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Ringing in a Fiscal New Year With a Recommitment to Cost-Effectiveness
Back when the Foundation for Chiropractic Education and Research was in its heyday, I used to send out New Year's greetings and virtual noisemakers to some close friends on July 1 – the beginning of our new fiscal year – wishing for prosperity in the year ahead.
The Truth About Herbs
I appreciate the effort and research put into the article written in the June issue of Acupuncture Today regarding pesticides and Chinese herbs.
The Science Behind Happiness
Are you happy right now? Whether yes or no, there are a myriad of reasons why you feel that way. A whole academic discipline has developed to find out what causes or obstructs happiness, and how to amplify it.
How to Find Your Ideal Patient – and Help Your Ideal Patient Find You
Just imagine: You're at the front desk looking at the scheduler and a smile creeps across your face. Row after row, name after name, hour after hour; you're blessed with an entire day of ideal patients. Every day should be like this, you whisper. Exactly!
Thoughts to Live By
When speaking to your patients about their health make sure to ponder the following points and have them assess if they are making themselves even more sick by the thoughts they have about life. Are these some of the traits and thoughts that your patients might have?
The Spirit of the Point
After receiving a large amount of positive feedback on my San Zhen Protocols series, I have decided to focus this article on some relevant clinical aspects of acupuncture therapy prior to moving on to San Zhen Protocols III.
Decompression-Traction: A Core Treatment Method in Chiropractic's Future
We're all competing for new patients. We're competing for new patients with physical therapists, massage therapists, medical specialists and hospital fitness centers. We're even competing with side-effect-ridden medications that quit working every four hours.
History of Animal Acupuncture: Part II
In Part I of this article, I had gone back to 1969 and tried to describe the atmosphere and events of that year that engulfed many of the younger generation, some who were all the core members of the National Acupuncture Association.
Healing Community Trauma in Israel and Palestine
It's the beginning of August and Israel and Hamas have just agreed to a 72-hour ceasefire after a month of brutal fighting. In the last four weeks, 1,830 Palestinians and 67 Israelis have been killed.
News in Brief
Oregon Gov. John Kitzhaber (a medical doctor, no less) proclaimed October 2014 "Oregon Chiropractic Health and Wellness Month" in an official proclamation signed Aug. 25, 2014.
When Big Pharma Meets Chinese Medicine
Earlier this year, Bayer made a media splash with their decision to buy the Dihon Pharmaceutical Group Co., a Chinese TCM manufacturer.
Detoxification for Athletes: The Key to Winning Performance
One of the most dangerous culprits that affects an athlete's ability to perform at an optimum level also happens to be one of the most elusive.
Don't Forget About the Performers
Donald Petersen Jr.'s recent article, "Your Chance to Go Back to High School" [May 1, 2014 DC], focused on the injuries incurred by high-school athletes and the subsequent opportunities for the chiropractic profession.
A Healthy Dose of Failure is Vital to Your Success
As an acupuncturist I tend to see people after they have already suffered for years and "tried everything." They are so desperate for some relief that they want to know everything about how to get better, right now.
Get Ready For AOM Day
This year, AOM Day 2014 falls on Friday, (October 24th). This is a great opportunity to make your AOM Day celebration or event even bigger by extending it throughout the weekend!
Take Care of Your Skin: Tips to Pass on to Your Patients
Many of our patients are not aware that the largest organ in the human body is actually the skin. Accounting for 16 percent of total body weight and covering up to 22 square feet of surface area, the skin is more than just a "covering," as originally thought.
Watch Out for Red Herrings
In clinical practice, when one condition mimics another, it makes it difficult to obtain an accurate and timely diagnosis.
Building the DC-MD Bridge
From MDs practicing integrative holistic medicine to the family internist, many DCs are enjoying unprecedented attention from their allopathic colleagues.
A Glimpse Into China's Top Brain Hospital
The sounds of the city pass through the open window are overwhelming the microphone - car horns, construction machinery - and then there's the family at the adjacent bed talking loudly on cell phones, yet you can still hear the faint beep of our patients monitoring equipment.
