resourcesABOUT MT AUTHOR GUIDELINES CLASSIFIEDS EDITORIAL CALENDAR MEDIA GUIDE MASSAGE MART SCHOOLS & EDUCATION FEEDBACK
The Tide is Rising in the Acupuncture Profession
Former President Ronald Regan said, "When the tide rises all boats float." The tide is rising for the acupuncture profession. Many forces outside the profession are helping the tides to rise.
5 Simple Steps to Create an Effective Marketing Calendar
In the educational experience of most healthcare practitioners, business and marketing are overlooked topics.
First Do No Harm?
There's no questioning the frightening nature of breast cancer, which strikes one in eight women in the U.S. – eclipsed only by skin cancer in terms of prevalence.
Spieth Thanks His Chiropractor After Historic Masters Win
Jordan Spieth didn't just capture the hearts of golf enthusiasts worldwide with his record-setting, wire-to-wire victory at the 79th Masters Tournament.
Professional Credentialing and Board Certification: An Ethical Faux Pas
Because of the Affordable Care Act, health care systems are coordinating care through accountable care organizations (ACOs) in order to reduce the cost of care and improve quality of care.
We Get Letters & Email
A House Divided? (May 1 issue) provoked significant response from readers. Here are several of the surprisingly similar comments we received.
Animal Acupuncture: A Case Study in the Treatment of Traumatic Injury in the Equine
The rise of animal acupuncture in the U.S. began in the early 1970's as a result of the work by members of the National Acupuncture Association in Westwood, Calif.
Rethinking Musculoskeletal Pain – A Public Health Perspective
The American Public Health Association (APHA) is the world's oldest and largest association of its kind, founded more than 140 years ago and boasting over 25,000 members.
Integrating Art with Clinical Practice for Patients with PTSD: The Artemis Project
Are you restricted by those one-on-one clinic dynamics? Why not join colleagues and clients in experimental group settings? Three of us volunteered to do just that in Austin on behalf of women veteranss from all branches of the service.
PCOM Granted Regional Accreditation
Pacific College of Oriental Medicine (PCOM) recently announce it has received regional accreditation from the Western Association of Schools and Colleges (WASC). This achievement reflects five years of hard work on the part of faculty, staff, and students.
The Challenges of Integrating Eastern and Western Medicine
My Masters thesis was titled, "The Challenges of Integrating Eastern and Western Medicine," which highlighted several reasons why it is hard for these two worlds to mix.
ACA or ICA: Which Best Represents You?
Last June, I was honored to represent Texas ICA members as their representative assemblyman at the ICA Annual Meeting in Kansas City.
Green Tea Improves Cognitive Function in Elderly Subjects
Publishing their results in the journal Nutrients in May 2014, researchers showed that drinking the equivalent of 2-4 cups of brewed green tea (or bottled tea) daily improved cognitive function or reduced the progression of cognitive dysfunction in elderly subjects.
Our Biggest Challenges to Compete in Wellness Care
In the first article in this four-article series [May 1 DC], I made the case that chiropractors should either embrace offering lifestyle wellness in their practices or face the possibility of losing their place in the wellness care marketplace.
Giving Vets the Care They Deserve
The Department of Veterans Affairs (VA) administers the largest integrated health care system in the United States.
Reducing the Autogenic Inhibition Reflex: Making Weak Muscles Strong
The autogenic inhibition (AI) reflex is a sudden relaxation of a muscle in response to excess tension.
The Acupuncturist's Problem
I want share with you some observations and insights into what seems to be the most common problem my colleagues in the acupuncture profession struggles with. If you also struggle with this problem, I hope you get a valuable "aha" moment from reading this.
Medicine is Clumsy, Don't You Be
All medical systems have clumsiness in them. If the technique isn't, the practitioner is. Everyone in every form of medicine is striving to improve. That is why we call it practice.
5 Tips for Using Pinterest to Market Your Practice
Pinterest is a very popular, but often under-utilized, social media platform where people can bookmark, or "pin," fun and interesting things from all across the internet.
How Much Do You Know About the Benefits of Birds Nest?
Edible bird's nest is the nest made by the Swiftlet bird of Southeast Asia that is usually prepared as a soup and prized in Chinese culture as a healthful delicacy.
Marijuana, Apathy and Chinese Medicine, Part 1
This article was written in response to the unheeded acceptance of marijuana as a harmless substance that potentially does good when used for the medical relief of pain.
Leg-Length Inequality and Pelvic Fixation: A New Approach to the Negative Derifield (Part 2)
As we noted in our previous article, with a positive Derifield (+D), the doctor observes the reactive (shorter) leg in the prone position that becomes longer or "crosses over" in the flexed position.
July, 2003, Vol. 03, Issue 07
Reinforcing the Value of Massage for Back Pain
Annals of Internal Medicine Report: Massage is a Successful, Cost-Effective Treatment
By Editorial Staff
Researchers from the Seattle-based Group Health Cooperative's Center for Health Studies (CHS) released a report in the June 3 Annals of Internal Medicine that massage therapy is a successful and cost-effective treatment for back pain - possibly even more so than chiropractic or acupuncture treatments.
The report was compiled from an in-depth study of scientific data from recent reviews of randomized controlled trials evaluating acupuncture, massage therapy and spinal adjustments; and other recent trials.
"Many Americans are using alternative treatments for back pain and paying a fair amount of money for them - either out-of-pocket or through insurance," said CHS senior investigator and lead author of the report, Daniel C.Cherkin, PhD. "So, it's important to know whether these treatments are effective and whether they should be made more widely available."
The research report concluded that although the three treatments are all safe in treating back pain, massage therapy was the only one to demonstrate a positive effect on back pain.
The study also noted that while spinal manipulation has some positive effects on back pain, its benefits are similar to those of conventional medicine, such as over-the-counter pain relievers and some forms of physical therapy.
The research on the effects of acupuncture on back pain was inconclusive, although Cherkin and his colleagues are currently conducting a five-year study on the subject.
Researchers also reported that massage may actually reduce the cost of care following initial treatments for back pain. There was insufficient evidence that acupuncture or spinal manipulation could lower health-care costs.
More than half of Americans seek treatment for back pain each year, spending more than $25 billion on medical care, with another $50 billion spent on lost productivity and disability payments. When traditional medicine fails to treat the pain, patients turn to alternative treatments. In fact, back pain accounts for 40 percent of chiropractic visits; 20 percent of massage therapy visits; and 14 percent of visits to acupuncturists.1
Others contributors to the review are Karen Sherman, PhD; Richard A. Deyo, MD; and Paul G. Shekelle, MD, PhD.
For more research information on the benefits of massage for back pain, see the front page article in the September 2001 issue of Massage Today, "Massage for Back Pain: Let's Look at the Research," at www.massagetoday.com/archives/2001/09/01.html.
For more information on this study, contact the Center for Health Studies at (206) 287-2653 or visit www.ghc.org.
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