resourcesABOUT MT AUTHOR GUIDELINES CLASSIFIEDS EDITORIAL CALENDAR MEDIA GUIDE MASSAGE MART SCHOOLS & EDUCATION FEEDBACK
Scope of Chiropractic Practice: Why Now Is the Time to Expand
In my January article, "Scope of Chiropractic Practice: Is It Time for Change?" I discussed the use of the term primary spine care practitioner, the loss of privileges to diagnose in Texas, and the fact that the definition of "chiropractic" varied from state to state.
Good Works at the Canandaigua VA
Faculty and students of the Finger Lakes School of Acupuncture and Oriental Medicine (FLSAOM) of the New York Chiropractic College have provided acupuncture to veterans at the Veterans' Administration Medical Center (VAMC) in Canandaigua, New York since September of 2007.
Toxicity & Kids: The Importance of Environmental Intake
The old adage is true that children are not little adults. Traditional Chinese medicine (TCM) has long known that the physiology of children is unique, as are the diseases that plague them.
Chiropractic: A Great Fit for the White House
Dr. Eric Kaplan is a New York Chiropractic College alumnus; a No. 1 best-selling author whose books include Awaken the Wellness Within and The 5 Minute Motivator; a chiropractor for professional sports teams and elite athletes; and even served as an advisor under the Clinton Administration to the President's Council on Sports & Physical Fitness.
News In Brief
A "Modern" Business Model. Acupuncturists may have a new professional atmosphere to consider, as a new concept is on the horizon - at least for one business.
Waist Circumference: A Conversation Starter (Part 2)
Now let's discuss the clinical approach to reducing WC and implementation in today's chiropractic practice. The primary intervention centers around dietary modification and lifestyle habits aimed to reduce adiposity, improve insulin sensitivity and ultimately, diminish systemic metabolic dysfunction.
Treating LBP the Right Way: Think Natural
An updated clinical practice guideline from the American College of Physicians (ACP) recommends spinal manipulation and other non-invasive, non-drug therapies as first options for acute, subacute and chronic low back pain, rather than pain medications, as stipulated in the original 2007 guideline.
Insomnia Treatment Based on the Yu Theory
In recent years, acupuncture has risen in popularity as a form of alternative or supplemental medicine for the treatment of many different types of disorders.
What's Bugging You? Probiotics and Your Health
An estimated 100 trillion microorganisms representing more than 500 different species inhabit every normal, healthy bowel. Gut-dwelling bacteria keep pathogens in check, aid digestion and nutrient absorption, and contribute to immune function.
Making Sense of Liver Regulation
In Chinese medicine, the liver has the function of moving and storing qi and blood. In its moving function, the liver smoothly distributes qi and blood to the tendons, muscles and flesh through microcirculation.
Shedding Light on the Benefits of Heliotherapy
I can't imagine anyone not feeling good strolling in the sun on a beautiful spring day. The sun is responsible for all life on earth and is best illustrated along the equator touting the richest biodiversity on the planet, in stark contrast to the Arctic Circle and South Pole.
Integrative Cardiology: The Heart of TCM & Western Medicine
Patient centered therapy is a growing trend in hospitals that are expanding to boutique services.
5 Ways to Enhance Your Family Practice
Every practice has a personality style. A practice that caters to athletes, PI cases or adults, for example, projects differently to patients than a family wellness practice.
The Chiropractor's Guide to CRISPR
Science magazine's "Breakthrough of the Year" award for 2015 was described as "the gene-editing tool called CRISPR." CRISPR stands for "clustered regularly interspaced short palindromic repeats."
Give Your Patients the Ergonomic Advantage
Prolonged sitting contributes to low back pain and is a health risk. When I discuss my POLITE technique practice recommendations with patients, ergonomics may be last, but not least!
Treating the Terrain of Chronic Sinus Infections
Chronic sinus infections can be stubborn to treat, but the therapeutic path forward can be simplified when utilizing three distinct treatment principles which take into account the terrain of the body, and the way in which microbes grow.
NSAIDs No Better Than Placebo for Spine Pain
A meta-analysis of randomized, placebo-controlled trials comparing the efficacy and safety of NSAIDs with placebo for spinal pain concludes that among 6,065 spine pain patients, "NSAIDs reduced pain and disability, but provided clinically unimportant effects over placebo."
How to Correct a Cuboid Subluxation
Cuboid subluxation is a poorly recognized condition, even though it is not uncommon. It has been described in the literature under various names: cuboid subluxation, cuboid syndrome, locked cuboid, dropped cuboid, cuboid fault syndrome or peroneal cuboid syndrome.
The Qi Focus: A Guide to Managing Stress
Stress, are you experiencing heightened stress levels? Your own, and your clients? Is Trumpitis getting to you? I recently polled a cluster of acupuncturists, Asian Bodywork Therapists (ABT) and psychotherapy colleagues on the issue.
The First (Only) Choice for Spinal Pain
The study on NSAIDs for spinal pain summarized on the front page of this issue is intriguing on a number of levels, the most obvious being the conclusion that "compared with placebo, NSAIDs do not provide a clinically important effect on spinal pain, and six patients must be treated with NSAIDs for one patient to achieve a clinically important benefit in the short-term."
Caring for Refugees in Greece
At the beginning of 2016 I had no idea what was in store for me, but I was looking forward to a personal retreat on the Greek island of Paros; a graduation gift to myself after 22 years of motherhood, and four-plus years of Chinese medicine school.
