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It Pays to be a Foodie
If there is an inner foodie in you, just waiting to burst out—this article is for you! Do you want to know how I know? I'm that girl. My middle name might as well be "Foodie." I love food! And if my patients are any indication, many of them do as well.
News in Brief
Foundation for Chiropractic Progress Enrolls Second Group Member; Focus on Chiropractic Education at WFC-ACC Conference in Miami; Are You Ready for Another "Have-a-Heart" Campaign?
The Power of Mu Xiang to Treat Irritable Bowel Disease
Bloating and gas pain is something that everyone has had to deal with at one point or another; however, that's usually reserved for holiday dinners and other large gatherings.
Treating Menopausal Women in Your Practice
I love what I do for a living. It's a great way to trade health for bread. And no topic of health, with the right bedside manner, is taboo.
Implications of Section 2706: The Non-Discrimination Provision Survey
In late April 2014, NCCAOM diplomates received an email survey with the subject line: "End discrimination against acupuncturists" polling CAM practitioners for a Request for Information from the Department of Health and Human Services, released in mid-March.
Inspire Your Patients to Make Healthy Choices
Have you tried to get your patients to change their eating habits or their diet and couldn't get them to succeed? Were they confused and unsure of what the right thing was to eat? You are not alone!
Chronic heightened emotional states create a perfect breeding ground for illness. Through my practice I noted the increasingly obvious relationship between one's mental focus on negative thinking, emotions, resistance to experiencing feelings and disease.
The Acupuncture Now Foundation: What Our Profession Needs
Although acupuncture is growing in popularity it continues to be underutilized due to misunderstandings about its true potential. Only a fraction of those who could be helped by acupuncture know enough to seek it out.
Peer Points: Promoting TCM Knowledge
When Elaine Wolf Komarow, LAc, received her first acupuncture treatment in 1989, she said it changed her life. "I felt more aware, calmer, and happier. I was so fascinated by the changes that I began to learn everything I could about the underlying philosophy of Chinese medicine," said Komarow.
The McGill Approach to the Lower Back (Part 1)
Stuart McGill, PhD, brings a unique combination of tools to the table. He is a scientist who also functions as a clinician. He describes himself as a medical consultant who is referred challenging patients. He is both evidence based and practical.
Five Element Acupuncture Can Enhance Your Practice
For eight years I have been teaching and supervising TCM students at an acupuncture college in Colorado, in Five Element acupuncture.
Meat in the Middle
Have you ever wondered what's the truth about meat? Is it really as bad as many people think?
Alcohol Consumption Strongly Linked to Risk of Colorectal Cancer
Alcohol intake is one of the primary risk factors for many human cancers, and is strongly associated with cancers of the oral cavity, pharynx, larynx, esophagus, liver, breast, and notably, the colon and rectum.
Capturing the Essence of Tai Chi
Over the last 12 years, I have been working on one of the few documentaries about Tai Chi. It's called The Professor: Tai Chi's Journey West and it's about Cheng Man-Ching who moved to New York in the 1960s.
Following the Thinking of the Classics
I have heard about the "best time of day" to carry out certain examinations or therapies. For example, I remember making a note years ago that early morning is the best time to take someone's pulses.
Introduce Your Patients to Collagen Induction Therapy
Cutaneous (skin) aging generally occurs from either intrinsic or extrinsic processes. Intrinsic aging results from natural skin tissue damage and degeneration.
"Turn, Turn, Turn"
Many people are credited with saying, "If you remember the '60s, you really weren't there." Given the fact I didn't become a teenager until 1970, I actually do remember the '60s (or at least part of it). And as a child of the '60s, I was, of course, influenced by the music.
The Bottom Line ... From a Surgeon Who Knows
Regardless of individual relationships between providers, there continues to be a type of Hatfield-McCoy feud between the philosophies of medicine and chiropractic, particularly when it comes to musculoskeletal ailments.
Correcting Dysfunctional Movement Patterns – Is Local Treatment Enough?
It is widely believed that mechanical, non-traumatic back pain is largely related to dysfunctional or compensatory movement patterns the body has adopted over time.
Giving Chiropractic Some Much-Needed PR
Public relations has not always been the chiropractic profession's strong suit, a shortcoming that has subjected the profession to countless attacks on its legitimacy and seemingly perpetual confusion among the public and the health care world as to the skills and services doctors of chiropractic provide.
Acupuncture Detox as Part of Drug Rehabilitation
In the U.S., more than 2,000 alcohol and drug rehabilitation programs have added ear acupuncture to their practice. The development of the protocol was determined by Lincoln Hospital as it delivered 100 acupuncture treatments daily.
Drug War Rages in Wisconsin
Based on its actions over the past 15 years (review the sidebar in the app version of this article), controversy and the Wisconsin Chiropractic Association seem to go hand in hand.
Micro-Needle Dermal Roller Use in the Treatment Room
Recently micro-needle dermal rollers have been getting a lot of media attention. As a practitioner who specializes in acupuncture facial rejuvenation, I know that skin needling with a dermal roller (also known as collagen induction therapy), promotes the natural reproduction of collagen and elastin, making the skin feel smoother and tighter.
