Lost A Sale, But Initial Phone Consultations — A Big Part Of Brilliant Customer Service
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Integrative Sports Medicine
One of the most rewarding and challenging clinical scenarios is the treatment of athletes.
Fish Oil: A Key Component to Positive Clinical Outcomes
Patients seem to be presenting with more complex problems, and many are responding to care more slowly or have completely unexpected results. Why?
Online Marketing Basics: Website Creation
The various online marketing options make it a challenge, especially when all you want to do is help your patients feel better. With such a broad topic, I'm going to share some basics you should know about website creation.
ASA Ready to Impact Profession
The American Society of Acupuncturists (ASA) is a 501(c)6 (pending), not-for-profit collaboration among state based, acupuncturist professional associations.
Healing Trauma: Cultivating Resilience and Presence Through Mindfulness, Part 1
All humans, by the very nature of being human, will experience moments of trauma and suffering. What, then, makes the difference in how the individual who experiences trauma, suffering, and spiritual loss reacts to such experiences?
What to do When Today Sucks
Have you ever had one of those days when nothing went the way it should have? The patient with migraines got worse instead of better from a treatment similar to one you've effectively used on him before.
It's Time to Wake Up
It is time for this profession to wake up and tell someone about the healing benefits of acupuncture. This is the time for Asian Medicine. Its popularity, growth and unusual acceptance is nothing short of amazing.
Healing the Core: AWB Nepal Earthquake Relief Project
With almost 9,000 people killed during the earthquakes in April and May, another 23,000 suffering injuries, hundreds of thousands left homeless when entire villages collapsed, and many sacred sites destroyed, no one in this country of approximately 28 million has been left untouched by the disaster.
Relationship Marketing: A Modern Approach
Remember when you used to get real letters in the mail? Not the automated type, but the real deal, hand written with a personal message just because someone was thinking about you? You know what I'm talking about.
The Ethics of Herbal Prescribing
While teaching ethics classes, I often encounter licensed acupuncturists who are surprised that our use of herbs and supplements has a specific section in the material. It is often an aspect within ethics that clinicians don't think of in practice.
Aetna Updates 97140 Policy
In a development the Association of New Jersey Chiropractors is calling "a resounding victory for chiropractors nationwide," Aetna Insurance Company has updated its national reimbursement policy regarding 97140 (manual therapy), reaching an agreement two years after the association filed a declaratory judgment suit in federal court against the insurer.
Treat Every Patient as an Athlete
Frontal-plane movement pattern dysfunction can set the stage for musculoskeletal injury. Frontal-plane stabilization is essential during the normal activities of daily living: think single-leg stance and gait cycle.
News in Brief
Support of F4CP Continues With Latest Donations; Walter Reed Honors Dr. William Morgan; Recognizing 40 Years of Public-Health Activism; Allstate Decision Reversed.
Lower-Extremity Overuse Injuries: Primer on Causes and Corrections
From ankle sprains to stress fractures, shin splints to plantar fasciitis, the research is clear: These common overuse injuries of the lower extremities – among dozens of others – may be related to abnormal foot function in your patients.
ICD-10 Is Not Scary (and Not About Billing)
In my 13 years of consulting with doctors on billing and coding matters, ICD-10 has aroused the biggest combination of misguided fear and ignorance I can remember.
Patient Retention Techniques
When talking about techniques to grow your business, we tend to focus on the "large" aspect of the patient base, that is, on strategies to attract new patients. However, it is important to remember that "loyal" is equally, if not more, important.
Making Public Health a Chiropractic Priority
As highlighted in this edition's News in Brief, Rand Baird, DC, MPH, FICA, FICC, editor and occasional author of our long-running column, "Chiropractic in the American Public Health Association", was recognized by the organization recently for 40 years of membership.
Preaching to the Choir: How to Extend Our Reach Beyond the CAM Community
Professional conferences offer unique opportunities to network, be exposed to cutting-edge innovators, share your interests and work, and be inspired.
