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Finders Keepers: The Secret to Relationship-Based Marketing
Becoming a successful practitioner has less to do with what you learned in school, and more to do with your ability to find new patients and keep them!
Billing for Same-Visit Extraspinal and Spinal Manipulation
Q: I have always been under the premise that when billing 98943, extraspinal chiropractic manipulation, on the same visit as spinal manipulation, 98940-98942, that the extraspinal manipulation requires modifier 51.
Peer Points: Always Seeking To Grow
Ellen "Kiki" Geary has spent the last decade honing her craft. As a specialist in integrative holistic care, she went straight from completing her master's degree in acupuncture and chinese herbal medicine from Bastyr University to building a successful and thriving practice in the small community of Anacortes, Washington.
Are Your Work Orders in Order?
There are times when a patient's occupational duties will delay or prevent them from recovering. These circumstances create the need for the doctor to recommend modified duty or remove the patient from work.
The Art of Day-to-Day Assessment and Treatment: Clinical Pearls
Let's focus on the day-to-day process of assessing and treating the patient. I am proposing a particular attitude; a way of looking at the patient. This often evolves over a few treatments and then changes as you figure out what is significant.
Overcoming Barriers to Exercise Compliance
One of the most common questions other practitioners ask me is, "How do I get patients to do their exercises?" I am not frustrated by my patient compliance, as many doctors are; in fact, I am actually happy with my patients' involvement and commitment.
Image Is Everything: The Power of Branding
Successful businesses use color and design to attract people to their service. They understand how important image is and hire experts to create an attractive package. Starbucks works hard to create an atmosphere that is warm and inviting.
A Dream Come True for Chiropractic: Funding Prevention and Public Health
Back in 2005, Sen. Tom Harkin (D-Iowa) said: "Let's face it, in America today we don't have a health care system, we have a sick care system.
News in Brief
Major Organizations Announce Joint Conference; Fighting for Section 2706; New Vice President of Chiro. Program at Parker; Two Families, One Chiropractic Dynasty.
The Wisdom of the Second Office Location (SOL)
There are some things I never want to do again, like riding a motorcycle 100 mph. I call these things my "negative bucket list." Other things I have on that list include water skiing, riding a roller coaster and eating habanero peppers.
Medical Qigong for the Heart: Part III
Part 1 and Part II of this series focused on the physical aspect of the Heart and mental emotional aspects of the Heart respectively. Now, I would like to focus on the spiritual aspect of the Heart.
A Chinese Medicine Story: An Interview with Mazin Al-Khafaji
Mazin Al-Khafaji's work has interested me for years. In February 2014, we invited him for the second time to speak at the Southwest Symposium in Austin, Texas.
State by State: Comparing Chiropractic Scope of Practice
"The issue of 'scope of practice' has been a bugaboo ever since our early quests for legal recognition for chiropractic," according to Dr. Claire Johnson, editor in chief of JMPT and National's other two chiropractic journals.
Love a Nurse – and They'll Love You Back
According to various sources, there are about 3 million registered nurses in the U.S., and according to the American Nurses Association, they are under serious pressure in today's health care reality.
Building From the Bottom Up
I caught up with my dear friend Honora Wolfe, in her Colorado painting studio where, if she is not praying in Bhutan or doing charitable work in a Nepali free clinic, she spends most of her time now.
We Get Letters & E-Mail
Not All Evidence Is Equal; An Abundance of Misinformation; A Well-Researched Decision; Far Too Dangerous.
A Guide for Talking to Doctors about Acupuncture and Brain Chemistry
Before I begin any discussion of how to talk about the effects of acupuncture on brain chemistry, nervous and endocrine function, it is essential to understand just what physicians most need help with.
Defending With Vitamin D: Helps Prevent Progression to Diabetes
A 2014 clinical trial published in the American Journal of Clinical Nutrition provides additional evidence that optimal vitamin D nutritional status may be important in preventing the progression of prediabetes to diabetes in prediabetic adults.
New Medical Technologies You Need to Know
We're all familiar with how fast computers become obsolete, as well as the rapid pace of development in the field of cell phone technology. The latest smart phones are far more powerful than desktop computers were only a few years ago.
A History Worth Telling
The popularity and the use of acupuncture for the treatment of animals in the United States is at its peak.
Is the EHR Ship Setting Sail Without Us?
The numbers are in: As of July 2014, 10,253 doctors of chiropractic have received $123,059,868 in EHR stimulus funds – and yet that represents less than 15 percent of our profession.
Women's Health: Herbal Formulas to Help Patients With Dysmenorrhea
Chiropractors have long treated women for menstrual pain (dysmenorrhea). Since roughly 60 percent of all chiropractic patients are women and 30-50 percent of women have a history of menstrual cramps, the vast majority of doctors of chiropractic will inevitably see patients with dysmenorrhea.
May, 2004, Vol. 04, Issue 05
The Art of Palpation
By Michael McGillicuddy, LMT, NCTMB
I remember learning 20 years ago in massage school that therapists could specialize in working with athletes. Since I lived in Florida and spent most of my high school years playing whatever sport was in season, becoming a sports massage therapist was a no-brainer for me.
Additionally, I learned that working with people who were active was a lot of fun.It is a lot easier to discover where the body is most likely to develop aches and pains when you work with active people; however, you soon learn that applying Swedish massage strokes in the order you learned in school is not usually satisfying to most athletes. The great thing about being a massage therapist is that you get immediate "feedback" from your hands as to what tissue feels like; based on this feedback, you move from one massage stroke to another to get the greatest effect.
Years ago, I took a sports massage workshop with Jack Meagher. He had written a book, Sports Massage, in which he described the common sports massage techniques and the texture of healthy and injured muscle tissue. I read the book before attending the workshop, but it did not make much sense to me. Being in the workshop and watching Jack work made all the difference in the world. He would actually take your hand and position it so you could feel the texture of the tissue he was describing. All of the sudden, the light turned on for me! Sometimes I think one of the things missing in our profession is a universal vocabulary that describes the texture of tissue. We should be able to describe what healthy and unhealthy tissue feels like.
I usually describe healthy tissue as feeling smooth and consistent. Jack described unhealthy muscle tissue as muscle that felt like it had a piano string running through it. Sometimes, just a few strands of muscle fiber will remain in spasm giving the muscle a "piano-string" feeling. At other times, the whole muscle will become hypertonic and feel thick or ropelike. Some muscle tissues become inflamed, which causes them to feel spongy. Each of these muscle problems would require the application of a different sports massage technique to resolve the problem. The ability to palpate the texture of tissue is a skill a sports massage therapist must develop in order to achieve excellent results.
So, how do you get to the point where you can "feel" the texture of tissue? Having a highly skilled massage therapist as a teacher sure helps. Developing a skill usually takes a lot of practice, and it usually requires working on numerous people for experience in comparative assessment. Working slowly with your eyes closed while applying a specific technique on a specific muscle, also helps a therapist focus on what the tissue feels like. And asking for feedback from the athlete can help the therapist zero in on the specific texture of tissue. After practicing techniques this way for a while, I believe a sports massage therapist begins to "see" with the fingers.
A sports massage therapist that has developed very sensitive palpation literacy is often asked, "How do your hands know exactly where to go?" Most athletes sense this skill very quickly in a therapist, and this tells them that the therapist knows exactly what he or she is doing. Surely palpation literacy is not the only skill required for a sport massage therapist to provide effective treatment, but it is one I think should be high on the priority list. I hope this information has been helpful, and that you enjoy being a part of the massage therapy profession.
Click here for previous articles by Michael McGillicuddy, LMT, NCTMB.
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