resourcesABOUT MT AUTHOR GUIDELINES CLASSIFIEDS EDITORIAL CALENDAR MEDIA GUIDE MASSAGE MART SCHOOLS & EDUCATION FEEDBACK
Lab Rats (Roaming the Streets)
The title of this article is an accurate description of American consumers (regardless of age) in the modern era.
Diet, Nutrition and the Context of Risk (Part 1)
Food and supplement safety is a topic that often comes up when I speak to chiropractors for CE relicensing, even when it is not the advertised subject.
Asking the Insurance Rep the Right Questions
One of the first or last questions a potential patient often asks is: "Do you take insurance?" An ill-informed or optimistic, "yes" can result in delayed or non-payment. Instead, just say: "Let me check if you are eligible first."
Chiropractic Around the World: WFC Country Reports December 2015
The following country updates are reprinted with permission from the December 2015 World Federation of Chiropractic (WFC) Quarterly World Report. Information is excepted for space and edited to DC-specific style guidelines.
Integrative Medicine Can Shape the Profession
As the AOM profession struggles to define the role of "integrative" medicine within their practices their schools and organizations, students, faculty, alumni and administrators at schools wrestle with discussions of how much, where, how, and what to "integrate."
Do Doctors Lie to Patients? (Do You Lie to Yours?)
In a previous column ["When Patients Lie (Bribe or Flatter)," Oct. 1, 2015], I discussed the issue of patients lying to doctors, and the many reasons why this can occur.
From Antiquity to Modernity: Huang Qin Tang at Yale Medical School, Part 1
Traditional Chinese medicine is a coherent medical system with several unique characteristics: it originated almost 3,000 years ago; in its area of origin, it has been practiced without interruption since its inception.
East Meets West
Gung Hay Fat Choi. Welcome to the year of the Monkey. There will be fireworks for both January and February this year. What great celebrations.
Billing and Coding for Moxibustion
Q: I am trying to locate a code for cupping and moxibustion, and have had various fellow acupuncturists indicate that they bill using the existing codes for heat, 97010 hot packs or 97026 infra-red for moxa and 97016 vasopneumatic device for cupping.
Yo San University Helps Make LA Communities Healthier
An element of healthcare training often overlooked is the residual benefit to communities served by Acupuncture and Oriental Medicine (AOM) schools nationwide.
Changing the Cultural View of Medicine
Many hospitals in the U.S. are incorporating integrative clinics that include Traditional Chinese Medicine. Cleveland Clinic has led the charge for adding a traditional Chinese herbal medicine clinic to their existing acupuncture program.
Interprofessionalism: What it Means and Why You Should Care
Interprofessionalism in education and in practice is a growing trend across health care in the United States. The idea that team-based care and collaborative practice can improve health care has been around more than 50 years.
Percussion Therapy: An Experiment
My study of qi began more than 20 years ago — long before my study of TCM, points or pathways. It all started with an awareness in my hands and physical manifestations in the way of blockages while working on clients.
Is There a Neurological Basis and Correction for Macular Degeneration?
Macular degeneration, aka AMD (age-related macular degeneration), is a common eye disease and a leading cause of blindness in people age 50 years and older, according to the National Institutes of Health National Eye Institute.
Ethics: The Glue That Holds Us Together
Kudos to the National Certification Commission for Acupuncture and Oriental Medicine (NCCAOM) for creating a code of ethics for the nationwide profession and for deciding to make courses in ethics a requirement for certification renewal.
Taking Another Step Toward a Secure Future
In 2008, the Council on Chiropractic Guidelines and Practice Parameters (CCGPP) released a literature review on chiropractic care for low back disorders.
Treating Pain: The Hypermobile Coccyx
When I write about the coccyx, I recognize that I am talking about a relatively small subset of patients. When I write for Dynamic Chiropractic, I am trying to reach 60,000 chiropractors.
How to Humanize Your Content to Create Stronger Relationships
Content marketing is about building relationships, whether that is through updates on social media, offers on your website, blog posts, email campaigns, or even printed material. Now days a business needs to make a human connection.