An Unexpected Superfood: All About Eggs
About 40 years ago, excessive dietary cholesterol was labeled a public health concern. Specifically, it was thought that there was a causal link between consumption of cholesterol-laden foods and increased risk of heart disease.
A War You Can Help Patients Win
The average American consumes approximately 60 percent of calories from sugar, flour and refined oils. A donut is a good example of a so-called "food" that represents these calorie sources.
Teaching Qi Gong to Children
Many of us have come to embrace Qi Gong or Tai Chi practice as a regular part of our lives. Qi Gong has been a stabilizing factor in my life for the last twenty years.
Treating LBP in Golfers: Beyond Basic Assessment
The drive to master the most efficient swing demands a tremendous amount from the lower back. Maintaining stability in a flexed posture, supporting torso rotation and repetitively supporting the golf swing all put the lower back in a vulnerable position.
Technology Meets Practice: Chiropractic Every Day
About a year ago, I had an interesting conversation with a DC who made house calls. When I asked why, she was quick to explain she learns much more about her patients when she sees them at home than she could ever observe in the office.
Acupuncture Treatment of Trauma in the Canine
From 1972 until 1976, John Ottaviano and I were treating dogs at five different veterinary clinics in the Los Angeles county area. Usually, we were at a clinic for seven to eight hours.
Data: The New Frontier in Health Care
Your practice is empowered with the data you need to improve patient health, run a more efficient (read: profitable) practice, get paid in timely fashion and help show the efficacy of chiropractic on the national stage in the midst of sweeping changes in health care!
Learning the Transformative Language of the Channel System: The Sinew Channels
The Chinese medical classics describe the energetic terrain of the body in much detail. The acupuncture channel systems, as presented in the Ling Shu illustrate the various expressions our qi energy can take.
November, 2004, Vol. 04, Issue 11
What Are My Choices?
Herbs, Supplements, Oils and Aromatherapy Products
By Editorial Staff
You've invested a lot of money in your education, practice location, marketing, and everything else you need to be a successful massage therapist.Now what? Where can you find information on products, continuing education information and other goods and services to help your practice grow? "What Are My Choices?" is a periodic column that gives you the information you need, straight from the experts - the companies themselves. This installment focuses on companies that offer herbs, supplements, oils, and aromatherapy products.
A.C. Grace Company: A quality source of all natural unesterified, high anti-thrombic, high antioxidant (Gamma 42% per capsule) rancid-oil free Vitamin E for all physicians and health professionals. Consider dispensing UNIQUE E® direct to your patients. Arm yourself with the truth and experience the benefits of dispensing UNIQUE E® directly to your patients in your practice, and the benefits of using UNIQUE E® personally and in your family. Formulated in 1962 and founded by Roy Erickson. Phone: 903-636-4368; E-mail: .
Alternative Technologies: Phone: 866-885-6625.
Amazon Herb Company: First and largest exporter of wild-herbs from virgin Amazon Rainforest soil. Herbal formulas designed to balance and nourish entire body systems. Taken daily, provides a density of chemistry, nutrition and raw materials far superior to isolated nutritional supplements. Bio-energetic herbs sus-tainably harvested, hand inspected, never fumigated or irradiated. Success supported by finest research, backed by 40 years of fieldwork, combined with thousands of years of experience. Aids Rainforest preservation. Phone: 323-936-2376; E-mail: ; Web: www.rainforesthealing.com.
American Nutriceuticals: Manufactures some of the world's most effective nutritional products. Used therapeutically by physicians and in hospitals around the globe, our products include Tibetan and Chinese herbals, enzymes, immune support and detoxification formulas. Call for wholesale product package. Free info. Phone: 888-848-2548; E-mail: .
Arise & Shine: Famous for its internal cleansing program, the Cleanse Thyself(tm) program, and for the purity and potency of its nutritional supplements. Healers and health conscious individuals have relied on the high quality and efficacy of Arise & Shine products for over 15 years. Large selection of all natural internal cleansing, colon health, organ support, and specia-lized nutritional products; as well as over 100 herbal extracts. Phone: 800-688-2444; Web: www.ariseandshine.com.
