resourcesABOUT MT AUTHOR GUIDELINES CLASSIFIEDS EDITORIAL CALENDAR MEDIA GUIDE MASSAGE MART SCHOOLS & EDUCATION FEEDBACK
A House Divided?
The American Chiropractic Association's House of Delegates voted on 30 resolutions at its annual business meeting in Washington D.C., but two in particular took immediate center stage due to their controversial nature.
How Much Do You Know About the Benefits of Birds Nest?
Edible bird's nest is the nest made by the Swiftlet bird of Southeast Asia that is usually prepared as a soup and prized in Chinese culture as a healthful delicacy.
Integrating Art with Clinical Practice for Patients with PTSD: The Artemis Project
Are you restricted by those one-on-one clinic dynamics? Why not join colleagues and clients in experimental group settings? Three of us volunteered to do just that in Austin on behalf of women veteranss from all branches of the service.
A View From the ER
The University of Western States has inked an innovative agreement with local nonprofit health system Legacy Health whereby UWS sports-medicine fellows can experience observational clinical rotations in emergency-room settings within the Legacy system.
Term Limits: What's in a Word?
It was the French historian and philosopher Voltaire who once declared the Holy Roman Empire was neither holy nor Roman nor an empire.
Animal Acupuncture: A Case Study in the Treatment of Traumatic Injury in the Equine
The rise of animal acupuncture in the U.S. began in the early 1970's as a result of the work by members of the National Acupuncture Association in Westwood, Calif.
Sleep, Less Sleep or No Sleep?
I had a dream I wasn't getting enough sleep. It was a very realistic dream, even though I was probably slightly awake and not really deep dreaming. Most likely I had been dozing, caught in that twilight of sleep and wakefulness.
The Tide is Rising in the Acupuncture Profession
Former President Ronald Regan said, "When the tide rises all boats float." The tide is rising for the acupuncture profession. Many forces outside the profession are helping the tides to rise.
Applying the Thin Skull Principle
The "thin skull" principle, also known as the "you take your victim as you find them" principle, is a legal principle that can be summed up by the following statement.
Talking to Patients About Lumbar Facet Denervation (Medial Branch Neurotomy)
Lumbar facet denervation, more appropriately termed medial branch neurotomy (MBN), is a procedure that may be considered when patients suffer from recalcitrant non-radicular axial back and/or leg pain.
Functional Hip Impingement (Part 1)
Every time I sit down to write an article, I realize how much more there is to know about musculoskeletal pain. I also learn something new every time. (I want to give special thanks to Lucy Whyte Ferguson for assisting with this article.)
The Acupuncturist's Problem
I want share with you some observations and insights into what seems to be the most common problem my colleagues in the acupuncture profession struggles with. If you also struggle with this problem, I hope you get a valuable "aha" moment from reading this.
PCOM Granted Regional Accreditation
Pacific College of Oriental Medicine (PCOM) recently announce it has received regional accreditation from the Western Association of Schools and Colleges (WASC). This achievement reflects five years of hard work on the part of faculty, staff, and students.
5 Simple Steps to Create an Effective Marketing Calendar
In the educational experience of most healthcare practitioners, business and marketing are overlooked topics.
5 Tips for Using Pinterest to Market Your Practice
Pinterest is a very popular, but often under-utilized, social media platform where people can bookmark, or "pin," fun and interesting things from all across the internet.
Medicine is Clumsy, Don't You Be
All medical systems have clumsiness in them. If the technique isn't, the practitioner is. Everyone in every form of medicine is striving to improve. That is why we call it practice.
Marijuana, Apathy and Chinese Medicine, Part 1
This article was written in response to the unheeded acceptance of marijuana as a harmless substance that potentially does good when used for the medical relief of pain.
Optimism = Compassion = Trust
A randomized clinical trial recently published online in JAMA Oncology examined how patients viewed their doctor based upon how the practitioner presented bad news to the patient.
Low Back Pain in Professional Golf: A Common Muscular Relationship
Every sport creates its own unique demands on the body. Some sports require such a myriad of body positions that assessing pathology is often difficult and unpredictable.
Turning a Blind Eye to History – and Reality
The American Medical Association is taking the Supreme Court's Feb. 25, 2015 decision exactly as it always does – by turning a blind eye to history, legal precedent and reality.
January, 2004, Vol. 04, Issue 01
By Editorial Staff
Spa Conferences Expand Venues, Head West
Mark your calendars for the 2004 Spa & Resort and Medical Spa Expos and Conferences, scheduled in three locations this year: Los Angeles, Feb.15-16, 2004, at the Los Angeles Convention Center; New York, Apr. 18-19, 2004, at New York City's Pier 94; and Miami, Sept. 12-13,2004, at the Miami Convention Center.
Each year, thousands of massage therapists, business owners, managers, chiropractors and physicians from the spa, medical spa, hotel and resort communities gather at the conferences to network, attend classes and learn about the latest trends in the industry. This will be the first year that Los Angeles will host the conferences. The L.A. event will feature renowned author and holistic health expert Dr. Deepak Chopra as the keynote speaker. According to a press release, Dr. Chopra's address will discuss "...the miraculous power of coincidence that can spontaneously fulfill our desires and tap into the true potential that rests within each of us."
"We are extremely pleased to have Dr. Deepak Chopra as our special guest and keynote speaker at our inaugural conference and expos in Los Angeles," said Greg Topalian, vice president and director of the conferences. "Who better to set the tone for the spa industry than Dr. Chopra? His insight and advice for everyone in the spa and wellness arena are extraordinarily valuable."
International Spa Association News
The International Spa Association (ISPA) has just released its 2003 Spa-Goer Study. The study, which targets day, resort, hotel, and destination spas, offers a comprehensive look at spa consumer demographics, including treatments, frequency of visits and types of products purchased, among other things. Similar studies focusing on the United Kingdom, Canada and Japan will be available soon. The 2003 Spa-Goer Study is available for purchase now.
The 2003-2004 ISPA Board of Directors is in place and ready to assume its duties that include overseeing approximately 2,000 members in 60 countries. They are:
For more information about ISPA, visit www.experienceispa.com.
The Spa Association Releases Marketing Tool
The Spa Association has released Spa Marketing: Tools for Success, a CD that contains a marketing plan for new spas or spas wanting to improve their marketing skills. The marketing plan includes tools designed to help find new clients, customer service strategies and solutions, and guidelines for creating an advertising campaign. Included with the disc is an informational booklet. The CD is compatible with IBM and Apple operating systems. For more information, visit www.thespaassociation.com.
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