Lost A Sale, But Initial Phone Consultations — A Big Part Of Brilliant Customer Service
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Integrative Medicine for the Underserved: A Seat at the Table
Numerous organizations have risen to the challenge of providing care to medically-underserved populations and here we feature one such group.
Treatment of PTSD: An Opportunity for the Practice of Integrated Medicine
PTSD is widespread across America today. Not only do many of our honored men and women in uniform bring it home with them from the war zones they have been active in, but it often follows any life-threatening event people go through when their lives have been in danger.
Q&A With the First VA Chiropractic Residents
As you may have read previously, a major step forward for the profession occurred in July 2014 when the Department of Veterans Affairs began piloting a chiropractic residency program at five locations.
An International Life: An Interview with Mary Elizabeth Wakefield
I met Mary Elizabeth Wakefield during her class last summer in Seneca Falls, New York at the Finger Lakes School of Chinese Medicine.
Free Yourself From the Pocketbook Practice
Let's take a journey together; there's an important lesson to be learned. Imagine a town or city just like yours.
Sports Medicine 101: Surgery or No Surgery?
In the world of sports medicine, many careers are saved by surgeries that correct traumatic damage to the body. Muscle tears, ligament damage, fractures, spinal disc herniations, and joint instabilities are a few of the issues frequently addressed with surgical intervention.
Desert: A Metaphor from the Study of Genetics
In most of the human lives I know about, there are stretches of time which feel stagnant, or worse. We can feel adrift, or wounded and sidelined, and these times don't seem to carry much usefulness while they are unfolding.
Key Changes and Updates to the 7th Edition CNT Manual
Acupuncture Today recently interviewed Jennifer Brett, ND, L.Ac. regarding the updates to the CNT manaul.
Nomenclature and Classification of Lumbar Disc Pathology: Version 2.0
The Nomenclature and Classification of Lumbar Disc Pathology consensus, published in 2001 by the collaborative efforts of the North American Spine Society, the American Society of Spine Radiology and the American Society of Neuroradiology, has guided radiologists, clinicians and the public for more than a decade.
Leg-Length Inequality and Pelvic Fixation: A New Approach to the Negative Derifield (Part 3)
A patient with sacroiliac fixation and dysfunction ordinarily demonstrates a noticeable leg-length inequality when placed in the prone position on the adjusting table.
Going On-Site With Chiropractic Care
The Foundation for Chiropractic Progress has released a position paper highlighting the financial, clinical and patient-satisfaction benefits of providing chiropractic care at on-site corporate health clinics.
Chinese Doctors Poke Holes in Australian Study
A recent Australian clinical trial, published in the Journal of the American Medical Association (JAMA) in 2014 by Rana Hinman, et el., evaluating the effectiveness of both needle and laser acupuncture for chronic knee pain.
News in Brief
Investigating the Cellular Impact of Mechanical Force; National Board Seats (Not-So) New Officers at Annual Meeting.
Marketing with a Microphone
When given an option, it stands to reason that people prefer to do business with those they know, like, and trust.
The Risks I Took
We all take risks when we choose this profession. For some, it is not knowing if you can make a living practicing TCM. For others, it is parental or cultural disapproval.
The Source-Luo Point Combination, Part 2
The Da Cheng includes symptoms for the source-luo points that indicate when to use them for treatment. Yang defines the method as the guest-host (it is one of a variety of acupuncture point combinations called guest-host).
Meet Cheyenne: Your Future Colleague
Allow me to introduce you to Cheyenne (Chey), the daughter of some of our family's closest friends. We attend and serve at the same church together, and have known each other for many years.
Creating Relationships at Southwest Symposium
The month of May brought many interesting activities. As I have said in many previous columns this year, this profession is moving in a very exciting direction. Make sure you are getting involved. If you're not, you just might get left behind.
The Three Heater Official
This Official, belonging to the element Fire, is responsible for maintaining and regulating the heating system of the body, mind, and spirit. It is named for its function. The trunk is divided into three "burning spaces" or "jiaos."
NCCAOM Video Contest
The NCCAOM is excited to announce the launch of the second annual video contest "Because it Works!" 2015.
