Lost A Sale, But Initial Phone Consultations — A Big Part Of Brilliant Customer Service
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Acupuncture and the Pulse
In 1991, I attended a martial arts workshop hosted coincidentally by Sung Baek, a martial artist and the head of his lineage as a Korean trained acupuncturist. I was enamored by the details Sung could attain from the pulse, as told to me by some of his apprentices.
Spieth Thanks His Chiropractor After Historic Masters Win
Jordan Spieth didn't just capture the hearts of golf enthusiasts worldwide with his record-setting, wire-to-wire victory at the 79th Masters Tournament.
ACA or ICA: Which Best Represents You?
Last June, I was honored to represent Texas ICA members as their representative assemblyman at the ICA Annual Meeting in Kansas City.
Marijuana, Apathy and Chinese Medicine, Part 2
A talented young woman presented herself with emotional mood swings, which included being nervous, anxious and jittery.
The Nectar of Plants: Essential Oils and Chinese Medicine
Essential oils are a very hot topic these days, especially with the likes of the Ebola virus and the resurgence of measles lurking in our awareness, but when I first became interested in Chinese medicine, essential oils weren't on the radar screen for acupuncturists.
Leg-Length Inequality and Pelvic Fixation: A New Approach to the Negative Derifield (Part 2)
As we noted in our previous article, with a positive Derifield (+D), the doctor observes the reactive (shorter) leg in the prone position that becomes longer or "crosses over" in the flexed position.
We Get Letters & Email
A House Divided? (May 1 issue) provoked significant response from readers. Here are several of the surprisingly similar comments we received.
Rethinking Musculoskeletal Pain – A Public Health Perspective
The American Public Health Association (APHA) is the world's oldest and largest association of its kind, founded more than 140 years ago and boasting over 25,000 members.
The Modern Acupuncturist
You studied ancient Chinese medicine, but I'll bet you don't practice it! Contrary to popular belief, our medicine has evolved A LOT over the years. Let's take a brief walk through history and discover the differences between ancient and modern acupuncturists.
Giving Vets the Care They Deserve
The Department of Veterans Affairs (VA) administers the largest integrated health care system in the United States.
The Year to Make Things Happen
It is hard to believe that the Year of the Ram – 2015 is half over. Time seems to be moving especially fast. This is the year for things to happen for the acupuncture profession.
Use Technology to Gain New Patients and Improve Efficiency
From the smartphone in your pocket to your microwave oven, advancements in technology have made almost every aspect of our lives easier.
What Does Success Mean to You?
Recently, I was asked to speak to young, budding businesswomen about running a successful business — and at first I thought, "Me? You want me to speak to others about success?!"
Acupuncture in the U.K. Today: A Personal View
When asked to write a short piece on the current state of the U.K. acupuncture profession, my first response was to say it has all been relatively quiet.
TMF 2015 Scholarships
The Trudy McAlister Foundation (TMF), a nonprofit organization established to support students who are on track to make contributions either to clinical practice and/or to the understanding of the role of Traditional Oriental Medicine, has announced the 2015 scholarship recipients.
A Poor Choice for Pain Relief
Acetaminophen is the most popular pain reliever in the U.S., accounting for an estimated 27 billion annual doses as of 2009. With 100,000-plus hospital visits a year by users, it's also the most likely to be taken inappropriately.
Our Biggest Challenges to Compete in Wellness Care
In the first article in this four-article series [May 1 DC], I made the case that chiropractors should either embrace offering lifestyle wellness in their practices or face the possibility of losing their place in the wellness care marketplace.
The Source-Luo Point Combination
The luo collaterals are part of the acupuncture channel system presented in the Su Wen and the Ling Shu (The Nei Jing). The function and clinical application of the luo mai are primarily presented in chapter 10 of the Ling Shu, however, they are also found in others chapters in the Su Wen and the Ling Shu.
First Do No Harm?
There's no questioning the frightening nature of breast cancer, which strikes one in eight women in the U.S. – eclipsed only by skin cancer in terms of prevalence.
Calculating Billable Units
I recently learned of an office that was audited based on the number of acupuncture sessions performed in one day. Is there a maximum number of sessions that can be performed in one day?
Reducing the Autogenic Inhibition Reflex: Making Weak Muscles Strong
The autogenic inhibition (AI) reflex is a sudden relaxation of a muscle in response to excess tension.
How One Little Symbol (#) Gets You More Patients
Are you struggling to get more fans or followers for your acupuncture practice? Or are looking for ways to simply connect with your patients? Or do you just want to know how to keep them engaged (comments, retweeting, liking and sharing)?
Green Tea Improves Cognitive Function in Elderly Subjects
Publishing their results in the journal Nutrients, in May 2014, researchers showed that drinking the equivalent of 2 to 4 cups of brewed green tea (or bottled tea) daily improved cognitive function or reduced the progression of cognitive dysfunction in elderly subjects.
Professional Credentialing and Board Certification: An Ethical Faux Pas
Because of the Affordable Care Act, health care systems are coordinating care through accountable care organizations (ACOs) in order to reduce the cost of care and improve quality of care.
Breath: The Movement of Oxygen and Energy
I remember with surprising clarity the first time a patient started crying during an acupuncture treatment I was giving. This is now quite a long time ago, back in 1999, when I was a student.
