Lost A Sale, But Initial Phone Consultations — A Big Part Of Brilliant Customer Service
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Free Yourself From the Pocketbook Practice
Let's take a journey together; there's an important lesson to be learned. Imagine a town or city just like yours.
Sports Medicine 101: Surgery or No Surgery?
In the world of sports medicine, many careers are saved by surgeries that correct traumatic damage to the body. Muscle tears, ligament damage, fractures, spinal disc herniations, and joint instabilities are a few of the issues frequently addressed with surgical intervention.
I was sitting in a Pizza Hut in Peoria, Ill., with my friend Reggie, sometime in the spring of my senior year in college, when he started doodling on his paper placemat. In those days, the company had a picture of U.S. on the mats, showing all the locations of the "Huts" in the country.
NCCAOM Video Contest
The NCCAOM is excited to announce the launch of the second annual video contest "Because it Works!" 2015.
Should You Change an Athlete's Natural Running Form?
Once past the ankle, impact forces travel at about 200 mph into the knee. In addition to allowing the quad to absorb force, bending the knee (E) prevents the hip and pelvis from moving up and down too much (F), which is important for injury prevention and efficiency.
Integrative Medicine for the Underserved: A Seat at the Table
Numerous organizations have risen to the challenge of providing care to medically-underserved populations and here we feature one such group.
Going On-Site With Chiropractic Care
The Foundation for Chiropractic Progress has released a position paper highlighting the financial, clinical and patient-satisfaction benefits of providing chiropractic care at on-site corporate health clinics.
Chinese Doctors Poke Holes in Australian Study
A recent Australian clinical trial, published in the Journal of the American Medical Association (JAMA) in 2014 by Rana Hinman, et el., evaluating the effectiveness of both needle and laser acupuncture for chronic knee pain.
Q&A With the First VA Chiropractic Residents
As you may have read previously, a major step forward for the profession occurred in July 2014 when the Department of Veterans Affairs began piloting a chiropractic residency program at five locations.
Marketing with a Microphone
When given an option, it stands to reason that people prefer to do business with those they know, like, and trust.
The Source-Luo Point Combination, Part 2
The Da Cheng includes symptoms for the source-luo points that indicate when to use them for treatment. Yang defines the method as the guest-host (it is one of a variety of acupuncture point combinations called guest-host).
Creating Relationships at Southwest Symposium
The month of May brought many interesting activities. As I have said in many previous columns this year, this profession is moving in a very exciting direction. Make sure you are getting involved. If you're not, you just might get left behind.
The Three Heater Official
This Official, belonging to the element Fire, is responsible for maintaining and regulating the heating system of the body, mind, and spirit. It is named for its function. The trunk is divided into three "burning spaces" or "jiaos."
Nomenclature and Classification of Lumbar Disc Pathology: Version 2.0
The Nomenclature and Classification of Lumbar Disc Pathology consensus, published in 2001 by the collaborative efforts of the North American Spine Society, the American Society of Spine Radiology and the American Society of Neuroradiology, has guided radiologists, clinicians and the public for more than a decade.
Meet Cheyenne: Your Future Colleague
Allow me to introduce you to Cheyenne (Chey), the daughter of some of our family's closest friends. We attend and serve at the same church together, and have known each other for many years.
An International Life: An Interview with Mary Elizabeth Wakefield
I met Mary Elizabeth Wakefield during her class last summer in Seneca Falls, New York at the Finger Lakes School of Chinese Medicine.
The Risks I Took
We all take risks when we choose this profession. For some, it is not knowing if you can make a living practicing TCM. For others, it is parental or cultural disapproval.
Desert: A Metaphor from the Study of Genetics
In most of the human lives I know about, there are stretches of time which feel stagnant, or worse. We can feel adrift, or wounded and sidelined, and these times don't seem to carry much usefulness while they are unfolding.
Treatment of PTSD: An Opportunity for the Practice of Integrated Medicine
PTSD is widespread across America today. Not only do many of our honored men and women in uniform bring it home with them from the war zones they have been active in, but it often follows any life-threatening event people go through when their lives have been in danger.
Leg-Length Inequality and Pelvic Fixation: A New Approach to the Negative Derifield (Part 3)
A patient with sacroiliac fixation and dysfunction ordinarily demonstrates a noticeable leg-length inequality when placed in the prone position on the adjusting table.
News in Brief
Investigating the Cellular Impact of Mechanical Force; National Board Seats (Not-So) New Officers at Annual Meeting.
April, 2005, Vol. 05, Issue 04
Visit to Sweden a Rewarding Experience
By Michael McGillicuddy, LMT, NCTMB
Last year while attending the International Symposium on the Science of Touch in Montreal, Canada, I met Rolf Elmstrom, editor of the Swedish Massage Magazine and educational consultant; Lena Austin, director of studies for Axelsons Massage School in Sweden; and Renee Liden Naprapath, massage therapist and director of education for Axelsons.
They were at the conference promoting a program they started in Sweden called Peaceful Touch, a program that teaches massage therapists how to instruct schoolteachers to incorporate massage in preschools and elementary schools.(Editor's note: See related story "Massage at Preschools and Schools" by Rolf Elmtrom in the April 2003 issue, www.massagetoday.com/archives/2003/04/04.html).
I attended their three-hour presentation on Peaceful Touch at the Montreal symposium and was excited about learning more. My friend, Lynda Solien-Wolfe, had met Rolf previously; when he and Axelsons invited us to visit Sweden, we could not pass up the opportunity.
Sweden was home to Per Henrik Ling (1776-1839) who is considered the father of Swedish gymnastics and physiotherapy. Swedish gymnastics was a combination of exercise and massage techniques that formed the basis of modern Swedish massage. We visited Ling Hill, the burial ground for the Ling family and home of Per Henrik Ling, now owned by a Swedish Airline and used for VIP dinners and events.
Rolf introduced us to Hans Axelson, the physical therapist that started the Axelsons massage schools over 40 years ago. Axelsons has become the largest massage school in Europe with campuses in Sweden, Norway and Japan; Axelsons also operates an animal massage school and a spa school. We learned that the massage therapy training at Axelsons consists of 600 hours and the curriculum is similar to that in the United States. I credit Hans with increasing the professional image of massage in Sweden.
The most important reason for visiting Sweden was to learn more about the Peaceful Touch program, which has become a mission of the Axelsons Institute. Lena and Renee arranged for us to attend a one-day workshop with Swedish schoolteachers to gain firsthand knowledge about how the program is taught. The teachers learn to ask the children if they want to be massaged before touching them, and games and stories are taught to make massage fun and respectful.
We then visited two schools to watch the concept in action. In the elementary school, children took turns massaging each other while reading. They also got in a circle and massaged each other to a story. We also visited a preschool where the teachers massage the children after lunch during a quiet naptime. As a result of the Peaceful Touch program, children are less aggressive and violent toward each other in Swedish schools.
"This was a great opportunity to see Peaceful Touch being practiced successfully in a school system. It was a powerful feeling to watch these children massage each other. The visit to Sweden was a wonderful experience," shared Lynda.
If you are interested in learning more about Swedish massage, Per Henrik Ling, and the Peaceful Touch program, join Rolf, Lena and Renee at the Florida State Massage Therapy Association Convention in Boca Raton, June 30 - July 3. Rolf will be the convention's keynote speaker, and Lena and Renee will be teaching a Peaceful Touch workshop.
To register for the convention, visit www.fsmta.org.
Click here for previous articles by Michael McGillicuddy, LMT, NCTMB.
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