resourcesABOUT MT AUTHOR GUIDELINES CLASSIFIEDS EDITORIAL CALENDAR MEDIA GUIDE MASSAGE MART SCHOOLS & EDUCATION FEEDBACK
Low Back Pain in Professional Golf: A Common Muscular Relationship
Every sport creates its own unique demands on the body. Some sports require such a myriad of body positions that assessing pathology is often difficult and unpredictable.
Turning a Blind Eye to History – and Reality
The American Medical Association is taking the Supreme Court's Feb. 25, 2015 decision exactly as it always does – by turning a blind eye to history, legal precedent and reality.
Animal Acupuncture: A Case Study in the Treatment of Traumatic Injury in the Equine
The rise of animal acupuncture in the U.S. began in the early 1970's as a result of the work by members of the National Acupuncture Association in Westwood, Calif.
The Acupuncturist's Problem
I want share with you some observations and insights into what seems to be the most common problem my colleagues in the acupuncture profession struggles with. If you also struggle with this problem, I hope you get a valuable "aha" moment from reading this.
A View From the ER
The University of Western States has inked an innovative agreement with local nonprofit health system Legacy Health whereby UWS sports-medicine fellows can experience observational clinical rotations in emergency-room settings within the Legacy system.
Term Limits: What's in a Word?
It was the French historian and philosopher Voltaire who once declared the Holy Roman Empire was neither holy nor Roman nor an empire.
Talking to Patients About Lumbar Facet Denervation (Medial Branch Neurotomy)
Lumbar facet denervation, more appropriately termed medial branch neurotomy (MBN), is a procedure that may be considered when patients suffer from recalcitrant non-radicular axial back and/or leg pain.
Optimism = Compassion = Trust
A randomized clinical trial recently published online in JAMA Oncology examined how patients viewed their doctor based upon how the practitioner presented bad news to the patient.
Sleep, Less Sleep or No Sleep?
I had a dream I wasn't getting enough sleep. It was a very realistic dream, even though I was probably slightly awake and not really deep dreaming. Most likely I had been dozing, caught in that twilight of sleep and wakefulness.
PCOM Granted Regional Accreditation
Pacific College of Oriental Medicine (PCOM) recently announce it has received regional accreditation from the Western Association of Schools and Colleges (WASC). This achievement reflects five years of hard work on the part of faculty, staff, and students.
Medicine is Clumsy, Don't You Be
All medical systems have clumsiness in them. If the technique isn't, the practitioner is. Everyone in every form of medicine is striving to improve. That is why we call it practice.
5 Tips for Using Pinterest to Market Your Practice
Pinterest is a very popular, but often under-utilized, social media platform where people can bookmark, or "pin," fun and interesting things from all across the internet.
The Tide is Rising in the Acupuncture Profession
Former President Ronald Regan said, "When the tide rises all boats float." The tide is rising for the acupuncture profession. Many forces outside the profession are helping the tides to rise.
Marijuana, Apathy and Chinese Medicine, Part 1
This article was written in response to the unheeded acceptance of marijuana as a harmless substance that potentially does good when used for the medical relief of pain.
Functional Hip Impingement (Part 1)
Every time I sit down to write an article, I realize how much more there is to know about musculoskeletal pain. I also learn something new every time. (I want to give special thanks to Lucy Whyte Ferguson for assisting with this article.)
How Much Do You Know About the Benefits of Birds Nest?
Edible bird's nest is the nest made by the Swiftlet bird of Southeast Asia that is usually prepared as a soup and prized in Chinese culture as a healthful delicacy.
Applying the Thin Skull Principle
The "thin skull" principle, also known as the "you take your victim as you find them" principle, is a legal principle that can be summed up by the following statement.
5 Simple Steps to Create an Effective Marketing Calendar
In the educational experience of most healthcare practitioners, business and marketing are overlooked topics.
A House Divided?
The American Chiropractic Association's House of Delegates voted on 30 resolutions at its annual business meeting in Washington D.C., but two in particular took immediate center stage due to their controversial nature.
The Challenges of Integrating Eastern and Western Medicine
My Masters thesis was titled, "The Challenges of Integrating Eastern and Western Medicine," which highlighted several reasons why it is hard for these two worlds to mix.
Integrating Art with Clinical Practice for Patients with PTSD: The Artemis Project
Are you restricted by those one-on-one clinic dynamics? Why not join colleagues and clients in experimental group settings? Three of us volunteered to do just that in Austin on behalf of women veteranss from all branches of the service.
