Lost A Sale, But Initial Phone Consultations — A Big Part Of Brilliant Customer Service
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resourcesABOUT MT AUTHOR GUIDELINES CLASSIFIEDS EDITORIAL CALENDAR MEDIA GUIDE MASSAGE MART SCHOOLS & EDUCATION FEEDBACK
Colon Health and TCM
I still remember many years ago, the loud "Yuck" from my wife at the time when we were together watching the Chinese movie "Last Emperor."
The Source-Luo Point Combination, Part 3
Dr. Nguyen Nghi (NVN) was born in Vietnam and is one of the most important scholars, writers, teachers and practitioners of modern time. Many of his theories and applications are the source of modern teachers from Europe and the United States.
Exploring and Learning from the Gift of Life
I'm grateful to have had the opportunity to teach cadaver dissection classes and workshops with Stephen Cina at the New England School of Acupuncture over the past seven years, first through the Sports Medicine Acupuncture Program and later as a NESA elective course.
The Integrative Medicine Puzzle: Putting the Pieces Together
The conversation is changing in the broader healthcare community with patients actually moving the discussion toward more integrative topics. Patients today want to know their options.
The Art of Creating a Healing Space
I always advise my graduates to examine their group practice or treatment rooms with fresh eyes after they leave my CE workshops. I tell them, "Ask yourselves - is your space qi filled, welcoming and healing? Or is it cold and clinical?"
An Unexpected Superfood: All About Eggs
About 40 years ago, excessive dietary cholesterol was labeled a public health concern. Specifically, it was thought that there was a causal link between consumption of cholesterol-laden foods and increased risk of heart disease.
Can Acupuncture Treat Knee Pain?
Recently, an article in the Journal of the American Medical Association concluded that, "neither laser nor needle acupuncture conferred benefit over sham for pain or function" among older chronic knee pain patients.
Looking Back: Abstracts From Chiropractic History (Summer 2015 Issue)
The following abstracts are reprinted with permission from Chiropractic History, the official journal of the Association for the History of Chiropractic. Chiropractic History is the leading scholarly journal of the chiropractic profession dedicated to the preservation and dissemination of the profession's credible history.
Merger Creates New Model of Care
Two San Francisco powerhouses of holistic healing, the American College of Traditional Chinese Medicine (ACTCM) and California Institute of Integral Studies (CIIS), are merging. Together they are building a visionary approach to applied integral health.
Adding Microneedling to Your Clinic for Results and Profit
Microneedling has taken the beauty world by storm over the last 10 years. Under the names dermaroller, microneedling or skin needling you will see these treatments listed in the services of nearly every fashionable beauty salon and day spa in the country.
7 Reasons You Want a Beacon in Your Office
Have you heard about how "beacons" are transforming the way businesses interact with their customers? Beacons are low-energy Bluetooth devices that have the ability to send information to a smartphone app.
The Winter of Life: A Personal and Chiropractic Practice Perspective
Last November, my wife and I invited an elderly relative, Uncle Josh, to spend the winter with us. He was 82 years old at the time and turned 83 during his stay. As soon as he accepted our invitation, we began preparing.
Exercise Recommendations for Healthy Aging
Aging is inevitable, but how you age is not. Common physical signs of aging include decreased muscle mass, decreased muscular power, increased body fat, and decreased aerobic (lung) capacity.
Chiropractic Care and Risk of Stroke: The Shoe Moves to the Other Foot
For decades, numerous papers have linked upper cervical chiropractic care to the incidence of vertebral artery dissections and stroke.
Are You Making the Wrong Impression?
Taking a page from Stacy and Clinton of The Learning Channel's hit television program, "What Not to Wear," we recently published an article in the summer issue of Chiropractic History: The Archives and Journal of the Association for the History of Chiropractic, that explores the evolution of physician attire from prehistoric times to the present.
Melatonin: A Promising Natural Agent in the Prevention of ALS
A number of years ago, experimental studies suggested melatonin could block key steps in the development of Alzheimer's disease, primarily by acting as a brain antioxidant and inhibiting the build-up of beta-amyloid plaque in the brain.