Beauty with Nature: Great White Bottling Inc. / Beauty with Nature has been making products especially for massage practitioners since 1995. We focus on products that maintain the maximum purity possible and are very competitive in the marketplace. Products include massage lotions, massage oils, massage balms, essential oils, paraffin wax, oil-removing laundry detergent, visco-memory foam pillows, massage tables, private labeling. Phone: 888-295-6457; E-mail: .
Bio Essence: Phone: 800-875-0798; Web: www.bioessence.net.
CA Botana International, Inc.: The creator and manufacturer of botanical skin and body care products Doctor D. Schwab, Sea Enzyme, and Ambrosia, for face, body, massage, slimming, spa and wellness. With over 40 years of in-house research, CA Botana has studied the effects of sea extracts, plants, herbs and vitamins and has integrated it with the latest skin care technology to satisfy today's skin care professionals. Phone: 800-872-2332; E-mail: ; Web: www.ca-botana.com.
Earth Trade Winds: Established in 1985, East Earth supplies Chinese herb products to health food stores, acupuncturists, and other health profes-sionals. We distribute Chinese patent medicines, bulk herbs, Sanjiu single herb extract powders, Long Hay Flat herb products, Evergreen Herbs products, Nature's Alchemy essential oils, and more. We have been recognized for our product quality and customer service by being listed in over 30 books as a supplier of Chinese herb products. Phone: 530-223-2346; E-mail: ; Web: www.eastearthtrade.com.
Evo2lution, Inc: A Florida Corporation that manufactures and dis-tributes high quality, cutting edge Oxygen-Aromatherapy systems in the well-being Industry. Clients reach a state of deep relaxation more quickly during the session and report feeling very energized, and alert the rest of the day following use. The effects of supplemental oxygen have been well documented; benefits include increased circulation, elevated mood, strengthened immune system, boosted energy and much more. Phone: 305-375-0508; www.evo2lution.com.
Get Healthy Again: Phone: 800-832-9755; Web: www.43Lac.com.
Ioba North America: Providing more than physical relief, 100% natural ioba oils are the ultimate rejuvenating therapy for healthier, softer and more youthful looking skin. Formulated in Switzerland to regulate moisture balance and rejuvenate skin, ioba contains more than 50% hemp seed oil (richest in EFAs and vitamin E), blended with jojoba, apricot kernel and over a dozen essential oils. Beautifully aromatic and non-greasy, ioba absorbs quickly while holding a smooth glide. ioba...for the ultimate massage! Phone: 877-462-2645; E-mail: ; Web: www.ioba.us.
strong>Mia Rose Products: Phone: 800-292-6339; Web: www.miarose.com.
Natural Wellness Centers of America: The NWC product line started in 1998. Founded by the naturopathic husband and wife team of John R Taylor N.D. and Marguerite G Taylor N.D. NWC specializes in whole food supplements, enzymes and probiotics as well as nutritional support for good health. NO synthetics, NO chemicals. All products utilize the L.E.A.D.S.® Live Enzyme Activated Delivery System® which is exclusive to NWC to insure nutrient delivery on a cellular basis. Phone: 888-207-3480; E-mail: ; Web: www.nwcproducts.com.
Natural Wellness® and The Institute for Integrative Healthcare Studies: Established in 1996, provide you with tools and ideas for personal and professional growth to benefit you and your clients. We offer gels, lotions, music, DVDs, videos, books, nutritional supplements, heat packs and therapeutic equipment. The Institute also provides over 28 home study Category A continuing education programs, which are accepted by the NCBTMB, ABMP, AMTA, Florida Board of Massage as well as most other state boards. FREE resource guide available. Phone: 800-364-5722; Web: www.naturalwellnessonline.com.
