Lost A Sale, But Initial Phone Consultations — A Big Part Of Brilliant Customer Service
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Exercise Recommendations for Healthy Aging
Aging is inevitable, but how you age is not. Common physical signs of aging include decreased muscle mass, decreased muscular power, increased body fat, and decreased aerobic (lung) capacity.
Making Public Health a Chiropractic Priority
As highlighted in this edition's News in Brief, Rand Baird, DC, MPH, FICA, FICC, editor and occasional author of our long-running column, "Chiropractic in the American Public Health Association", was recognized by the organization recently for 40 years of membership.
Technology Meets Practice: Chiropractic Every Day
About a year ago, I had an interesting conversation with a DC who made house calls. When I asked why, she was quick to explain she learns much more about her patients when she sees them at home than she could ever observe in the office.
Relationship Marketing: A Modern Approach
Remember when you used to get real letters in the mail? Not the automated type, but the real deal, hand written with a personal message just because someone was thinking about you? You know what I'm talking about.
Data: The New Frontier in Health Care
Your practice is empowered with the data you need to improve patient health, run a more efficient (read: profitable) practice, get paid in timely fashion and help show the efficacy of chiropractic on the national stage in the midst of sweeping changes in health care!
Teaching Qi Gong to Children
Many of us have come to embrace Qi Gong or Tai Chi practice as a regular part of our lives. Qi Gong has been a stabilizing factor in my life for the last twenty years.
It's Time to Wake Up
It is time for this profession to wake up and tell someone about the healing benefits of acupuncture. This is the time for Asian Medicine. Its popularity, growth and unusual acceptance is nothing short of amazing.
Treating LBP in Golfers: Beyond Basic Assessment
The drive to master the most efficient swing demands a tremendous amount from the lower back. Maintaining stability in a flexed posture, supporting torso rotation and repetitively supporting the golf swing all put the lower back in a vulnerable position.
A War You Can Help Patients Win
The average American consumes approximately 60 percent of calories from sugar, flour and refined oils. A donut is a good example of a so-called "food" that represents these calorie sources.
Preaching to the Choir: How to Extend Our Reach Beyond the CAM Community
Professional conferences offer unique opportunities to network, be exposed to cutting-edge innovators, share your interests and work, and be inspired.
Healing Trauma: Cultivating Resilience and Presence Through Mindfulness, Part 1
All humans, by the very nature of being human, will experience moments of trauma and suffering. What, then, makes the difference in how the individual who experiences trauma, suffering, and spiritual loss reacts to such experiences?
Healing the Core: AWB Nepal Earthquake Relief Project
With almost 9,000 people killed during the earthquakes in April and May, another 23,000 suffering injuries, hundreds of thousands left homeless when entire villages collapsed, and many sacred sites destroyed, no one in this country of approximately 28 million has been left untouched by the disaster.
Patient Retention Techniques
When talking about techniques to grow your business, we tend to focus on the "large" aspect of the patient base, that is, on strategies to attract new patients. However, it is important to remember that "loyal" is equally, if not more, important.
Aetna Updates 97140 Policy
In a development the Association of New Jersey Chiropractors is calling "a resounding victory for chiropractors nationwide," Aetna Insurance Company has updated its national reimbursement policy regarding 97140 (manual therapy), reaching an agreement two years after the association filed a declaratory judgment suit in federal court against the insurer.
What to do When Today Sucks
Have you ever had one of those days when nothing went the way it should have? The patient with migraines got worse instead of better from a treatment similar to one you've effectively used on him before.
ASA Ready to Impact Profession
The American Society of Acupuncturists (ASA) is a 501(c)6 (pending), not-for-profit collaboration among state based, acupuncturist professional associations.
Treat Every Patient as an Athlete
Frontal-plane movement pattern dysfunction can set the stage for musculoskeletal injury. Frontal-plane stabilization is essential during the normal activities of daily living: think single-leg stance and gait cycle.
Learning the Transformative Language of the Channel System: The Sinew Channels
The Chinese medical classics describe the energetic terrain of the body in much detail. The acupuncture channel systems, as presented in the Ling Shu illustrate the various expressions our qi energy can take.
Integrative Sports Medicine
One of the most rewarding and challenging clinical scenarios is the treatment of athletes.
Online Marketing Basics: Website Creation
The various online marketing options make it a challenge, especially when all you want to do is help your patients feel better. With such a broad topic, I'm going to share some basics you should know about website creation.
The Ethics of Herbal Prescribing
While teaching ethics classes, I often encounter licensed acupuncturists who are surprised that our use of herbs and supplements has a specific section in the material. It is often an aspect within ethics that clinicians don't think of in practice.
Lower-Extremity Overuse Injuries: Primer on Causes and Corrections
From ankle sprains to stress fractures, shin splints to plantar fasciitis, the research is clear: These common overuse injuries of the lower extremities – among dozens of others – may be related to abnormal foot function in your patients.
Fish Oil: A Key Component to Positive Clinical Outcomes
Patients seem to be presenting with more complex problems, and many are responding to care more slowly or have completely unexpected results. Why?
ICD-10 Is Not Scary (and Not About Billing)
In my 13 years of consulting with doctors on billing and coding matters, ICD-10 has aroused the biggest combination of misguided fear and ignorance I can remember.
