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Right Back Where We Started?
More than 25 years after Judge Susan Getzendanner issued her historic opinion in the Wilk v AMA anti-trust case, evidence suggests that despite increasing collaboration between doctors of chiropractic and their allopathic medical counterparts, when it comes to organized medicine, we may be right back where we started.
Happy New Year 2015 Gong Hoy Fat Choi
Welcome to the year of the sheep! We begin a new year guided by the sign of a quietly and creatively organized animal.
How to Use Online Video as a Tool to Market Your Practice
Health care practitioners, including chiropractors, should consider online videos as a key element of their Internet marketing strategy. In the next three years, videos are expected to account for nearly 70 percent of all consumer online traffic, according to Cisco.
Chiropractic Research in Review
Occupational LBP in Primary- and High-School Teachers; Treating MVA Complications With Chiropractic Care; Neck Pain: Immediate Effects of Active Scapular Correction; Taping Benefits Stride, Step Length in Fatigued Runners.
Three for One: The Cervical Distraction Test
Taking the time to do an exam is important, but it is time spent. The exam serves as a way to physically validate your clinical impression following a history and clinical consultation.
Professionalism and Evidence-Based Health Care
Today's chiropractors are facing a conundrum with the Affordable Care Act and its health care reform requirements, including evidence-based practice and health technology assessment.
Animal Acupuncture Gaining in Popularity
We have just finished the year of the fire hoarse and now it is time to spend some time alone, daydreaming and thinking outside the box in terms of where our profession is headed. The sheep person is well organized and creative so this should not be difficult to do.
The Way of Zen Performance Enhancement
Working with elite athletes and implementing various techniques to keep athletes focused and at their optimal performance for a sustained period of time includes incorporating various meditation techniques that counterbalance their sport-specific physical and mental demands, which is an important element of success throughout the years.
Taking the Freeze Out of Adhesive Capsulitis
Adhesive capsulitis or "frozen shoulder" is a relatively common condition resulting in severe shoulder pain and global loss of glenohumeral joint range of motion. Incidence of the condition is approximately 3 percent in the general population.
Fight Colorectal Cancer With Folic Acid
CRC is the second most common cause of cancer mortality in the U.S. and Canada. Although genetic susceptibility plays a role in the etiology of CRC, dietary factors, including certain vitamins, have also been shown to influence the development of the disease in various studies.
Environmental Toxins: Cause of Modern Illness, Part 2
In Part I of this article, we detailed the variety of environmental toxins assaulting our bodies. These include pesticides and herbicides; plastics; preservatives; cosmetics; gasoline additives, solvents and glues; and heavy metals.
News in Brief
While indignation may be your immediate reaction to H.R. 5780, the Protecting the Integrity of Medicare Act of 2014, the American Chiropractic Association suggests the legislation is just what the chiropractic profession needs.
Acupuncture and its Place in the Integrative Healthcare Practice: The Need to Move from Modality to Profession
Acupuncture and oriental medicine (AOM) has grown and flourished from its inception thousands of years ago in China. In surrounding regions of Asia, AOM developed as a response to differing cultural, pathological, health and wellness care needs.
Helping to Create the Healthiest Generation
The imperative to create the "Healthiest Generation by 2030," envisioned by the American Public Health Association (APHA), was in full force at the APHA's 142nd Annual Meeting held in New Orleans from November 15-19, 2014.
The Conscious Evolution of Healing: Importance of Opening the Sensory Portals in Classical Chinese Medicine
The Chinese medical classics are not just clinical guides. They give advice; ways we can awaken more fully into conscious awareness.
Trouble Down Under: San Zhen Therapy for Lower Jiao Issues
In the last several columns, I have discussed many clinical options for utilizing San Zhen or Three Needle Therapy. In this installment, I will continue this trend and discuss several foundational patterns which can be found in several very common clinical presentations.
Show Up and Show Respect
I was recently asked about my chiropractic philosophy. My answer surprised my questioner.
AWB Makes a Difference in the Yucatan
We are in the sleepy town of Izamal, located about an hour from the Merida airport where our group arrived last night. Later that morning, on a bus winding through the dusty roads of the Yucatan, fourteen acupuncturists, two facilitators from AWB and two tour guides make their way to the small rustic town of Popola.
Two for One: The Cervical Distraction Test
In today's healthcare system, diagnoses and treatment plans follow a western medical model - especially if you work with attorneys or insurance companies.
The App Advantage: Get More for Less
You may have noticed the list of "app-exclusive" articles in the directory on the front page of the print issue and in the Table of Contents on page 4. You can't find these articles in print or even in our online archives.
