resourcesABOUT MT AUTHOR GUIDELINES CLASSIFIEDS EDITORIAL CALENDAR MEDIA GUIDE MASSAGE MART SCHOOLS & EDUCATION FEEDBACK
Don't Turn a 2 Into a 10
The Wong-Baker FACES Pain Rating Scale1 is so useful because it can be used by almost anyone. Patients can use the numbers associated with the faces depicted on the scale or select the face that demonstrates their current level of pain from 0-10.
A Healthy Dose of Failure is Vital to Your Success
As an acupuncturist I tend to see people after they have already suffered for years and "tried everything." They are so desperate for some relief that they want to know everything about how to get better, right now.
MPA Media Wins Seven Publishing Awards
MPA Media, publisher of Acupuncture Today, among other titles, has been recognized for editorial and design excellence with an unprecendented seven publishing awards by the ASBPE, the nation's largest organization for business-to-business publications.
Why Young People Need Chiropractic Now More Than Ever
According to a recent study published in BMC Musculoskeletal Disorders, "It is now widely acknowledged that neck pain (NP), mid back pain (MBP), and low back pain (LBP) (spinal pain) start early in life and that the lifetime prevalence increases rapidly during adolescence to reach adult levels at the age of 18."
News in Brief
National Chiropractic Health Month: Be Proactive; Collegiate Roundup: Academic Appointments at Parker, Logan.
The Spirit of the Point
After receiving a large amount of positive feedback on my San Zhen Protocols series, I have decided to focus this article on some relevant clinical aspects of acupuncture therapy prior to moving on to San Zhen Protocols III.
The Truth About Herbs
I appreciate the effort and research put into the article written in the June issue of Acupuncture Today regarding pesticides and Chinese herbs.
CCE Finally Takes a "Baby Step" Toward Reform
During a 16-month period from October 2010 to February 2012, I devoted four separate columns to the heavy-handed attempt by the Council on Chiropractic Education to radically change the chiropractic profession through the accreditation process.
A Glimpse Into China's Top Brain Hospital
The sounds of the city pass through the open window are overwhelming the microphone - car horns, construction machinery - and then there's the family at the adjacent bed talking loudly on cell phones, yet you can still hear the faint beep of our patients monitoring equipment.
9 Common Causes of Thyroid Imbalance and How You Can Help
How you sleep, how easily you wake up, and how much energy and stamina you have during the day are directly related to levels of the thyroid hormones.
A Vibrating Capsule for Constipation? Relevance to Your Chiropractic Practice
The relationship between gastrointestinal (GI) complaints and back pain is not typically written about or discussed.
The Science Behind Happiness
Are you happy right now? Whether yes or no, there are a myriad of reasons why you feel that way. A whole academic discipline has developed to find out what causes or obstructs happiness, and how to amplify it.
Thoughts to Live By
When speaking to your patients about their health make sure to ponder the following points and have them assess if they are making themselves even more sick by the thoughts they have about life. Are these some of the traits and thoughts that your patients might have?
Waking Up the Gluteus Maximus
In previous articles in this series, we expounded on the importance of the gluteus maximus (GM) in athletic performance and protecting the knee from injury. We also know there is a link between iliotibial band syndrome and GM weakness.
Pain Underfoot: Metatarsalgia
Foot pain can interfere significantly with normal activities and severely limit participation in sports. Metatarsalgia is foot pain involving the metatarsal bones in the forefoot – the complaint of pain on the bottom of the ball of the foot.
Healing Community Trauma in Israel and Palestine
It's the beginning of August and Israel and Hamas have just agreed to a 72-hour ceasefire after a month of brutal fighting. In the last four weeks, 1,830 Palestinians and 67 Israelis have been killed.
When Big Pharma Meets Chinese Medicine
Earlier this year, Bayer made a media splash with their decision to buy the Dihon Pharmaceutical Group Co., a Chinese TCM manufacturer.
History of Animal Acupuncture: Part II
In Part I of this article, I had gone back to 1969 and tried to describe the atmosphere and events of that year that engulfed many of the younger generation, some who were all the core members of the National Acupuncture Association.
Chiropractic Research in Review
Chiropractic Treatment of Lateral Epicondylitis; Cost / Benefit Analysis: Different Doses of SMT for Low Back Pain; Imaging for Occult Rib and Costal Cartilage Fractures; Treating Neck Pain: Thoracic Thrust Manipulation vs. Non-Thrust Mobilization.
