resourcesABOUT MT AUTHOR GUIDELINES CLASSIFIEDS EDITORIAL CALENDAR MEDIA GUIDE MASSAGE MART SCHOOLS & EDUCATION FEEDBACK
Helping to Create the Healthiest Generation
The imperative to create the "Healthiest Generation by 2030," envisioned by the American Public Health Association (APHA), was in full force at the APHA's 142nd Annual Meeting held in New Orleans from November 15-19, 2014.
The Way of Zen Performance Enhancement
Working with elite athletes and implementing various techniques to keep athletes focused and at their optimal performance for a sustained period of time includes incorporating various meditation techniques that counterbalance their sport-specific physical and mental demands, which is an important element of success throughout the years.
Ringing in the Billing New Year
What are the new modifiers that replace modifier 59? Will they allow doctors of chiropractic to be paid for 97140, manual therapy, when done with chiropractic manipulation?
Fight Colorectal Cancer With Folic Acid
CRC is the second most common cause of cancer mortality in the U.S. and Canada. Although genetic susceptibility plays a role in the etiology of CRC, dietary factors, including certain vitamins, have also been shown to influence the development of the disease in various studies.
The Conscious Evolution of Healing: Importance of Opening the Sensory Portals in Classical Chinese Medicine
The Chinese medical classics are not just clinical guides. They give advice; ways we can awaken more fully into conscious awareness.
Movement Assessments: The DC's Sphygmomanometer
I think back to when I was going through chiropractic school outpatient clinic. I was embarrassed to have my family and friends come in for treatment because initial evaluations took three hours to complete.
Animal Acupuncture Gaining in Popularity
We have just finished the year of the fire hoarse and now it is time to spend some time alone, daydreaming and thinking outside the box in terms of where our profession is headed. The sheep person is well organized and creative so this should not be difficult to do.
Professionalism and Evidence-Based Health Care
Today's chiropractors are facing a conundrum with the Affordable Care Act and its health care reform requirements, including evidence-based practice and health technology assessment.
Show Up and Show Respect
I was recently asked about my chiropractic philosophy. My answer surprised my questioner.
We Get Letters & Email
Rethinking Our Approach to Immunization; Coming Together for the Good of Our Patients.
Trouble Down Under: San Zhen Therapy for Lower Jiao Issues
In the last several columns, I have discussed many clinical options for utilizing San Zhen or Three Needle Therapy. In this installment, I will continue this trend and discuss several foundational patterns which can be found in several very common clinical presentations.
I Felt it in My Fingers First
I'm not afraid to say it. Massage therapists make better acupuncturists. I'll tell you how I know, but first I have a question: What do a microcurrent device, a laser and a hippie massage therapist have in common?
Age and Fertility: Why We Should Worry Less About Age and More About Overall Health
Recently, on one of the acupuncture alumni forums, the topic of age and fertility came up when a practitioner posted a question regarding a patient that was about to turn 40-years-old.
Right Back Where We Started?
More than 25 years after Judge Susan Getzendanner issued her historic opinion in the Wilk v AMA anti-trust case, evidence suggests that despite increasing collaboration between doctors of chiropractic and their allopathic medical counterparts, when it comes to organized medicine, we may be right back where we started.
Two for One: The Cervical Distraction Test
In today's healthcare system, diagnoses and treatment plans follow a western medical model - especially if you work with attorneys or insurance companies.
AWB Makes a Difference in the Yucatan
We are in the sleepy town of Izamal, located about an hour from the Merida airport where our group arrived last night. Later that morning, on a bus winding through the dusty roads of the Yucatan, fourteen acupuncturists, two facilitators from AWB and two tour guides make their way to the small rustic town of Popola.
Acupuncture and its Place in the Integrative Healthcare Practice: The Need to Move from Modality to Profession
Acupuncture and oriental medicine (AOM) has grown and flourished from its inception thousands of years ago in China. In surrounding regions of Asia, AOM developed as a response to differing cultural, pathological, health and wellness care needs.
How to Use Online Video as a Tool to Market Your Practice
Health care practitioners, including chiropractors, should consider online videos as a key element of their Internet marketing strategy. In the next three years, videos are expected to account for nearly 70 percent of all consumer online traffic, according to Cisco.
The App Advantage: Get More for Less
You may have noticed the list of "app-exclusive" articles in the directory on the front page of the print issue and in the Table of Contents on page 4. You can't find these articles in print or even in our online archives.
Taking the Freeze Out of Adhesive Capsulitis
Adhesive capsulitis or "frozen shoulder" is a relatively common condition resulting in severe shoulder pain and global loss of glenohumeral joint range of motion. Incidence of the condition is approximately 3 percent in the general population.
Chiropractic Research in Review
Occupational LBP in Primary- and High-School Teachers; Treating MVA Complications With Chiropractic Care; Neck Pain: Immediate Effects of Active Scapular Correction; Taping Benefits Stride, Step Length in Fatigued Runners.
