resourcesABOUT MT AUTHOR GUIDELINES CLASSIFIEDS EDITORIAL CALENDAR MEDIA GUIDE MASSAGE MART SCHOOLS & EDUCATION FEEDBACK
Let's Clear Up the Collection Confusion
This is an often-misunderstood practice swirling with misinformation. First, a few basics: Insurance is a contract between the patient and the insurance company. The insurance company is simply making a payment for services or care on behalf of the patient.
Shoulder Rehab: Start With the Scapula
The scapula is an incredible display of elegance and movement within the biomechanics of human motion. It's evolved for mobility and stability in the scapulo-thoracic region, giving us the ability to do things that are uniquely human, such as throwing with accuracy.
Five Branches University Has First Hospital TCM Residency
Established in 1984, Five Branches University (FBU) has campuses in Santa Cruz and San Jose, Calif., which serve the communities of Santa Cruz, the Monterey Bay, and Silicon Valley.
The winter season is upon us and offers unique challenges for the clinician and patient alike. To effectively navigate through the winter season there are two main TCM medicinals, Huang Qi and Gan Jiang, to consider, as well as two important formulas which feature these two TCM treasures.
Anti-Aging With Dr. Ping Zhang
Jennifer Waters, TCM practitioner and writer of the Acupuncture Today column, "Talking With the Masters" sat down with Dr. Ping Zhang to discuss aniti-aging with acupuncture.
Acupuncture Points: Broadening Our Scope and Diagnostic Work
As every practitioner knows, the correct diagnosis is everything. Most healing disciplines rely on the use of symptomatology for their treatment implementation. Beyond symptomatology, we have clinical tests to provide more objective findings.
Qigong for Substance Abuse
It is commonly believed that substance abuse, in addition to harming one’s physiological state, hurts the spirit. There is also a belief that one’s spirit does not weaken due to substance abuse, but rather, the person finds solace in addiction due to an already weak spirit.
Scar Reduction With Acupuncture & Microneedling (Part 2)
Protocols & treatment Timing
The Case Report: A Valuable Tool
Case reports are a valuable form of descriptive research. The most basic form of practice-based research, a case report is a detailed account of the history, presenting symptoms, assessment, observations, treatment and follow-up of an individual patient, discussed in the context of prior and potential future research.
A Conversation With Dr. Betty Edmond
This month's column is an exclusive interview with Betty Edmond MD, newly elected CEO/President of the AOMA Graduate School of Integrative Medicine in Austin, Texas.
Low Back Pain in Running Athletes
After 7 million years of adapting to upright postures, the lumbar spine and pelvis have become remarkably adept at managing ground-reactive forces associated with running.
An Education in Gluten Sensitivity
A relatively new syndrome officially documented as non-celiac gluten sensitivity (NCGS) or gluten sensitivity (GS) was officially recognized and published in the new list of gluten-related disorders in 2012.
A New Year and Vision for the ACA
Inadequate pain management coupled with the epidemic of prescription opioid overuse and abuse has taken a severe toll on the lives of millions of people in the United States. Every day, more than 1,000 people are treated in the ER for misusing prescription opioids.
Prepare for the End, From the Beginning: Wealth Building and Retirement with the Tao
Yin and yang flow into and out from one another continually. Beginnings become endings and endings become beginnings again. Wholeness and cycles are the nature of Tao.
An Opportunity & a Responsibility
Nearly 80 Americans die from an opioid-related overdose every day, and spine-related pain is one of the principle drivers of opioid use. This unfortunate situation creates both an opportunity and a responsibility.
Nutrition for Menopause: Front-Line Therapy for All Phases
Of all the changes women experience during their reproductive life, there is no doubt the most dreaded are the three phases of menopause. This is not surprising since all of the symptoms associated with menopause are replete with unpleasantness.
True Practice Mobility for the Chiropractic Profession
When natural disasters occur, chiropractors can literally travel to the other side of the world to offer humanitarian relief in less than a day. The chiropractor's license to legally practice, however, can't make it past the state line.
Flirting With Alternative Therapies
There are about as many adjunct therapies being marketed to acupuncturists as there are acupuncturists. While some may remain purist in their application of traditional Chinese medicine, others choose to explore new horizons of treatment.
