Lost A Sale, But Initial Phone Consultations — A Big Part Of Brilliant Customer Service
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More Chiropractors Required
An intriguing study published in the Journal of the American Board of Family Medicine examines how "chiropractic care affects use of primary care physician (PCP) services."
Practicing with Authenticity
To extrapolate from the above quote, patients love healthcare providers they can trust. One way to earn the trust of your patients is by practicing with authenticity. What does that mean, exactly?
Dorsiflexion Dysfunction: Evaluation & Manipulation Techniques
Almost every condition from the foot to the hip can be attributed to the inability to dorsiflex the ankle mortice and other joints that participate in dorsiflexion. Let's start by understanding normal versus abnormal dorsiflexion.
The Short Leg Dilemma
When evaluating a new patient, it is common to note a relative shortening of one leg to the other. Some patients will even tell you they have one, and then pull out the store-bought heel lift they read about online.
The Zen Art of "One Point"
We were always told in our Zen Shiatsu training (by Japanese and Japanese American instructors) that our ultimate aim was to to find that "One Point." To be so focused we could touch just one point to transform Qi throughout a client's body.
Help: A Need at Every Level
One of the great gifts of training in acupuncture is the ability to take good care of oneself. I recently had a bout of frozen shoulder — an inflammatory syndrome which can be debilitatingly painful and take years to resolve.
Modernization of Chinese Medicine
Language – written, spoken, signed, or otherwise is learned as a means to express our individualized perceptions about the world around us. Language is designed to communicate our personal experiences.
The Food Conversation: Nutrition and Your Practice
It's morning and your first patient rolls in with a triple espresso steaming in one hand and a frazzled, desperate look in her eye. "You gotta help me, doc, I am constipated unless I drink one of these, and I am exhausted and anxious all the time."
Getting a YES: An Effective Strategy for Overcoming Patient Objections
Patients make more excuses for declining care from an acupuncturist than perhaps any other type of doctor. Various reasons hold them back from making a commitment to care.
Acupuncture Rising: From Acupuncture Anesthesia to Assisted-IVF, Part 1
Acupuncture's cultural and historical roots go back to the emergence of Chinese civilization. For more than 2,000 years, acupuncture needling has been continuously practiced on the largest population in the world.
News in Brief
Call for Abstracts Announced - Parker Las Vegas 2016; Logan Adds Doctorate Degree; New Role for Dr. James Edwards.
What's Chiropractic Research Worth to You?
The Palmer Center for Chiropractic Research (PCCR), in celebration of its 20th anniversary, has announced it is spearheading a fundraising campaign to support chiropractic research.
Harvard Health References Flawed AHA Position Paper
In its special health report, "Stroke: Diagnosing, Treating, and Recovering From a 'Brain Attack,'" Harvard Health Publications includes information from the American Heart Association's 2014 position statement on cervical manipulation and cervical dissection – a statement the American Chiropractic Association emphasized in a letter to Harvard Health mixes "scientific facts with half-truths."
Surprising Reasons for Orthotic Efficacy
Clinical outcome studies show orthotics are effective in the management of a wide range of injuries, including plantar fasciitis, Achilles tendinitis and patellofemoral pain syndrome.
Nuts Reduce Risk of Heart Disease, Cancer and Other Health Problems
Several recent studies suggest regular consumption of nuts may provide a significant degree of protection against certain types of cancer, heart disease, possibly type 2 diabetes and some neurodegenerative diseases.
An Acupuncturist's View of Medicinal Marijuana
The use of cannabis for medical purposes is very controversial. Use as a panacea by physicians uninitiated to the proper application of herbal medicine, as well as an excuse for recreational use have greatly confused the issue.
Patient-Centered Care vs. Payer Restrictions: Your Ethical Obligation
Do you have an ethical obligation to evaluate your patients, make a diagnosis and provide evidence-based, patient-centered health care, irrelevant to the payer restrictions?
Practice Policy (Gone Bad): The Sign
Every once in a while, you see something and think to yourself, That's a really bad idea. Case in point: I went to see my medical doctor the other day. Just after being "roomed," as they say, the nurse checked my vital signs. Then she left.
Do Some Good and Grow Your Business with Cause Marketing
Cause marketing is truly one of the best ways that you can promote your services as a acupuncture professional. Cause marketing refers to a type of marketing where a business partners with a non-profit organization to help bring awareness to a charitable cause.
Change Lives by Supporting Chiropractic Research: Are You In?
The Palmer Center for Chiropractic Research (PCCR), in celebration of its 20th anniversary, has announced it is spearheading a fund-raising campaign to support chiropractic research.
A Chiropractor's Guide to Yoga
"Doctor, can I continue to do yoga while undergoing your care?" "Is it OK for me to go back to yoga while I'm getting my back treated?" "It is safe to start my yoga classes again after my neck pain improves?"
Fish Oil: A Key Component of Positive Clinical Outcomes
Patients seem to be presenting with more complex problems, and many are responding to care more slowly or have completely unexpected results. Why?
Improving Communication Between AOM and Biomedical Providers
How comfortable do you feel talking to Western medical providers? If you are like me, you may not feel as comfortable as you would like. Some of my interactions with MD's haven't been the fruitful steps toward integrative medicine for which I had hoped.
