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Making Public Health a Chiropractic Priority
As highlighted in this edition's News in Brief, Rand Baird, DC, MPH, FICA, FICC, editor and occasional author of our long-running column, "Chiropractic in the American Public Health Association", was recognized by the organization recently for 40 years of membership.
Abdominal Acupuncture for Eye Healing: The Sacred Turtle and Ba Gua Map
Our ideas about western medicine have shifted in recent decades, while the public is asking more from health care providers.
Adding Microneedling to Your Clinic for Results and Profit
Microneedling has taken the beauty world by storm over the last 10 years. Under the names dermaroller, microneedling or skin needling you will see these treatments listed in the services of nearly every fashionable beauty salon and day spa in the country.
The Integrative Medicine Puzzle: Putting the Pieces Together
The conversation is changing in the broader healthcare community with patients actually moving the discussion toward more integrative topics. Patients today want to know their options.
Online Marketing Basics: Google Ranking, Part 1
We all know there is so much opportunity with online marketing. And, let's face it, if you don't have a presence online with a website and social media, you are probably not where you want to be.
The Art of Creating a Healing Space
I always advise my graduates to examine their group practice or treatment rooms with fresh eyes after they leave my CE workshops. I tell them, "Ask yourselves - is your space qi filled, welcoming and healing? Or is it cold and clinical?"
Technology Meets Practice: Chiropractic Every Day
About a year ago, I had an interesting conversation with a DC who made house calls. When I asked why, she was quick to explain she learns much more about her patients when she sees them at home than she could ever observe in the office.
Colon Health and TCM
I still remember many years ago, the loud "Yuck" from my wife at the time when we were together watching the Chinese movie "Last Emperor."
Exploring and Learning from the Gift of Life
I'm grateful to have had the opportunity to teach cadaver dissection classes and workshops with Stephen Cina at the New England School of Acupuncture over the past seven years, first through the Sports Medicine Acupuncture Program and later as a NESA elective course.
News in Brief
Support of F4CP Continues With Latest Donations; Walter Reed Honors Dr. William Morgan; Recognizing 40 Years of Public-Health Activism; Allstate Decision Reversed.
The Roots of TCM in Depression Treatment
In traditional Chinese medicine, there is historical precedent for the treatment of so-called "Shen" (Heart-Mind) disorder, or disorder/dysregulation of the spirit, which is also considered as distinct but not separate from the cognitive function of the brain.
Aetna Updates 97140 Policy
In a development the Association of New Jersey Chiropractors is calling "a resounding victory for chiropractors nationwide," Aetna Insurance Company has updated its national reimbursement policy regarding 97140 (manual therapy), reaching an agreement two years after the association filed a declaratory judgment suit in federal court against the insurer.
Treating LBP in Golfers: Beyond Basic Assessment
The drive to master the most efficient swing demands a tremendous amount from the lower back. Maintaining stability in a flexed posture, supporting torso rotation and repetitively supporting the golf swing all put the lower back in a vulnerable position.
ICD-10 Is Not Scary (and Not About Billing)
In my 13 years of consulting with doctors on billing and coding matters, ICD-10 has aroused the biggest combination of misguided fear and ignorance I can remember.
Can Acupuncture Treat Knee Pain?
Recently, an article in the Journal of the American Medical Association concluded that, "neither laser nor needle acupuncture conferred benefit over sham for pain or function" among older chronic knee pain patients.
A War You Can Help Patients Win
The average American consumes approximately 60 percent of calories from sugar, flour and refined oils. A donut is a good example of a so-called "food" that represents these calorie sources.
Merger Creates New Model of Care
Two San Francisco powerhouses of holistic healing, the American College of Traditional Chinese Medicine (ACTCM) and California Institute of Integral Studies (CIIS), are merging. Together they are building a visionary approach to applied integral health.
Melatonin: A Promising Natural Agent in the Prevention of ALS
A number of years ago, experimental studies suggested melatonin could block key steps in the development of Alzheimer's disease, primarily by acting as a brain antioxidant and inhibiting the build-up of beta-amyloid plaque in the brain.
Lower-Extremity Overuse Injuries: Primer on Causes and Corrections
From ankle sprains to stress fractures, shin splints to plantar fasciitis, the research is clear: These common overuse injuries of the lower extremities – among dozens of others – may be related to abnormal foot function in your patients.
