Lost A Sale, But Initial Phone Consultations — A Big Part Of Brilliant Customer Service
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resourcesABOUT MT AUTHOR GUIDELINES CLASSIFIEDS EDITORIAL CALENDAR MEDIA GUIDE MASSAGE MART SCHOOLS & EDUCATION FEEDBACK
Giving Vets the Care They Deserve
The Department of Veterans Affairs (VA) administers the largest integrated health care system in the United States.
The Nectar of Plants: Essential Oils and Chinese Medicine
Essential oils are a very hot topic these days, especially with the likes of the Ebola virus and the resurgence of measles lurking in our awareness, but when I first became interested in Chinese medicine, essential oils weren't on the radar screen for acupuncturists.
How One Little Symbol (#) Gets You More Patients
Are you struggling to get more fans or followers for your acupuncture practice? Or are looking for ways to simply connect with your patients? Or do you just want to know how to keep them engaged (comments, retweeting, liking and sharing)?
The Source-Luo Point Combination
The luo collaterals are part of the acupuncture channel system presented in the Su Wen and the Ling Shu (The Nei Jing). The function and clinical application of the luo mai are primarily presented in chapter 10 of the Ling Shu, however, they are also found in others chapters in the Su Wen and the Ling Shu.
What Does Success Mean to You?
Recently, I was asked to speak to young, budding businesswomen about running a successful business — and at first I thought, "Me? You want me to speak to others about success?!"
Breath: The Movement of Oxygen and Energy
I remember with surprising clarity the first time a patient started crying during an acupuncture treatment I was giving. This is now quite a long time ago, back in 1999, when I was a student.
Calculating Billable Units
I recently learned of an office that was audited based on the number of acupuncture sessions performed in one day. Is there a maximum number of sessions that can be performed in one day?
Green Tea Improves Cognitive Function in Elderly Subjects
Publishing their results in the journal Nutrients in May 2014, researchers showed that drinking the equivalent of 2-4 cups of brewed green tea (or bottled tea) daily improved cognitive function or reduced the progression of cognitive dysfunction in elderly subjects.
Use Technology to Gain New Patients and Improve Efficiency
From the smartphone in your pocket to your microwave oven, advancements in technology have made almost every aspect of our lives easier.
The Modern Acupuncturist
You studied ancient Chinese medicine, but I'll bet you don't practice it! Contrary to popular belief, our medicine has evolved A LOT over the years. Let's take a brief walk through history and discover the differences between ancient and modern acupuncturists.
Marijuana, Apathy and Chinese Medicine, Part 2
A talented young woman presented herself with emotional mood swings, which included being nervous, anxious and jittery.
First Do No Harm?
There's no questioning the frightening nature of breast cancer, which strikes one in eight women in the U.S. – eclipsed only by skin cancer in terms of prevalence.
Acupuncture in the U.K. Today: A Personal View
When asked to write a short piece on the current state of the U.K. acupuncture profession, my first response was to say it has all been relatively quiet.
The Year to Make Things Happen
It is hard to believe that the Year of the Ram – 2015 is half over. Time seems to be moving especially fast. This is the year for things to happen for the acupuncture profession.
TMF 2015 Scholarships
The Trudy McAlister Foundation (TMF), a nonprofit organization established to support students who are on track to make contributions either to clinical practice and/or to the understanding of the role of Traditional Oriental Medicine, has announced the 2015 scholarship recipients.
Rethinking Musculoskeletal Pain – A Public Health Perspective
The American Public Health Association (APHA) is the world's oldest and largest association of its kind, founded more than 140 years ago and boasting over 25,000 members.
Reducing the Autogenic Inhibition Reflex: Making Weak Muscles Strong
The autogenic inhibition (AI) reflex is a sudden relaxation of a muscle in response to excess tension.
Spieth Thanks His Chiropractor After Historic Masters Win
Jordan Spieth didn't just capture the hearts of golf enthusiasts worldwide with his record-setting, wire-to-wire victory at the 79th Masters Tournament.
Leg-Length Inequality and Pelvic Fixation: A New Approach to the Negative Derifield (Part 2)
As we noted in our previous article, with a positive Derifield (+D), the doctor observes the reactive (shorter) leg in the prone position that becomes longer or "crosses over" in the flexed position.
Professional Credentialing and Board Certification: An Ethical Faux Pas
Because of the Affordable Care Act, health care systems are coordinating care through accountable care organizations (ACOs) in order to reduce the cost of care and improve quality of care.
ACA or ICA: Which Best Represents You?
Last June, I was honored to represent Texas ICA members as their representative assemblyman at the ICA Annual Meeting in Kansas City.
