Lost A Sale, But Initial Phone Consultations — A Big Part Of Brilliant Customer Service
I just got finished with a ...
resourcesABOUT MT AUTHOR GUIDELINES CLASSIFIEDS EDITORIAL CALENDAR MEDIA GUIDE MASSAGE MART SCHOOLS & EDUCATION FEEDBACK
Research: Know What You're Talking About
Have you ever seen a patient in your office with multiple serious health problems you weren't sure exactly how to address?
An Unexpected Superfood: All About Eggs
About 40 years ago, excessive dietary cholesterol was labeled a public health concern. Specifically, it was thought that there was a causal link between consumption of cholesterol-laden foods and increased risk of heart disease.
Abdominal Acupuncture for Eye Healing: The Sacred Turtle and Ba Gua Map
Our ideas about western medicine have shifted in recent decades, while the public is asking more from health care providers.
The Source-Luo Point Combination, Part 3
Dr. Nguyen Nghi (NVN) was born in Vietnam and is one of the most important scholars, writers, teachers and practitioners of modern time. Many of his theories and applications are the source of modern teachers from Europe and the United States.
Are You Making the Wrong Impression?
Taking a page from Stacy and Clinton of The Learning Channel's hit television program, "What Not to Wear," we recently published an article in the summer issue of Chiropractic History: The Archives and Journal of the Association for the History of Chiropractic, that explores the evolution of physician attire from prehistoric times to the present.
Colon Health and TCM
I still remember many years ago, the loud "Yuck" from my wife at the time when we were together watching the Chinese movie "Last Emperor."
Chiropractic Care and Risk of Stroke: The Shoe Moves to the Other Foot
For decades, numerous papers have linked upper cervical chiropractic care to the incidence of vertebral artery dissections and stroke.
Exploring and Learning from the Gift of Life
I'm grateful to have had the opportunity to teach cadaver dissection classes and workshops with Stephen Cina at the New England School of Acupuncture over the past seven years, first through the Sports Medicine Acupuncture Program and later as a NESA elective course.
The Winter of Life: A Personal and Chiropractic Practice Perspective
Last November, my wife and I invited an elderly relative, Uncle Josh, to spend the winter with us. He was 82 years old at the time and turned 83 during his stay. As soon as he accepted our invitation, we began preparing.
Reverse Digit Span: A Useful Assessment Tool for Patients With and Without Concussion
Reverse digit span is an easily administered test of attention span. It is a component of the SCAT3 test, which is frequently used to assess concussion. It has been part of the armamentarium of cognitive assessment for many years.
Exercise Recommendations for Healthy Aging
Aging is inevitable, but how you age is not. Common physical signs of aging include decreased muscle mass, decreased muscular power, increased body fat, and decreased aerobic (lung) capacity.
Medicine as Metaphor
The practice of medicine is both an art and a science. We study and learn the system so that when the time comes to apply it, there is a greater possibility of successfully helping others.
Online Marketing Basics: Google Ranking, Part 1
We all know there is so much opportunity with online marketing. And, let's face it, if you don't have a presence online with a website and social media, you are probably not where you want to be.
Merger Creates New Model of Care
Two San Francisco powerhouses of holistic healing, the American College of Traditional Chinese Medicine (ACTCM) and California Institute of Integral Studies (CIIS), are merging. Together they are building a visionary approach to applied integral health.
Can Acupuncture Treat Knee Pain?
Recently, an article in the Journal of the American Medical Association concluded that, "neither laser nor needle acupuncture conferred benefit over sham for pain or function" among older chronic knee pain patients.
Adding Microneedling to Your Clinic for Results and Profit
Microneedling has taken the beauty world by storm over the last 10 years. Under the names dermaroller, microneedling or skin needling you will see these treatments listed in the services of nearly every fashionable beauty salon and day spa in the country.
The Integrative Medicine Puzzle: Putting the Pieces Together
The conversation is changing in the broader healthcare community with patients actually moving the discussion toward more integrative topics. Patients today want to know their options.
7 Reasons You Want a Beacon in Your Office
Have you heard about how "beacons" are transforming the way businesses interact with their customers? Beacons are low-energy Bluetooth devices that have the ability to send information to a smartphone app.
Melatonin: A Promising Natural Agent in the Prevention of ALS
A number of years ago, experimental studies suggested melatonin could block key steps in the development of Alzheimer's disease, primarily by acting as a brain antioxidant and inhibiting the build-up of beta-amyloid plaque in the brain.
The Roots of TCM in Depression Treatment
In traditional Chinese medicine, there is historical precedent for the treatment of so-called "Shen" (Heart-Mind) disorder, or disorder/dysregulation of the spirit, which is also considered as distinct but not separate from the cognitive function of the brain.
Looking Back: Abstracts From Chiropractic History (Summer 2015 Issue)
The following abstracts are reprinted with permission from Chiropractic History, the official journal of the Association for the History of Chiropractic. Chiropractic History is the leading scholarly journal of the chiropractic profession dedicated to the preservation and dissemination of the profession's credible history.
September, 2005, Vol. 05, Issue 09
From the Editor's Desk: Professional Travel
By Cliff Korn, BS, LMT, NCTMB
It felt odd last month to miss submitting an editorial, even though it provided Rebecca Razo with an opportunity to get her ideas expressed in Massage Today. It feels even odder knowing that she has now moved on from her managing editor position with Massage Today to another editing opportunity.I know how much she will be missed by those of you who interacted with her over the past several years. I know that I will certainly miss her, as she did most of the work that you all gave me credit for doing! I also know that Kathryn Feather, who has been hired to replace Rebecca, will learn quickly and that America's most-read massage trade publication will still get to you without missing a beat.
