Lost A Sale, But Initial Phone Consultations — A Big Part Of Brilliant Customer Service
I just got finished with a ...
resourcesABOUT MT AUTHOR GUIDELINES CLASSIFIEDS EDITORIAL CALENDAR MEDIA GUIDE MASSAGE MART SCHOOLS & EDUCATION FEEDBACK
Exploring and Learning from the Gift of Life
I'm grateful to have had the opportunity to teach cadaver dissection classes and workshops with Stephen Cina at the New England School of Acupuncture over the past seven years, first through the Sports Medicine Acupuncture Program and later as a NESA elective course.
Reverse Digit Span: A Useful Assessment Tool for Patients With and Without Concussion
Reverse digit span is an easily administered test of attention span. It is a component of the SCAT3 test, which is frequently used to assess concussion. It has been part of the armamentarium of cognitive assessment for many years.
The Winter of Life: A Personal and Chiropractic Practice Perspective
Last November, my wife and I invited an elderly relative, Uncle Josh, to spend the winter with us. He was 82 years old at the time and turned 83 during his stay. As soon as he accepted our invitation, we began preparing.
The Source-Luo Point Combination, Part 3
Dr. Nguyen Nghi (NVN) was born in Vietnam and is one of the most important scholars, writers, teachers and practitioners of modern time. Many of his theories and applications are the source of modern teachers from Europe and the United States.
Melatonin: A Promising Natural Agent in the Prevention of ALS
A number of years ago, experimental studies suggested melatonin could block key steps in the development of Alzheimer's disease, primarily by acting as a brain antioxidant and inhibiting the build-up of beta-amyloid plaque in the brain.
Chiropractic Care and Risk of Stroke: The Shoe Moves to the Other Foot
For decades, numerous papers have linked upper cervical chiropractic care to the incidence of vertebral artery dissections and stroke.
7 Reasons You Want a Beacon in Your Office
Have you heard about how "beacons" are transforming the way businesses interact with their customers? Beacons are low-energy Bluetooth devices that have the ability to send information to a smartphone app.
Abdominal Acupuncture for Eye Healing: The Sacred Turtle and Ba Gua Map
Our ideas about western medicine have shifted in recent decades, while the public is asking more from health care providers.
The Roots of TCM in Depression Treatment
In traditional Chinese medicine, there is historical precedent for the treatment of so-called "Shen" (Heart-Mind) disorder, or disorder/dysregulation of the spirit, which is also considered as distinct but not separate from the cognitive function of the brain.
Merger Creates New Model of Care
Two San Francisco powerhouses of holistic healing, the American College of Traditional Chinese Medicine (ACTCM) and California Institute of Integral Studies (CIIS), are merging. Together they are building a visionary approach to applied integral health.
Looking Back: Abstracts From Chiropractic History (Summer 2015 Issue)
The following abstracts are reprinted with permission from Chiropractic History, the official journal of the Association for the History of Chiropractic. Chiropractic History is the leading scholarly journal of the chiropractic profession dedicated to the preservation and dissemination of the profession's credible history.
Medicine as Metaphor
The practice of medicine is both an art and a science. We study and learn the system so that when the time comes to apply it, there is a greater possibility of successfully helping others.
An Unexpected Superfood: All About Eggs
About 40 years ago, excessive dietary cholesterol was labeled a public health concern. Specifically, it was thought that there was a causal link between consumption of cholesterol-laden foods and increased risk of heart disease.
Adding Microneedling to Your Clinic for Results and Profit
Microneedling has taken the beauty world by storm over the last 10 years. Under the names dermaroller, microneedling or skin needling you will see these treatments listed in the services of nearly every fashionable beauty salon and day spa in the country.
The Integrative Medicine Puzzle: Putting the Pieces Together
The conversation is changing in the broader healthcare community with patients actually moving the discussion toward more integrative topics. Patients today want to know their options.
Exercise Recommendations for Healthy Aging
Aging is inevitable, but how you age is not. Common physical signs of aging include decreased muscle mass, decreased muscular power, increased body fat, and decreased aerobic (lung) capacity.