Green Tea Improves Cognitive Function in Elderly Subjects
Publishing their results in the journal Nutrients, in May 2014, researchers showed that drinking the equivalent of 2 to 4 cups of brewed green tea (or bottled tea) daily improved cognitive function or reduced the progression of cognitive dysfunction in elderly subjects.
Our Biggest Challenges to Compete in Wellness Care
In the first article in this four-article series [May 1 DC], I made the case that chiropractors should either embrace offering lifestyle wellness in their practices or face the possibility of losing their place in the wellness care marketplace.
A Poor Choice for Pain Relief
Acetaminophen is the most popular pain reliever in the U.S., accounting for an estimated 27 billion annual doses as of 2009. With 100,000-plus hospital visits a year by users, it's also the most likely to be taken inappropriately.
Acupuncture and the Pulse
In 1991, I attended a martial arts workshop hosted coincidentally by Sung Baek, a martial artist and the head of his lineage as a Korean trained acupuncturist. I was enamored by the details Sung could attain from the pulse, as told to me by some of his apprentices.
July, 2004, Vol. 04, Issue 07
What Are My Choices?
By Editorial Staff
You've invested a lot of money in your education, practice location, marketing, and everything else you need to be a successful massage therapist. Now what? Where can you find information on products, continuing education information and other goods and services to help your practice grow?
"What Are My Choices?" is a periodic column that gives you the information you need, straight from the experts - the companies themselves.This installment focuses on companies that offer health and liability insurance, and other business-related services.
American Massage Council: Malpractice Insurance. The American Massage Council, working with one of the country's most prestigious insurance companies, has put together a massage policy that is both affordable and reliable. Since 1986, our in-house legal team has been successfully defending alternative health care providers from malpractice claims. Rated "A" by AM Best and backed by over $9 billion in assets, our special expertise is now available to you. Tel: 800-500-3930; Fax: 714-571-1863.
The Day Spa Association: Founded in 1992: To promote our members' businesses through the distribution of THE DAY SPA DIRECTORY to consumers and the spa industry throughout North America and on the Web. To unify and support the spa industry and its professionals through information exchange, networking, and educational events. To increase consumer awareness of and demand for spa services and products. To protect the consumer by continuously elevating the standards of professionalism and quality in the day spa industry.
Member Services: Membership Certificate & decal; Inclusion in THE DAY SPA DIRECTORY and on the web; Long list of benefits incl. FREE subscriptions to most industry journals, discount to products and services, Publications & Statistics: THE DAY SPA BUSINESS BIBLE, THE SPA ENCYCLOPEDIA, MARKETING DEMOGRAPHICS & BUSINESS REPORTS on consumer day spa spending & DAY SPA BENCHMARKING; Health Benefit program; certification & accreditation programs, working capital and more; Day Spa Industry e-News. Address: 310 17the Street, Union City, NJ 07087; Tel: 201-865-2065; Fax: 201-865-3961; E-mail: ; Web: www.dayspaassociation.com.
The International Medical Spa Association: Formed in the summer of 2002, this professional trade organization was created to promote the highest standards of care within the medical spa industry by providing information and education to both industry members and the general public. We are dedicated to help shape the Medical Spa industry by expanding into broader fields to bring spa services into medical and semi-medical facilities such as hospitals, living care facilities, medical practices and more.
Membership Services: Listing of the business in The Medical Spa Directory; listing of the business on www.medicalspaassociation.org, Membership certificate & decal, Code of Ethics (laminated for front office), Mentoring Services, FREE subscription to Trade Publications, Medical Spa Industry eNews, Discount on industry books, studies and reports, Melanoma Poster for display at spas - proceeds to benefit the MRF. Address: 310 17the Street, Union City, NJ 07087. Tel: 201-865-2065; Fax: 201-865-3961; E-mail: ; Web: www.medicalspaassociation.org.
Massage Therapy Associates: dbaMassageCPT.com: In 1994, Ed Denning had just started his massage practice. He had a Worker's Compensation client who wanted him to do billing. He knew nothing about doing that. By 1995, he had written an insurance billing manual for his own use and started promoting it to other massage therapists. To promote his manual he started writing articles for the major massage magazines. He has been published yearly since 1995.
Products and Services: Medical Code Manual- Intake Form, CPT Codes, Instruction set for the HCFA 1500; HCFA 1500 Forms; Professional Receipts; HCFA 1500 Printing Program. Tel: 330-289-3453; Fax: 330-499-3419; E-mail: ; Web: www.massagecpt.com.
If your company offers products or services to the massage profession and you would like to be listed in "What Are My Choices," please contact Massage Today at 800-324-7758 or .
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