Lost A Sale, But Initial Phone Consultations — A Big Part Of Brilliant Customer Service
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ACA or ICA: Which Best Represents You?
Last June, I was honored to represent Texas ICA members as their representative assemblyman at the ICA Annual Meeting in Kansas City.
Spieth Thanks His Chiropractor After Historic Masters Win
Jordan Spieth didn't just capture the hearts of golf enthusiasts worldwide with his record-setting, wire-to-wire victory at the 79th Masters Tournament.
Breath: The Movement of Oxygen and Energy
I remember with surprising clarity the first time a patient started crying during an acupuncture treatment I was giving. This is now quite a long time ago, back in 1999, when I was a student.
TMF 2015 Scholarships
The Trudy McAlister Foundation (TMF), a nonprofit organization established to support students who are on track to make contributions either to clinical practice and/or to the understanding of the role of Traditional Oriental Medicine, has announced the 2015 scholarship recipients.
What Does Success Mean to You?
Recently, I was asked to speak to young, budding businesswomen about running a successful business — and at first I thought, "Me? You want me to speak to others about success?!"
Marijuana, Apathy and Chinese Medicine, Part 2
A talented young woman presented herself with emotional mood swings, which included being nervous, anxious and jittery.
Our Biggest Challenges to Compete in Wellness Care
In the first article in this four-article series [May 1 DC], I made the case that chiropractors should either embrace offering lifestyle wellness in their practices or face the possibility of losing their place in the wellness care marketplace.
First Do No Harm?
There's no questioning the frightening nature of breast cancer, which strikes one in eight women in the U.S. – eclipsed only by skin cancer in terms of prevalence.
The Modern Acupuncturist
You studied ancient Chinese medicine, but I'll bet you don't practice it! Contrary to popular belief, our medicine has evolved A LOT over the years. Let's take a brief walk through history and discover the differences between ancient and modern acupuncturists.
Acupuncture in the U.K. Today: A Personal View
When asked to write a short piece on the current state of the U.K. acupuncture profession, my first response was to say it has all been relatively quiet.
Reducing the Autogenic Inhibition Reflex: Making Weak Muscles Strong
The autogenic inhibition (AI) reflex is a sudden relaxation of a muscle in response to excess tension.
Green Tea Improves Cognitive Function in Elderly Subjects
Publishing their results in the journal Nutrients in May 2014, researchers showed that drinking the equivalent of 2-4 cups of brewed green tea (or bottled tea) daily improved cognitive function or reduced the progression of cognitive dysfunction in elderly subjects.
A Poor Choice for Pain Relief
Acetaminophen is the most popular pain reliever in the U.S., accounting for an estimated 27 billion annual doses as of 2009. With 100,000-plus hospital visits a year by users, it's also the most likely to be taken inappropriately.
The Nectar of Plants: Essential Oils and Chinese Medicine
Essential oils are a very hot topic these days, especially with the likes of the Ebola virus and the resurgence of measles lurking in our awareness, but when I first became interested in Chinese medicine, essential oils weren't on the radar screen for acupuncturists.
Use Technology to Gain New Patients and Improve Efficiency
From the smartphone in your pocket to your microwave oven, advancements in technology have made almost every aspect of our lives easier.
Leg-Length Inequality and Pelvic Fixation: A New Approach to the Negative Derifield (Part 2)
As we noted in our previous article, with a positive Derifield (+D), the doctor observes the reactive (shorter) leg in the prone position that becomes longer or "crosses over" in the flexed position.
Giving Vets the Care They Deserve
The Department of Veterans Affairs (VA) administers the largest integrated health care system in the United States.
Green Tea Improves Cognitive Function in Elderly Subjects
Publishing their results in the journal Nutrients, in May 2014, researchers showed that drinking the equivalent of 2 to 4 cups of brewed green tea (or bottled tea) daily improved cognitive function or reduced the progression of cognitive dysfunction in elderly subjects.
Acupuncture and the Pulse
In 1991, I attended a martial arts workshop hosted coincidentally by Sung Baek, a martial artist and the head of his lineage as a Korean trained acupuncturist. I was enamored by the details Sung could attain from the pulse, as told to me by some of his apprentices.
How One Little Symbol (#) Gets You More Patients
Are you struggling to get more fans or followers for your acupuncture practice? Or are looking for ways to simply connect with your patients? Or do you just want to know how to keep them engaged (comments, retweeting, liking and sharing)?
Rethinking Musculoskeletal Pain – A Public Health Perspective
The American Public Health Association (APHA) is the world's oldest and largest association of its kind, founded more than 140 years ago and boasting over 25,000 members.
Calculating Billable Units
I recently learned of an office that was audited based on the number of acupuncture sessions performed in one day. Is there a maximum number of sessions that can be performed in one day?
Professional Credentialing and Board Certification: An Ethical Faux Pas
Because of the Affordable Care Act, health care systems are coordinating care through accountable care organizations (ACOs) in order to reduce the cost of care and improve quality of care.