I was sitting in a Pizza Hut in Peoria, Ill., with my friend Reggie, sometime in the spring of my senior year in college, when he started doodling on his paper placemat. In those days, the company had a picture of U.S. on the mats, showing all the locations of the "Huts" in the country.
Should You Change an Athlete's Natural Running Form?
Once past the ankle, impact forces travel at about 200 mph into the knee. In addition to allowing the quad to absorb force, bending the knee (E) prevents the hip and pelvis from moving up and down too much (F), which is important for injury prevention and efficiency.
July, 2005, Vol. 05, Issue 07
What Are My Choices?
Insurance, Business Management, Other Practice Services
By Editorial Staff
You've made the decision to become a massage therapist and invested a lot of money in your education, practice location, marketing, and everything else you need to be successful.Now what? Where can you find information on products, continuing education information and other goods and services to help your practice grow?
"What Are My Choices?" is a periodic column that gives you the information you need, straight from the experts - the companies themselves. This installment focuses on companies that offer insurance, business management, and other practice services - important components of a successful massage practice.
American Massage Council: Working with one of the country's most prestigious insurance companies, we have put together a massage policy that is both affordable and reliable. Since 1986, our in-house legal team has been successfully defending alternative health care providers from malpractice claims. Rated "A" by AM Best and backed by over $9 billion in assets, our special expertise is now available to you. Phone: 800-500-3930.
Get Massage Clients.com: A massage marketing expert reveals the secret of how to easily and rapidly get flooded with new clients. Todd Brown has been helping other holistic professionals for the last 7 years to create fantastic incomes for themselves, while allowing them to help tons of people. These techniques have been proven to work with any size and type of massage practice...from brand new bodywork practitioners to 15 year old offices. Phone: 888-315-0880; Web: www.getmassageclients.com.
Independent Practice Consultants: A placement firm for health care practitioners throughout the United States. IPC specializes in appraisals, sales transactions, consulting during sales negotiations and transitions, financing, and contractual arrangements. Our team has been assisting health care professionals to transition their practices since 1991. Phone: 712-792-9141; E-mail: ; Web: www.ipc-sales.com.
Information For the People: Massage therapists, estheticians, spas and salons, build your practice with our line of over thirty client education brochures, numerous gift certificates, postcards, and greeting cards. Other innovative products include client newsletters, professional apparel, practice management software, hand sculptures for office environments, books, videos, presentation aids, copy-ready client handouts, and website tools. Attract clients you want to serve and keep. Check our Web site for marketing tips and specials. Phone: 800-754-9790; E-mail: . Web: www.info4people.com.
The Institute for Integrative Healthcare Studies: Provides massage professionals with two courses, complete with valuable manuals, about insurance practices and business management. The Category "A", continuing education, home study programs are taught by nationally recognized experts. Toll-free advisory support is included at no extra charge. All programs approved and/or accepted by the NCBTMB, AMTA, AMBP, Florida, and most other states. Call today for a free resource guide that lists 35 exciting courses! Phone: 800-364-5722; Web: www.homestudycredits.com.
Marine Agency Insurance Corporation: Provides comprehensive insurance coverage to the beauty and wellness industry. Coverage can include: professional and general liability and property coverage. All policies are written with A & A+ rated carriers. Free quotations given upon receipt of a completed application. Phone: 800-763-4775, ext 15; E-mail: ; Web: www.marineagency.com.
Relax-to-the-Max: Massage marketing tools for starting and building a massage therapy business. At BodyworkBiz you'll discover the massage marketing courses, business information and resources you need for starting a massage business and filling your massage practice. On this site, you'll find a wide range of massage marketing tools to help you grow your massage business. Our job here at BodyworkBiz is to help you make your dream practice a reality! Phone: 888-381-7732; Web: www.bodyworkbiz.com.
Sohnen-Moe Associates, Inc.: Create your ideal practice! We offer innovative, practical, proven support for increasing success through our books, 81 home-study courses, workshops, coaching services and information-packed website. We want people to do what they love and earn a decent living doing it. You make the world a better place through the power of positive touch and we're here to help you cultivate a practice that's profitable and enjoyable. Phone: 800-786-4774; E-mail: ; Web: www.sohnen-moe.com.
If your company offers products or services to the massage profession and you would like to be listed in "What Are My Choices," please contact Massage Today at 800-324-7758.
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