Enhancing Performance in Cross-Fit Athletes
Cross-fitness centers are expanding in number and increasing in popularity. To remain relevant to this growing portion of society, practitioners need to learn about the exercises and injuries common to this group.
Forgotten Options for Musculoskeletal Health
Challenges with musculoskeletal health are of tremendous concern for many people today.
The Clinical Versatility of Milk Thistle (Part 2)
Evidence is growing that the silymarin complex of flavonolignans from milk thistle can impact serum ferritin and iron overload in various clinical circumstances.
The MRI: What to Do With the Results
As I wrote in my previous article on this topic, it is my goal for you, the doctor, to be an expert in interpreting MRI images yourself; and to be able to independently make decisions based upon a combination of clinical presentations and findings, followed by the MRI images.
The Roots of Insomnia
One of the most common clinical presentations is insomnia. Next to digestive disorders, sleep disorders are one of the most common complaints the clinician will encounter in daily practice.
Window of the Sky Points
The acupuncture points known as Window of the Sky are a modern creation. There is no reference in Chinese medical texts for an acupuncture point category called Window of the Sky.
RAND Study Recruiting DCs
Dr. Ian Coulter, RAND / Samueli chair for integrative medicine and senior health policy researcher for the RAND Corporation, has issued a call for participation, recruiting doctors of chiropractic for a practice-based research study that will examine "the impact of evidence, outcomes, costs and patient preferences on the choice of treatment for chronic low back pain and neck pain."
June, 2003, Vol. 03, Issue 06
Are You Adventurous?
By Perry Isenberg
One of the biggest problems we all face is the uninspired routine. We are always short on time, and we work diligently to meet the challenges of our responsibilities. With all of the stress, we find it difficult to accomplish many things at one time.
I enjoy the road less traveled and have found a way to incorporate one of my pleasures - keeping up with current events and trends - into my job.My desire is to be well-rounded, and I fear becoming a "stick in the mud." One of the ways to meet this need is to read magazines outside of my immediate "world." For example, when I go on a "sit on a beach vacation," I read nearly 30 magazines unrelated to my profession, including fashion, sports, and local interest magazines. I am inspired by reading material not related to my job because it breaks up the thought process, and allows me to see things differently and gain a fresh perspective. It takes my mind off the job and helps my creativity; I see new things and come up with new ideas.
A fresh perspective is what you need to stay creative, inspired and motivated. Stagnation never helps a career! Reading material not related to your field may give you some ideas to enhance your life and career. Developing fresh business ideas sounds easier than it is, however.
Take my situation, for instance: I constantly have to develop new ideas for my business; this can be challenging when you have one product. I turn to ideas I may have previously written down. It makes sense to have a file with ideas, ads and articles.) Writing down ideas that come to you in the spur of the moment helps with the creative process. You would be surprised at what you can come up with: a present for Mom; a new ad campaign; a solution to a problem. Yes, even problem-solving can be creative! Some folks act on their ideas; others, sadly enough, simply ignore them. When was the last time you looked at information outside your industry? Try thinking in the "gray" area once in awhile, as opposed to thinking in black and white.
The gray, breakthrough, creative thinker thrives in situations of unpredictable change. Creative thinking is not restricted to a few gifted individuals, and it does not mean one person is more intelligent than another. It just means one is more open. Creativity can be practiced and acquired. We are all creative to some degree, especially when we are children, but our creativity diminishes as we become programmed and stuck in the "know more about less and less."
Your goal should be to practice acquiring that continual flow of ideas and inspiration. You can do this by exploring new subjects; categories of magazines and books not related to your job; and problem-solving games. Socialize outside of your normal sphere of friends and colleagues; window-shop in variety stores; eat in different restaurants; and vacation to places you thought would not appeal to you. Be curious and daydream. Build on and be open to others' ideas. Be willing to take risks and follow your intuitive hunches. Be more spontaneous and less concerned. You won't be able to help being more creative, inspired and well-rounded by being open to new ideas and people, and you'll be more valuable to yourself, your business and to others.
I'm interested in hearing how you stay creative and inspired. Please e-mail me with your questions and comments.
Until next time, be healthy, be good, and stay motivated and focused.
Click here for previous articles by Perry Isenberg.
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