Fertility and Poly-Unsaturated Fatty Acids
Starting or expanding one's family is a major milestone. It's something that more and more people seek out health care advice and support for.
Oriental Medicine on the World Stage
"Let me win. But if I cannot win, let me be brave in the attempt." This simple, yet powerful statement was lived out time and time again by so many of the athletes from around the world during the Special Olympics World Games in Los Angeles.
The New Age of Communication
In the age of technology, everyone, including the patient, is seeking faster, easier ways to communicate. With a wealth of social media, blogs, websites and videos, we are constantly barraged with information – to the point of overload.
Healing Trauma: Cultivating Resilience and Presence Through Mindfulness, Part 2
In the last issue of Acupuncture Today, the first part of this article introduced the topic of trauma and resilience, and their relationship to the autonomic nervous system response and the concept of the spirit being grounded in the body, and suggested the importance of mindfulness as a tool for healing.
September, 2004, Vol. 04, Issue 09
Of Cabbages and Kings
By Ralph Stephens, BS, LMT, NCTMB
The elections are coming, the elections are coming! Once again, a majority of the minority who vote will decide our fate for another few years. The candidates say it is the most important election of their lifetimes. Well of course they think that! How often does one get to run for president of the United States? They are trying to make this a very emotional election. Voting should never be emotional; it should be logical and rational. I want to share an e-mail I received from my 93-year-old Aunt Lynnette. She's not a "spammer." She sent the following bit of philosophy:
Where do you think we are now? My guess is number six or higher. You have the opportunity to make things better. Get involved in the upcoming election - vote. If you don't vote, don't complain. Better yet, get out and meet the candidates. Let them know that alternative-providers vote. Try to get them to promise to protect our right to practice and the people's rights to come to us, especially in any government-care program.
If you believe in herbs and supplements, you might want to urge the candidates to keep the government (the Food and Drug Administration) out of the supplement business, and protect our rights to purchase supplements and remedies freely. If you don't agree with me, urge them to do whatever you desire - just get involved. And remember, legislators write and pass laws; governors and presidents just sign them. Legislators are much easier to meet and talk to.
Both presidential candidates have their proposals to solve the "health care crisis." Neither of their proposals address the 700,000-plus people killed by the current "health care" system each year. Both candidates' proposals will increase this number by making more people dependent on the existing "traditional medical system." Only alternative health care providers offer true health care, and this will be lost if we are "integrated" into the traditional medical monopoly, either voluntarily (as is happening now) or by some government program.
If you think health care is expensive now, just wait until it is free. The government that controls the health of its people controls its people. Politicians will never bring about peace or health - they benefit from neither. Both peace and health begin in the heart of the individual and spread from there. Peace and health are individual responsibilities (not rights). Politicians are a reflection of the state of our society. Until individuals change, society and its politicians will not change, and violence will rage on.
So do not put much hope in any politician or party. Have faith in yourself and your fellow man. Study health (not sickness) care, and implement its principles. Learn the ways of peace and live them. Your example to those you touch can change your community; community by community, the world is changed. A yearly conference to help facilitate this movement has been organized. For information about it see: www.himalayaninstitute.org/slconference. Unfortunately, the ways of peace take time, so in the meantime, get out and participate! First think, and then vote.
The Medical Massage Debate
The term "medical massage" has become a popular subject lately. What I have seen recently in the pages of Massage Today, with the exception of Vivian Madison-Mahoney's excellent column in the July issue (www.massagetoday.com/archives/2004/07/09.html), is nothing more than individuals trying to gain control of the current "hot term" for their own individual gain. They are either trying to catch the wave or steer it. It's all about money and ego, and a form of "King of the Hill." Don't buy into it. What's the big deal about using the term "medical" in front of massage anyway? Could it be that massage doesn't kill enough people to be worthy of the term?
The last thing we need right now is another lowest-common denominator certification program. Therapists who are studying advanced techniques to better serve their patients do not need to be impeded by the political agendas that accompany every certification program I have seen in this profession. They do not need to have fear put into them, they need to be encouraged and commended. Further, other than a state license where available/required, nothing should be promoted as a credential for insurance billing. Whoever wants to work for an insurance company should be allowed to. They will more than earn their money. Anyone who tries to restrict access to insurance reimbursement by promoting phony-baloney credentials and certifications does not have the interests of massage providers or patients in mind. That's it in a nutshell.
Try This: The densely innervated fascia, which also has imbedded smooth muscle fibers, is really an actively adaptive organ, very much alive and quite responsive to massage techniques. Anatomy Professor J. Staubesand, University of Freiburg, Germany, states, "Any intervention on the fascia is also an intervention on the autonomic nervous system."
Last time, I suggested you add tangential pressure to help release a stubborn tender point or trigger point. In addition to the Ruffini endings that are responsive to lateral stretch, the fascia also contains Pacini and Paciniform mechanoreceptors (nerve endings), which respond to vibration. Their response is a Parasympathetic, or relaxation, response to the vibratory stimulation. So, if sustained pressure does not bring about the desired response in your patient's tissue, try adding vibration, either subtly while you hold the point, or as a separate stroke (stimulus) between applications of sustained pressure. See you in November.
Click here for more information about Ralph Stephens, BS, LMT, NCTMB.
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