Lost A Sale, But Initial Phone Consultations — A Big Part Of Brilliant Customer Service
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resourcesABOUT MT AUTHOR GUIDELINES CLASSIFIEDS EDITORIAL CALENDAR MEDIA GUIDE MASSAGE MART SCHOOLS & EDUCATION FEEDBACK
A War You Can Help Patients Win
The average American consumes approximately 60 percent of calories from sugar, flour and refined oils. A donut is a good example of a so-called "food" that represents these calorie sources.
The Art of Creating a Healing Space
I always advise my graduates to examine their group practice or treatment rooms with fresh eyes after they leave my CE workshops. I tell them, "Ask yourselves - is your space qi filled, welcoming and healing? Or is it cold and clinical?"
Treating LBP in Golfers: Beyond Basic Assessment
The drive to master the most efficient swing demands a tremendous amount from the lower back. Maintaining stability in a flexed posture, supporting torso rotation and repetitively supporting the golf swing all put the lower back in a vulnerable position.
News in Brief
Support of F4CP Continues With Latest Donations; Walter Reed Honors Dr. William Morgan; Recognizing 40 Years of Public-Health Activism; Allstate Decision Reversed.
Aetna Updates 97140 Policy
In a development the Association of New Jersey Chiropractors is calling "a resounding victory for chiropractors nationwide," Aetna Insurance Company has updated its national reimbursement policy regarding 97140 (manual therapy), reaching an agreement two years after the association filed a declaratory judgment suit in federal court against the insurer.
Merger Creates New Model of Care
Two San Francisco powerhouses of holistic healing, the American College of Traditional Chinese Medicine (ACTCM) and California Institute of Integral Studies (CIIS), are merging. Together they are building a visionary approach to applied integral health.
Melatonin: A Promising Natural Agent in the Prevention of ALS
A number of years ago, experimental studies suggested melatonin could block key steps in the development of Alzheimer's disease, primarily by acting as a brain antioxidant and inhibiting the build-up of beta-amyloid plaque in the brain.
Medicine as Metaphor
The practice of medicine is both an art and a science. We study and learn the system so that when the time comes to apply it, there is a greater possibility of successfully helping others.
The Integrative Medicine Puzzle: Putting the Pieces Together
The conversation is changing in the broader healthcare community with patients actually moving the discussion toward more integrative topics. Patients today want to know their options.
The Roots of TCM in Depression Treatment
In traditional Chinese medicine, there is historical precedent for the treatment of so-called "Shen" (Heart-Mind) disorder, or disorder/dysregulation of the spirit, which is also considered as distinct but not separate from the cognitive function of the brain.
Can Acupuncture Treat Knee Pain?
Recently, an article in the Journal of the American Medical Association concluded that, "neither laser nor needle acupuncture conferred benefit over sham for pain or function" among older chronic knee pain patients.
ICD-10 Is Not Scary (and Not About Billing)
In my 13 years of consulting with doctors on billing and coding matters, ICD-10 has aroused the biggest combination of misguided fear and ignorance I can remember.
Lower-Extremity Overuse Injuries: Primer on Causes and Corrections
From ankle sprains to stress fractures, shin splints to plantar fasciitis, the research is clear: These common overuse injuries of the lower extremities – among dozens of others – may be related to abnormal foot function in your patients.
Colon Health and TCM
I still remember many years ago, the loud "Yuck" from my wife at the time when we were together watching the Chinese movie "Last Emperor."
Online Marketing Basics: Google Ranking, Part 1
We all know there is so much opportunity with online marketing. And, let's face it, if you don't have a presence online with a website and social media, you are probably not where you want to be.
Adding Microneedling to Your Clinic for Results and Profit
Microneedling has taken the beauty world by storm over the last 10 years. Under the names dermaroller, microneedling or skin needling you will see these treatments listed in the services of nearly every fashionable beauty salon and day spa in the country.
Technology Meets Practice: Chiropractic Every Day
About a year ago, I had an interesting conversation with a DC who made house calls. When I asked why, she was quick to explain she learns much more about her patients when she sees them at home than she could ever observe in the office.
The Source-Luo Point Combination, Part 3
Dr. Nguyen Nghi (NVN) was born in Vietnam and is one of the most important scholars, writers, teachers and practitioners of modern time. Many of his theories and applications are the source of modern teachers from Europe and the United States.
Abdominal Acupuncture for Eye Healing: The Sacred Turtle and Ba Gua Map
Our ideas about western medicine have shifted in recent decades, while the public is asking more from health care providers.
Data: The New Frontier in Health Care
Your practice is empowered with the data you need to improve patient health, run a more efficient (read: profitable) practice, get paid in timely fashion and help show the efficacy of chiropractic on the national stage in the midst of sweeping changes in health care!
Making Public Health a Chiropractic Priority
As highlighted in this edition's News in Brief, Rand Baird, DC, MPH, FICA, FICC, editor and occasional author of our long-running column, "Chiropractic in the American Public Health Association", was recognized by the organization recently for 40 years of membership.
Treat Every Patient as an Athlete
Frontal-plane movement pattern dysfunction can set the stage for musculoskeletal injury. Frontal-plane stabilization is essential during the normal activities of daily living: think single-leg stance and gait cycle.
Exploring and Learning from the Gift of Life
I'm grateful to have had the opportunity to teach cadaver dissection classes and workshops with Stephen Cina at the New England School of Acupuncture over the past seven years, first through the Sports Medicine Acupuncture Program and later as a NESA elective course.