Online Marketing Basics: Google Ranking, Part 1
We all know there is so much opportunity with online marketing. And, let's face it, if you don't have a presence online with a website and social media, you are probably not where you want to be.
The Art of Creating a Healing Space
I always advise my graduates to examine their group practice or treatment rooms with fresh eyes after they leave my CE workshops. I tell them, "Ask yourselves - is your space qi filled, welcoming and healing? Or is it cold and clinical?"
Research: Know What You're Talking About
Have you ever seen a patient in your office with multiple serious health problems you weren't sure exactly how to address?
Can Acupuncture Treat Knee Pain?
Recently, an article in the Journal of the American Medical Association concluded that, "neither laser nor needle acupuncture conferred benefit over sham for pain or function" among older chronic knee pain patients.
Colon Health and TCM
I still remember many years ago, the loud "Yuck" from my wife at the time when we were together watching the Chinese movie "Last Emperor."
Are You Making the Wrong Impression?
Taking a page from Stacy and Clinton of The Learning Channel's hit television program, "What Not to Wear," we recently published an article in the summer issue of Chiropractic History: The Archives and Journal of the Association for the History of Chiropractic, that explores the evolution of physician attire from prehistoric times to the present.
February, 2005, Vol. 05, Issue 02
What Are My Choices?
Published Products, Books, Videos, Charts and More
By Editorial Staff
You've made the decision to become a massage therapist and invested a lot of money in your education, practice location, marketing, and everything else you need to be successful.Now what? Where can you find information on products, continuing education information and other goods and services to help your practice grow? "What Are My Choices?" is a periodic column that gives you the information you need, straight from the experts - the companies themselves. This installment focuses on published media.
Body Therapy Associates: Books by Carole Osborne-Sheets. Deep Tissue Sculpting: comprehensive manual synthesizing research, anatomy, and precise techniques with an intuitive and artistic attitude. Learn a myofascial modality that invites physical and emotional integration. Pre- and Perinatal Massage Therapy: a massage therapist's guide to the childbearing year. Get the assurance of sound guidelines and essential procedures to respond effectively and empathetically to the challenges of pregnancy, labor and the postpartum period. Phone: 800-586-8322; Web: www.bodytherapyassociates.com.
G-Jo Institute: A natural health education organization founded in 1976 to research, test and share a variety of "self-health" methods from around the world. Not only is the Institute the largest and oldest organization of its type, to the best of our knowledge, it is the only such group in existence. Web: www.g-jo.com.
Hands On Supply: The source for all your massage supply needs. One order, and you'll see why therapists keep ordering from us. Discounted prices; quality products; professional friendly service; free shipping available. Serving the massage community since 1992. Biotone, Pure Pro, Sombra, Le Mitt, Biofreeze, DVD's, Tiger Balm, Formentek, Khepra, Santa Barbara Creams, Ice'N'Heat Gel Packs, Stone Sets, Skeletons, Linens, Hydrocollators, Tables, back jacks, videos, music, books. Phone: 800-842-9874; Email: ; Web: www.handsonsupply.com.
Information For People: Massage therapists, estheticians, spas & salons: Build your practices with our line of over 30 client education brochures, numerous gift certificates, postcards, and greeting cards. Other innovative products include client newsletters, professional apparel, practice management software, hand sculptures for office environments, books, videos, presentation aids, copy-ready client handouts, and Web site tools. Attract clients you want to serve - and keep checking our Web site for marketing tips and specials. Call for free samples. Phone: 800-754-9790; E-mail: ; Web: www.info4people.com.
International Palmtherapy Association (IPTA): Through PalmTherapy®, you'll learn how to achieve emotional balance; sharpen your talents and initiate new skills; achieve higher learning ability and mental clarity; activate success energy in your life; build your charisma and have a magnetic personality; achieve goals faster, both personal and professional; stimulate your vitality; overcome allergy symptoms; and more. Free video available. Also available, the award winning book, PalmTherapy®: Program Your Mind through Your Palms by Moshe Zwang, ND. Phone: 661-944-4909; Web: www.palmtherapy.com.