The Roots of TCM in Depression Treatment
In traditional Chinese medicine, there is historical precedent for the treatment of so-called "Shen" (Heart-Mind) disorder, or disorder/dysregulation of the spirit, which is also considered as distinct but not separate from the cognitive function of the brain.
Medicine as Metaphor
The practice of medicine is both an art and a science. We study and learn the system so that when the time comes to apply it, there is a greater possibility of successfully helping others.
Research: Know What You're Talking About
Have you ever seen a patient in your office with multiple serious health problems you weren't sure exactly how to address?
Abdominal Acupuncture for Eye Healing: The Sacred Turtle and Ba Gua Map
Our ideas about western medicine have shifted in recent decades, while the public is asking more from health care providers.
Online Marketing Basics: Google Ranking, Part 1
We all know there is so much opportunity with online marketing. And, let's face it, if you don't have a presence online with a website and social media, you are probably not where you want to be.
Reverse Digit Span: A Useful Assessment Tool for Patients With and Without Concussion
Reverse digit span is an easily administered test of attention span. It is a component of the SCAT3 test, which is frequently used to assess concussion. It has been part of the armamentarium of cognitive assessment for many years.
February, 2005, Vol. 05, Issue 02
Board Member Questions NCBTMB Election Process
By Editorial Staff
The process whereby certificants elect members of the National Certification Board for Therapeutic Massage and Bodywork (NCBTMB) Board of Directors (BOD) has been called into question by current board member Elizabeth McIntyre, RN, MAS, NCTMB.
McIntyre, who is in the third year of her first term on the board, submitted her application to the NCBTMB nomination committee to be placed on the ballot for a second term.A response from the committee stating that she did "not meet the current criteria for consideration" to run prompted McIntyre to issue an open letter to the profession questioning NCBTMB's election practices, since, according to McIntyre, the nomination committee never advised her what the selection criteria were and which criteria she failed to meet.
In her letter, McIntyre stated she was concerned that the election process was not fair or equitable, and that personal differences among various board members were affecting the election process. Among the concerns the letter cited were:
McIntyre also indicated that when she addressed her concerns with the board, each director was instructed not to get involved with the process since it might be perceived as "board fixing and negative."
NCBTMB Chair Judy Dean emphatically denies McIntyre's allegations of election misconduct. "The board is committed to constantly maintaining high standards of ethical behavior and therefore immediately responds to any allegations or actions that question the integrity of NCBTMB or its board members," she said. "No evidence was found to support the allegations brought forth by board member Elizabeth McIntyre, but based on a potential perception of wrongdoing, the board immediately took action to implement a new nomination process that would constructively address the needs of the 2005 election process."
The new election process will include evaluating potential board candidates based on specific criteria and skill sets developed by NCBTMB's Leadership Development Task Force (LDTF). According to Dean, changes to the election process were in the works well before McIntyre's complaint came to light, but the new criteria had not yet been approved and/or implemented.
However, to remedy the current situation and dispel McIntyre's allegations, the NCBTMB appointed a new nomination committee and implemented the new election process with the 2005 elections. This includes reopening the application process to professional certificants or public members desiring a place on the ballot. Candidates who were previously on the slate will also be required to go through the new process, including submitting to a new interview. All candidates will be evaluated based on the new criteria and skill sets identified by the LDTF.
As far as the letter from the former nomination committee that advised McIntyre she did "not meet the current criteria for consideration," it was a form letter, according to Dean, who does concede that the nomination committee "did not explain the rationale behind the decision" not to add McIntyre to the ballot.
Under the new election process, however, "Every candidate will have access to the criteria. It will be published so all certificants/stakeholders are knowledgeable as to the criteria/qualifications, etc., needed for candidate selection. The criteria and process will continually be evaluated by the board to determine its relevancy to the ever-changing needs of the NCBTMB, to the profession and to NCB's stakeholders. This unfortunate situation clearly demonstrates the need for the board to investigate and implement a continuous quality assurance program," Dean concluded.
Massage Today contacted other current board members for their input and was told in all instances that Judy Dean was the only member authorized to field questions; however, several previous board members who wished to remain anonymous expressed their support for the NCBTMB and its election process. "There is always room for improvement, but it is my opinion that the Leadership Development Committee did its job to the best of its ability," said one. Others expressed extreme disappointment at the way McIntyre handled the situation altogether.
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