An Unexpected Superfood: All About Eggs
About 40 years ago, excessive dietary cholesterol was labeled a public health concern. Specifically, it was thought that there was a causal link between consumption of cholesterol-laden foods and increased risk of heart disease.
News in Brief
Support of F4CP Continues With Latest Donations; Walter Reed Honors Dr. William Morgan; Recognizing 40 Years of Public-Health Activism; Allstate Decision Reversed.
June, 2005, Vol. 05, Issue 06
Frankenfoods Upon Us
By Andrew Rader, LAc, MS
Editor's note: This article originally appeared in the Jan. 2005 issue of Acupuncture Today. Visit Acupuncture Today online at www.acupuncturetoday.com.
Genetically modified organisms (GMOs), genetically engineered (GE) foods and crops, biotech foods and crops, transgenic foods, "Frankenfoods" - these are all synonyms for the same thing: an unprecedented new technology that inserts genetic material from one organism into another.GE foods are here, their effects largely unknown and unexplored, and they are being foisted upon a predominantly unsuspecting public by large corporations.
The Europeans, Japanese and Australians aren't having any of it. Here in the United States, however, GE foods are already a large chunk of our diets (if we are not eating organically), and the scary part is that the purveyors of these products don't want us to know we're eating them. Not since the great debate on nuclear power at the end of the 1970s has such a potentially devastating technology been introduced. The proponents of biotech foods and crops claim that they are safe, will produce more food at less cost, and will help the environment. I will attempt to show that the case for GMOs is just the opposite.
What exactly is this new technology?
Basically, molecular biologists take a portion of DNA from a donor species and, using a vector, such as a bacteria, "insert" the foreign DNA into a target species. EPA toxicologist Suzanne Wuerthele stated, "It's the biological equivalent of splitting the atom."
While scientists can be fairly precise about excising the DNA they want from the donor, they cannot control the insertion of the foreign DNA into the target organism. The authors of Genetically Engineered Food: A Self-Defense Guide for Consumers put it like this: "In other words, they are firing the gene gun with little idea where the payload of desired traits will crash through the cell walls of the host organism and begin to disrupt its complex biochemical matrix. This random shotgun-like insertion inevitably causes a disruption of the order and balance of the genes on the host chromosome and can readily result in random and unexpected changes in the biochemical functioning of the cells."
This imprecision, much like "smart" bombs, causes collateral damage. The damage in this case is the unpredictable disruption in the biochemical functioning of the host cell. In one case, a yeast that was genetically altered became a toxic chemical factory. An accidental disruption in its metabolism led to a 40- to 200-fold increase in the production of methylglyoxal (MG), a toxic substance. The variation (40-200 fold) and the toxicity point to the unpredictable and potentially harmful results of this technology.
GE is not just a continuation of what traditional plant and animal breeders have been doing for centuries, as some proponents argue. Traditional crop breeding does not fundamentally alter or manipulate the genetic material of the organism. In nature, one species cannot reproduce with another species. Humans mate with humans, pigs with pigs, fish with fish, and corn with corn; not tomatoes with lizards, spiders with squash, or hyenas with figs. GE goes beyond the natural barriers of propagation. To break through this previously un-breached border may release a Pandora's box of unintended consequences. Among the major downsides to genetically modified and engineered products:
According to data from the U.S. Department of Agriculture from 1999 (which can be assumed to be much worse now), GE crops account for 57 percent of the U.S. soybean crop; 38 percent of the U.S. corn crop; 65 percent of the U.S. cotton crop; and 4 percent of the U.S. potato crop. In addition, over 50 percent of the U.S. and Canadian canola crops are genetically modified, and over 500,000 cattle in the U.S. have been injected with recombinant bovine growth hormone (rBGH or RBST), which has been banned in Europe, Canada, and every other industrialized nation, except the U.S.
The British Medical Association has called for a moratorium on all GE foods because of the question of safety. In 1999, 231 scientists from 31 countries published an "open letter to all governments," calling for a worldwide moratorium on all GE foods and crops. Specifically, the possibility of horizontal gene transfer has the potential to create new pathogenic viruses.
This past fall, in Hawaii, it was discovered that non-GE papaya seeds, some of them organic, were found to be contaminated from GE papayas. Also this past fall, scientists in Oregon found pollen from Monsanto's GE herbicide-tolerant bentgrass had cross-pollinated with natural bentgrass 13 miles away. Monsanto created "Roundup Ready" bentgrass for golf courses and private lawns.
Throughout North America, cross-contamination is being discovered in organic, wild and non-GE plants by GE corn, canola, cotton and soybean. Dumping of GE corn by the U.S. on Mexico is causing widespread contamination of the indigenous maize varieties. Widespread contamination of organic crops in Canada has lead Canadian farmers to sue Monsanto and Aventis (Bayer). In China, it was discovered that over a million GE trees were planted in the open environment, with no plan to monitor the impact on the ecosystem. The most well-known example of GMOs run amok: monarch butterfly larvae that were killed by GE corn pollen.
There is no "paper trail." There is no labeling, so consumers don't know what they are eating. The corporations that have invested billions of dollars in this technology have lobbied Congress and the executive branch successfully to hide their product in our food.
When faced with a new and potentially harmful technology or product, we must invoke the "precautionary principle," which assumes guilt until proven innocent. What to do? Contact organizations that are at the forefront of this issue, and advocate for moratoriums and labeling until the time that this technology can be shown to be worth our while:
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