From the Other Side of the Table
People come to us to gain freedom from pain, to feel better, to live better. As D.D. Palmer stated, "We Chiropractors work with the subtle substance of the soul." Therein also lies the rub.
Your Patients' Best Health Resource
There is nothing as powerful as information. The right information has won wars, saved lives and changed hearts; lack of information has led to hesitation, poor decisions and unintended consequences.
MPA Media Wins Seven Publishing Awards
MPA Media, publisher of Acupuncture Today, among other titles, has been recognized for editorial and design excellence with an unprecendented seven publishing awards by the ASBPE, the nation's largest organization for business-to-business publications.
April, 2005, Vol. 05, Issue 04
Will You Be My Advisor?
By Cliff Korn, BS, LMT, NCTMB
I am going to blatantly steal an idea that Massage Today's publisher, Don Petersen, printed in our sister publication, Dynamic Chiropractic, a few months ago. He asked for members of the chiropractic profession to volunteer to be his "chiropractic advisors." It sounded like a good idea, and so I'm asking the massage profession to do the same.
Simply put, I would like to know if you would be willing to be my "massage therapy advisors." I know how busy you are, so I would make sure to respect your time; chances are, I'd probably consult with you no more than six to eight times a year - and even then, it would almost always be by e-mail.
The experiences you have as a massage therapist, seeing clients, and making the benefits of our profession known throughout your community, are very important to me.You can provide additional insight on how Massage Today can best serve our profession and, in turn, help best serve your clients. Your feedback will help point Massage Today in the direction you think it should go as we look to utilize MT, MassageToday.com and our online "To Your Health" newsletter (and any other great ideas you come up with) in ways that will best benefit the profession.
Our ultimate goal is to meet your needs in the areas where we can make a difference. Understanding your needs and how best to meet them is almost impossible unless you have direct input. You know what is most important to you; I want to hear what you have to say.
As you already know, more than 80,000 massage therapists, vendors, students and other health care providers who practice massage are reading this article. That's a pretty big audience, and it takes a pretty sophisticated communications system to get in touch with all of them. The good thing is, such a system is already in place - e-mail - which allows us to get in touch virtually any time, from virtually anywhere. That is one of the reasons I'd like my advisors to speak with me by e-mail. It also ensures that only the massage therapists who want to be my advisors are contacted.
Over the past five years, we've collected the e-mail addresses of tens of thousands of massage therapists. In the coming months, we will send e-mail to our prospective massage advisors to find out how many would like to participate. To keep your time commitment at a minimum, this e-mail will include a link to a form, which will give you the ability to provide short responses to questions, or to just click on your choice from a list of possible answers. It will rarely require more than three or four minutes of your time.
You can confirm if you want to be (or remain) one of my advisors with each advisory e-mail. If you do, simply provide your opinion on the topics included in the e-mail. If at any time you no longer want to be an advisor, there will always be an opt-out feature that you can use to tell us.
If you would like to be one of my advisors, would you please send me an e-mail letting me know that you would be willing to share your opinion with me? You can e-mail me at the following address, which we've set up specifically for this purpose: .
Please know that your personal opinions will not be published or shared outside of our company. It is our intention to better understand your needs and what issues we should be involved with and/or encourage others to pursue in order to help meet those needs.
Thank you so much for considering being my massage advisor. Your thoughts are very important to me. They will help shape what we do, what we support, and where we focus our efforts for you, your practice and our profession.
Thanks for listening!
Massage Today encourages letters to the editor to discuss matters related to the publication's content. Letters may be published in a future issue or online. Please send all correspondence by e-mail to or by regular mail to:
Former editor of Massage Today, Cliff is owner of Windham Health Center Neuromuscular Therapy LLC. He is nationally certified in therapeutic massage & bodywork and is licensed as a massage therapist by the states of New Hampshire and Florida. Cliff is a member of the International Association of Healthcare Practitioners; a professional member and past president of the New Hampshire chapter of the American Massage Therapy Association; a certified member of the Associated Bodywork & Massage Professionals, Inc.; and a past chairman of the board of directors of the National Certification Board for Therapeutic Massage & Bodywork.
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