May, 2004, Vol. 04, Issue 05
The Truth About Import Tables
By Michael Callara
Editor's note: In the spirit of healthy debate, and in order to provide our readers a comprehensive look at all sides of an issue, the following article is offered as counterpoint to Linda Riach's article, "The Hidden Costs of Purchasing Massage Tables," in the January 2004 issue of Massage Today.View Linda's article at www.massagetoday.com/archives/2004/02/12.html.
The massage table industry, like many others, has seen an import trend over the last several years. And with import tables now outselling domestically manufactured tables, this trend is likely to continue. To help student and professional massage therapists make a more informed decision when purchasing a portable massage table, this article will examine some facts about purchasing import tables.
After years of losing market share to import tables some leading equipment manufacturers and distributors have taken unfair aim at the import table market by making false and misleading blanket statements about product quality, safety, factory working conditions, and other issues. Many of these statements are little more than self-serving attempts to dissuade consumers from purchasing import tables altogether.
Satisfying the need for a value-priced massage table intended for home use, import massage tables began appearing in a variety of catalogs, nearly five years ago. Enjoying explosive growth, today import tables can be found in many upscale catalogs, including SkyMall, Hammacher-Schlemmer, Sharper Image and Frontgate; and can also be found on several e-commerce Web sites, as well as "big box" retailers, such as Costco and Sam's Club. Along the way, these import tables (designed for home use) began appearing in massage schools throughout the country, purchased by students who were unable or unwilling, to spend up to $700 or more for a portable massage table package to begin their careers. This trend demonstrated a need for value-priced professional massage equipment, and in the last couple of years, some select import tables have made considerable improvements to overall product quality, further enhancing their value.
In an effort to recapture lost market share and needing to offer a better value to the massage student and professional therapist, many domestic manufacturers are incorporating more foreign-made parts and accessories into their products. These items include table hardware, components, carrying cases, bolsters, and a variety of other accessories. "Professional quality import massage tables is now our fastest growing equipment category," says Brennan LeBlanc of www.massageking.com (a massage therapy equipment distributor), "and now account for better than 50 percent of all table sales."
It is a well-known fact that labor rates in some Asian countries are far below the labor rates of North America. Does this mean that the labor is exploited? Not necessarily. Wages are lower, yet they are in line with the cost of living and standards of living in these different economies. Numerous labor laws protect the workforce in these countries, and the employees appreciate the jobs and opportunities they now have. In addition to reduced labor expenses, the cost of materials is also lower.
With lower labor rates and the lack of government over-regulation, raw materials are lower in cost, though not necessarily lower in quality. In these emerging economies all levels of quality of raw materials are available at substantial savings. Not offering the full complement of custom options offered by leading American manufacturers, import tables are most often produced to industry standards that account for more than 80 percent of all portable table sales.
This allows import tables to be manufactured in a more streamlined, highly efficient manner, reducing manufacturing costs, and facilitating an even greater value. In nearly every industry, import products entering the market have had a long-term positive impact, from improved competition with more product choices, to improving our own economy as a result of the higher value offered by import products.
Something that would make any domestic portable table manufacturer envious is the fact that professional quality import massage tables are manufactured in ISO-9001-certified facilities [set forth by the International Organization of Standardization]. This certification is an internationally recognized manufacturing quality standard, and serves as an assurance of quality throughout the entire manufacturing process.
As with any product, regardless of where it is manufactured, there are varying levels of quality available. This is equally true for both the domestic and import massage table markets. Import massage tables today are of higher quality, as a whole." Quality import tables not only give a better value to the buyer; they also improve the competition in the same market," says Greg Holt, a massage equipment industry consultant. You can now find import tables that are UL-listed [through Underwriters Laboratories, Inc.], and more impressively, some professional quality import tables are now backed by an industry leading lifetime warranty. These professional grade import tables are designed and tested to withstand the rigors of repeated heavy use.
Quality import tables are available if you know what to look for. Begin by looking for quality materials. Look for select grade hardwoods used on the frame and understruc-ture for superior strength and stability. Quality hardware, such as carbon steel, will also add to the strength and durability of your equipment. High-quality, furniture-grade, multi-layer foams enhance client comfort and overall durability. Another key feature to look for is a quality, 100 percent polyurethane vinyl with a thick fabric backing for outstanding performance and durability.
Perhaps the most important indication of product quality is the warranty offered. A table that is poorly constructed, or utilizes inferior materials, will not hold up to the rigors of professional use, and will have a warranty of one year (or less), and is often not recommended for professional use. Conversely, most import tables that offer lifetime warranties are skillfully crafted of high-quality materials, and are designed and tested to provide exceptional strength and durability with continued heavy use.
Research indicates that today's consumers are more value-driven than ever before. Today's quality import massage tables offer a value that better meets this need and may soon set a new standard of value for professional therapy equipment. "I'm impressed with the quality of these new-generation import tables that are designed for professional use; they bring a higher level of value to the market," says LeBlanc.
Over the past 25 years, American table companies have enjoyed robust sales growth and profits, while facing little domestic and no foreign competition. Now that the landscape has forever changed, and American table companies are forced to "hold their own" in today's global economy, things could get worse before they get better for domestic manufacturers. Industry experts believe that many domestic table manufacturers will need to focus more on value to remain competitive in this new business landscape.
An often overlooked benefit from the growth in home-use massage tables (a market that was created by the introduction of import tables) is that more people then ever are discovering the many benefits of massage, which should help fuel future growth of touch therapy. This directly benefits the massage industry on many levels, and strengthens the outlook of the industry as a whole.
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