News in Brief
While indignation may be your immediate reaction to H.R. 5780, the Protecting the Integrity of Medicare Act of 2014, the American Chiropractic Association suggests the legislation is just what the chiropractic profession needs.
Happy New Year 2015 Gong Hoy Fat Choi
Welcome to the year of the sheep! We begin a new year guided by the sign of a quietly and creatively organized animal.
Environmental Toxins: Cause of Modern Illness, Part 2
In Part I of this article, we detailed the variety of environmental toxins assaulting our bodies. These include pesticides and herbicides; plastics; preservatives; cosmetics; gasoline additives, solvents and glues; and heavy metals.
Three for One: The Cervical Distraction Test
Taking the time to do an exam is important, but it is time spent. The exam serves as a way to physically validate your clinical impression following a history and clinical consultation.
September, 2005, Vol. 05, Issue 09
Consumer Reports Survey Shines Positive Light on Massage Therapy
Public Gives Massage Consistently High Marks
By Editorial Staff
Twelve years ago, a groundbreaking study co-authored by Dr. David Eisenberg took a hard look at the use of alternative medicine in the United States.1 Published in The New England Journal of Medicine, Eisenberg's study found that one out of every three adults in the U.S.had used some type of "unconventional therapy," with massage ranking as the third most-popular therapy in the study. Subsequent studies by Eisenberg and other researchers have found that the use of alternative therapies has remained relatively stable, and that massage is being used to treat a wide variety of conditions, ranging from back problems to fatigue, arthritis, and muscle sprains.
As these reports indicate, "alternative medicine" has become something of a misnomer. Just as the scientific world has investigated the use of alternative medicine by the American public, so have more mainstream media outlets. A case in point is Consumer Reports, a monthly magazine with a subscription base estimated at more than 4 million. In late 2004, Consumer Reports surveyed its readers regarding their use of both alternative and conventional therapies. The results of that survey, published in the August 2005 issue of the magazine, reveal that massage is one of the most popular forms of alternative care on the market, with both doctors and patients finding it extremely valuable in the treatment of certain conditions.
More than 34,000 readers participated in the survey, which asked them to rate the effectiveness of both conventional and alternative forms of care for their two most problematic health conditions experienced during the past two years. Readers were asked to rate each treatment depending on whether it helped "a lot," "somewhat," "a little," or "not at all." Respondents based their opinions of the effectiveness of care on personal experience, rather than scientific measurements.
Forty-seven percent of the respondents reported trying at least one alternative remedy in the past two years, a figure slightly higher than reported in the Eisenberg studies, yet in keeping with other national surveys on alternative medicine use. In addition, women were more likely than men to have tried, and liked, "hands-on" treatments such as massage, chiropractic and acupuncture.In terms of managing individual conditions, deep-tissue massage ranked first out of five methods of treating fibromyalgia (deep-tissue massage, prescription drugs, general exercise, physical therapy, and over-the-counter drugs), and first out of 10 methods of treating osteoarthritis (deep-tissue massage, prescribed exercise, physical therapy, general exercise, prescription drugs, chiropractic treatment, acupuncture, special diet, glucosamine, and over-the-counter drugs). Specifically, for both conditions, more readers said deep-tissue massage "helped me feel much better" than any of the other treatment strategies. Over-the-counter drugs finished last in both categories.
Massage also received high ratings among readers who turned to alternative treatments for back and neck pain. In both categories, deep-tissue massage ranked a close second to chiropractic treatment, with nearly three-fourths of readers saying massage either "helped me feel much better" or "helped me somewhat."
In another sign of massage therapy's popularity and effectiveness, massage appeared to have the approval of many of the doctors Consumer Reports' readers spoke with. Of those readers who had used an alternative therapy, approximately 75 percent told their doctors about it. Twenty-five percent of those readers told Consumer Reports their doctor suggested the alternative treatment in the first place. In fact, massage was the second most frequently recommended alternative treatment by the readers' doctors, ranking just behind the combination of glucosamine and chondroitin.
In a review of the Consumer Reports survey, published on WedMD.com, Dr. Tiffany Field, director of the Touch Research Institute in Miami, Fla., observed that the right amount of pressure applied to the body's muscles and soft tissues could produce a "cascade" of biological effects responsible for the positive sensations associated with massage.
"We are finding that moderate pressure is essential for any of the effects we see from massage," Field said. "That may be one way chiropractic works, because typically a chiropractor applies moderate pressure. So does just about any sport that you do - or any self-massage exercises like yoga. Anything that stimulates the body's pressure receptors will help."
It has been 12 years since the publication of David Eisenberg's landmark study on "unconventional medicine." While the Consumer Reports survey can't be considered in the same vein (scientifically speaking) as that study, several important points from the survey's results are evident - and in some ways, just as relevant. First, alternative medicine is continuing to increase in popularity; nearly half of those taking the survey reported using at least one form of alternative treatment in the previous 24 months. Second, the American public is relying more and more on alternative forms of care such as massage therapy to help them. And third, the survey shows what millions of Americans already know: Massage is popular, safe and extremely effective for a variety of complaints and conditions.
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