We Get Letters & Email
Our Country Needs Us Between Elections, Too; Continuing Care: We Aren't There Yet; Our Associations Need to Do More.
The Acupuncture Channel System (Part 1)
The earliest Chinese reference to channels is in the Mawangdui Medical Manuscripts,1 which are dated to the Warring States period of the Zhou Dynasty (475 BC-221 AD). The text presents 11 channels. There are no acupuncture points listed in those channels.
Another Step Forward for Chiropractic
Chiropractic is now available to 86,000-plus Latter-Day Saints missionaries and you are invited to become a provider. LDS membership in not required; our only concern is that our missionaries get the best quality care available.
Crow Like the Rooster
As we welcome in the Year of the Rooster, we look at some of its major characteristics: confidence and communication, which suits the image we have of the Rooster...strutting in the farmyard, crowing to the others that it's time to wake up.
March, 2003, Vol. 03, Issue 03
Recognition, Part II
By Cliff Korn, BS, LMT, NCTMB
Last month, I talked about the importance of recognition in our profession. I am expanding on that topic this month, including making a plea to recognize members of the "other side" of our business.
The "other side" I refer to is the suppliers of the products and tools we use to do our jobs: the manufacturers of tables and chairs; the pressers of oils and esters; the purveyors of pain relievers; the stitchers of linens and apparel; and the authors, educators, insurers, resellers and product developers that allow us to feel secure in our capabilities, and make our clients and patients delighted to visit our treatment rooms.
I have at times overheard what I would characterize as a "soft disdain" for the massage profession's suppliers.I'm not sure why, but it's almost as if a number of massage therapists resent businesses that make money. I hope you don't feel that way, because we all owe a large debt of gratitude to our suppliers. Not only are they there when we need them, several invest part of their profits back into our industry, making it a better place for all of us!
Industry suppliers play a large part in the success of the conventions, conferences and trade shows held around the country. Their purchase of exhibit space is an important revenue source for the sponsoring organizations. Many exhibitors don't stop at renting floor space in the hall, though; they also sponsor the costs associated with bringing in keynote speakers, or cover the expenses associated with event banquets and social activities. Many also donate products, services or educational workshops to raffles and drawings, and see that attendees get product samples or mementos and information useful to massage therapists.
Industry suppliers also play a large part in the information you have at your fingertips. All of the primary massage and bodyworks trade publications in the U.S. are supported by advertising. Massage Today is no exception; in fact, it is the only massage publication without subscription revenues to supplement advertising.
Industry support by industry suppliers is not a new concept; it has long been the norm in the chiropractic and athletic training world. Suppliers in those fields support the schools and trade shows heavily. It is a much newer occurrence in massage therapy. We are just now reaching the critical mass by which companies can profit enough to reinvest in our industry. Some suppliers go beyond the norm in industry support and deserve special recognition. Two examples follow:
I would really love to see the "soft disdain" I mentioned earlier go away! Our suppliers need to be recognized and appreciated for being there when we need them. When you learn that a company has reinvested their profits back into our industry, I ask you to express your thanks in a special way ... by buying its products! Make the products available to your patients and clients; after all, a company can only reinvest profits if there are profits to reinvest!
I end by offering my thanks those companies that participate and do give back, and encouraging more companies to look for ways to reinvest in massage therapy. I especially thank those suppliers who see reinvesting as an obligation to keeping our profession healthy.
Thanks for listening!
Massage Today encourages letters to the editor to discuss matters relating to the publication's content. Letters may be published in a future issue of Massage Today. Please send all correspondence by e-mail to , or by regular mail to the address listed below:
Former editor of Massage Today, Cliff is owner of Windham Health Center Neuromuscular Therapy LLC. He is nationally certified in therapeutic massage & bodywork and is licensed as a massage therapist by the states of New Hampshire and Florida. Cliff is a member of the International Association of Healthcare Practitioners; a professional member and past president of the New Hampshire chapter of the American Massage Therapy Association; a certified member of the Associated Bodywork & Massage Professionals, Inc.; and a past chairman of the board of directors of the National Certification Board for Therapeutic Massage & Bodywork.
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