MPA Media Wins 7 Publishing Awards
MPA Media, publisher of Dynamic Chiropractic and DC Practice Insights, among other titles, has been recognized for editorial and design excellence with an unprecedented seven publishing awards by the American Society of Business Publication Editors (ASBPE), the nation's largest organization for business-to-business publications.
November, 2004, Vol. 04, Issue 11
The Road is Still Long
By Cliff Korn, BS, LMT, NCTMB
The practice of massage has come a long way in our lifetime. I'm sure that those who have been practicing for 20 or more years see it much more than I do, but even a practitioner in the field for only five years can experience how far we have come in capability and public awareness.
The very first massage I received was in the health club of the Sheraton Hotel in Lisbon, Portugal in 1979.I was in the Naval Reserve, and my journey home was delayed for a day after a period of active-duty training. To kill time I used the health club; when signing in, I was asked if I wanted a massage. I remember being taken aback and not having a clue what massage was about. I am pleased I answered in the affirmative because the experience was very positive and was, no doubt, part of my "destiny."
In the 80s I had several careers that necessitated travel. Long days, airplane seats, and hustling through airports with a garment bag on one shoulder and golf clubs on the other did nothing to alleviate nagging low back pain. But massage therapists did! In the 80s, determining whether massage was legitimate or a front for sexual services was difficult at best. More than once I was unpleasantly surprised before becoming a more informed consumer.
Since entering the field of massage therapy in the early 90s, the need to become an educated consumer has decreased significantly. At least in my part of the country, there is little if any massage advertising that fronts for prostitution. (The one establishment that did was shut down in the spring.) While tiny ads in urban newspapers may advertise, "Tokyo Rose Massage, body shampoos, open 24 hours, 12 masseuses, credit cards accepted," no one but the most naíve confuses these services for actual massage services. This improvement has been through the efforts of many to educate the public on the true benefits of what we do.
Since entering this profession I have witnessed public dissemination of research news on massage efficacy from the Touch Research Institute, the Massage Therapy Foundation and others, and peer reviewed journals, such as the Journal of Bodywork and Movement Therapies. I have seen the establishment of such positive public relations programs as ABMP's International Massage Week and AMTA's Massage Therapy Awareness Week. The NCBTMB developed a certification program, and advertises heavily to the public on the benefits of skilled, ethical massage therapists. We don't necessarily have to be members of ABMP or AMTA, or be nationally certified to benefit from their actions. The public is made more aware every day. It's working!
I wish we could now let our guard down, but unfortunately we can't. As far as we have come, there are still those whose lack of knowledge works to keep us from proceeding positively. My local newspaper reported recently* on a town whose board of selectmen was deliberating on whether to permit a nonprofit group to use a community center to conduct a poker tournament as a fundraiser.
One town selectman, who is also the chief of police, was quoted by the paper as saying, "Now they want to have gambling at the Community Center. We're turning into Sin City. Before you know it there will be massage tables on the side of the street." With all due respect to the chief, I can't think of anything much healthier for a community than to have massage tables on the side of its streets! It was obvious to me that he was making a reference to prostitution, not massage, but the ignorance of that remark by an individual in a position of authority is most disturbing.
As upsetting as the chief's remark was, the staff writer for the paper made the outcome even worse! In an apparent attempt to generate interest in the article, the chief's picture with the clip of his quote was side-barred, so that visually the article with headline and side bar read, "Selectman: Town becoming 'Sin City.' Before you know it there will be massage tables on the side of the street."
I have spent over a decade trying to exorcise that doubt about massage in the public's perception; coverage of a side comment as unapprised as this just plants it again in the minds of the unknowing. The road is indeed long.
Thanks for listening!
Massage Today encourages letters to the editor to discuss matters related to the publication's content. Letters may be published in a future issue or online. Please send all correspondence by e-mail to , or via regular mail to:
*Source: The Eagle Tribune, Sept. 28, 2004. www.eagletribune.com.
Former editor of Massage Today, Cliff is owner of Windham Health Center Neuromuscular Therapy LLC. He is nationally certified in therapeutic massage & bodywork and is licensed as a massage therapist by the states of New Hampshire and Florida. Cliff is a member of the International Association of Healthcare Practitioners; a professional member and past president of the New Hampshire chapter of the American Massage Therapy Association; a certified member of the Associated Bodywork & Massage Professionals, Inc.; and a past chairman of the board of directors of the National Certification Board for Therapeutic Massage & Bodywork.
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