September, 2003, Vol. 03, Issue 09
An Interview with Blake Feeney, Spa Director of the Canyon Ranch SpaClub at the Venetian in Las Vegas
By Lynda Solien-Wolfe, LMT
I am sure many of you have heard of Canyon Ranch Health Resorts - destinations dedicated to healthy living, with an emphasis on mind, body and spirit.
Mel and Enid Zuckerman founded the first Canyon Ranch in 1979 in Tucson, Ariz.In 1989, they opened Canyon Ranch in the Berkshires Health Resort in Lenox, Mass., then Canyon Ranch SpaClub wellness and fitness facility at the Venetian in Las Vegas in 1999. The second SpaClub will open this year in Kissimmee, Fla., at the Gaylord Palms.
I recently had the opportunity to visit Canyon Ranch SpaClub at the Venetian and meet Blake Feeney, SpaClub's director. Blake and I met at the Canyon Ranch Cafe while I was enjoying the special smoothie of the day!
I was impressed with Blake's knowledge and willingness to share. You can tell he loves what he is doing - the sign of a true professional.
Lynda Solien-Wolfe (LSW): How long have you been in the spa industry, and how long have you been the spa director here?
Blake Feeney (BF): I have been in the spa industry since 1993 and have been the director at SpaClub since November 2001.
LSW: What are the most challenging and rewarding parts of being the spa director here?
BF: The most challenging part of my job is ensuring the large volume of guests that come through SpaClub on a weekly basis receive the Canyon Ranch experience. The most rewarding part of my job is when the staff at SpaClub makes the above happen every hour of every day.
LSW: What direction do you see the spa industry taking in the next ten years?
BF: I continue to see growth in the industry; however, not at the pace that has been reported. I would like to see a governing body or association develop guidelines and requirements that spas must attain to be included in the mentioned association. There are too many facilities that call themselves "spas" when, in reality, they are a salon with a massage room with a portable table. The industry needs a "AAA/Mobil" kind of ranking to separate those types of facilities from real spas and wellness centers.
LSW: What is your favorite treatment to receive?
BF: I love treatments that have more than one modality or sequence within the protocol like our Deluxe Conditioning Body Scrub; within this 100-minute treatment, there is a scrub, hydrotherapy sequence and a full-body massage. It doesn't get much better than that!
LSW: How many treatment rooms do you have, and how big is the spa?
BF: SpaClub has 63 treatment rooms that include massage, body and skin care. We've got 65,000 square feet with more to come.
LSW: What type of spa is this?
BF: SpaClub is put in a few different categories. We are called a day spa at times because the resort we operate in, the Venetian, does not own SpaClub. However, I classify us as a resort spa.
LSW: How does the Canyon Ranch SpaClub differ from other spas here?
BF: Other spas in Las Vegas differ from us in many ways. First off, our menu of services and offerings dwarf those of other spas. Secondly, our fitness facility is second to none in the Las Vegas resort community. Lastly, the main differentiator is Canyon Ranch's commitment to helping people change their lives by furnishing guests with tools to make an incremental change in their lifestyle. Health and wellness is the main focus at Canyon Ranch SpaClub.
LSW: Do you offer a signature treatment?
BF: Yes, we offer Canyon Ranch signature treatments; one of them is the Canyon Ranch Mango Sugar Glo.
LSW: Tell me about it.
BF: This is the treatment that you will have today and is my favorite. The service starts with an exfoliation with a mango sugar mixture. The full body is exfoliated, followed by a hydrotherapy treatment. The hydrotherapy sequence lasts up to 15-20 minutes. The treatment then ends with a full body massage with a mango cream application. It is an incredible treatment.
LSW: Tell me about the water features offered at Canyon Ranch SpaClub.
BF: Within SpaClub, we have Jacuzzis in both locker rooms; two hydrotherapy tubs; two hydrotone thermals; Rasul; King's Bath; and soaking tubs.
LSW: What percent of services are massages, and how important is massage to your spa business?
LSW: How many massage therapists do you have on staff? Are they employees?
BF: We have approximately 105 therapists and growing. We hire full-time, part-time and on-call massage therapists. Full-time therapists receive health insurance, dental and vision; 401(k); vacation; sick time; and many other benefits. We accept applications at any time.
LSW: What do you look for when hiring a massage therapist?
BF: We look for someone who has good guest service skills and, of course, a confident, therapeutic, professional massage.
LSW: What type of training do massage therapists receive when they work here?
BF: SpaClub does an enormous amount of training for our therapists. We schedule in-house training for our signature services and we will bring in trainers for specific certifications like NMT, reflexology, shiatsu and the like. Our staff receives monies that can be used towards outside training as well.
LSW: What do you find is the best method for finding quality massage therapists?
BF: Developing relationships with our local massage schools have been very helpful. We will also travel out of Nevada on recruiting trips to find qualified therapists.
LSW: What is a typical day for a massage therapist?
BF: On a typical day, a therapist would be on the schedule for 6-8 hours with an hour lunch in between.
LSW: Thank you for your time today, Blake.
Time flew by and before I knew it, it was time for my spa appointment. After I was warmly greeted at check-in, I took a relaxing dip in the Jacuzzi and spent a few minutes in the steam room.
I met my massage therapist, Luke, who took me to the special wet room, which had both a wet table and hydrotherapy tub. Luke treated me to the spa's signature Mango Sugar Glo, a 100-minute treatment ($290, including gratuity). The mango sugar scrub started on the wet table followed by a hydrotherapy bath and a delightful moisturizing massage. I was in good hands, and Luke did a great job taking my jet lag away.
During your next trip to Las Vegas, be sure to visit the Canyon Ranch SpaClub, located on the fourth floor of the Venetian Hotel.
For more information, visit www.canyonranch.com.
Click here for previous articles by Lynda Solien-Wolfe, LMT.
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