NuNaturals: We specialize in a complete line of Stevia products including the new SoooLite line standardized for Rebaudioside-A. Our diabetic line includes sweeteners that will not raise blood sugar levels as well as products that help manage blood sugar levels. NuNaturals also specializes in brain, sleep, relaxation and cold-flu formulas. Our products are available either direct from the company. NuNaturals, Helping To Keep You Well. Phone: 800-753-4372; E-mail: ; Web: www.nunaturals.com.
Nutriscan: Offer added value with NutriScan™ customized nutrition program. NutriScan makes over 3700 scientific decisions to create a supplement package for your client. NutriScan has no costs or inventory, and you receive 25% of your monthly gross sales. Additionally, a licensed doctor reviews all orders, eliminating your liability. NutriScan's retention rate is over 78%! Phone: 800-818-7170; E-mail: ; Web: www.nutriscanregistration.com.
Orenda International: Founded in January of 2002 by Ray Grimm, George Hall, Robert Hall. Orenda International is a Bio Technology company that develops manufactures and distributes Bio health products. Orenda International exists to lift people by helping them to discover and develop their innate power to enhance the quality of their health, their thoughts and their lives. Phone: 800-690-2024; E-mail: ; Web: www.orendainternational.com.
Oriental Medical Arts: Specializing in granulated Chinese herbs custom mixed to meet your client's specific needs. Dedicated to helping you and your clients achieve the highest quality of life by offering the best that Oriental Medicine has to offer. Dr. Takei currently works with practitioners from various healthcare modalities throughout the country in determining an accurate diagnosis for your client through phone consultations and then sends traditional Chinese herbal medicine to the practitioner to provide to the patient. Phone: 505-306-3155; E-mail: ; Web: www.omworks.net/drtakei.
Scents And Oils: Dolores is a Licensed Massage Therapist who specializes in Aromatherapy and Essential Oils. She has a website specifically dedicated to this art form. She is an independent Young Living Oils distributor and has partnered with several other companies to provide oils, workshops, software and an NCTMB accredited program available on CD for Massage Therapists. Phone: 239-826-6960; E-mail: ; Web: www.scentsandoils.com.
Seasilver®: Distributed by Total Nature, Independent Distributor, ID# N-1000-1438. Seasilver®is a whole food (plant-based) nutritional supplement with a proprietary formula of ingre-dients and proprietary processing techniques. Seasilver®works in perfect harmony with Nature. Seasilver® is, by design, the centerpiece of a Foundational Health Program. Phone: 800-773-6993; E-mail: ; Web: www.totalnature.com.
Spinal Touch Formulas: Supplies chiropractors and other health care professionals with high quality, natural, professional strength, supplements that are reasonably priced. Our products were formulated by chiropractors with expert knowledge in herbs, homeopathy, and Chinese medicine. Our product line takes a holistic approach to nutritional supplementation by providing necessary micronutrients the body needs to maintain good health. Phone: 800-421-5443; E-mail: ; Web: www.spinaltouchformulas.com.
Soylutions To Health, Inc.: Soylutions skin and body products are a line owned by a NCBTMB Massage Therapist who is an advocate of socially and environmentally responsible products, such as soy. Soylutions, (vegan friendly) is an organic soy and olive oil based skin care naturally filled with vitamin E as well as essential oils. Soy is a healing ingredient, nourishing the skin with antioxidants that repair dry damaged skin and prevent skin from the elements. Phone: 847-854-5434; E-mail: Web: www.soylutions.com.
TH Stone: Phone: 866-680-5149; Web: www.thstone.com.
United Pacific Manufacturing: Phone: 800-790-4888; Web: www.goacupuncture.com.
Young Living Essential Oils: Founded by Gary Young in 1993, Young Living Essential Oils is world renowned for exceptionally high-quality essential oils, dietary supplements, personal care products, and other unique solutions for healthy lifestyles. Is one of the world's leaders in the cultivation, distillation, and production of organically grown, guaranteed pure essential oils. Phone: 239-826-6960.
If your company offers products or services to the massage profession and you would like to be listed in "What Are My Choices," please contact Massage Today at 800-324-7758 or .
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