail: ; Web: www.soulsong.com.
TH Stone Education & Product: TH Stone is a stone therapy product and educational source to the spa and wellness industry. We assist people in achieving their professional goals by offering innovative practical support through distance home-study courses, videos, DVDs, manuals, books and continuing education units and workshops. We also offer secure online shopping. Phone: 866-680-5149; E-mail: ; Web: www.thstone.com.
Barefoot Masters: Instructor Michelle Mace has been an LMT since 1993. Having done Ashiatsu work since 2001, she was trained by the founder of Ashiatsu Oriental Bar Therapy, became an instructor and is one of less than a dozen instructors in the entire United States teaching Ashiatsu. Ashiatsu is an ancient form of bodywork, using the feet to give compression to the body instead of the hands. Phone: 239-352-8200; E-mail: ; Web: www.my2feet.com.
Upledger Institute, Inc.: The Upledger Institute is a health resource center dedicated to the advancement of complementary and innovative techniques. It is recognized worldwide for its groundbreaking continuing-education programs, clinical research and therapeutic services. Since 1985, patients and health care professionals have trusted our gentle therapies and benefited from our personalized solutions to better health. We offer classes throughout North America, Central America, South America, Europe, India, Asia, the Middle East, New Zealand and Australia. Phone: 800-233-5880; Web: www.upledger.com.
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