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Web Marketing: Content Is King
Google's sweeping updates to its search algorithms over the past few years have brought a paradigm shift in how you can optimize your chiropractic website to gain maximum marketing leverage.
Talking to Patients About Healthy Aging
I've noticed that a particular category of patients seems to make up more and more of my practice – they work out, but still experience lots of degenerative joint disease (DJD) issues.
The Heart Protector
On the physical level, the Pericardium is a double-layered sac of fibrous tissue that envelops the Heart. The space between the layers is filled with serous fluid that protects the Heart from external shock or trauma and lubricates to allow for normal Heart movement.
The Tao of Gender
If you think gender is as simple as having a new client check off the "male" or "female" box on your intake form, we hope this article will expand your understanding and thus the reach of your health care.
Transparency and Accountability: Q&A With the CCE
Every profession needs an organization dedicated to upholding the quality and integrity of its degree programs and educational institutions.
Understanding and Identifying Pediatric Growth-Plate Fractures
In general, fractures in children heal well with little intervention as long as the alignment is good. Fractures involving the growth plate, however, are a different issue. In fact, growth-plate injuries are the primary reason for the subspecialty of pediatric orthopedics.
To The Finish Line With the Help of TCM
When acupuncturist Eddy De Smedt pursued a career in Traditional Chinese Medicine, he knew he wanted to make a difference.
Simple Ways To Find True Happiness
Patients in our clinics are always seeking happiness. As their health advocate, we need to ensure we inform them that in order to find happiness, they have to make sure to identify what makes them happy in the first place.
Blaming the Gluteus Medius, Overlooking the Deltoid
The gluteus medius (Gmed) is commonly written about, strengthened and blamed for many conditions, and rightfully so. After all, the Gmed plays a role in pelvic stability, hip motor control and lower-quarter dynamic movements.
Managing Today's Fertility Patient
I recently received an email from one of my fertility patients: "Got my lab results back. FSH is 11, AMH is 0.7. My doctor said these numbers aren't good. I guess I'm infertile. Just as a thought. Just set up an appointment to speak with an adoption agency."
Help Patients Achieve Optimal Vitamin D Levels
Much research has been done on vitamin D levels and their impact on health; optimal levels have been correlated with a reduced risk of developing numerous conditions.
Healing With TCM at San Quentin State Prison
For the prisoners at San Quentin State Prison, life-sentences are the reality of every day life. It is not often that prisoners get the opportunity to use alternative medicine to deal with common ailments they encounter behind bars such as, depression, anxiety and pain.
Pulse Diagnosis: What We Know
I am still finding pearls of wisdom from the books and papers that I inherited from my pulse diagnosis mentor Jim Ramholz.
Lime Jello on Morphine
Taste is in the eyes... actually the mouth... of the beholder. My food preferences have changed, lightening from the food of my youth. My parents loved heavy eastern European cuisine and I loved it as a child. Now I enjoy leaner, healthier whole foods.
5 Ways to Occupy Occupational Health
Despite the progress that has been made to better protect workers, occupational health and safety remains a priority area for many national governmental organizations due to the widespread problem of occupationally related morbidity and mortality.
Jingei Diagnosis: An Effective and Powerful Diagnostic
I graduated from the Kotatama Institute under the direction of Drs. Masahilo and Katsuharu Nakazono in 1984. As a student, I was exposed to the practice of most of the various theories and modalites of Oriental Medicine.
The X Factor in Clinical Research: The Patient
It was the great baseball legend, former New York Yankees catcher Yogi Berra – he of countless aphorisms, each with a mind-bending twist – who once declared, "You can observe a lot by watching."
AOMA Strengthens Leadership Team
AOMA Graduate School of Integrative Medicine, a leading college of acupuncture & herbal medicine, announced the appointment of Donna LaPoint Hurta, MBA as the new VP of Finance & Operations this Fall.
The Wonders of Light Therapy: An Interview with Wes Burwell
I first met Wes Burwell in 2011 when he was teaching a class on light. Since then, every time I hear him speak, his understanding of the benefits, function and capacity of light has evolved.
Calcium Helps Prevent Colorectal Cancer
Over the past 25 to 30 years, studies have suggested calcium may confer protection against colorectal cancer.
Saying No to Medicine
An interesting article recently appeared in Men's Journal titled "When to Say No to Your Doctor." The article begins with the summary statement above and effectively arms readers with information that will help them "take more responsibility for your own health care, because you can't be sure anyone else is.
October, 2004, Vol. 04, Issue 10
We Get Letters and E-Mail
By Editorial Staff
Massage Today encourages letters to the editor to discuss matters relating to the publication's content. Letters may be edited for space and clarity, and published in a future issue or online.Please send all correspondence by e-mail to or regular mail to:
Regarding Massage Research
Thanks for keeping Massage Today alive. Even though I am not a massage therapist, there is enough information that pertains to my own bodywork practice that I find it informative and interesting. Please let me comment on a couple of things in the May issue, particularly the results of the [online] poll (March 2004, www.massagetoday.com/massagepoll/04archive/3_04.php) and [Cliff Korn's] comments about how doctors learn about massage ("More Research, Please! www.massagetoday.com/archives/2004/05/09.html).