Perhaps it's because I hail from New Hampshire, a state best known for its winter sports opportunities and snowy scenery, that I love summer so much. It's hard to drag me out of the state in the summer because I hate to miss any of the glorious weather. As a matter of fact, I am writing this on my laptop, sitting on the coast. As I look up from my chair, I see children scampering on the seaweed-covered rocks on the shore. Farther out, I see powerboats and sailboats jauntily passing the picturesque lighthouse. The occasional screech of a seagull comes from the blue sky with cirrus clouds overhead. As I said, it's hard to drag me away in the summer!
Since you last heard from me though, I have actually made two trips out of New England. I attended a chair massage conference in Toronto (see article on front page) and the annual convention of the Florida State Massage Therapy Association (FSMTA) in Boca Raton, Florida. As much as I love being here, both events were well-worth the time away!
I think the FSMTA convention is one of my favorite annual events. It certainly is the most largely attended massage event in the United States. I've mentioned before in my editorials how much I enjoy attending conferences and conventions, and how important I think they are to practitioners and the profession. While most allow you to share experiences with hundreds of your peers, the FSMTA convention allows you to share those experiences with thousands of your peers! It's at least three times as large as most state or regional conferences/conventions, and therefore draws the best presenters for continuing education on a national scale. This year was certainly no exception, with names such as Bruno and Alaya Chikly, Erik Dalton, David Kent, Vivian Madison-Mahoney, Tom Myers and James Waslaski conducting continuing education workshops. At least 10 workshops were held concurrently, so the choices were many and varied, to meet the interests and needs of all attendees.
Continuing education was not the only activity of note. A concurrent trade show, featuring more than 60 companies and organizations that supply or serve the massage field, filled the exhibit hall with interesting products, information and educational offerings. Since this is such a large event, new products are rolled out routinely here. I overheard several excited discussions from groups of therapists speculating on additional uses for a new massager that allows a practitioner to work over clothing with the effectiveness normally available only on lubricated skin. Several of the exhibitors added microphoned presenters to their booths to demonstrate how particular products could be most effectively used by practitioners. I saw this trend with vendors marketing spa products, topical analgesics, massage tables and chairs, and therapeutic taping. The exhibit hall was the place to meet others and socialize.
One of the convention highlights for me was hearing the keynote speech by Rolf Elmstrom. From Sweden, Rolf is a former electronic engineer who changed his career in the early 80s, becoming a chiropractor and then a teacher at the Axelsons Institute in Stockholm. Axelsons is the largest and most renowned school for manual medicine and touch therapies in Scandinavia, with more than 6,000 students every year. Rolf spoke to attendees about "Peaceful Touch," a program designed to get schoolchildren to use safe touch to help each other. When asked about the program, he said, "It was heartening that so many people showed great interest in our Peaceful Touch program. We really, really hope that it can get going in the States as well. The children need to be touched; it is one of our most basic needs. I hate to see us, grown up, creating laws and regulation so that touch no longer can be natural. I strongly think that this needs to be changed; otherwise the entire society will regret that sooner or later."
Mike McGillicuddy, FSMTA president, is determined to assist in spreading this program throughout the United States. I am hoping in the very near future to write more about the Peaceful Touch program and its implications, as well as its chances for success here in the United States.
Professional travel for me usually involves a conference, convention or symposium. I highly recommend these events to all massage therapists. I know of no other venues that provide as much "bang for the buck," as much fun, as much socializing with peers and as much actual professional growth. If you can't afford the time or the money to register for an entire conference, at least try to get to a trade show associated with one of the conferences. It's all tax deductible! If you aren't sure how to find out about a conference near you, most advertise in Massage Today. Check with your national or state professional associations. I am familiar with several outstanding events in addition to the FSMTA convention: The American Massage Therapy Association holds an annual convention in a different location throughout the United States each year; the California Massage Therapy Association holds an annual conference that alternates between northern and southern California; the AMTA New England Regional Conference is held each March in Massachusetts; and the Worlds of Wellness Advanced Integrated Care Conference is held in late fall each year for the mid-Atlantic region. There are many more, so keep looking until you find one that suits your particular needs.
Enough for now ... the sun is high, the spinnakers are billowing, and I think I smell burgers and hot dogs on the grill. Isn't summer grand?
Thanks for listening!
Massage Today encourages letters to the editor to discuss matters related to the publication's content. Letters may be published in a future issue or online. Please send all correspondence by e-mail to , or by regular mail to:
Former editor of Massage Today, Cliff is owner of Windham Health Center Neuromuscular Therapy LLC. He is nationally certified in therapeutic massage & bodywork and is licensed as a massage therapist by the states of New Hampshire and Florida. Cliff is a member of the International Association of Healthcare Practitioners; a professional member and past president of the New Hampshire chapter of the American Massage Therapy Association; a certified member of the Associated Bodywork & Massage Professionals, Inc.; and a past chairman of the board of directors of the National Certification Board for Therapeutic Massage & Bodywork.
Join the conversation
Comments are encouraged, but you must follow our User Agreementcomments powered by Disqus
Keep it civil and stay on topic. No profanity, vulgar, racist or hateful comments or personal attacks. Anyone who chooses to exercise poor judgement will be blocked. By posting your comment, you agree to allow MPA Media the right to republish your name and comment in additional MPA Media publications without any notification or payment.