Age and Fertility: Why We Should Worry Less About Age and More About Overall Health
Recently, on one of the acupuncture alumni forums, the topic of age and fertility came up when a practitioner posted a question regarding a patient that was about to turn 40-years-old.
I Felt it in My Fingers First
I'm not afraid to say it. Massage therapists make better acupuncturists. I'll tell you how I know, but first I have a question: What do a microcurrent device, a laser and a hippie massage therapist have in common?
The Static Postural Pelvic Exam
I include a static postural analysis in my evaluation routine whether you are a patient in pain or an elite-sport athlete in training. In my day-to-day practice, I require patients to stand still while I "just look" at them.
We Get Letters & Email
Rethinking Our Approach to Immunization; Coming Together for the Good of Our Patients.
Movement Assessments: The DC's Sphygmomanometer
I think back to when I was going through chiropractic school outpatient clinic. I was embarrassed to have my family and friends come in for treatment because initial evaluations took three hours to complete.
April, 2004, Vol. 04, Issue 04
Your Plan, Part Two
By Perry Isenberg
Last month, I looked at the questions and considerations needed to define and secure rewarding employment; I hope it was useful. Your continued feedback will help ensure that these articles continue to be relevant.My goal is to provide insight to improve your chances of finding business and economic success. Without the ability to make a reasonable living, you will not be able to continue providing this much-needed therapy. So, continue telling me what you want me to talk about.
This month, I want to discuss growing into and securing a management position. Like everything, management has its pros and cons, and you need to consider these before deciding to be a manager. They say it is lonely at the top - and it can be - so be aware that becoming a manager often involves some invisible separation from your coworkers; however, management can also be very rewarding.
Management generally involves some separation from coworkers and a level of authority over them. This is a frightful reality that separates the "men" from the "boys," so to speak. Having authority over anybody is a huge responsibility and challenge. I still have difficulty with this at times and am constantly evolving into a better manager with respect to responsibility and proper, appropriate use of authority. Take inventory of yourself and try to be honest. Are you ready for the responsibility of managing people? Make sure you are up to the challenge, and that management would be an asset, not a burden - otherwise you will become frustrated.
Management is more about working with people than about making sure the work is getting done. For example, let's say that you are managing the massage services of a spa with six therapists on staff, and your goal is a profitable department that requires 150 sessions per week. Your job is to make sure this goal is met. In this case, managing your staff is more important than the number of sessions, because unless you can create an enthusiastic, responsible team that works well together and takes pride in the work, all the appointments in the world won't help you achieve that goal. The ability to manage is vital to ensuring your department reaches its goal. Often, it involves taking two steps backward and one forward by changing personnel and/or their responsibilities, until you have the right team assembled.
The next item for self-examination is your use of authority; this is important. I pride myself on being a coworker with my employees and try not to create a daily environment of authority. My coworkers know the "buck stops with me," but it is not something we discuss unless it becomes absolutely necessary. If you want to be a manager so you can be the "boss," stop now! Authority should not be something that is sought; it should be earned as a byproduct of wanting to lead, teach and inspire. Separation from your coworkers is an element of management.
As much as I consider myself a coworker with my staff, the reality is that I am on the "other side" of the fence, involved in dealings that are good for the entire business and not always good for individual employees. This reality creates division, whether you like it or not. Many people have balked at separation and attempted to be "buddies" with their staff, while attempting to meet the needs of their management position. It may work for a while, but ultimately it does not. If you want to be part of the "gang," do not consider management. At best, you can reside at the edge of the "gang's" circle.
Generally, as a manager, you will likely spend less time perfecting your craft and more time managing people and handling general business issues. This can cause some serious stress for the therapists that enjoy helping and healing people. There is nothing better than working your magic to provide clients exactly what they need. So before you leap into management, realize that you will be doing less hands-on work. You must also possess the ability to be organized and handle a variety of components, including staff, scheduling, morale, client needs, upper management demands, product and supply inventories, and legal issues - to name a few. It is likely that you will be on salary and work more hours than anyone else in your department. And if short-staffed, you will be called on to do hands-on work.
Management can be a rewarding goal that, once achieved, allows you to improve your "people" skills, increase your economic opportunities, have greater career flexibility, and additional perqs, such as time off, bonuses and more. I believe most people identify with the advantages of management. Examine the following questions and if they sound exciting, you could be on your way to a successful management career:
If you think you can handle the challenges presented above, I recommend you start pursuing a management position; if successful, you will be on your way to greater economic and career security!
I wish you the best of luck.
Until Next Month,
Click here for previous articles by Perry Isenberg.
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