January, 2004, Vol. 04, Issue 01
Dichotomy of Emotions
By Cliff Korn, BS, LMT, NCTMB
Massage Today is having a birthday! The premier issue of Massage Today rolled off the presses and into your mailboxes in January 2001. As we enter our fourth year of publication, I can say with all honesty that working with Massage Today is one of the most enjoyable things I do! I am delighted that it has become a real force in the massage industry, and I'm most proud when I meet readers who tell me that they "love Massage Today!"
That said, still has a long way to grow into the superior trade publication I envisioned three years ago! There is a huge backlog of wonderful articles that may never see the light of day because there is no space to print them.As you know, is provided at no cost to each and every massage therapist who wants it. Since nothing is free, advertising makes it possible for your issue to arrive each month. The quantity of advertising determines the number of pages of "content" that can be printed on a monthly basis.
There is a dichotomy of emotions here. While I think that Massage Today is the very best of all the publications currently serving the massage industry, I know we can do even better! So help me out here! E-mail me at and let me know what you want to see more of in Massage Today.
Equally as important, let me know what companies you would like to see advertise with us. I would really like to bring you the benefit of more articles, surveys, research and columnists. It is, after all, designed to meet your needs! I'm planning on doing my part to see that it continues to be a serious force for the advancement of the profession for years to come!
Speaking of dichotomy, you are reading this in January; however, as I write this, it is still several weeks before Christmas. Psychologists will confirm that this is traditionally a time of emotional turmoil for many. Those of us celebrating the spiritual aspects of the holiday suffer from the dichotomy of the joy of the Savior's birth with the sorrow of turmoil in the world. Those of us celebrating the secular aspects of the holiday suffer from the dichotomy of the delight in spending time with family and friends versus the need to delve into the commercialism and hustle of crowded stores and mall parking lots.
I typically and historically see only the good parts of the holiday season. I enjoy decorating my treatment room in traditional Christmas decorations and playing "relaxing" Christmas carols when in session. I look forward to having both children and grandchildren close at hand to help us celebrate.
This year, however, I also experienced the feeling of loss and tragedy that brings a hollow ache, and causes introspection and scrutiny of feeling. The massage world lost one of its best on the evening of November 30th, when the life of Cheryn McGillicuddy was tragically cut short. Private tragedy is an occurrence affecting thousands of families everyday in the United States, but that knowledge does not help one bit. Police in Florida are still searching for her killer.
I knew Cheryn as energy, capability and compassion all rolled into one. Her positive energy, enthusiasm, spirit and willingness to pitch in to make things happen made me, and many others, feel significant and truly cared for. She and her husband, Massage Today Sports Massage columnist Michael McGillicuddy, owned and taught at one of the country's premier massage schools, the Central Florida School of Massage. She was instrumental in the development of the Florida State Massage Therapy Association's code of ethics and a patient's bill of rights.
Cheryn's students always found her knowledgeable, helpful and patient. As a friend, I'll dearly miss her counsel, her laugh and her hugs. As a massage educator, Cheryn exhibited tireless devotion and enthusiasm, and an obligation to provide quality education. What a wonderful world it would be if all massage schools had someone like Cheryn directing their educational programs! At only 39 years of age, she had so much more to give. We, as a profession have lost much.
This blue rock does keep spinning, however. Our clients need us. Our friends and families need us. It is up to us to make 2004 another year of growth in our profession. We all need to come to grips with our losses, and use the lessons we have learned from those we have lost for progress. I urge all of us, no matter how we see our role in massage, no matter how we feel about the politics of the field, no matter how successful or unsuccessful we think we are - to be a little bit better and a little bit more client-focused in 2004 than we were in 2003.
Thanks for listening!
Massage Today encourages letters to the editor to discuss matters relating to the publication's content. Letters may be published in a future issue. Please send all correspondence by e-mail to or by regular mail to:
Former editor of Massage Today, Cliff is owner of Windham Health Center Neuromuscular Therapy LLC. He is nationally certified in therapeutic massage & bodywork and is licensed as a massage therapist by the states of New Hampshire and Florida. Cliff is a member of the International Association of Healthcare Practitioners; a professional member and past president of the New Hampshire chapter of the American Massage Therapy Association; a certified member of the Associated Bodywork & Massage Professionals, Inc.; and a past chairman of the board of directors of the National Certification Board for Therapeutic Massage & Bodywork.
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