Treating Chronic Depression with Acupressure
In Traditional Chinese Medicine there already exists a comprehensive theory linking the body and mind.
Finders Keepers: The Secret to Relationship-Based Marketing
Becoming a successful practitioner has less to do with what you learned in school, and more to do with your ability to find new patients and keep them!
Chinese Medicine: The Natural Way to Children's Wellness
As a child, I did not like going to the doctor. For the most part, when I had to go I wasn't feeling good to begin with, and I was heading into a sterile environment to be awkwardly probed by a man in a white coat for a very short, impersonal period of time.
February, 2004, Vol. 04, Issue 02
The Hidden Costs of Purchasing Massage Tables
By Linda Riach
There is an inclination among massage therapists, both experienced and inexperienced, to purchase inexpensive equipment. The reflex to save money on the spot is natural, but can cost you dearly in the end.Too often, with cheap massage tables, you get what you pay for. To avoid the hidden costs of tables, here are some issues to think about to ensure that you get the right table to maximize your practice. After all, aside from one's hands and training, the table is the single most important tool upon which the practitioner's whole livelihood hangs.
When purchasing a table, the first question to ask is, "What purpose will the table serve?" Will the table be used only for massages? If so, what type? Or will the table be used to offer other services, as well? If so, you'll want to consider a table with features that support each modality and functionality, such as padding, height adjustability, even a backrest. A less expensive table that is not as accommodating can cause you to incur greater costs, since an unequipped table cannot perform all the functions you will need. The wrong table will create a poor experience for your client and put undue strain on your key business investment - your body. If your table cannot accommodate your usage needs, you will have to purchase a second table, which will add an additional unplanned expense to your practice.
For the practitioner, a good table can mean the difference between a healthy career and a painfully stunted one. In this case, a "good table" means one that reflects your physical attributes and ergonomically supports your body mechanics, including your height, weight, strength and modality. In other words, you want a table that reflects your physical reality and allows you to service a thriving client list without suffering physical burnout. A well-designed table can turn your day-to-day practice into a lifelong career!
If you are not a sole practitioner, poor table choices can cost you one of your most valued assets - your employees. Ergonomically unfriendly tables can take a toll on your practitioners by creating "wear and tear" on their bodies, making the workplace unbearable, shortening their careers and increasing your turnover rate! Poor-quality tables can lead to ongoing frustration for your massage therapists; it sends the message that you don't care about their comfort or longevity. These factors contribute to costly staff turnover. Don't forget, word-of-mouth is an important marketing tool for a massage business. Employees - past and present - talk.
One good massage experience is often enough to keep clients coming back, which generates greater, ongoing revenue for you. All it takes is one bad appointment, and you will probably never see that customer again. Well-made, comfortable tables will enhance the massage experience for the client, helping to take it to a whole new level. Ironically, a great table "disappears"; the ergonomics of a great table go unnoticed during a massage and keep the attention on the treatment-where it belongs. Foam quality; table width; getting on and off the table with ease; and bolsters, all contribute significantly to creating client comfort. In short, a great table is the foundation upon which a great massage is built.
High-quality tables positively influence efficacy. In terms of table features and accessories, the right tool for the job can make the difference between helping or hindering a client's health and well-being. A good table, designed with both you and the client in mind, will enhance your therapy and help the client achieve greater wellness.
While there are reputable companies that manufacture and import tables from overseas, some questionable companies that offer less expensive tables often do so because they have less invested in them: less testing, less design and development, lower-grade materials and lower safety standards. Some of these are manufactured in underdeveloped nations, for low wages, in substandard conditions. Massage therapists that are willing to gamble on safety and table quality are opening themselves up to costly liability, years of potential litigation and a ruined reputation.
Safety is not the place to cut costs for you or your clients! Check with your sales representative about the company's commitment to safety standards, testing and weight-acceptance ratios. Do not underestimate the reputation, customer service and stability of the manufacturer. Who is going to honor a warranty if the table company goes belly-up? You want a table from a company that will answer your questions and be responsive to your needs. A table is a big investment for anyone, and a good one can last you a lifetime. Reputable table companies should back up any claims they make.
The Life of the Equipment
Better equipment lasts longer. Investing in top-quality equipment designed to last for years will go a long way toward creating goodwill among staff and clients, and generate additional cost savings over the life of the products. While it may be easier to buy less expensive equipment in the short run, in the long run, the high-quality tables cost less and actually pay you back in increased return business. Less expensive tables often have shorter life spans. Further, higher quality tables often come with lifetime guarantees, so you don't have to buy a table twice if you do experience any type of table-related defect or failure.
When considering purchasing a table - in essence, finding the right foundation upon which to build your business - consider all the real and hidden costs. Remember that investing in a table that supports its purpose, your employees and your clients will give you a great return over the life of the table. With that in mind, it is a good idea to resist the urge to save money now, rather than invest in the health of your business over the long term.
Click here for previous articles by Linda Riach.
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