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Talking to Skeptical MDs: "Just the Facts, Ma'am"
The first lesson in public speaking is to know your audience. This is particularly applicable when talking to skeptical medical doctors about chiropractic. You have to understand where they are coming from and speak the language they understand.
Getting Athletes Back in the Game: Low-Level Laser Therapy for Sports Injuries
Sports injury rehabilitation is all about getting back in the game quickly and with optimal health. A relatively new tool for the treatment of sports injuries is finding global success, and it is doing so in a fast, efficient way.
Healing With Simple, Healthy Food
When it comes to your health, there is no better way to take control and create positive outcomes than by focusing on diet and lifestyle. As chiropractors, you know the power that regular self-care has for your patients.
F4CP: New Campaign to Promote Chiropractic as a Career
The F4CP has announced a "targeted cooperative campaign" that will engage doctors of chiropractic and chiropractic students, as well as chiropractic colleges, chiropractic media, state associations and vendors, to encourage DCs to recommend a chiropractic career to patients, family and friends.
Primary Lateral Sclerosis: A Condition With a Chiropractic Connection
Primary lateral sclerosis (PLS) is a slowly progressive, adult degenerative disease of the upper motor neurons characterized by progressive spasticity or stiffness. It is a clinical diagnosis that has been avoided because it is (largely) a diagnosis of exclusion.
The Kidney Official
The Kidney is known as the Official Who Controls the Waterways. In Western medical terms, a major function of the Kidneys is to filter the blood. Every day, a person's kidneys process about 200 liters of blood to sift out about two liters of waste and excess water.
Spotlight on Acupuncture Research at IRCIMH
Acupuncture and Traditional Chinese Medicine were well-represented at the International Research Congress on Integrative Medicine and Health (IRCIMH)- 2014 which took place in Miami from May 13–16.
Healing With Hope
Ella is a Gulf War veteran and a survivor of military sexual trauma. Like hundreds of veterans, Ella was on 11 different medications for depression, anxiety, insomnia, irritable bowel syndrome and chronic pain.
Looking For Answers In Many Places
I am sure we have all heard the old adage: "When the only tool in your toolbox is a hammer, everything starts to look like a nail."
Offline Marketing Techniques: Opportunities to Help Grow Your Business
In a world becoming increasingly dominated by connected devices, when we think of marketing, we often think of online and social media marketing. Considerable attention is given to Facebook and Twitter, as well as CPC [cost-per-click] advertising.
Resolving Medial Arch Suspicions: The Navicular Drop Test
Healthy feet have three distinct arches: medial longitudinal, lateral longitudinal and anterior transverse.
Deciphering The New CMS 1500 Claim Form
Q: I am confused on using the new 1500 form, particularly Block 14 and Block 15. What is required and how do I properly fill these out? And do I actually have to use this new form or may I continue using the old version?
Medical Qigong for the Heart: Part II
Chinese Medicine is rich in commentary regarding the emotions and how they affect our qi.
Not Another Typical Drug Company Lawsuit
It's becoming more common to see drug manufacturers negotiate "false claims" settlements for millions and billions of dollars.1-2 Most of these settlements have to do with violations in the marketing of the drugs they produce and sell.
Looking Back: Abstracts From Chiropractic History
D.D. Palmer's Technique for the Posterior Apical Prominence; An Early Attempt to Achieve Consensus on Subluxation; Chiropractic Subject Headings: Past, Present and Future; Mabel Palmer: A History of Chiropractic That Almost Wasn't.
Inside Liver Failure, Cirrhosis and Cancer
The Liver belongs to Wood in Five Element Theory and is in charge of Dispersing and Expanding which means all the processing and detoxifying of harmful substances such as medications and chemicals require the efforts of the Liver.
Hazards in the Environment Making Your Patients Sick
Working both separately and together, Western and Chinese medicine have many successes in the treatment of the myriad diseases that afflict human beings in modern times.
The Acupuncture Success Express
Time is passing very quickly these days. We are atoms half the way through the year of the horse. You could call it "horse racing season" for this profession. Perhaps it is time for reinvention during this time.
Best Practices for Website Success
If one asked 10 years ago whether a website was relevant I was the first to suggest no. Yet as the world moves increasingly towards electronic information there is a dire need to have a website for your practice. Your website is actually your electronic calling card.
The Gluteal-Knee Connection
The underlying causes of knee pain and dysfunction are rarely isolated to the knee. The knee is a relatively stable joint with limited intrinsic ability to adapt to aberrant motion.
Post-Concussion Patient Care: Relevance of the Chiropractic Adjustment
There is a widespread understanding within the profession of the general guidelines for care of the concussion patient. These include guidelines for physical and cognitive rest, return to normal activities and so forth.
Super Bowl Chiropractor
With opening night of the 2014 National Football League season only a month away, what better time to talk to Dr. Jim Kurtz, team chiropractor for the defending Super Bowl champion Seattle Seahawks?
March, 2003, Vol. 03, Issue 03
Where's the Water?
By John Fanuzzi
As we shift our focus from the specifics of building a successful spa to this next series, called "Where's the Water?" I can't help thinking back to my first experience with the word "spa." I was about 20 years old (about 1970); a friend invited me as a guest to work out on the weight machines and soak in the hot tub at a place called the "European Health Spa." I was impressed with the entire operation, especially the hot tub.I noticed I did not have any of the postworkout muscle soreness/fatigue that would normally occur if I was out of shape and started lifting weights after months of no exercise. I felt absolutely great, so I signed up with the spa as a member and attended regularly. I remember days when it was ice cold outside, but after going back and forth between the hot water (109 F) and the cold plunge (34 F), I felt no sensation of it being cold outside. I felt completely invigorated. That tingling feeling is something you can only get with alternating hot and cold water.
I live in the Paradise Valley in Montana, where natural hot water is abundant. There are at least five hot springs within an hour, including Mammoth Hot Springs in Yellowstone Park. The Native American Indians considered the hot waters sacred ground. They have been around for hundreds of years except the Indians didn't use the word "spa." (The word is derived from "Spau," the name of a small village in Belgium known for its mineral hot springs.) The Romans had their own terminology for what they called "taking the waters." The word "Kur" is commonly known in Europe, derived from "kur" (or cure) towns, where the hot springs served as vacation/regeneration places. Chico Hot Springs, which about five minutes from my home, and Corwin Springs, about 20 miles south, were used as hospitals at the early 1900s, before modern medicine came on the scene.
In Germany in the mid 1800s, Bavarian priest Sebastian Kneipp suffered from pulmonary tuberculosis. He discovered a book by Johann Siegmund Hahn (1696-1773) entitled Instructions on the Wonderful Curative Powers of Fresh Water. That book saved his life. Kneipp immersed himself in the cold waters of the Danube regularly, which lead not only to his healing, but also his refinement of the science of hot/cold/warm water treatments. He became the world-renowned "Water Doctor" and authored a book titled My Water Cure. (I plan on discussing this book extensively in an upcoming article.)
Let's get back to the 21st century. We have created this fantastic "spa" industry, boasting revenues of roughly $10 billion per year; yet only a few spas offer the therapeutic hot/cold water treatments (or wet treatments of any kind). The U.S. has ignited the spa buzz worldwide, and in a big way. Don't you think we owe it to ourselves to go back to the simple curative powers of water, if we are to properly represent the traditional SPA meaning? After all, water treatments are still used by the medical industry in Europe.
So, where's the water? Tune in next month to find out.
Click here for previous articles by John Fanuzzi.
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