Green Tea Improves Cognitive Function in Elderly Subjects
Publishing their results in the journal Nutrients in May 2014, researchers showed that drinking the equivalent of 2-4 cups of brewed green tea (or bottled tea) daily improved cognitive function or reduced the progression of cognitive dysfunction in elderly subjects.
May, 2004, Vol. 04, Issue 05
News In Brief
By Editorial Staff
COMTA Executive Director Announces Retirement
Carole Ostendorf, executive director of the Commission on Massage Therapy Accreditation (COMTA), has announced she will retire this summer.Ostendorf, who has been with COMTA for the last five years, is expected to leave her post in June.
"My time with COMTA has provided an opportunity to learn, to meet many passionate and committed individuals in the field of massage therapy and bodywork, and to share their vision for the field," said Ostendorf in a COMTA press release. "It has been a privilege to participate in the development of educational standards within this developing profession."
Under Ostendorf's leadership, COMTA received U.S. Department of Education (USDE) recognition as the only agency to accredit massage and bodywork educational institutions. Ostendorf's departure will coincide with the commission's June 2004 USDE-recognition renewal hearing in Washington, D.C. COMTA is currently seeking to fill open positions. For information, visit www.comta.org.
Historical Massage Museum Debuts in Washington
After 20 years in development, the World of Massage Museum (WOMM) officially opened its doors April 2-3 in Spokane, Wash.
The WOMM, created from the private collection of artifacts by Massage Magazine publisher Robert Calvert and his wife, Judi, will include 6,000 square feet of exhibits, including prints, paintings and drawings; massage tables and chairs; liniments; body rollers; instructional aids; and a library. Among the collection of items is a 1,000-year-old jade massage knuckle from China, and a massage couch, circa 1885.
The museum is open Tuesday through Saturday and has a store with various massage supplies available for purchase. Visit www.worldofmassagemuseum.com for more information.
New Leadership in NCBTMB's Future
As of April 5, Christine Niero, PhD, officially resigned her position as executive director for the National Certification Board for Therapeutic Massage and Bodywork (NCBTMB). Niero served as executive director for seven years during which time the NCBTMB received accreditation from the National Commission for Certifying Agencies.
"Christine has been a true asset to this organization," said NCBTMB Chair, Garnet Adair. "We understand her desire to pursue other opportunities in the credentialing arena, and we wish her nothing but the best."
According to one insider, the current NCBTMB system is "thought by many to be less than user friendly; many in the professional massage industry hope that this change in senior staff represents a new era in the relationship NCBTMB has with its certificants and stakeholders."
William Stoehs, a public member on the board, has been named to chair the executive director search committee. In the interim, Susan Nicolais will act as NCBTMB's primary contact.
A Life of Organized Crime? Fuhgeddaboudit! Former "Mobster" Pursues Career in Massage Therapy
If it's true that any publicity is good publicity, then the "hits" scored by the massage therapy profession on the March 14 and April 4 episodes of the HBO crime/drama series, "The Sopranos," should fare better than "a rat in The Program" (Translation: a snitch in the Witness Protection Program).
After 15 years behind bars, Tony Blundetto is out and ready to make a new life for himself. "I got my associate's degree already," he tells his mob-boss cousin, Tony Soprano, over breakfast. "Took me five years," he continues. "And now like only six months more for my massage license." "So you wanna run a massage parlor?" Soprano grunts.
But Blundetto, played by actor Steve Buscemi, is unmoved. Newly indoctrinated into the culture of bodywork, he soberly informs "Big T" that he fully intends to play it straight by becoming a "licensed massage therapist." Later in the same episode, Blundetto whips out his massage chair to practice his technique on some of Soprano's crew.
And massage was referenced again in the April 4 episode: Blundetto, clearly up on his physiology studies, questions a medical doctor about the injuries of a friend involved in a car accident. Impressed by his knowledge, the doctor asks, "Are you a physician?" "No," Blundetto replies matter-of-factly, "I'm a pre-board certified massage therapist."
No word yet on whether Blundetto will join the AMTA or ABMP.
Nothing to Get Stressed About
Massage therapists know stress - they see it manifested in the bodies of their clients every day in the form of pain, headaches and hypertension. Left untreated - or worse, undetected - stress can have lasting physical and emotional consequences. Believing the key to combating stress lies in its immediate detection, New York massage therapist Michael De Feo invented the Portable Tension and Stress Detector, a battery-operated device about the size of a cell phone that warns users with a low audible sound when stress levels in the body begin to rise. The device is small enough to fit into a pocket or handbag.
Users attach one to three of the device's electrodes to any muscle group in the body that holds stress, such as the neck or shoulder muscles. The electrodes monitor the electrical impulses from the nerves in the muscle group; when tension in those muscles exceeds the preset level, the device notifies the user. Users can then make conscious efforts to lower their stress levels through deep breathing, imagery, or meditation techniques.
De Feo affirms that over time, use of the Portable Tension and Stress Detector will teach users to stop the stress before it even starts. "It teaches people how to stay calm," he said in an interview with The Journal News. "After using it for awhile, you don't need to use it anymore because you get to know how to stay in a relaxed state."1
De Feo, who is searching for a manufacturer for the device, is currently working with an engineer on a wireless version. For more information, contact Michael De Feo at 914-967-7369.
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