We Get Letters & Email
A House Divided? (May 1 issue) provoked significant response from readers. Here are several of the surprisingly similar comments we received.
The Year to Make Things Happen
It is hard to believe that the Year of the Ram – 2015 is half over. Time seems to be moving especially fast. This is the year for things to happen for the acupuncture profession.
The Source-Luo Point Combination
The luo collaterals are part of the acupuncture channel system presented in the Su Wen and the Ling Shu (The Nei Jing). The function and clinical application of the luo mai are primarily presented in chapter 10 of the Ling Shu, however, they are also found in others chapters in the Su Wen and the Ling Shu.
January, 2005, Vol. 05, Issue 01
We Get Letters and E-Mail
By Editorial Staff
Massage Today encourages letters to the editor to discuss matters relating to the publication's content. Letters may be edited for space and clarity, and published in a future issue or online.Please send all correspondence by e-mail to or regular mail to:
Rave Review for Ralph Stephens
Regarding the article "Of Cabbages and Kings" (Sept. 2004, www.massagetoday.com/archives/2004/09/12.html), this article is so right on. I am using it as my theme for my Eagles Toastmaster meeting. Thank you Massage Today for such compelling articles and most of all to Ralph R Stephens. Ralph: Say hello to your Auntie Lynnette, a wise lady.
Mitzi Zappala Daniels
The 11th Commandment
I would like to add an 11th Commandment of Prosperity to Cary Bayer's article, "The 10 Commandments of Prosperity," (Oct. 2004, www.massagetoday.com/archives/2004/10/07.html): "Thou shalt not let others take advantage of you either emotionally or financially." Being in a healing profession allows our empathy to stand out. Many times people can detect this and can try to use that trait to aid their cause. However, since our skills are honed for the good of our clients/humankind, it's important that we understand our self-worth and have the integrity to say "no."
Nina Hanson, LMT
Editor's note: The following letters are in response to Cliff Korn's October editorial, "Thoughts on Being Part of Medicine" (www.massagetoday.com/archives/2004/10/09.html).
More Thoughts on "Thoughts"
I had the privilege of reading Massage Today from my wife, who is a licensed massage therapist in the state of Ohio. I read your commentary from the October 2004 issue.
I am a licensed osteopathic physician with approximately 30 years of practice. I practice from a traditional osteopathic standpoint. The majority of my practice is dealing with osteopathic hands-on therapy.
As it stands to date, my profession is evolving into an understanding of osteopathy being most appropriate when we can take a patient to their most relaxed state. In this state, it is hoped that there will be a shift in the psyche of that patient to go to a complete state of relaxation and peace, and let go of the grief of their suffering. The idea of specifically focusing on manipulation as a form of specific treatment for specific diseases may begin to take a secondary role in the future.
Therefore, the benefit of relaxation massage whose purpose is to take this patient to a state of peace may have ultimate value as far as being primary for the "medicalization" of massage. I hope your profession never lets go of the thought of relaxation as a form of medical therapy.
One advantage my wife has as a massage therapist is that when a patient comes to her, that patient has made the commitment to let go of their stresses, anxieties and sufferings with the hope that she will take that patient to a state of relaxation and peace. Often times, orthodox medicine cannot do this as part of medical therapy. The concept of taking the patient to a point of peace and stillness within their spirit is an osteopathic fundamental for balancing the autonomic nervous system. The autonomic nervous system is the neurological basis for much control of disease and suffering within the medical milieu.
Kenneth J. Klak, DO
I have been a licensed massage therapist for 15 years with over 300 hours of CEUs. When I took the state board exam, I had to take both a written and a practical exam. Now, all you need is to take a written exam for a hands-on profession. The [massage therapy] CEUs required, in most cases, are so repetitive they are a waste of time and money. My collection of CEUs does not come from any medical source other than the psychiatric realm for stress release. Most of my clients are "little old ladies" with a variety of complaints. A lot are suffering from lack of touch.
I do not want to see a cadaver, cut up and dissected. I do not hurt people with my therapy. I do not choose to be a Rolfer or deal with other musculoskeletal problems. I have been pressed into studying therapies that I will never use, and must pay dearly for them. I refer clients (they are not patients-that is a medical term that we can be sued for using here in the Sunshine State) to osteopathic physicians, chiropractors, and on several occasions, to other LMTs trained in colonic irrigation.
For those who are in the same position as I am, I would like to propose a cap on mandatory CEUs. I feel no need for further instruction, where you can read a leaflet, color in the right circles, and mail it off with over $200. I feel, by personal choice, a total of 100 credit hours of CEUs is enough. If you want to continue more studies, they should not be mandatory, but voluntary. If that does not satisfy you, then, by all mean go to a medical or chiropractic school. I do not choose to!
Alice Paprocki, BS, LMT
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