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Chiropractic Research in Review
Chiropractic Treatment of Lateral Epicondylitis; Cost / Benefit Analysis: Different Doses of SMT for Low Back Pain; Imaging for Occult Rib and Costal Cartilage Fractures; Treating Neck Pain: Thoracic Thrust Manipulation vs. Non-Thrust Mobilization.
MPA Media Wins Seven Publishing Awards
MPA Media, publisher of Acupuncture Today, among other titles, has been recognized for editorial and design excellence with an unprecendented seven publishing awards by the ASBPE, the nation's largest organization for business-to-business publications.
The Spirit of the Point
After receiving a large amount of positive feedback on my San Zhen Protocols series, I have decided to focus this article on some relevant clinical aspects of acupuncture therapy prior to moving on to San Zhen Protocols III.
A Glimpse Into China's Top Brain Hospital
The sounds of the city pass through the open window are overwhelming the microphone - car horns, construction machinery - and then there's the family at the adjacent bed talking loudly on cell phones, yet you can still hear the faint beep of our patients monitoring equipment.
A Healthy Dose of Failure is Vital to Your Success
As an acupuncturist I tend to see people after they have already suffered for years and "tried everything." They are so desperate for some relief that they want to know everything about how to get better, right now.
When Big Pharma Meets Chinese Medicine
Earlier this year, Bayer made a media splash with their decision to buy the Dihon Pharmaceutical Group Co., a Chinese TCM manufacturer.
News in Brief
National Chiropractic Health Month: Be Proactive; Collegiate Roundup: Academic Appointments at Parker, Logan.
History of Animal Acupuncture: Part II
In Part I of this article, I had gone back to 1969 and tried to describe the atmosphere and events of that year that engulfed many of the younger generation, some who were all the core members of the National Acupuncture Association.
The Science Behind Happiness
Are you happy right now? Whether yes or no, there are a myriad of reasons why you feel that way. A whole academic discipline has developed to find out what causes or obstructs happiness, and how to amplify it.
Waking Up the Gluteus Maximus
In previous articles in this series, we expounded on the importance of the gluteus maximus (GM) in athletic performance and protecting the knee from injury. We also know there is a link between iliotibial band syndrome and GM weakness.
Why Young People Need Chiropractic Now More Than Ever
According to a recent study published in BMC Musculoskeletal Disorders, "It is now widely acknowledged that neck pain (NP), mid back pain (MBP), and low back pain (LBP) (spinal pain) start early in life and that the lifetime prevalence increases rapidly during adolescence to reach adult levels at the age of 18."
The Truth About Herbs
I appreciate the effort and research put into the article written in the June issue of Acupuncture Today regarding pesticides and Chinese herbs.
A Vibrating Capsule for Constipation? Relevance to Your Chiropractic Practice
The relationship between gastrointestinal (GI) complaints and back pain is not typically written about or discussed.
CCE Finally Takes a "Baby Step" Toward Reform
During a 16-month period from October 2010 to February 2012, I devoted four separate columns to the heavy-handed attempt by the Council on Chiropractic Education to radically change the chiropractic profession through the accreditation process.
9 Common Causes of Thyroid Imbalance and How You Can Help
How you sleep, how easily you wake up, and how much energy and stamina you have during the day are directly related to levels of the thyroid hormones.
MPA Media Wins 7 Publishing Awards
MPA Media, publisher of Dynamic Chiropractic and DC Practice Insights, among other titles, has been recognized for editorial and design excellence with an unprecedented seven publishing awards by the American Society of Business Publication Editors (ASBPE), the nation's largest organization for business-to-business publications.
Pain Underfoot: Metatarsalgia
Foot pain can interfere significantly with normal activities and severely limit participation in sports. Metatarsalgia is foot pain involving the metatarsal bones in the forefoot – the complaint of pain on the bottom of the ball of the foot.
Get Ready For AOM Day
This year, AOM Day 2014 falls on Friday, (October 24th). This is a great opportunity to make your AOM Day celebration or event even bigger by extending it throughout the weekend!
Don't Turn a 2 Into a 10
The Wong-Baker FACES Pain Rating Scale1 is so useful because it can be used by almost anyone. Patients can use the numbers associated with the faces depicted on the scale or select the face that demonstrates their current level of pain from 0-10.
Healing Community Trauma in Israel and Palestine
It's the beginning of August and Israel and Hamas have just agreed to a 72-hour ceasefire after a month of brutal fighting. In the last four weeks, 1,830 Palestinians and 67 Israelis have been killed.
July, 2004, Vol. 04, Issue 07
Women in Business
By Linda Riach
In business, the issues that men and women face are no different. In fact, I would go so far as to say that how they feel about those issues is no different; however, the skills they bring to the table for coping are often very unique.In boardroom meetings with other CEOs (all of whom run companies that are vastly different) in a variety of settings, I've found that most of us have very similar issues: finding the right team; watching our bottom lines; serving our clients; competing in a tough economy; and surviving, enduring, and ultimately, thriving. I find that we each "sweat it out" in pretty much the same way. While I may be the only woman in the room (and yes, sometimes excluded from the "old boys' club"), I've learned that I'm not alone in how I'm feeling about those struggles or about tackling issues that could make or break my company. We can all learn about marketing and bookkeeping - the business skills.
So, is the gender difference only in how well we put on our "game face?" It may be. How many women learned as children to put on bravado? Few of us. But there is another skill they don't teach in business schools - listening. Listening is something we, as women, learn on the telephone, and in cliques, family gatherings and through our innate desire to communicate.
Every successful business owner finds a market void and fills it. The key to survival, however, is being able to respond to our clients' needs. The amazing thing is that you can discover those needs merely by listening. Listening is the difference that will serve you, as a man or woman, corporate CEO or massage therapy practitioner.
While you may not have 250,000 clients, getting to know the 25 you do have will make those relationships better by helping you give them what they need and keep them coming back. My entire career is focused on the art of listening (something I share with my employees), and while I've had great success with it, there is always much more to learn. In fact, listening is the very foundation upon which my company was built 25 years ago; it is this very skill that makes all the difference in the marketplace.
Knowledge and information are also foundations upon which businesses are developed. Continuously developing and re-inventing your capabilities to meet client needs isn't easy, but it's crucial to serving the customer and to your success, no matter who you are. Listening also means hearing the stuff we don't want to hear - the criticisms and the judgments.
Criticism doesn't feel any better to us than it does to a sensitive teenager. But over the years, I've learned a thing or two about how to deal with the bad, as well as the good, and how to get past the hurt and use what I'm hearing to help my business thrive. So now when I'm confronted with "She's only a woman"; "She has no business background"; or "Just what are her credentials?" I find listening to those judgments spurs me on and incites a kind of "I'll show them!" attitude. This is a powerful motivator, as we "old-timers" in the massage community know. Didn't we grow in the face of skepticism, flourishing despite criticism and proving our value, despite the naysayers and overly arrogant "experts?"
Criticisms? Oh, they sting! It's time to forget those high school wounds, though, and listen for the opportunity for change and growth at its core. The negative feedback provides a wealth of insight, because it tells me as much about the critic (whether client, employee or competitor) as it does about our efforts and areas needing improvement. While I may not like the package it comes in, criticism is a gift, just the same. I feel blessed when I get good feedback, too.
Unlike when I first began my entrepreneurial journey, my more experienced ears are just now learning to appreciate what I do right, and my mind is beginning to use that juice to recharge the energy it takes to make it through the challenges. As entrepreneurs and women in business, we have to remember to celebrate the victories and to get up and do it all again tomorrow - better and bolder than we did it yesterday.
Click here for previous articles by Linda Riach.
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