Data: The New Frontier in Health Care
Your practice is empowered with the data you need to improve patient health, run a more efficient (read: profitable) practice, get paid in timely fashion and help show the efficacy of chiropractic on the national stage in the midst of sweeping changes in health care!
Medicine as Metaphor
The practice of medicine is both an art and a science. We study and learn the system so that when the time comes to apply it, there is a greater possibility of successfully helping others.
The Source-Luo Point Combination, Part 3
Dr. Nguyen Nghi (NVN) was born in Vietnam and is one of the most important scholars, writers, teachers and practitioners of modern time. Many of his theories and applications are the source of modern teachers from Europe and the United States.
August, 2005, Vol. 05, Issue 08
An Open Letter to the Profession From the Medical Massage National Certification Board
By Lori Rolen
I support and encourage the development of a standard of education and experience in the practice of medical massage. My massage practice is in California, and I have been working with medical professionals in my community for several years.I believe I have been able to earn a level of respect, but it has taken time. In the last year, several "massage practices" in my community have been investigated and closed down. Arrests were made and the media coverage was huge. When I attend a lecture or debate with medical professionals, there are always questions, and yes, even jokes about those businesses. There are also many spas in my community, which offer a host of services that are considered massage. Most of these services are very different from the treatment received in my practice. I am often frustrated that there is not a clear distinction between my education, experience and practice, and those of the businesses down the street. Not only is the medical community confused, but according to some of the phone messages I receive, the public is also confused. In your quest for respect and recognition, how will you tell the public that you possess special skills and knowledge? How will you ensure that you are a professional that the medical community can trust with their patients?
The burden is on us to prove our value. Certifications are offered as evidence of distinction in a vast number of industries and professions. Many of our profession's excellent educators offer certification upon course completion. Some certificates are awarded based on class hours attended, while others are awarded upon demonstration of comprehension. The accumulation of certificates may be impressive, but where is the distinction for the quality of continued education? Certificates earned for advanced education with a basis in anatomy, physiology, orthopedic assessment, medical documentation, pharmacology and the like, are far different from certificates earned for advanced education in reflexology or aromatherapy. The Medical Massage National Certification Board (MMNCB) believes that the medical massage therapist has a desire to distinguish him/herself and will ultimately be required to validate his/her knowledge and experience. Establishing a standard through a credible certification process positions massage therapists working in the medical arena for required regulation.
Most professionals prefer to set their own standards rather than be held to standards set by a governmental agency. Massage therapists are better equipped to encourage massage therapists to enhance their skills and gain recognition and credibility. We possess the knowledge, skills, expertise and "intellectual property" that are needed to develop a standard for our profession. When a profession regulates itself, it also retains the right and authority to revoke its credential from certificants who fail to comply with the established standards. The model for setting, measuring and enforcing such a standard should be established by massage therapists. The MMNCB has established an exam to evaluate and document the education and experience of therapists who have continued their education well beyond the 150-hour minimum requirements.
The MMNCB exam was developed to evaluate the level of education in MET, manual therapy, neuromuscular reeducation, orthopedic assessment, documentation, medical terminology, etc. Documentation of work experience is required in order to qualify to take the exam. For therapists who have a desire to work in the medical environment, this is an important distinction. MMNCB is in the process of being accredited by the same national agency that accredits the National Certification Board for Therapeutic Massage and Bodywork (NCBTMB). It is a lengthy process of review. We need to be able to prove our credibility. The MMNCB does not recognize any specific educational agency. Educators are encouraged to submit documentation of their educational process for review by committee and will be recognized as "recommended providers" if they meet the established standard. We will continue to work toward instilling confidence in the medical community and the public.
The MMNCB recognizes that not all therapists desire to work within the medical community. We are not suggesting that the MMNCB exam become a standard for all therapists. We have no desire to compete with the NCBTMB. Our desire is to work with other organizations and professional leaders to protect our ability to minister to those suffering individuals who cannot afford or will choose not to seek care outside of their insurance benefits. The MMNCB believes that this certification process will define and validate a standard of excellence and distinction of skills and knowledge for our profession and a level of trust for the public we serve.
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