The Institute for Integrative Healthcare Studies: Provides massage professionals with the books, videos, charts and other materials they need for more than 30 exciting, Category "A", continuing education, home study programs. Nationally recognized experts teach these valuable programs. Toll-free advisory support included at no extra charge. All approved and/or accepted by the NCBTMB, AMTA, AMBP, Florida and most other states. Free resource guide available. Phone: 800-364-5722; Web: www.homestudycredits.org.
Lippincott, Williams & Wilkens: A unit of Wolters Klumer Health, a group of leading information companies offering specialized publications and software for physicians, nurses, students and specialized clinicians. Phone: 800-638-3030; Web: www.lww.com.
Massage Video Sales: These DVDs and videos will help you earn your CEUs in the comfort of your own office or home with the convenience of your own scheduling for a fraction of the cost of live seminars. We offer home study courses in pregnancy, infant, fibromyalgia, cranial sacral, euromuscular, oriental floor shiatsu and Thai yoga, ethics, HIV, and many more. We are approved through the NCBTMB, Florida, Nebraska, and accepted in most states. Phone: 866-328-9703; E-mail: ; Web: www.massagevideosales.com.
Massage Publications: Offers two essential books for massage therapists: Stretch Your Clients!, featuring table stretches for over 50 muscles and Releasing the Rotator Cuff, which examines rotator cuff injuries from a massage therapists perspective. Massage therapists are at high risk for rotator cuff injuries, so if you don't read this for your client's sake, read it for yourself. Phone: 512-833-0179; E-mail: ; Web: www.massagepublications.com.
Pine Island Publisher: We are the publishers of health related textbooks for both resale and wholesale customers. Our book products include the publications "The Complete Review Guide for State & National Examinations In Therapeutic Massage & Bodywork" and "Hydrotherapy Theory & Technique", a resource for both education and clinical practice. Phone: 800-400-1892; Web: www.pineislandpublishers.com.
Real Bodywork: Publishes massage training videos and DVDs. Our titles include Deep Tissue, NMT, Lymphatic Drainage, Myofascial Release, Cranial-Sacral Therapy, Therapeutic Massage, Hot Stone Massage, Ayurvedic, Polarity, Anatomy and Pathology, Nerve Mobilization and more. Phone: 888 505-5511; E-mail: ; Web: www.realbodywork.com.
Serenity Now: Serenity is a music label that has been creating relaxation music, guided imagery, and affirmation albums since 1985. Last year we created our first nature/music DVD that is perfect for a waiting room application. Phone: 800-869-1684; Web: www.serenitymusic.com.
TH Stone: A stone therapy product and educational source to the spa and wellness industry. We assist people in achieving their professional goals and offer innovative practical support through distance home-study courses, videos, DVDs, manuals, books and continuing education units and workshops. We also offer secure online shopping. Phone: 866-680-5149; E-mail: ; Web: www.thstone.com.
Traditional Thai Massage Video: This video is one of the first Thai massage videos produced. The instructor is from the famous Wat Pho in Bangkok and is truly an artist. It is easy to watch. A must for your video library. Phone: 480-644-8817; E-mail: ; Web: www.massagethai.com.
Wysong: An organization dedicated to enhancing the health of humans, the animals in their care, and the environment in which we all live. Throughout the world, the shortsighted and selfish inclination to exploit the Earth as a limitless raw material is steadily unraveling the delicate natural web, which is critical to healthful living. Pamphlets and educational aides available. Phone: 989-631-0009; E-mail: ; Web: www.wysong.net.
If your company offers products or services to the massage profession and you would like to be listed in "What Are My Choices," please contact Massage Today at 800-324-7758.
Join the conversation
Comments are encouraged, but you must follow our User Agreementcomments powered by Disqus
Keep it civil and stay on topic. No profanity, vulgar, racist or hateful comments or personal attacks. Anyone who chooses to exercise poor judgement will be blocked. By posting your comment, you agree to allow MPA Media the right to republish your name and comment in additional MPA Media publications without any notification or payment.