resourcesABOUT MT AUTHOR GUIDELINES CLASSIFIEDS EDITORIAL CALENDAR MEDIA GUIDE MASSAGE MART SCHOOLS & EDUCATION FEEDBACK
Marijuana, Apathy and Chinese Medicine, Part 1
This article was written in response to the unheeded acceptance of marijuana as a harmless substance that potentially does good when used for the medical relief of pain.
Professional Credentialing and Board Certification: An Ethical Faux Pas
Because of the Affordable Care Act, health care systems are coordinating care through accountable care organizations (ACOs) in order to reduce the cost of care and improve quality of care.
First Do No Harm?
There's no questioning the frightening nature of breast cancer, which strikes one in eight women in the U.S. – eclipsed only by skin cancer in terms of prevalence.
Reducing the Autogenic Inhibition Reflex: Making Weak Muscles Strong
The autogenic inhibition (AI) reflex is a sudden relaxation of a muscle in response to excess tension.
Giving Vets the Care They Deserve
The Department of Veterans Affairs (VA) administers the largest integrated health care system in the United States.
PCOM Granted Regional Accreditation
Pacific College of Oriental Medicine (PCOM) recently announce it has received regional accreditation from the Western Association of Schools and Colleges (WASC). This achievement reflects five years of hard work on the part of faculty, staff, and students.
Our Biggest Challenges to Compete in Wellness Care
In the first article in this four-article series [May 1 DC], I made the case that chiropractors should either embrace offering lifestyle wellness in their practices or face the possibility of losing their place in the wellness care marketplace.
We Get Letters & Email
A House Divided? (May 1 issue) provoked significant response from readers. Here are several of the surprisingly similar comments we received.
ACA or ICA: Which Best Represents You?
Last June, I was honored to represent Texas ICA members as their representative assemblyman at the ICA Annual Meeting in Kansas City.
The Challenges of Integrating Eastern and Western Medicine
My Masters thesis was titled, "The Challenges of Integrating Eastern and Western Medicine," which highlighted several reasons why it is hard for these two worlds to mix.
Leg-Length Inequality and Pelvic Fixation: A New Approach to the Negative Derifield (Part 2)
As we noted in our previous article, with a positive Derifield (+D), the doctor observes the reactive (shorter) leg in the prone position that becomes longer or "crosses over" in the flexed position.
Green Tea Improves Cognitive Function in Elderly Subjects
Publishing their results in the journal Nutrients in May 2014, researchers showed that drinking the equivalent of 2-4 cups of brewed green tea (or bottled tea) daily improved cognitive function or reduced the progression of cognitive dysfunction in elderly subjects.
5 Tips for Using Pinterest to Market Your Practice
Pinterest is a very popular, but often under-utilized, social media platform where people can bookmark, or "pin," fun and interesting things from all across the internet.
Rethinking Musculoskeletal Pain – A Public Health Perspective
The American Public Health Association (APHA) is the world's oldest and largest association of its kind, founded more than 140 years ago and boasting over 25,000 members.
A Poor Choice for Pain Relief
Acetaminophen is the most popular pain reliever in the U.S., accounting for an estimated 27 billion annual doses as of 2009. With 100,000-plus hospital visits a year by users, it's also the most likely to be taken inappropriately.
How Much Do You Know About the Benefits of Birds Nest?
Edible bird's nest is the nest made by the Swiftlet bird of Southeast Asia that is usually prepared as a soup and prized in Chinese culture as a healthful delicacy.
Integrating Art with Clinical Practice for Patients with PTSD: The Artemis Project
Are you restricted by those one-on-one clinic dynamics? Why not join colleagues and clients in experimental group settings? Three of us volunteered to do just that in Austin on behalf of women veteranss from all branches of the service.
The Acupuncturist's Problem
I want share with you some observations and insights into what seems to be the most common problem my colleagues in the acupuncture profession struggles with. If you also struggle with this problem, I hope you get a valuable "aha" moment from reading this.
Spieth Thanks His Chiropractor After Historic Masters Win
Jordan Spieth didn't just capture the hearts of golf enthusiasts worldwide with his record-setting, wire-to-wire victory at the 79th Masters Tournament.
5 Simple Steps to Create an Effective Marketing Calendar
In the educational experience of most healthcare practitioners, business and marketing are overlooked topics.
Animal Acupuncture: A Case Study in the Treatment of Traumatic Injury in the Equine
The rise of animal acupuncture in the U.S. began in the early 1970's as a result of the work by members of the National Acupuncture Association in Westwood, Calif.
The Tide is Rising in the Acupuncture Profession
Former President Ronald Regan said, "When the tide rises all boats float." The tide is rising for the acupuncture profession. Many forces outside the profession are helping the tides to rise.
January, 2004, Vol. 04, Issue 01
By Editorial Staff
Spa Conferences Expand Venues, Head West
Mark your calendars for the 2004 Spa & Resort and Medical Spa Expos and Conferences, scheduled in three locations this year: Los Angeles, Feb.15-16, 2004, at the Los Angeles Convention Center; New York, Apr. 18-19, 2004, at New York City's Pier 94; and Miami, Sept. 12-13,2004, at the Miami Convention Center.
Each year, thousands of massage therapists, business owners, managers, chiropractors and physicians from the spa, medical spa, hotel and resort communities gather at the conferences to network, attend classes and learn about the latest trends in the industry. This will be the first year that Los Angeles will host the conferences. The L.A. event will feature renowned author and holistic health expert Dr. Deepak Chopra as the keynote speaker. According to a press release, Dr. Chopra's address will discuss "...the miraculous power of coincidence that can spontaneously fulfill our desires and tap into the true potential that rests within each of us."
"We are extremely pleased to have Dr. Deepak Chopra as our special guest and keynote speaker at our inaugural conference and expos in Los Angeles," said Greg Topalian, vice president and director of the conferences. "Who better to set the tone for the spa industry than Dr. Chopra? His insight and advice for everyone in the spa and wellness arena are extraordinarily valuable."
International Spa Association News
The International Spa Association (ISPA) has just released its 2003 Spa-Goer Study. The study, which targets day, resort, hotel, and destination spas, offers a comprehensive look at spa consumer demographics, including treatments, frequency of visits and types of products purchased, among other things. Similar studies focusing on the United Kingdom, Canada and Japan will be available soon. The 2003 Spa-Goer Study is available for purchase now.
The 2003-2004 ISPA Board of Directors is in place and ready to assume its duties that include overseeing approximately 2,000 members in 60 countries. They are:
For more information about ISPA, visit www.experienceispa.com.
The Spa Association Releases Marketing Tool
The Spa Association has released Spa Marketing: Tools for Success, a CD that contains a marketing plan for new spas or spas wanting to improve their marketing skills. The marketing plan includes tools designed to help find new clients, customer service strategies and solutions, and guidelines for creating an advertising campaign. Included with the disc is an informational booklet. The CD is compatible with IBM and Apple operating systems. For more information, visit www.thespaassociation.com.
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