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How Much Do You Know About the Benefits of Birds Nest?
Edible bird's nest is the nest made by the Swiftlet bird of Southeast Asia that is usually prepared as a soup and prized in Chinese culture as a healthful delicacy.
We Get Letters & Email
A House Divided? (May 1 issue) provoked significant response from readers. Here are several of the surprisingly similar comments we received.
5 Tips for Using Pinterest to Market Your Practice
Pinterest is a very popular, but often under-utilized, social media platform where people can bookmark, or "pin," fun and interesting things from all across the internet.
The Challenges of Integrating Eastern and Western Medicine
My Masters thesis was titled, "The Challenges of Integrating Eastern and Western Medicine," which highlighted several reasons why it is hard for these two worlds to mix.
Professional Credentialing and Board Certification: An Ethical Faux Pas
Because of the Affordable Care Act, health care systems are coordinating care through accountable care organizations (ACOs) in order to reduce the cost of care and improve quality of care.
Leg-Length Inequality and Pelvic Fixation: A New Approach to the Negative Derifield (Part 2)
As we noted in our previous article, with a positive Derifield (+D), the doctor observes the reactive (shorter) leg in the prone position that becomes longer or "crosses over" in the flexed position.
Rethinking Musculoskeletal Pain – A Public Health Perspective
The American Public Health Association (APHA) is the world's oldest and largest association of its kind, founded more than 140 years ago and boasting over 25,000 members.
Integrating Art with Clinical Practice for Patients with PTSD: The Artemis Project
Are you restricted by those one-on-one clinic dynamics? Why not join colleagues and clients in experimental group settings? Three of us volunteered to do just that in Austin on behalf of women veteranss from all branches of the service.
Spieth Thanks His Chiropractor After Historic Masters Win
Jordan Spieth didn't just capture the hearts of golf enthusiasts worldwide with his record-setting, wire-to-wire victory at the 79th Masters Tournament.
First Do No Harm?
There's no questioning the frightening nature of breast cancer, which strikes one in eight women in the U.S. – eclipsed only by skin cancer in terms of prevalence.
Giving Vets the Care They Deserve
The Department of Veterans Affairs (VA) administers the largest integrated health care system in the United States.
A Poor Choice for Pain Relief
Acetaminophen is the most popular pain reliever in the U.S., accounting for an estimated 27 billion annual doses as of 2009. With 100,000-plus hospital visits a year by users, it's also the most likely to be taken inappropriately.
Reducing the Autogenic Inhibition Reflex: Making Weak Muscles Strong
The autogenic inhibition (AI) reflex is a sudden relaxation of a muscle in response to excess tension.
Animal Acupuncture: A Case Study in the Treatment of Traumatic Injury in the Equine
The rise of animal acupuncture in the U.S. began in the early 1970's as a result of the work by members of the National Acupuncture Association in Westwood, Calif.
Medicine is Clumsy, Don't You Be
All medical systems have clumsiness in them. If the technique isn't, the practitioner is. Everyone in every form of medicine is striving to improve. That is why we call it practice.
Marijuana, Apathy and Chinese Medicine, Part 1
This article was written in response to the unheeded acceptance of marijuana as a harmless substance that potentially does good when used for the medical relief of pain.
Our Biggest Challenges to Compete in Wellness Care
In the first article in this four-article series [May 1 DC], I made the case that chiropractors should either embrace offering lifestyle wellness in their practices or face the possibility of losing their place in the wellness care marketplace.
Green Tea Improves Cognitive Function in Elderly Subjects
Publishing their results in the journal Nutrients in May 2014, researchers showed that drinking the equivalent of 2-4 cups of brewed green tea (or bottled tea) daily improved cognitive function or reduced the progression of cognitive dysfunction in elderly subjects.
The Tide is Rising in the Acupuncture Profession
Former President Ronald Regan said, "When the tide rises all boats float." The tide is rising for the acupuncture profession. Many forces outside the profession are helping the tides to rise.
The Acupuncturist's Problem
I want share with you some observations and insights into what seems to be the most common problem my colleagues in the acupuncture profession struggles with. If you also struggle with this problem, I hope you get a valuable "aha" moment from reading this.
ACA or ICA: Which Best Represents You?
Last June, I was honored to represent Texas ICA members as their representative assemblyman at the ICA Annual Meeting in Kansas City.
PCOM Granted Regional Accreditation
Pacific College of Oriental Medicine (PCOM) recently announce it has received regional accreditation from the Western Association of Schools and Colleges (WASC). This achievement reflects five years of hard work on the part of faculty, staff, and students.
June, 2003, Vol. 03, Issue 06
Are You Adventurous?
By Perry Isenberg
One of the biggest problems we all face is the uninspired routine. We are always short on time, and we work diligently to meet the challenges of our responsibilities. With all of the stress, we find it difficult to accomplish many things at one time.
I enjoy the road less traveled and have found a way to incorporate one of my pleasures - keeping up with current events and trends - into my job.My desire is to be well-rounded, and I fear becoming a "stick in the mud." One of the ways to meet this need is to read magazines outside of my immediate "world." For example, when I go on a "sit on a beach vacation," I read nearly 30 magazines unrelated to my profession, including fashion, sports, and local interest magazines. I am inspired by reading material not related to my job because it breaks up the thought process, and allows me to see things differently and gain a fresh perspective. It takes my mind off the job and helps my creativity; I see new things and come up with new ideas.
A fresh perspective is what you need to stay creative, inspired and motivated. Stagnation never helps a career! Reading material not related to your field may give you some ideas to enhance your life and career. Developing fresh business ideas sounds easier than it is, however.
Take my situation, for instance: I constantly have to develop new ideas for my business; this can be challenging when you have one product. I turn to ideas I may have previously written down. It makes sense to have a file with ideas, ads and articles.) Writing down ideas that come to you in the spur of the moment helps with the creative process. You would be surprised at what you can come up with: a present for Mom; a new ad campaign; a solution to a problem. Yes, even problem-solving can be creative! Some folks act on their ideas; others, sadly enough, simply ignore them. When was the last time you looked at information outside your industry? Try thinking in the "gray" area once in awhile, as opposed to thinking in black and white.
The gray, breakthrough, creative thinker thrives in situations of unpredictable change. Creative thinking is not restricted to a few gifted individuals, and it does not mean one person is more intelligent than another. It just means one is more open. Creativity can be practiced and acquired. We are all creative to some degree, especially when we are children, but our creativity diminishes as we become programmed and stuck in the "know more about less and less."
Your goal should be to practice acquiring that continual flow of ideas and inspiration. You can do this by exploring new subjects; categories of magazines and books not related to your job; and problem-solving games. Socialize outside of your normal sphere of friends and colleagues; window-shop in variety stores; eat in different restaurants; and vacation to places you thought would not appeal to you. Be curious and daydream. Build on and be open to others' ideas. Be willing to take risks and follow your intuitive hunches. Be more spontaneous and less concerned. You won't be able to help being more creative, inspired and well-rounded by being open to new ideas and people, and you'll be more valuable to yourself, your business and to others.
I'm interested in hearing how you stay creative and inspired. Please e-mail me with your questions and comments.
Until next time, be healthy, be good, and stay motivated and focused.
Click here for previous articles by Perry Isenberg.
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