I must confess that none of the factors listed in the poll is why my practice is successful. My competence is clearly why I am able to have a successful Shiatsu practice. This should be why every service provider can earn a living, bodywork therapists included! I help people when they come for a treatment. They feel better; they go home and tell their family and friends. They also tell their doctors why they feel better. I know who the docs are in my area. Even though most of them have never met me, they still refer patients to me. They know what I am doing helps because their patients tell them it does.
I do not believe most individual doctors need to see research papers to know about the efficacy of bodywork, as long as the risks remain low. I did not need to have research papers to convince me Shiatsu school was for me. Why should doctors argue with such obvious success? I also think that if you asked a group of doctors that have each referred patients for bodywork, they would agree that research on complementary and alternative medicine (CAM) modalities might be needed before they would climb aboard the bandwagon. In other words, individually they are willing to support CAM, but as a group they are not, unless CAM researches itself the same way their current medical chaos does. It is also important to note that this is not nearly the issue in Europe, where docs have already boarded the wagon.
Lets face it, until the last few years, "sick" care has been the domain of the docs. They call it health care, though. Money aside, I can see a lot of confused professionals out there that do not understand why these "minor players" are making so much noise in their ball field, and as long as it is their ball park, the CAM players are supposed to play their game. We should not play their game. Let them play sick care; we will play wellness care. We will provide a low/no-risk service that is cheap compared with what they provide. Let them legislate themselves out of the insurance quagmire they have dug themselves into. We should keep the laws out of our businesses, since competent CAM carries no such risks. Doctors will learn about CAM - research or not - otherwise, they will loose their patients and they know it!
Ron Barron, Certified Shiatsu Therapist
I read with interest Cliff Korn's editorial in favor of massage research. I would like to second that motion and share my own experience with research. I have been taking Precision Neuromuscular (PNMT) courses and am now an instructor.
In order to become certified in PNMT, I had to take part in a research project. The project I chose was "the correlation between musician's soft tissue pain and the instrument played." Because I had to contact professional musicians to ask for their participation, I suddenly had access and connection to a whole new group. In addition, I had the opportunity to network with other therapists across the country, who were also involved in this research project.
Other therapists doing research on TMJ dysfunction found their referrals from dentists soaring because of the letters they had sent to the dentist's offices announcing their research, etc. So, I agree that massage research benefits our field in the long run. What I now realize is that it also benefits the researcher immediately.
"Stop arguing about what to call the work...let's do the work"
I would like to respond to James Waslaski's response to Herb Levin's letter to the editor (www.massagetoday.com/archives/2004/06/12.html) about the article "Medical Massage vs. Orthopedic Massage" (www.massagetoday.com/archives/2004/02/02.html).
Enough already! I hear a lot about what we should call this or that. Last time I checked, insurance companies had no CPT codes for orthopedic or medical massage. So, let's stop arguing about what to call the work. Let's do the work and help people feel better. It's the reason we got in the business: to help people, not to promote our seminars.
I took Waslaski's 40-hour, five-day class in 2000 and since then, I have recommended it to more than 100 people. I even recommended it while attending the Medical Massage Practitioners of America 84-hour seminar taught by Herb Levin, which I also recommend to any therapist who wants to help other people get out of pain.
James states, "orthopedic massage is indeed an 'advanced discipline' of medical massage" and states somebody would have to spend six to 10 years with him before they could teach for him. In six to 10 years I could be an orthopedic surgeon! Still, I say "hats off" to anybody willing to back students with their name and reputation by certifying them. I agree we need national standards. Currently, there are registered massage therapists in one state, licensed massage therapists in another; 300 hours here; 800 there; 1200 somewhere else. There is room for everybody to work and teach. A high school diploma in one state is not the same high school education as the state next door. Let's work together to unify the standards of the massage world, not argue over what to call it.
David R Landsberg RMT, MTI
A Letter of Appreciation
I just wanted you to know that I am still receiving e-mail about my trip to Peru. That article has touched a lot of people ("Mission to Peru," www.massagetoday.com/archives/2004/05/03.html). Thank you for allowing me to share my experience with your readers.
I also want to thank you for the article on Mike McGillicuddy's wife and the award ("Hat's Off! FSMTA Celebrates Another Successful Convention," www.massagetoday.com/archives/2004/08/02.html). We are all so hurt with this loss. He needs to know that we care. Thank you for being there for all of us to learn and be informed. My husband has taken the paper to the university, and they have been impressed by such a wonderful publication for massage therapists.
Eva W Jones, LMT
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